About Bloom:
At Bloom, we narrate stories of web3 tech products in ways users can easily understand. Though based in India and Dubai, our influence and partnerships span the globe. With our quirky squad of marketers, designers, and writers in tow, we jam with the coolest brands, crafting tales that not only amplify messages but also get the party started. While we're small, our dreams have got some serious altitude. We're not just about being good or even great; we're here to sprinkle stardust and redefine what 'awesome' looks like. Join us on this journey, and together, let's be the greatest.
Position: Marketing Manager
Location: Pune
Job Type: Full-Time
Company Website: https://www.bloom360.io/
Office Location: World Trade Center, Pune
Responsibilities:
- Develop and implement comprehensive marketing strategies
- Collaborate with cross-functional teams to align on objectives
- Monitor marketing campaigns, analyze metrics, and identify growth opportunities
- Mentor and provide training to the marketing team
- Keep abreast of emerging web3 trends and platforms
- Build and maintain strong relationships with clients
Qualifications and Attributes:
- Bachelor's degree required, MBA is preferred
- At least 2 years of experience in marketing or an ad agency
- Working experience of growth focused startup is a plus
- Displays knowledge of brand media, digital & innovation
- Outstanding communication and problem-solving skills
- Proven relationship builder
- Desire and ability to work in a collaborative environment
Benefits:
- Opportunity to work at the forefront of the web3 revolution
- Competitive salary and growth opportunities
- Comprehensive training and mentorship program
- Flexible working hours and remote work opportunities
- Working days - Mon to Fri, Office Hours 11AM to 7:30PM
Subodh Popalwar
Software Engineer, Memorres
About Bloom
At Bloom, we narrate stories of web3 tech products in ways users can easily understand. Though based in India and Dubai, our influence and partnerships span the globe. With our quirky squad of marketers, designers, and writers in tow, we jam with the coolest brands, crafting tales that not only amplify messages but also get the party started. While we're small, our dreams have got some serious altitude. We're not just about being good or even great; we're here to sprinkle stardust and redefine what 'awesome' looks like. Join us on this journey, and together, let's be the greatest.
We're a dedicated squad of storytellers, here to be the Buzz Lightyear to your Woody. We're always reaching for the stars, going 'to infinity and beyond' to ensure the success of your project.
Let’s write your brand's story together because, you've got a friend in us.
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● Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
● Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
● Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
● Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
● Identifying and testing new channels to continue to meet or exceed established critical metrics.
Job Role: Director / Sr. Director, Marketing
Experience Range: 14 to 18 years
Job Location: Pune / Mumbai / Bengaluru - Remote India
About Company:
It is an innovative and forward-thinking start-up, backed by venture capital, dedicated to delivering cutting-edge 'Future of Work' solutions to global industry leaders. Our core expertise lies in Source-to-Pay applications, where it distinguishes itself through a distinctive ServiceNow platform strategy and proprietary AI technologies. What sets us apart from competitors is our unwavering commitment to redefining industry norms and providing unmatched value to our clients. At the helm, we are proud to have a management team comprised of seasoned industry veterans with a proven track record of building and leading successful organizations.
What are we looking for?
We are seeking an accomplished and visionary Director of Marketing to join our high-impact team. As the Director of Marketing, you will be instrumental in shaping and executing our marketing strategy, elevating our brand presence, and driving demand for our cutting-edge SaaS solutions, globally. This role presents a unique opportunity to lead marketing efforts in a rapidly growing company that is reshaping the landscape of Source-to-Pay applications. This role requires a combination of strategic thinking, technical expertise, strong leadership skills, and a customer-centric mindset.
Roles & Responsibilities:
• Marketing Strategy Development: Develop and execute a comprehensive marketing strategy aligned with our business goals, targeting key industries and personas within the Source to Pay and Contract Lifecycle Management domain on the ServiceNow platform.
• Content Excellence: Oversee the creation of high-quality content, including whitepapers, blog posts, case studies, articles, videos, and infographics, that showcase our thought leadership and address the pain points of our target audience.
• Demand Generation: Drive demand generation initiatives through inbound and outbound marketing tactics, including SEO, SEM, email marketing, webinars, events, and strategic partnerships.
• Sales Enablement: Equip the sales team with the necessary tools, collateral, and training to effectively communicate our value proposition to potential clients.
• Data-Driven Insights: Continuously analyse marketing performance metrics, track ROI, and leverage data-driven insights to refine campaigns and strategies for maximum impact.
• Budget Management: Manage the marketing budget judiciously, allocating resources for optimal ROI while ensuring alignment with company objectives.
• Brand Elevation: Champion the creation and maintenance of a strong brand presence in the market, ensuring consistency in messaging and visual identity across all marketing channels.
• Product Evangelism: Collaborate closely with the product team to develop compelling product
positioning and messaging, ensuring alignment with market needs and competitive differentiation.
• Team Leadership: Build and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.
Qualifications & Skills:
• Bachelor’s degree in marketing, Business, or a related field (MBA is a plus).
• Proven experience (minimum 10-12 years) in B2B marketing, in the SaaS industry, with at least 3+ years in a leadership position.
• Proven track record in B2B SaaS, with a preference for experience in Source To Pay, Procure To
Pay, Spend Management, or Accounts Payable domains. Experience within the ServiceNow
Ecosystem is highly desirable.
• Strong understanding of the ServiceNow platform and its ecosystem.
• Demonstrated success in developing & executing marketing strategies that drive growth & revenue.
• Proficiency in marketing automation, CRM, and analytics tools.
• Excellent communication, leadership, and team management skills.
• Creative thinking and a passion for staying up-to-date with industry trends.
• Excellent leadership, team management, and people development skills.
• Exceptional communication and interpersonal skills, with the ability to build rapport with clients and internal stakeholders.
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Responsibilities:
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• Monitor website performance and optimize accordingly
• Track and analyze website analytics
• Monitor and stay up-to-date on search engine algorithms and industry best practices
• Develop and execute link building strategies
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• Generate reports on SEO performance
Requirements:
• Proven track record of successful SEO projects
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KEY ROLES & RESPONSIBILITIES
Key Performance Areas & Description % of Time Spent
1. Product Management
• Manage and maintain the product portfolio aligned with brand strategy by channel,
retailer and door type
• Act as the Brand expert on product assortment as well as competitors (assortment,
pricing) in order to identify opportunities in local markets
• Develop product marketing calendar and work in collaboration with Consumer Marketing
Manager/ online/ consumer engagement; to develop the Brand’s 360° activation calendar
• Responsible for forecasting of new launches and liaising with regional demand planning
to ensure new launches are executed on time
• Maintain sampling and promotion initiatives
• Work cohesively with Demand Planning team to ensure adequate stock availability to
meet target achievement across channels offline + online.
• Ensure timely reporting on in-line Stock Keeping Units (SKUs) and Launches
• Responsible for liaising with regulatory team to ensure all products are registered on time
50%
2. Pricing
• Assist Consumer Marketing Manager to devise Pricing Strategy on the basis of global
guidelines, competitive benchmarking and COGS (Cost of Goods Sold) analysis
• Work in collaboration with stakeholders to developing sampling and GWP (Gift with
Product) strategy
• Manage and maintain discontinued products and returns with the objective of reducing
returns
• Ensure the final prices are shared with all stakeholders and updated in local systems
before the order date (distributor, retailer, Customer Service and TR)
30%
3. Customer Relations/ Services
• Build and maintain a good work relationship with the Retailer, Customer Service, Finance
and Demand Planning team
• Contributes to Retailer discussions, preparation on product-related topics (launches,
assortment range, prices, and exclusivities)
• Keep all key stakeholders updated with regards to any changes in the calendar and launch
dates
• Maintain relationships with business partners and key customers, follows up on
promotion efforts, keeps informed on sales force needs and assists sales management as
necessary to ensure all programs are implemented to their best advantage
• Co-ordinate with field force and retailers on timely basisto ensure all events and launches
are executed as per plan
Conducts regular store visits to monitor brand activity versus competitor, roll out of
marketing campaigns and to understand top doors
15%
4. Others
5%
Page 3 of 3
• Coordinating with Regional Marketing, Finance and Demand Planning Teams
• Assisting in special projects
Job Description
HIGH-TOUCH LEADERSHIP COMPETENCIES
The High-Touch Leadership Competencies provide the framework to build and grow the skills, knowledge, and behaviors
in each employee to lead from every chair. Everyone is expected to lead in every position. All of the High-Touch Leadership
Competencies are important to success. However, in each position there are three competencies that are imperative for
job success.
Thinks Strategically: Takes a broad view of the business, industry, and consumer environment to anticipate
and plan for the future. Identifies the focus and defines where to play, how to win and what capabilities
and management systems are required.
Aligns and Engages the Team in the Vision: Provides clarity to each team member on their role in achieving
the vision, strategy, and goals.
Embraces and Initiates Change: Distinguishes what to preserve and what to change. Has the courage to
initiate and lead the changes that drive success.
Develops Talent and Capabilities: Identifies and cultivates essential skills and attributes to maximize
individual contribution and engagement.
Energizes and Enables Others: Ignites passion and releases potential to drive success.
Builds Collaborative Relationships: Builds relationships based on trust and respect. Promotes the inclusion
of diverse knowledge, skills, and experiences to achieve results.
Demonstrates Learning Agility: Ability to anticipate change, face reality, draw conclusions, and swiftly
mobilize to adapt to changing needs and demands.
Drives Creativity and Innovation: Focuses on areas of highest potential. Creates newness or connects
knowledge in new ways to create the unexpected. Ensures that the creativity and innovation pipeline
are aligned to achieve strategy and goals.
Strives for Excellence in Execution: Proactively seeks ways to improve personal and organizational
effectiveness to meet current and future business needs. Learns equally from successes and failures.
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Conversion Copywriter:
The Conversion Copywriter is responsible for writing persuasive and compelling copy that converts website visitors into customers. This includes writing copy for landing pages, product pages, and other key conversion points on the website. The ideal candidate will have experience in conversion copywriting and a deep understanding of B2B SaaS-based industries. The Conversion Copywriter will work closely with the marketing and sales teams to develop and implement effective conversion strategies.
Thought Leadership Copywriter:
The Thought Leadership Copywriter is responsible for creating engaging and informative content that positions the company as a thought leader in the B2B SaaS industry. This includes writing blog posts, articles, white papers, and other long-form content. The ideal candidate will have experience writing thought leadership content and a deep understanding of B2B SaaS-based industries. The Thought Leadership Copywriter will work closely with the marketing and sales teams to develop and implement a content marketing strategy.
Company: Lincode Labs
Responsibilities:
Establish and maintain a deep understanding of the overall product portfolio and the competitive landscape. Lead technical discovery and prepare/deliver technical presentations explaining our products to prospects and customers. Create and deliver powerful presentations and demos to clients that clearly communicate the uniqueness of the value proposition. Successfully manage and execute technical proof of concepts (POCs), on-site or remote. Responsible for representing the product to customers and at field events such as conferences, seminars, etc. Evangelize Lincode products to prospects, customers, and partners via presentations and product demos. Convey feature input and customer requirements to Product Management teams. Partnering with sales executives to plan, prepare and execute on strategic deals in complex sales cycles. Collaborate with sales teams to understand customer requirements and provide sales support. Respond to technical objections and articulate the value and return on investment delivered. Liaise with the Engineering, Product, Marketing, and Sales teams to provide consultative technical expertise for all customer needs. Effectively communicate & build confidence with customers across teams (Engineering, Product, Marketing, and Sales). Engage in and oversee the development of customer proposals, design and delivery, ensuring all expertise, information and recommendations are concisely defined
Requirements:
2-3 years Sales Engineering experience. Worked previously with Machine Learning/ Computer Vision Companies- preferred Min qualification- Graduates Knowledge about installing Industrial cameras Excellent presentation, written and verbal communication skills to communicate professionally. Self motivated with strong interpersonal and problem-solving skills. Ability to work well in a highly dynamic team.
- Good Communication and interpersonal skills
- Proficient in MS Office
- Well versed with written and spoken english
- Self motivated and hard working
- Salary no bar for deserving candidates
Greetings from Meritnation !!!
About Meritnation
With millions of students across 9 countries, we are India's leading online learning portal for school children. Meritnation is a part of Info Edge India Limited, the company behind Naukri.com, 99acres, Jeevansathi, etc. Meritnation cater to course offering for class 1 to 12 and entrance examination (engineering and medical) segment. The company has subscribers PAN India as well as in the Mid-East and has offices across 10 cities in India.
Please visit http://www.meritnation.com/">www.meritnation.com to know more about the Company.
Designation: BDM, Marketing
Role:
We are looking for a candidate who will drive regional marketing activities in the specified zone. The candidate will work closely with the regional marketing teams to drive high quality user acquisition across the specified cities. The ideal candidate should be well versed with negotiation, operations and should have good leadership skills. The candidate should have experience in managing teams and in data driven marketing. Understand the business needs of the company to plan and execute scalable marketing activities in the specified zone.
Key Responsibilities:
The goal will be to manage marketing activities like BTL events, local partnerships, corporate alliances and sponsorship opportunities in the specified zone. The marketing activities will be conducted across the following channels schools, apartments, corporate, popular areas (mall, amusement parks).
- Manage a team of 8-10 marketing executives and team leaders across different cities to drive lead generation campaigns.
2. Work closely across functions like sales, supply chain and finance to drive the marketing objectives of the company.
3. Plan and manage schools as a lead generation channel by liaising with third parties and in-house team.
4. Prospect, structure, negotiate and build long term relationships with partners, vendors and other external agencies. - Conducting in-house seminars to enhance enrolment opportunities
6. Generate a steady flow of leads according to requirement.
7. Manage cost and efficiency of leads. - Taking care of infrastructure requirements
Industry Type : Education / Teaching / Training
Functional Area : Sales, Retail, Business Development
Role : Sales/Business Development Manager
Employment Type : Full Time, Permanent
Key Qualifications:
BE/B.Tech/B.Com. from top universities
MBA/PGDM from Tier 1 Business School preferred
4+ years of work experience in Sales/Marketing
Working Days- 6 (Saturday & Sunday Working; Week Off-Monday)
Remuneration: Fixed Salary (based on experience, candidature and current salary) + Incentives + Mediclaim + Conveyance + Retirement Benefits (Leave Encashment, Gratuity) based on the statutory parameters.
Specific Consideration:
- Good communication & convincing skills.
- Must be comfortable for travelling.
Follow CutshortSubodh Popalwar
Software Engineer, Memorres