Be a part of one of the tastiest and yummylicious growth stories. Read on to know more. Have you ever wanted your food to taste like that of your mother or grandmother? Our client gives you this power to own the kitchen and without much hassles. They have created a slew of products with the right mix of spices and ingredients that are traditionally used for special curries and desserts. Their products offer the safety of packaged food with natural ingredients and zero preservatives, complete with flavours from across the country. Based out of Bengaluru, their specialties include ready mix pastes and condiments that can be used for various dishes to create a nostalgic palate or experiment to invent your own delicacy! Their products are available through their website and many other ecommerce and food apps, with a steadily growing customer base. As a Performance Marketing Manager, you will strengthen the company's social media presence across various platforms, increase engagement with consumers through other media like Google, Facebook/ Instagram/ Youtube Marketing, email campaigns, whatsapp automation etc. You will take the digital initiatives to the next level, transform the B2C end of the business, and establish a connect with the end-consumer directly. What you will do: Running Social Media Campaigns across all platforms (Google, FB,Insta etc). Managing and taking responsibility of the Store KPI’s Reaching out to as many consumers as possible by building scalable multi-touch programs and campaigns that span not only online but also offline channels Sourcing customers through social media campaigns, strategic partnerships, and Google Adwords campaigns of potential buyers in the TG. Being responsible for online ads such as Adwords, SEO, radio, email marketing, and content syndication. Playing a key role in the planning and management of SEM, Email Marketing, and so forth. Being responsible for Lead Management and nurturing through various interventions and Channels. Conducting research and analyses to deliver reports to the senior management on the performance of marketing campaigns and programs. Conducting forecasting and estimations on the profitability of the campaigns. Optimizing targeting and segmentation, as well as the allocation of budgets across multiple paid social channels inclusive of YouTube and Facebook to generate cost effective user actions. Passing the lead from the channel to the website. Ensuring that appropriate measures are in place for the purpose of assessing consumer satisfaction by liaising with the Customer Experience Management team. Collaborating with the engineering, IT, search marketing, and operations departments to optimize programs, campaigns, and landing pages, based on the real-time performance and the ROI. Building / Integrating various marketing automation tools for the purpose of enhancing the digital marketing efforts. Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department. Partnering up with senior performance management and key stakeholders in reporting back on the effectiveness of programs and campaigns, conversion rates, and online sales. Actively participating in the support and development of new ideas by key marketing department personnel, for example, SEO, SEM, and CRM managers Desired Candidate Profile What you need to have: Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable. 3+ years working experience in online acquisition marketing position. Working experience in a key marketing position, preferably as a SEO/SEM Manager Is a plus. Experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix. Should portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels. demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Instagram Ads, and Display Advertising. Should be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies. Use consumer insights to come up with and develop creative marketing acquisition tactics that can be applied throughout the department. Must also be a strong communicator both in verbal and written form. Should be capable of translating complex information and data into clear and easily understandable reports. Proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports. Highly adaptable and quick learner. Come up with prompt solutions for marketing campaigns and programs. Have exceptional interpersonal skills that will aid in the execution of duties. Should have an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines, be decisive, have a positive can-do attitude. Have a keen eye for detail, have initiative and be proactive going beyond the call of duty, have an ability to form logical cases that persuade consumers, have an ability to present recommendations and results to senior management with confidence, be consumer-oriented ensuring consumer expectations are always met. Should possess the ability to form meaningful relationships with colleagues, collaborating personnel, senior performance management, and even consumers.
Ability to perform under pressureAbility to work well in a teamAbility to meet deadlinesData EntryProcess UnderstandingKYC Complete KnowledgeValidate the information within the KYC Record document to ensure completeness and accuracyPerform detailed data gathering and analyse the gathered dataResponsible for ensuring KYC checks and completing Enhanced Due DiligenceIdeal Profiles: KYC Analysts, Operations Executive.
Email marketing manager (B2B Sales) • Research and find email ids of people on linkedin. • Send emails to leads on a regular basis with a focus on conversion. • A/B test subject lines and body content for better open rates. •Manage various email campaigns, including the template designs, calls- to- action, and content used in our email sends. •Segment lists based on behaviors (past email engagement, website interactions such as content downloads, site page visits, etc.) •Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. •Work to minimize list decay and unsubscribes while increasing the productivity of our email sends. •Develop documentation and road maps for processes, A/ B tests, and promotions that succeed through email.Skills: •Experience with email marketing, lead nurturing, marketing automation, and web analytics. •Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation. •Proficiency in email marketing and marketing automation technology. •Excellent communication skills and creative thinker, with data analytical abilities •Knowledge of HTML/ CSS, WordPress, MailChimp, SendGrid, Mixmax is a bonus.• Previously experience in SaaS preferred.• Minimum of 1-2 years of relevant experience
Create and manage nurture streams across email, digital, and direct mail that will progress the leads through various sales stages of the buyer's life cycle from awareness to selection Run campaigns for lead management, lead nurturing, lead scoring, and lead routing Look at holistic data on leads and customers to evaluate successful strategies and areas for improvement/growth. Iterate and optimize campaigns to drive the best possible results Work with the Product Marketing team to create and develop content-rich nurturing programs using consumer insights data and marketing automation tools Partner with marketing to improve strategy and execution of demand generation efforts Collaborate with sales operations on improving and troubleshooting issues with the lead management process Develop and maintain nurture reporting methodology, reports and dashboards, including performance metrics for nurture tracks and KPIs for overall program performance Qualifications & Skills 5-6 years in Marketing or Sales Operations role At least 3+ years of experience managing email campaigns and program implementation Strong experience using marketing automation tools is essential Deep understanding of lead-to-revenue demand funnels, their characteristics and what causes Leads to move across stages Experience in B2B software / SaaS space will be a big advantage MBA from a reputed college, preferably in Sales and/or Marketing. Excellent English presentation, written, and verbal communication skills, with an eye for quality and relevance Strength in collaborating with cross-functional teams, including Product Marketing, Sales and Marketing Self-directed, organized team player who is capable of hands-on- execution as well as long term business planning Implement email marketing strategies to cultivate leads into new customers (and demonstrate with data). Set up and document lead nurturing processes Plan and implement trigger-based nurturing programs that target all stages of prospect development
Key Responsibilities: Owning the entire marketing framework, including developing nurture campaigns, email sequences, transactional emails, SMS Campaign On-Page marketing (such as banners, Pop-ups, and offer campaigns) Excellent in writing email SMS and on-page campaign copies. Good understanding of HTML for (Email campaign building) Working understanding of Marketing automation, customer communication journey. Worked on Landing page creation (drag and drop builder forms) Identifying campaign trends/insights and analyzing results to help make informed decisions and program enhancements overtime Prioritizing tasks and managing multiple stakeholders and strands of work with a willingness to take on additional projects as needed. Required Skills: Bachelor’s degree/MBA with equivalent experience of 2-4 years in Digital Marketing domain. Edu-tech and E-Commerce experience will be preferred. Experienced in campaign creation, journey building, lead nurturing, landing page optimiser. Familiar with Hubspot, Webengage, Clevertap, moengage is a plus. Extensive understanding of the digital marketing industry, best practices, user behaviour, and buyer’s psychology. Understanding Understanding of Marketing Tools such as Email, SMS, Push etc. A dynamic candidate who can adopt new techniques quickly. Strong understanding of social media marketing techniques. Ability to analyze metric data and convey recommendations appropriately to supervisors. Self-motivated, detail oriented and able to prioritize daily work efficiently. Effective Analytical skills.
Role: Marketing Graphic Designer Responsibility : Awesome Designer with an equally Awesome Portfolio Think creatively and develop new design concepts, graphics and layouts. Experience in creating Social Media content, Marketing banners, mailers, social mediaAds (Facebook,Google) etc. Needs to have a good sense of Typography, colours and layouts with a good aestheticsense Good Positive Attitude, Team Working and Willing to go the extra mile Ability to multitask and meet deadlinesExperience: 2-5 years of design, creative & conceptualising experience Freshers with good to go attitude are also welcome Proven ability to manage multiple design requests in a timely fashion while ensuring highquality and consistentTechnical Skills:- Expert in Adobe Suite: primarily Photoshop & Illustrator & After Effects or Premiere Pro - Deep Understanding of Visual Hierarchy, Colour Theory, Typography and Layouts- Understanding of Marketing, UI-UX,
We’re looking for a Sr. Digital Marketing Ops (Individual Contributor Role & Strong Execution skills are a must) in Bangalore to join our Growing team at BlogVault. The Digital Marketing person is a T-Shaped marketer and will be a key member of the marketing team and brings strong execution skills to significantly grow the business through various critical initiatives identified by the leadership.This will be an Individual Contributor role with strong execution skills reporting directly to the Chief Marketing Officer and the Chief Executive Officer.Job DescriptionExecutes key initiatives identified by the leadership by marshalling the resources to achieve the respective goals.Ability to execute strategy across the digital marketing spectrum including but not limited to SEO/SEM, email marketing, Ads, lead magnets, funnel nurturing, retargeting and display advertising campaigns.Identifies key strategic areas of growth and builds strategies to execute them.Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).Brainstorms new and creative growth strategies through digital marketing.Plans, executes, and measures experiments and conversion tests.Collaborates with internal teams to execute the strategy.Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.Identifies critical conversion points and drop off points and optimizes user funnels.The Successful Applicant5 + Yrs of experience in Digital MarketingStrongly driven by GoalsExcellent Written & Verbal English CommunicationPreferably an Engineering Graduate with master’s degree in marketing or a related fieldProven working experience in digital marketing, Preferably from a Tech Industry Or SaaS CompanyDemonstrable experience leading and managing SEO/SEM, email marketing, Ads, lead magnets, funnel nurturing, retargeting and display advertising campaigns.Experience in optimizing landing pages and user funnelsExperience in setting up and optimizing PPC campaigns on all major search enginesWorking knowledge of HTML & CSSWeb and Social Marketing expertiseProject management of work and demonstrated ability to meet deadlinesKnowledge of lead and campaign managementCopywriting experience and evidenceContributing Factors:Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivateCoaching and subordinate involvementManaging processesSelf-motivated yet customer-focusedProficient in marketing research and statistical analysisAble to develop budgetsFamiliar with financial planning and strategyWhat's on OfferThis opportunity will allow you to work for a highly profitable B2B SaaS startup that is taking the world to another level. With a team that supports each other and career progression available, this role will allow you to grow and work with highly niche clients.PerksWe get a wholesome hot homemade lunch everyday courtesy of the company. We have a fully stocked pantry to keep you going. We go out often for fun lunches or dinners. There are no closed doors. Everyone is approachable and on the same level.How you matchCriteria provided by job posterSkillsSearch Engine Optimization (SEO)Pay Per Click (PPC)CopywritingCascading Style Sheets (CSS)Software as a Service (SaaS)Digital MarketingSearch Engine Marketing (SEM)Email MarketingFacebook AdsConversion OptimizationShare you applications to us for further diccussions.
Traits A “No” Excites You to do more Highly Social Likes making relationships Likes meeting new people online Genuinely empathetic Excellent English writing and grammar skills Excellent Email writing skills “Get it done” attitude Responsibilities Strategy and tactics for Outreach and to increase pipeline by engaging buyers more thoughtfully. Defining Email Strategy. Cold Email writing and Personalization Lead Generation & Business Development Influencer Outreach Be Regularly Active in relevant communities and forums Link building with blogs, sites, makers, influencers etc Be on top of industry news and trends Maintain Relationships on an ongoing basis Be Active on social platforms Basic product Copywriting and design per need Build partnerships within the community and other ecosystem players Ready to “Jugaad” your way to get success for the company Mandatory Requirements Excellent communication skills Excellent English writing and grammar skills Excellent creative writing skills (email) MBA Marketing -Freshers From Tier 1 & Tier 2 Institutes
Job SummaryResponsibilities and DutiesKey Responsibilities:o Manage social media platforms such as Facebook, Instagram, YouTube & Twittero Ideate and develop creative content strategies for each social media platformo Supporting the Marketing team with content in the form of visual assetso Creating images, memes, animated videos with graphic overlays for all clients. Creating Landing pages. Shooting videos, photos, editing and posting on SM.o Evaluating the competitive landscape and suggesting new ideas for visual contento Assisting with honing brand identity on the blog and social mediao Prepare monthly social media calendarso Design, create and manage promotions and Social ad campaigns.o Posting and engaging with the audienceo Proficiency in the use of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, Dreamweaver, and Flash)o Compile report to show results (ROI) and identify KPIs to be monitored and work closely with the marketing manager to set awareness goals and plan ways to achieve them. We offer the flexibility to work from home. Additional Skills not mandatorySEO, Website Optimization
We are hiring for an Inside Sales Executive. Company Name - Ginesys Url - www.ginesys.in Role - Inside Sales About Company – Ginesys is one of the leading retail software companies in India and is the most preferred solution for fashion and lifestyle brands and supermarkets. We have offices in 5 metros (Gurugram, Kolkata, Mumbai, Bengaluru, and Hyderabad) and a team strength of 150+. Our customers are typically SMB retailers and lifestyle brands and currently, our user base is 20,000+. We recently raised PE funding and are looking to expand our team strength in all the core areas to ensure we are delivering cutting edge solutions to this market in the best possible way. Ginesys is a great Launchpad for anyone looking for a career in SaaS, Enterprise, ERP, and Retail Solutions. Responsibilities, Duties and Required Skills Research new prospects and generate interest through emailers and cold calling Follow up with prospects for feedback on the sales process Team up with channel partners to build a pipeline of exciting deals Update CRM software on existing prospects and customers contacts Route qualified opportunities to the appropriate sales executives for further action Duties To assist the marketing team in achieving overall activities through active planning and participation in trade shows and meets. Required Skills Must maintain and exhibit the highest standards of ethical conduct Proven ability to generate a pipeline for the sales team in B2B sales Have worked in Software / IT companies Excellent creative thinking skills with an emphasis on developing innovative solutions to complex problems that may not have one clear answer. High attention to detail and excellent organizational skills, adhering to deadlines while ensuring accuracy If Interested, please share your updated CV and also your availability for face to face interview. For any query, you can reach me on the below-mentioned number
WinnerBrands looking for smart Business Development folks who're passionate to learn and build a career in marketing. This is a growth-oriented role with high-level responsibilities, hence demand ample amount of maturity and ownership with whatever responsibilities one takes up. Key responsibilities Support new business generation by exploring and discovering opportunities. Qualify and convert Inbound leads for business closures, meet monthly and quarterly targets Help Build Sales and Marketing communication and campaigns through - Emails, Newsletters, Videos etc. Co own Internal branding efforts along with content marketing team. Client handling and expectation management. An ideal candidate is : Curious, Matured & Constant Learner Sales savvy & Business Developer Multi-tasker & Flexible Good team player Effective communicator and convincer Aware of the business environment and customer focus Multi-lingual. Proficiency in English, Hindi and any South Indian language can help achieve massive success in this role. Graduate/Post graduates in Business Management with Min 1-3 years experience.
About us: White Panda as a platform offers a convenient content creation process to Digital Agencies,Brand-turned-Publishers, SAAS companies, and E-commerce platforms without the need for Micromanagement. Being built with a model based on Language, Human Resources and Marketing, the company works with thousands of content creators to power content marketing for hundreds of leading brands. Some of our notable clients include Radisson, Apollo, Axis Bank, PNB Housing, three of top 10 marketing agencies in India, and so on. The core team at White Panda is a diverse range of professionals who are alumni of institutions like IITs, BITS, and Goldman Sachs. The venture is funded by highly successful entrepreneurs, Tier-1 investors, and IIT Gandhinagar; and is also cash flow positive. In the outset, the purpose of any content is to educate or entertain. We aim to have an impact on end consumers by elevating the quality of Education/Entertainment by partnering with 40 Lakh businesses globally. Job Description We are looking for a motivated and talented Digital Marketing Manager who would be responsible for driving the growth initiatives at White Panda. An ideal person well suited for this role will be someone who can think about problems in-depth; prioritize tasks in a timely manner; and in general, must be focused on getting things done. Lastly, we look for someone who is versatile, ambitious and is willing to grow along with the organisation. Responsibilities: 1. Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). 2. Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). 3. Optimize our marketing automation and lead nurturing processes through email, content, and social channels. 4. Manage both on-page SEO and off-page SEO for the company. 5. Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. 6. Grow our email list. Manage various email campaigns. Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). 7. Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. 8. Manage the strategy and setup of all paid campaigns. Skills: - Excellent Communication Skills (Oral and Written) - Active participation in extracurricular activities / Leadership activities - SEO - Ability to manage projects on a fast paced environment - Candidates must possess good attention to detail - Candidates must possess the ability to prioritize tasks and must remain delivery focused - Startup or Agency Experience will be a bonus
At Cashfree, we are building innovative solutions in payments and banking for Indian businesses. We are fast-growing, profitable and based out of Bangalore. Cashfree is backed by Y Combinator and other leading investors. Learn more about us at cashfree.com We are looking for a Product Marketer.The role involves:Growing inbound leads and educating website visitors and sign ups about the product offerings. We need to experiment, figure out channels that work best and double down on them.You need to have hands-on experience in one or more of:>SEO>SEM>Content creation>Drip campaigns>Web developmentJob PerksCompetitive pay, Great work-mates, Bangalore weather. We also offer medical insurance, flexible timings, work from home, no leave policy, free meals and Uber credits.We work on trust and mutual respect.
At Cashfree, we are building innovative solutions in payments and banking for Indian businesses. We are fast-growing, profitable and based out of Bangalore. Cashfree is backed by Y Combinator and other leading investors.Learn more about us at cashfree.comWe are looking for a Product Marketer with >2 years experience.- You should have experience doing paid marketing and optimising it on various channels like FB, Google, Linkedin etc- Someone who has explored B2B growth hacking is a plus (but not mandatory)-Being experienced at content creation and drip campaigns will be a plusJob Perks Competitive pay, Great work-mates, Bangalore weather. We also offer medical insurance, flexible timings, work from home, no leave policy, free meals and Uber credits.We work on trust and mutual respect.
Responsibilities: - Identifying new sales leads - Pitching products and/or services - Researching organizations and individuals online (especially on social media) to identify new leads and potential new markets - Researching the needs of other companies and learning who makes decisions about purchasing - Contacting potential clients via email or social media to establish rapport and set up meetings - Planning and overseeing new marketing initiatives - Attending conferences, meetings, and industry events - Social media management & content writing - Preparing PowerPoint presentations and sales displays - Contacting clients to inform them about new developments in the company’s products - Developing quotes and proposals - Developing sales goals for the team and ensuring they are met - Training personnel and helping team members develop their skills Skills Required: - Strong communication and IT fluency - Creative talents and the ability to solve tough problems - In-depth knowledge of the industry and its current events - The ability to handle pressure and meet deadlines - Excellent time management and organization
Learnyst helps educators build their branded elearning school & sell courses. Its like shopify for education