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As a Demand Generation Lead, you will play a critical role in driving revenue growth through strategic demand generation campaigns and initiatives. You will be responsible for executing integrated marketing campaigns, optimizing lead generation efforts, and collaborating with cross-functional teams to achieve business objectives.
Roles and Responsibilities:
- Develop and implement comprehensive demand-generation strategies that align with our business objectives and target audience. Identify target markets, segments, and personas to guide campaign planning and execution.
- Planned, create, and execute integrated marketing campaigns across various channels, including email marketing, digital advertising, content marketing, social media, and events.
- Optimize lead generation efforts through the effective use of marketing automation platforms, lead capture forms, landing pages, and lead nurturing workflows.
- Collaborate with the content team to develop high-quality content assets, such as whitepapers, case studies, blog posts, and videos, that support demand generation efforts.
- Utilize marketing analytics tools to track, analyze, and report on campaign performance, including metrics like conversion rates, ROI, and pipeline generation.
- Work closely with cross-functional teams, including sales, product marketing, design, and PR to align demand generation initiatives with overall marketing and sales strategies.
- Stay informed about market trends, competitor activities, and industry best practices related to demand generation and B2B marketing.
Requirements:
- Bachelor’s degree in marketing, business, or a related field.
- Proven experience in demand generation, digital marketing, or a related field within the B2B SaaS industry.
- Strong knowledge of demand generation tactics and channels, including email marketing, digital advertising, content marketing, social media, and events.
- Proficiency in marketing automation platforms, such as HubSpot, Marketo, or Pardot, and CRM systems like Salesforce.
- Excellent analytical skills with the ability to interpret data, track key metrics, and make data-driven decisions to optimize campaign performance.
- Exceptional project management skills with the ability to manage multiple campaigns and priorities simultaneously.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
- Strategic mindset with a focus on driving results, meeting targets, and contributing to revenue growth
We are looking for a highly skilled Senior .NET Developer / Team Lead to drive backend development, mentor engineering teams, and deliver scalable enterprise-grade applications. The ideal candidate should have strong expertise in .NET Core, microservices, REST APIs, and cloud-native application development, along with hands-on team leadership experience.
Key Responsibilities
Mentor and guide a team of .NET developers while ensuring high coding standards and best practices.
Drive architectural discussions, design reviews, and code reviews.
Develop scalable and high-performance backend services using .NET Core / ASP.NET Core.
Design and implement RESTful APIs and microservices-based solutions.
Ensure application security, performance optimization, and clean architecture principles.
Collaborate with Product Owners, QA, DevOps, and UI/UX teams for successful project execution.
Convert business requirements into technical specifications and development tasks.
Participate in sprint planning, retrospectives, and Agile ceremonies.
Troubleshoot and resolve complex technical issues across the application stack.
Manage timelines, deliverables, risks, and dependencies effectively.
Promote continuous improvement, innovation, and engineering excellence within the team.
Required Skills & Experience
5–7 years of software development experience with 1–2 years in a Team Lead role.
Strong expertise in:
.NET Core / ASP.NET Core
Entity Framework Core
REST API Development
Microservices Architecture
Experience with:
SQL Server / PostgreSQL
CI/CD pipelines (Azure DevOps, GitHub Actions, Jenkins)
Cloud Platforms (Azure / AWS)
Docker & Kubernetes
Strong understanding of:
SOLID Principles
Design Patterns
Clean Architecture
Excellent problem-solving, analytical, communication, and leadership skills.
Educational Qualification
Bachelor’s or Master’s degree in Computer Science, Software Engineering, Information Technology, or related field.
Equivalent practical experience will also be considered.
Preferred Candidate Profile
Experience working in Agile/Scrum environments.
Ability to manage teams and drive technical decision-making.
Passion for scalable system design and backend optimization.
🔍 Job Summary:
We are looking for a motivated and empathetic Academic Counsellor to guide students in selecting the right educational path based on their interests, abilities, and career aspirations. You will be the bridge between the institution and students, helping them make informed decisions and ensuring a smooth academic journey.
🎯 Key Responsibilities:
- Understand students’ academic background, goals, and challenges through counseling sessions (in-person, phone, or online).
- Guide students on courses, career paths, and academic planning based on their interests and aptitude.
- Assist in the admission and enrollment process, including explaining course details, fee structure, and eligibility.
- Follow up with leads and maintain records of inquiries and student data using CRM tools.
- Address concerns of students and parents with patience, professionalism, and care.
- Collaborate with faculty and support teams to monitor student progress and retention.
- Achieve monthly conversion/enrollment targets as assigned.
🧠 Requirements:
- Bachelor’s degree (education, psychology, or counseling preferred).
- Proven experience in academic or career counseling, preferably in the education industry.
- Strong communication and interpersonal skills.
- Empathy, patience, and a genuine interest in helping students.
- Familiarity with CRM software and MS Office.
- Ability to work under pressure and meet targets.
Strong knowledge in Laravel.
● Should be having excellent development expertise in programming PHP, AJAX, OOPS Concept, Architecture, MySql, Normalization, JavaScript/Jquery and MVC architecture with a commitment to performance and efficiency.
● Workwith frontend technologies including Vue.js/ Nuxt js (basic knowledge) or React.
● Thorough knowledge of languages Java script, HTML5, CSS3, Object Oriented programming and design patterns.
- Helps Test Lead to prepare the Test Plan and coordinate with Test Engineers during Testing Phase
- Performs Bug Analysis, understands the client requirement and help Test engineer to prepare the test cases
- Ability to multi-task/handle several projects effectively and deliver within timeline
- Peer Reviews the test cases, understands the Test Plan and write Automation test cases
- Able to write Scripts in languages like Java, Ruby, Python, etc.,
- Able to review the Scripts written, able to run the Maintenance / New Scripts and identify the issues
- Knowledge on automation test reports (TestNG, Allure, JUnit reports etc)
- Define onboarding documents for technology and domain for the teams
- Train/Mentor and evaluate juniors on testing specializations
- Exihitbit strong expertise in one of Load Testing - Jmeter (or similar tools) or Api Testing - Rest client/postman or DB testing
- Perform cross Browser / device compatibility testing using automation
- Understand and contribute to sprint release cycle process, ensure 100% test coverage and follow JIRA hygiene
- Besides the job specific responsibilities strictly adheres to the policies and procedures of the organization
- Excellent communication (verbal and written) - Articulates clearly, concisely and with context at all times, High confidence and assertiveness skills
- Has a cordial work relationship with peers and manager
- Speaks his/her mind even during challenging situations, Proactively seeks help /assistance when in need
- Ability to Develop self and others - Takes feedback positively and works on it seriously, Is not afraid of making mistakes as part of learning
- Open to working across projects and technologies, Good analytical and logical skills
- Understands requirements quickly and accurately
- Proactively thinks through the solution and seeks clarification before coding
- Explores the root causes of problems before taking action
- Quickly learns the latest developments in technology and is able to apply it to the projects
- Good Interpersonal Skills - Builds good working relationship with team members and customer stakeholders (Product owners and Scrum master etc)
- As a QA person - Show extreme attention to details and nuances
In today’s marketing-dependent consumer world, businesses demand innovative brand solutions and our client is engaged in providing brand solutions across businesses. They import renowned global brands & distribute the same. They have a dedicated eCommerce practice to build digital retail footprints for their brands in India. They focus on major categories under FMCG such as F&B, Personal care, etc. and also Home & Fabric Care.
Founded in 2003, our client has over 250 Pan-India Distributors and more than 300 SKUs. They deal with 25+ brands and some of the brands are Mogu Mogu, SAN REMO, Simpkins, Moccona, OMINO BIANCO, etc.
As a Assistant Manager - Business Intelligence, you will be responsible for support building and executing portfolio and respective brand execution strategy by mining, understanding, internalising, and creating action stands about inflow and outflow of information from different internal and external sources.
What you will do:
- Assimilating sales & inventory data streams from different ecommerce partners daily
- Planning different inventory streams for all portfolio brands vis--vis PO requirements
- Building future projection models for brands to support healthy and sufficient inventory capacities
Desired Candidate Profile
What you need to have:- Self direction
- Ability to think beyond operational hurdles
- Achieving Stretched Targets In A Result-Focused Environment.
- Making Powerful Sales Presentations Resulting In High Conversion Ratio.
- Handling Objections And Resolving Member/ Customer Conflicts By Constantly Connecting With Them Through Member Meetings.
- Maintaining Strong Client Relationship And High Level Of Customer Service.
- Preparing Pre-Sales Proposals For Prospective Clients.
- Identifying Potential Customers And New Business Opportunities Within And Outside The Venue.
- Keeping Abreast With The Organization's Products And Services.
- Maintaining Consistent Average Productivity.
- Provide Necessary Support In Booking First Time Holiday For New Members And Generate Quality Referrals From Them.
- Qualifications -1 To 5 Years' Quota Carrying Sales Experience
- Experience And Working Knowledge Of CRM Systems
- Demonstrable Track Record Of Over-Achieving Quota
- Strong Written And Verbal Communication Skills
Position Summary
Working with both front end interface and building the backend architecture of
Products and solutions.
Roles & Responsibilities
● Architecture, Design and Implementation of Cloud based Software Platforms
● Development and Improvements of EVAP - Visualization and Data Analytics
platform
● Development of supporting softwares/ Internal tools for Post Processing of data
● Research & Development of new features for In-house tools & Applications
Skills:
● Proficiency in HTML 5, CSS3 , Javascript, jQuery, react.js and node.js
● Knowledge and Experience in express.js and Redux
● Basic understanding of tools like Figma/Photoshop and UI/UX designing
● Experience with REST API , GCP
● Write code that is cross-platform and cross-device compatible
Added Advantage
● Familiarity with NoSQL database like mongodb
● Familiarity with Bootstrap and Material ui
● Familiarity with unit testing with mocha,chai
● General understanding and interest in robotics, computer vision etc...
● UI/UX designing capabilities
● If you have worked in a startup before
Eligibility
● 2-5 years
Qualification
BE/M.Tech
About :
- Employee Management at your Fingertips. PagarBook - India's Best Payroll and Attendance
- Management tool for Small & Medium Enterprises. Using PagarBook, a business owner can maintain all the records of their employees digitally and can get insights around the same.
- PagarBook is free & easy to use employee management, work & payroll management software app where you can manage all your staff and employee’s attendance, record the work done by your staff and employees and their salary, payments & advances can also be recorded in this app.
- Sms & WhatsApp notification to employees and staff about payments, bonuses, daily work, attendance & leaves.
- The Sales would be done for premium desktop version of the application
- Benefits of desktop application:
- Better and Easier accessibility, also available on mobile web
- Access to rich reports which gives you business knowledge, spend
- Unlimited free upgrades for a year
About Sales team:
The field sales team at PagarBook is all about solving SME’s customer problems and ensuring we deliver compelling value propositions.
On a typical day, the sales team:
- drives the adoption of a premium version of Pagarbook, sold at a subscription fee per annum
- never-say-no attitude, and comes with a win-all attitude
- At the same time, a core ingredient of the DNA is customer empathy
- We should always ensure the customer is well informed of all the benefits of the solution, before we close the sales.
Responsibilities and Duties of sales associate:
- You will pitch about PagarBook desktop solution on field to customers
- You will explain the benefits of PagarBook desktop solution to customers
- Better and Easier accessibility, also available on mobile web
- Access to rich reports which gives you business knowledge, spend
- Unlimited free upgrades for a year
- Bulk update features
- Expense management
- The users can register on the desktop for a free trial for 7 days first
- Sales associate would convert the customer into a paid customer
Mandatory requirements:
- Having your own bike is a must
- Smartphone is a must
- Field sales experience is a must (telecom, FMCG and financial sales experience adds more weightage)
- Graduation in any field is sufficient
Benefits:
- Fixed salary upto 25k
- Targets based incentives (no upper cap, average ~10k per month):
- Petrol allowance ~upto INR 3,000 (on actual bills)
- Initial job posting would be for 3 months - based on good performance, conversion to full time employment would be granted
Key Areas of Responsibility (KRAs):
- Onboarding of Customers
- Meet 30 new clients a day (tracked)
- Get free trial enabled for 20 clients a day
- Get 3 sales (paid customers, 10% conversion) per day - non-negotiable output
- Retaining customer accounts
- While we build new businesses, cross-selling would be key
- Customers should keep using PagarBook desktop beyond 30 days of activation
- Grow customer basket size
- Identify key SME clusters in the city and prepare an acquisition plan
- Go aggressive and acquire
- Business acumen & key skills
- Strong knowledge on PagarBook sales process, services and product
- Local Market and competition knowledge and clear articulation of PagarBook advantages
- Strong negotiation and influencing skills to create win-win
- Give continuous feedback to internal teams to improve our customer service level
Finally, remember, you are the PagarBook brand ambassador on the ground! All the best.





