Inside Sales Executive

Role Summary:

We are looking for an execution-focused, resourceful, and steadfast Project Manager to manage site hygiene, drive Below-The-Line (BTL) activities, liaise with vendors, and ensure flawless execution of all site-related initiatives. The ideal candidate will have strong industry contacts, vendor networks in Pune, and an eye for innovation in site execution and marketing activities.

Key Responsibilities:

 Site Hygiene and Maintenance: Ensure high standards of site upkeep, visual merchandising, and overall appearance always.

 BTL Activities: Plan, organize, and drive on-ground marketing activities including events, exhibitions, site branding, roadshows, and customer engagement programs.

 Vendor Management: Build and maintain a strong network of reliable vendors and suppliers in Pune for design, fabrication, event setups, branding, and other site requirements.

 Execution Excellence: Coordinate with internal teams, designers, and vendors to implement innovation structures and new marketing ideas at the site.

 Resourcefulness: Source cost-effective, high-quality solutions quickly and efficiently; negotiate rates and contracts with vendors.

 Innovation: Constantly scout for new ideas, design trends, structures, and creative installations that can enhance site attractiveness and customer experience.

 Budget Adherence: Manage costs effectively and ensure all activities are completed within the allocated budgets.

 Reporting: Maintain documentation, reports on vendor performances, BTL effectiveness, and site condition audits.

 Compliance: Ensure all site-related activities are in line with company policies, safety standards, and statutory regulations.

Required Skills and Qualifications:

 Bachelor& degree (preferably in Business Administration, Marketing, or related field).

 3-6 years of relevant experience in real estate, events, marketing, or project execution roles.

 Strong vendor network in Pune across design, branding, events, and infrastructure.

 Hands-on approach, with a keen eye for quality and detail.

 Excellent negotiation, communication, and organizational skills.

 Ability to handle pressure, multiple projects simultaneously, and work within tight timelines.

 Self-motivated, dependable, and able to work independently.

 Familiarity with site branding and event installation best practices is a plus.

Preferred Attributes:

 Previous experience in real estate project sites or customer experience centers.

 Knowledge of local Pune market dynamics and vendor ecosystems.

 Creative thinking with a passion for innovation and customer engagement.

• Develop and implement digital marketing strategies to drive lead generation and customer acquisition.
• Plan, execute, and optimize paid advertising campaigns across various digital platforms, including Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Conduct keyword research and analysis to identify opportunities for improving search engine visibility and organic traffic.
• Create compelling ad copy and visual assets for digital ads, landing pages, and other marketing collateral.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Collaborate with internal teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing campaigns.
• Stay updated on industry trends, best practices, and emerging technologies in digital marketing.

Requirements:

• 1+ years of proven experience in digital marketing, with a focus on lead generation and paid campaigns.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and the ability to interpret data to drive decision-making and campaign optimization.
• Excellent communication skills, both written and verbal.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a collaborative team environment.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Keelkattalai, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What's your expectation of CTC?

Experience:

• Lead generation: 1 year (Required)
• Paid Campaign: 1 year (Required)

Work Location: In person

Job Title: PPC Executive

Job Description:

We are looking for a dynamic PPC Executive with 1-3 years of hands-on experience in digital advertising to join our growing team. The ideal candidate will have expertise in managing various PPC platforms such as Amazon PPC, Google AdWords, Facebook Ads, and more. You will be responsible for optimizing paid campaigns, improving conversion rates, and driving measurable results for our clients.

Key Responsibilities:

• Manage and optimize paid campaigns across platforms like Amazon PPC, Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and YouTube Ads.
• Develop, implement, and manage paid advertising strategies on various digital channels.
• Monitor and adjust bids, keywords, and ad placements to ensure campaigns are performing optimally.
• Create and optimize Amazon PPC campaigns to increase product visibility and sales, using Amazon Seller Central and related tools.
• Set up and manage Google Ads campaigns (Search, Display, Remarketing, and Shopping ads).
• Configure and manage Google Tag Manager to track website analytics and conversions.
• Work on strategies to improve website conversion rates via PPC, optimizing landing pages.
• Conduct A/B testing of ad creatives, landing pages, and strategies to increase ROI.
• Manage and optimize Facebook, Instagram, LinkedIn, and YouTube Ads campaigns to maximize results.
• Create engaging ad creatives and copy for social media platforms to boost engagement and conversions.
• Analyze campaign performance regularly and provide recommendations for optimization.
• Make adjustments to improve key metrics like CTR, CPC, and ROI.
• Identify and troubleshoot issues within ad campaigns, offering solutions for underperformance, such as low click-through rates or high ad spend.
• Optimize Google My Business listings to increase local visibility and engagement, ensuring business details are accurate and properly utilized to drive traffic.

Required Skills and Qualifications:

• 1-3 years of PPC experience, with a proven track record in campaign management and optimization.
• Strong knowledge of Amazon PPC, Google Ads, Google Tag Manager, and other major PPC platforms.
• Experience with Facebook, Instagram, LinkedIn, and YouTube Ads.
• Solid understanding of Conversion Rate Optimization (CRO).
• Strong analytical skills and ability to generate actionable insights.
• Proficiency with tools like Google Analytics, Google Tag Manager, and SEMrush.
• Excellent communication and teamwork skills.

Benefits:

• Competitive salary based on experience.
• Opportunities for professional growth and career advancement.
• Collaborative and supportive team environment.

ROR

1-2 years of experience working with Ruby on rails as well as libraries like Resque and RSpec.

Good experience with Redis, Sidekiq, and Docker.

Ability to write clean ruby code.

Proficiency with code versioning tools including Git, Github, Gitlab, and SVN.

Experience with AngularJS or React JS is a plus.

Familiarity with MVC, Mocking, RESTful, and ORM.

Good understanding of front-end technologies including HTML5, JavaScript, Jquery, and CSS3.

Knowledge of server-side templating languages including Slim, Haml, and ERB.

Familiarity with tools like Jira, Postman, Slack, and Microsoft Teams.

• Familiarizing yourself with all products and services offered by our company.
• Procuring new clients through direct contact, word-of-mouth, and collaboration with the marketing department.
• Attending networking activities to research and connect with prospective clients.
• Maintaining meaningful relationships with existing clients to ensure that they are retained.
• Suggesting upgrades or added products and services that may be of interest to clients.
• Crafting business proposals and contracts to draw in more revenue from clients.
• Negotiating with clients to secure the most attractive prices.
• Equipping staff with the technical and social skills needed to enhance sales.
• Reviewing clients' feedback and implementing necessary changes.
• Remaining in tune with trends in consumption to ensure that our offerings remain relevant.

• Degree in marketing, business administration, or similar.
• Extensive sales experience.
• Intuitive and insightful, particularly regarding human behavior.
• Ability to generate revenue by identifying pain points and suggesting suitable products or services.
• Professional yet affable disposition.
• Neat, well-groomed appearance.
• Great networking skills.
• Excellent written and verbal communication.
• Resourceful, with outstanding research skills.
• Emboldened by challenges.

About Us

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.

We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.

Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.

We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.

Content Marketing Specialist- Job Description

• Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

• Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost

• This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion

• Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.

• Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why

• Measurement and optimization of the program will be required on a regular and ongoing basis

• Management of all creative resources including designers, writers, and other agency personnel

• Integration of content programs with brand campaigns to drive the brand to demand.

• Executive presentations on the program approaches and results will be required.

• Design content marketing strategies and set short-term goals

• Undertake content marketing initiatives to achieve business targets

• Collaborate with design and writing teams to produce high-quality content

• Develop an editorial calendar, delegate tasks and ensure deadlines are met

• Deliver engaging content on a regular basis and inspire team members

• Edit, proofread and improve content

• Optimize content considering SEO and Google Analytics

• Analyze web traffic metrics

• Share content through various channels, ensuring strong web presence

• Receive customer feedback and generate ideas to increase customer engagement

Our Core Values

• We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

• We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

• We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.

• We match grit with wit: We're creative and resourceful. We find solutions to every problem

and to further support you, we offer:

• talented, young and motivated team

• work with a fun team on a product that customers love

• Share in our organization-wise personal development benefits and leave entitlements

• Flexible work schedule with work-from-home options

We are looking for a high-performing Lead Developer to build our Ecommerce platform and API framework powered by Machine Learning and Artificial Intelligence. Candidates for this role will be passionate about well written code, testing, and excel at coming up with simple approaches to complex problems.

Our work culture is #overachiever, very amiable, and at the same time always charged with excitement. We encourage our team members to take responsibility and grow into future leaders in the industry.

Job Responsibilities:

• Understand project requirements, writing bug free clean code and ensure that the solution works per the agreed architecture, SLAs, KPIs and business model
• Integrate Django backend with third party API
• 100% Hands on role
• Make architecture decisions that contribute to maintainable systems
• Adapt to rapidly evolving requirements and changing priorities and drive the team accordingly
• Responsible to drive and support Ecommerce project activities and ensure marketplace implementation, deepen customer engagement, satisfaction, and user engagement
• Reverse engineer for debugging errors in code and ensure quality control in the process.
• Continually drive products towards a meaningful balance between user needs, business objectives and technical feasibility
• Documentation and reference preparation for users by writing operating instructions including changes and revisions.
• Operate in a hyper-collaborative way and follow these guiding principles: Value common sense and simplicity over complexity, make decisions quickly and move nimbly, celebrate diverse ideas, Succeed and fail together as a team

Qualifications:

• Bachelor or Master Degree in Computer Science, Software Engineering from a reputed University
• 5 to 10 years of experience working in eCommerce domain, specifically at-least 3-5 years of experience working in Django and Python.
• React and/or Angular for front end
• Proficiency in MongoDB and MySql
• Technical Skills: JIRA, Gitlab, Rest API, GCP or AWS
• Integration experience with Payment gateway, shipping company and VAT, database concepts, Experience of web services
• Experience in performance profiling, tuning, and optimization, caching mechanisms with Enterprise level applicants
• Analytical, debugging, and troubleshooting skill with proven experience troubleshooting and fixing production bugs
• Experience in writing unit testing and test case automation.
• Ability to operate in Agile environment with a start-up mentality and unstructured environment, Energy, drive and passion to work, and operate in a digital world.