We want the person to understand the business problem and can translate the same into marketing automation language. We also expect the professional to create best-in-class strategies, come up with breakthrough campaign ideas and implement emerging automation practices to solve the problem. Having innovative ideas on top of this will be an added advantage.
This individual will work closely to manage, create, and strategize campaigns with the best of the Marketing Automation tools like HubSpot, Marketo, Salesforce, Pardot, etc.
He/ She will collaborate with Account Managers, Delivery Team, Creative Teams and Customers to plan, execute, and measure effective inbound strategies to deliver astounding results
Responsibilities:
Work directly with the customer to understand their business requirements in terms of Sales & Marketing funnel fluency and translate the same for the internal marketing & delivery team to plan, build and execute marketing automation campaigns.
Understand the customer’s buyer persona, pain points, available resources, and marketing communication channels, to plan the holistic inbound strategy and deliver results.
Understand the gap between the current marketing process and required sales and marketing automation goals. Define the overall automation strategy and plan execution in phases.
Showcase excellent project management skills to ensure smoother and timely delivery to the customer.
Ideate and execute end-to-end inbound marketing campaigns and collaborate with all the involved stakeholders for smoother execution.
Create effective detailed content strategy and calendar, content promotion campaigns and measuring the effectiveness of the content in terms of the expected KPIs.
Manage overall marketing budgets and spend to ensure maximum ROI for the customers.
Create, manage, and present standard and custom analytics reports on MQL’s acquisition programs, nurture campaigns, sales conversion rates and media buys to track campaign ROI, attribution, and sales effectiveness, to customers and internal stakeholders
Requirements:
Proficiency in working on email marketing campaigns, marketing automation funnel, drip/nurturing campaigns, and Google Analytics.
Prior experience in working with HubSpot, Marketo, Pardot or any other globally recognized automation tool is strongly preferred.
Experience in inbound marketing and managing automation campaigns with large data sets.
Preliminary knowledge of relevant marketing areas including content writing, copywriting, social media, email campaigns, Google Analytics, Tag Manager, etc.
Excellent verbal and written communication skills.
Project management and collaboration skills.
Fundamental knowledge of HTML/CSS is a huge plus as it can help while working on email templates and landing pages.

About Transfunnel Consultin PvtLtd
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SENIOR DESIGN ENGINEER
ROLE AND RESPONSIBILITIES
Getting development inputs from Design Manager .
Field visit for observing technical requirement.
Design review meeting held with design team.
Preparation of Development Plan.
Concept modelling creation.
Design review meeting held with Design team.
Complete modelling of prototype machine,Special Tools and Welding Fixtures.
Get project budget amount from Management.
Preparation of BOM in Excel as per our company standards.
Making Sheet metal and machining component design and fabrication, in that Laser Cutting Drawing, Bending drawing, Machining drawing, Welding Drawings, Assembly Drawing, GA Drawing,Product Catalogue and SOP from SOLIDWORKS and AUTOCAD.
Quality plan creation.
Design review meeting held with Production team.
Bought out items, Sheet metal Bending,Laser cutting, Welding, Powder coating and machining process followup.
Inspection of Prototype machine components as per quality plan.
Assembly of prototype machine .
Product verification at in house.
Product validation at field.
Handover the product to production includes the following documents.
l Maintaining Design documents securely as soft copy in drive and Hard copy
1. BOM
2. Manufacturing Drawings
3. Assembly Drawings
4. Quality Plan and Standard component specification
5. Components image list
6. SOP
7. Installation drawings
8. Service manuals
ECN execution for existing product upgradation and solving problems .
Value engineering of existing products.
Machine BOM cost workout.
Leading team members and allocate their works and monitoring.
Job description:-
- 2.5+ year of experience in Development.
- Strong experience of Angular 2+ and above along with other technologies like HTML5, CSS, jQuery, AJAX with good knowledge of ECMA Scripts.
- Strong knowledge of JS Fundamentals.
- Design & development of Angular applications as per desired specifications, along with experience in frameworks/libraries like jQuery, Bootstrap, Typescript etc.
- Architecture design, development, testing and maintenance of Web Apps, Implementation based on Angular Application MVC Patterns.
- Own end to end product modules/features (from the requirement to going live)- Design & code review, troubleshoot & help team members on issues.
- Gather requirements by interacting directly with the end-users.
- Research on open source framework/technology required for developing the feature/application.
About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
Content Marketing Specialist- Job Description
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Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
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Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
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This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion
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Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.
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Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why
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Measurement and optimization of the program will be required on a regular and ongoing basis
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Management of all creative resources including designers, writers, and other agency personnel
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Integration of content programs with brand campaigns to drive the brand to demand.
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Executive presentations on the program approaches and results will be required.
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Design content marketing strategies and set short-term goals
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Undertake content marketing initiatives to achieve business targets
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Collaborate with design and writing teams to produce high-quality content
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Develop an editorial calendar, delegate tasks and ensure deadlines are met
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Deliver engaging content on a regular basis and inspire team members
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Edit, proofread and improve content
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Optimize content considering SEO and Google Analytics
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Analyze web traffic metrics
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Share content through various channels, ensuring strong web presence
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Receive customer feedback and generate ideas to increase customer engagement
Our Core Values
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We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.
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We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
and to further support you, we offer:
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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Flexible work schedule with work-from-home options
Job Requirements :
- 4+ years of Java development experience
- 4+ years of microservice development experience with Spring boot framework
- Core & Advanced Java (Threading, Design Patterns, Data Structures) J2EE, REST web services
- Excellent knowledge of Enterprise Design Patterns
- Full stack development with Angular 8 experience will be a plus
- Experience with test driven software development
- Exposure to telecom domain
- ETOM/ SID which make the TM Forum framework
Your Role
We at Innovaccer are looking for Software Development Engineer-II (Backend) to build the most amazing product experience. You’ll get to work with other engineers to build delightful feature experience to understand and solve our customer’s pain points.
A Day in the Life
- Building efficient and reusable applications and abstractions.
- Identify and communicate back-end best practices.
- Participate in the project life-cycle from pitch/prototyping through definition and design to build, integration, QA and delivery
- Analyse and improve the performance, scalability, stability, and security of the product
- Improve engineering standards, tooling, and processes
What You Need
- 3+ years of experience with a start-up mentality and high willingness to learn
- Solid knowledge of Python and experience with any web framework (Django, etc)
- Aggressive problem diagnosis and creative problem-solving skill
- Experience in Web Services and REST.
- Experience in RDBMS & NoSQL database.
- Experience in Solution Architecture.
- Proven experience with Git.
- Knowledge of high-level JavaScript concepts like asynchronous programming, closures, promises, data-binding, async-await, etc.
- Bachelor's degree in Computer Science/Software Engineering.
Preferred Skills
- Expert in Python and Django Code Reviews
- Server Deployment
- Mongo DB/Postgres SQL DB
- JIRA Administration
What We Offer
- Industry-focused Certifications: We want you to be a subject matter expert in what you do. So, whether it’s our product or our domain, you will dive straight in and be certified by the best in the world.
- Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.
- Health Benefits: We cover health insurance for you and your loved ones.
- Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill and pursue their interests so that they can generate new ideas for innovating at Innovaccer.
- Pet-friendly office and open floor plan. No mundane cubicles.
Essential Responsibilities:
In this role, you will:
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Plan engineering strategies for Edison data platform.
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Lead and coordinate the domain technical and business discussions relative to future architecture direction.
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Analyze design and develop a roadmap and implementation plan based upon a current vs. future state in a cohesive architecture viewpoint.
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Review and/or analyze and develop architectural requirements at domain level within product portfolio or team.
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Contribute to the development of software and data delivery platforms that are service-oriented with reusable components that can be orchestrated together into different methods for different businesses.
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Lead the research and evaluation of emerging technology, industry and market trends to assist in project development and/or operational support activities.
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Guide and mentor team members to build solution and enable successful adoption of your services by both internal and external customers.
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Solve complex problems that arises from customer and provide alternatives
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Provides domain expertise to own/lead technical design reviews, investigation of technical risks and analyzes impact of technology choices and provide creative solutions
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Apply principles of SDLC and methodologies like Lean/Agile/XP, CI, good documentation practices, refactoring and testing techniques
Qualifications/Requirements:
Basic Qualifications:
-
Bachelor’s Degree in Computer Science or in “STEM” Majors (Science, Technology, Engineering and Math)
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A minimum of 15 years of professional experience in Software Development OR Master’s degree with 10 years of experience in Software Development OR PhD with 5 years of experience
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GE Leadership Program Graduates will get credit towards relevant work experience, commensurate to the program they have completed
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Technical expertise in System Software Design, Data Structures, Software Reliability
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Experience working in Public Cloud Technologies like AWS or Azure or Google Cloud environments
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Experience with Service Oriented architectures and microservices
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Experience with multiple data management technologies such as Blob stores, Relational stores, no SQL stores, streaming data, graph databases, etc.
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Expert understanding of functional and nonfunctional requirements
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Excellent analytical, interpersonal and communication skills. A big part of this job is communicating effectively with other development, cross functional teams in a global environment
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Ability to handle multiple competing priorities in a fast-paced environment
Desired Characteristics:
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Experience with Healthcare data standards such as HL7 FHIR & DICOM
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Understanding of the threading limitations of Python, multi-process architecture, Python data structures, and Python packaging
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Strong debugging and unit testing skills using a well-known and accepted unit testing framework
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Strong analytical and strong problem solving skills, communicates in a clear and succinct manner and effectively evaluates information / data to make decisions, anticipates obstacles and develops plans to resolve, creates actionable strategies and operational plans
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Experience with Analytics, machine learning or Medical Imaging is a PLUS.
- Job Specifications:-
- Day-to-day liaison with internal team on campaign developments
- Develops comprehensive agendas for weekly planning/status meetings
- Set up and provide support on 3-5 search projects of various sizes
- Exposure in social media traffic acquisition
- Exposure of managing vernaculars sites (+experience in Facebook/Social Media and Twitter)
- Perform keyword research and basic to advanced analysis
- Be able to clearly convey and explain search engine best practices
- Responsible for complete SEO process (on & off page optimization)
- Analyze and increase the website traffic through organic search listing
- Analyzing and generating website traffic reports
- Format and prepare search reports for every vertical. Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text t
The salary offered would be best in the industry.








