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Do you have “marketeer brain”? Do you discuss the success and failures of popular brands and the reasons for them? Such as, What makes Oreo the world’s most loved Chocolate Cookie? When you think of luxury automobiles, why do names like BMW and Mercedes pop-up in our minds? Why are Urban Indians who want to use premium phones, gravitating to the OnePlus brand? What makes people go ga-ga over the heavily priced Netflix subscription? If questions like these intrigue you and make you dig deeper, you are a student of marketing. But, once you uncover their secrets and think of even better ideas to further their successes, or think about strategies their competition should implement, you, our dear friend, are a rare species with “marketeer brain” and are someone we want to work with. We are a bunch of creative people looking to work with others more creative than us. We don’t care if you know (or don’t know) the basics of SEO, SEM or any other marketing principles somebody can learn from a book. We want to know if you can tell a story that enthralls others and makes strangers believe in you; if you can think of or have tried your hand at (not few, but) many creative ways to promote your friend’s business or your college fest. Your “marketeer brain” is what matters to us. Digital marketing isn’t just fiddling with keywords or spending money on clicks. WhatsApp didn’t spend money on its way to over $16B acquisition, neither did Instagram or Twitter. Yet they are wildly successful because things much deeper, 1) kickass products (that appeal to consumers) and 2) razor-sharp marketing campaigns. We are on a similar quest and if this resonates with you, you ought to give yourself the best chance to explore it live in action. Apply now and tell us your story about an experience or two where you played a key role in spreading the word about something and promoting it to the audience that mattered. Let your marketeer brain do the talking.
Responsibilities • Lead generation - Generating qualified leads across mid and large enterprise segments by leveraging online and offline channels • Email marketing - Manage email communication and drive the communication flowchart to achieve campaign objectives • Database management - Identifying key prospects across our target audience and manage data churn • Social media campaigns - Create organic and sponsored social campaigns for promoting webinars, whitepapers, case studies and blogs • Google Search and Display - Drive PPC and SEM campaigns for LitmusWorld solutions • Account based marketing - Ensure audience engagement across key account segments with relevant content for existing leads through a designed process to generate more revenue. Knowledge, Skills & Competencies • Solid understanding of SEO, SEM, Google Analytics, and Account Based Marketing tools • Understanding of the Enterprise SaaS domain or minimum 2 years experience in B2B lead generation • Ability to learn and articulate solution selling value points • Strong presentation and communication • Ability to continuously prioritize and stay nimble in a fast-paced and dynamic work environment • Proficient with Excel to manage large volume of data • Strong territory management skills with understanding of business systems and requirement analysis • Must be a self-starter, highly motivated, think through problems to come up with innovative solution
Job Profile Conduct internet-based research of target segments to build/update and maintain a database of prospective clients and key decision makers. Extensive online searches and maintain databases which includes contact details for prospective clients. Run email campaigns. Generate leads through email campaigns. Create, maintain, and update client prospective data in a CRM software. Meet and exceed targets for generating qualified leads on a regular basis. Maintain and update tracking sheets. Prepare database reports. Note: Though cold calling, outbound sales, and tele-sales experience with international Clients is not essential, candidates with such experience will be given preference. Candidate Profile 2+ years of experience in a market research profile. Should be internet savvy and be able to research for information using various search engines, directories, and networking related sites. Flexible thinking and problem solver who enables quick resolution to unique challenges Deadline-driven. Willingness to perform cross-department functions as and when needed
We are looking for an experienced, well-rounded, dynamic and data-drive content marketing professional responsible for demand generation, brand building and awareness. The candidate will be experienced in content marketing and a wide range of go-to-market activities. Should possess a strong knowledge of content and digital marketing who can work with creative teams and external agencies to effectively execute campaigns on time and budget. Previous roles working in technology or software companies is an advantage. At ION Energy we are building the world’s most advanced battery management and intelligence platform. ION was founded by a team of PhD's with decades of experience in advanced electronics and battery systems. Our groundbreaking and patented BMS technology acts as the core of high-performance applications like Electric Vehicles, Telecom Towers, DataCentres & More. What you will do: As a Content Marketing Manager, you will be placed in a development team at ION’s R&D office situated in Mumbai suburbs: A self-starter, capable of working in a fast-paced environment while managing multiple projects simultaneously Develop and implement a strong content marketing plan across all mediums (including videos, blog posts, whitepapers, ebooks, reports, webinars, infographics, case studies, newsletters etc.) Create content that stays true to our overall messaging goal. Ensuring all content is on-brand and consistent in terms of style, tone of voice and quality Create content pieces that move specific target audiences down the funnel Working with our partners and clients to build engaging customer success stories and case studies Ability to carry out lead generation activities in the form of comprehensive email marketing campaigns. Develop and execute customer-driven, end-to-end content marketing strategies to increase demand and build ION’s brand Develop, implement and manage social media and community strategies, across key social media channels (Linkedin, Twitter & Facebook) Submission of relevant MIS reports Good creative skills and proficient in English language This is you: MBA from a premier institute for Marketing, Communications or similar field Creativity & Design - Have a creative mind to leverage different aspects of the product to ideate and create creative content and campaigns Excellent written and verbal communication and presentation skills using storytelling Strong knowledge of Content & Digital Marketing Strategies Experience with marketing automation tools, A/B testing, Google Analytics to measure impact of content on the funnel Ability to collaborate with cross-functional teams and outside agencies Website and SEO - Working knowledge of HTML/CSS, Wordpress and on-site/off-site SEO. Works well under pressure or in a high growth environment that is constantly changing Our culture is founded on ensuring openness, extreme ownership, full responsibility and unfiltered honesty. We value excellence and look for strengths, resilience, curiosity and above all, moral fibre. Come join a high performance team dedicated to accelerate the Earth’s transition to an all-electric future.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Founded in 2009 and headquartered in Mumbai, iMz Media Solutions is a rapidly growing start-up specializing in providing innovative and yet measurable online marketing solutions for advertisers looking to acquire customers and build their brand on the internet. We specialize in providing relevant & quality leads to our advertisers through various online media channels that include search marketing, display advertising, email marketing, social media marketing & more. At iMz, we are continuously looking for talented and passionate people to join our team. We look for individuals who have an entrepreneurial mindset and who can work in a fast paced start-up environment. Individuals should be passionate about driving results and creating the best client service experience for our advertisers. We provide great benefits to all our full time employees that include performance based bonus, paid holidays and more. We are hiring and continuously looking for talented and passionate people with sales, creative, search engine marketing & media planning experience to join our team. Send us your resume in word format at jobs@imzmediasolutions.com if you are ready to be a part of the team that will be taking online advertising to a totally new level.
We are looking for Marketing Interns who would assist the marketing team implementing and executing strategic marketing plans for the entire organization in order to attract potential customers. Responsibilities: * Manage the daily operations of the department * Write compelling copy in the form social media captions and advertisement copy * Has an eye for design and can brainstorm with the design team in developing and improving a visual brand language * Execute strategic partnerships with vendors and media firms * Coordinate with the extended team of freelancers to ensure that requirements are being met Required Experience and Knowledge: * Minimum 12th grade pass * Strong written and communication skills * Strong Negotiation skills * Strong knowledge on Microsoft office tools and google office suite * Student with a BMM or BMS background would be an added bonus
Pepipost is a transactional ESP growing at exponential speed, with 2500+ clients spread across 15+ countries. Pepipost is built on a philosophy to build a clean ecosystem for email marketers, which encourages good marketers turn into great ones. To keep our Email Ecosystem clean, Deliverability Specialists churn mountains of email data, segregate the good ones from bad ones, hunt down spammers, offer strategic consulting to marketers, enforce AUP and serve as advocates for good email, at-large. As a Deliverability Specialist, a typical day might include the following: - Run a quality check on entire infra, ensure that everything is smooth. - Monitor inbox placement for customers. - Enforce Email standards like SPF, DKIM and DMARC for all new clients. - Analyze performance and advice clients on best practices of email sending and enforce them. - Be up to date with global email trends, and implement them within the system. - Tracking and correcting DNSBL listings and other ISP blocks. - Designing and running tests on Email Deliverability. - Applying, Testing and verifying Feedback Loops. - Maintaining DNS and MTAs. This job might be for you if: You enjoy solving problems. You love to take on difficult challenges and finding creative solutions. You don't get flustered easily. If you don't know the answer, you dig until you find it. You like helping people. You get a kick out of getting people into "Aha!" moments. You are patient, level-headed and MS Dhoni-grade cool under pressure. Teaching someone something new makes you feel warm and fuzzy inside. You pay attention to the details. As far as you are concerned, anything worth doing is worth doing right, every single time. You stay focused and nothing falls through the cracks on your watch. You think on your feet. You like learning new things, and you can learn quickly. When things change, you know how to roll with the punches. You communicate clearly. You write well. You speak eloquently. You can explain just about anything to anyone, and you are comfortable communicating in writing and on the phone. You are motivated and driven. You volunteer for new challenges without waiting to be asked. You are going to take ownership of the time you spend with us and truly make a difference. To land this gig, you need to have some experience in email deliverability and/or antispam, Linux, DNS Management, Database knowledge and client consulting. Scripting proficiency is an added advantage. If you fit in to the role, reach me : chaitu (at) pepipost.com
Macaroni Media Co. is a group of artists, chefs, comedians, doers, dreamers, intellectuals, professionals and specialists, whose lives (literally) revolve around food. We are a full service food and beverage innovation agency, here to understand your business needs, give you valuable feedback and provide solutions for the best possible outcome. Not only that, we also take care of the execution and help you set, meet and exceed your goals. Whet your appetite, because we’re here to feed your brand! Website: www.macmediaco.com
