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JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators, and students use JoVE for their research, teaching, and learning. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders as Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India servicing clients in over 60 countries, we are seeking talented and ambitious individuals to join our company.
The Role
We are seeking a dynamic and innovative Marketing Specialist with a passion for the biopharma sector. This role will focus on promoting JoVE’s unique solutions to biopharma companies. The ideal candidate will have a proven track record in B2B marketing, particularly within the life sciences, and will excel in creating content and executing lead-generation marketing campaigns that resonate with biopharma audiences.
Responsibilities
- Develop and execute marketing strategies tailored to biopharma companies
- Design and implement multi-channel marketing campaigns, including email marketing, social media, and paid ads to drive lead generation and audience engagement
- Create completing content for case studies, newsletters, blogs, social media, ads, and email campaigns
- Collaborate with the sales and product teams to align marketing initiatives with business goals
- Engage with industry professionals through events, webinars, and strategic partnerships to expand JoVE’s presence in the biopharma market
- Organize and deliver webinars and events at conferences
- Analyze marketing performance data and leverage insights to optimize strategies. Monitor KPIs such as lead generation, engagement, and conversion rates, providing actionable recommendations for improvements
Requirements
- A Bachelor’s degree in business, marketing, or life sciences
- 5+ years of experience in B2B marketing with a strong focus on the biopharma sector
- Strong understanding of the biopharma industry, including R&D processes and market trends
- Proficiency in marketing automation tools (such as HubSpot)
- Experience with Salesforce and B2B prospecting tools, such as LinkedIn Sales Navigator
- Excellent written and verbal English communication skills
- Strong analytical and problem-solving skills
Why Join JoVE?
- When working with JoVE, you can expect a compensation package competitively placed within the local market.
- You will make a direct impact in accelerating science research and in improving student learning in science education.
- Opportunity to work with global teams and in an environment that promotes innovation and collaboration.
- Our strong promotion from within culture draws a clear path to advance your career with us.
Designation: Growth Marketing Manager
● Location: Bandra West, Mumbai, India
● Position Type: Full-time, Permanent
Company Description
Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are
ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.
Role Description
This is a full-time on-site role as a Growth Marketing Manager at Brown Living. The Growth Marketing Manager will be responsible for day-to-day tasks such as marketing analytics, project management, web analytics, and marketing automation. They will work closely with cross-functional teams to develop and execute growth strategies that drive user acquisition and retention. The role requires strong analytical and project management skills to optimize marketing campaigns and drive business growth.
Key Responsibilities:
● Develop and execute strategies to drive revenue growth for Brown Living across B2B & B2C verticals.
● Analyze business operations, trends, costs, and obligations to project future revenues and provide strategic advice.
● Lead and execute lead generation and conversion campaigns to optimize sales funnel performance.
● Monitor and optimize ecommerce metrics for the platform, focusing on both topline and bottomline growth.
● Optimize user flows through conversion-focused campaigns to enhance
customer acquisition and retention.
● Report regularly to management on marketing operations, providing insights and recommendations for improvement.
● Conduct surveys to identify growth opportunities and develop solutions to business problems.
● Represent the company at business events, managing business development, sales, and marketing activities.
● Collaborate with agencies and vendors to execute business growth activities effectively.
● Coordinate with customer accounts and suppliers to ensure clear
communication and alignment with organizational goals.
● Work closely with the founding team to identify growth opportunities aligned with financial, social, and environmental objectives.
● Provide insights for tech developments to support overall platform growth.
● Maintain and analyze leads and queries, preparing periodic reports for
management.
Key Result Areas (KRAs):
● Revenue Growth: Achieve targeted revenue growth through strategic marketing initiatives and campaigns.
● Lead Generation and Conversion: Drive lead generation and optimize conversion rates to maximize sales.
● E-commerce Metrics: Improve e-commerce metrics to enhance platform
performance and profitability.
● Customer Success: Enhance customer satisfaction and retention metrics through effective marketing strategies.
● Business Development: Identify and capitalize on growth opportunities across B2B & B2C segments.
● Event Management: Successfully organize and participate in sales & marketing events to promote brand awareness and generate leads.
● Agency Coordination: Ensure seamless collaboration with agencies and vendors for business growth activities.
● Stakeholder Communication: Maintain clear communication with stakeholders to align activities with organizational objectives.
● Innovation and Strategy: Provide innovative insights and strategic
recommendations to support long-term business growth.
● Tech Insights: Offer valuable insights for tech developments to support platform growth and optimization.
Required Qualifications and Skills:
● Experience in project management
● Ability to work effectively in a cross-functional team
● Experience in the sustainable living or environmental industry is a plus.
● Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).
● Proven 2-3 experience in marketing and business growth roles, preferably in a startup environment.
● Strong analytical skills (Growth Marketing Analytics skills) with the ability to interpret data and trends to drive business decisions.
● Excellent communication and interpersonal skills to effectively liaise with
stakeholders.
● Entrepreneurial mindset with a passion for marketing and growth.
● Proficiency in web analytics, digital marketing techniques and tools.
● Knowledge of marketing automation
Note: This role offers an exciting opportunity for a young professional who is passionate about marketing, growth, and making a positive impact in the sustainability space. Based in Mumbai, India, the successful candidate will join a collaborative and passionate team dedicated to driving innovation and positive change at Brown Living.
How to Apply:
Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform
Read More:
1. Website - https://brownliving.in/
2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us
3. Meet the Brown Living Team - https://brownliving.in/pages/our-team
4. Work with Us - https://brownliving.in/pages/work-with-us
5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens
6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping
at Solv Technologies
Role & responsibilities
- Approach & pitch inbound/outbound leads
- Work on an outbound approach for lead generation to build a client list to pitch
- Be in touch with existing clients & gather feedback on our services
- Upsell & cross-sell to existing clients.
- Write emailers to activate cold leads
- Cold-calling new leads
- Understand & explain DLT(compliance to be done during onboarding ) to new clients
Preferred candidate profile
- 0-3 years of experience in Sales & Business Development
- Worked in a Startup or Tech product for a few years
- Proficient in spoken & written communication (English)
- Experience in Lead Generation
- Experience in B2B sales
Perks and benefits
- Flexible schedule
- Food provided
- Paid sick time
- Work-Life Balance
- Great Culture to work in
- Develop and execute a comprehensive marketing strategy that includes brand positioning, product positioning, and go-to-market plans.
- Increase brand awareness and drive demand for our products through a variety of channels, including digital marketing, social media and events.
- Collaborate with the product and sales teams to develop and execute campaigns that drive conversion and generate leads
- Analyze market trends and customer data to inform marketing decisions and optimize performance
- Work closely with the senior leaders to align marketing efforts with overall company goals and objectives.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points
- Strong analytical skills and data-driven thinking.
- Coordinating for website development
- Coordinating for E-newsletters design
- Providing inputs and ideas into marketing enterprises and subsequently promote them and monitor response
Job Description: We are looking for a skilled Content Strategist with at least 3 years of experience to join our team. You will be in charge of creating and implementing a content strategy that is in line with our overarching marketing and business goals in your capacity as a content strategist. In order to produce interesting, pertinent, and valuable content that appeals to our target audience, you will closely collaborate with our marketing, design, and product teams.
Roles and Responsibilities:
• Develop engagement strategies and content calendars for official online communities/groups on platforms like Instagram, Facebook, Twitter & more
• Conduct research to understand our target audience and their needs, and develop buyer personas and content maps to guide content creation
• Drive partnerships & collaboration with relevant online communities, superusers & social media influencers
• Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches
• Create a social engagement playbook/guideline for community moderators and ensure that content is published on schedule
• Write and edit high-quality, engaging, and informative content for a variety of channels (social media posts, blogs, newsletters etc.)
• Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.)
• Formulate customer delight moments
• Use data and analytics to measure the success of our content, and make data-driven decisions to improve content performance
• Stay up-to-date with industry trends and best practices in content marketing and SEM, and make recommendations for continuous improvement
• Responsible for developing a sense of community amongst the Client creator base
• Ensure all Client creators are benefiting from the community
• Develop non-product solutions that will enable retention and increase customer satisfaction
• Develop partnerships that will help in creator retention
• Contribute to the development of our overall marketing and business strategies, and provide insights and recommendations based on your expertise in content marketing
Requirements:
• Graduate with at least 3 years of experience in social media marketing, community engagement, content marketing, content strategy, or a related field
• Bachelor's degree in marketing, communications, journalism, or a related field would be a plus
• Active and engaged participant in social media
• Excellent writing, editing, and proofreading skills, with a keen eye for detail
• Strong communication and presentation skills to communicate the message effectively
• Strong interpersonal skills and ability to build relationships with cross-functional stakeholders
• Highly organized, detail-oriented, and able to manage/execute multiple ongoing projects
• Familiarity with content management systems (CMS) and email marketing platforms
• Proficiency in SEM best practices and the ability to optimize content for search engines
• Proficient knowledge of Data Analytics and strong analytical skills, with the ability to analyze data and use insights to improve content performance
• A passion for content marketing and a desire to stay up-to-date with the latest trends and best practices
• Ability to identify and track relevant community KPIs
• Good network among influencers
We offer competitive salaries, a collaborative work environment, and opportunities for growth and development. If you are passionate about creating exceptional user experiences and meet the requirements above, we encourage you to apply!
Team Lead, Digital Marketing
Work Location
Goregaon East, Mumbai
Reports To
Manager / Assistant Manager
Work Timings:
Day Shift: 09:30 am to 6.30 pm (Mon to Fri + 1 Saturday Working)
Job Summary:
Part of the Middle Management Team, Team Lead – Digital Marketing will manage a team of specialists in SEO & SEM to help carry out the tactical approaches. This role interfaces with internal customers and supports team in our international offices.
The focus of the role is to manage the campaign life cycle, drive optimization based on best practices and advertiser inputs, retain the book managed (advertiser as well as budget) and maintain quality score above benchmarks defined.
Job Description:
The candidate must be flexible and able to multitask across a variety of job duties
• Oversee and manage the assigned team of SEM & SEO analyst and drive campaign traffic and revenues
• Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set
• PPC: Manage monthly budget utilization, advertiser goals (CTR, CPC & CPL) and Quality score. Coordinate with international teams to publish the seasonal calendar for campaign updates
• SEO: implement SEO strategies (on page & off page) and best practices to increase organic traffic, clicks and impressions.
• Ensure team completes all task assigned by respective account managers and meets the SLA defined
• Ensure team meets its annual objectives
• Coaching and development of team members
• Manage career roadmap for team members
• Complete audits for the team assigned as per sample size agreed with the reporting manager
• Resource planning to ensure capacity is maintained at optimum level
• Publish Weekly / Monthly Dashboard on SLAs / KPIs achieved
• Work closely with Quality & Training teams to drive continuous improvement initiatives
• Participate and contribute in calls with International teams, operational team meets & training sessions
• Look for areas of opportunity / gaps in process to improve efficiencies
• Work overtime when needed to meet critical deadlines
• Complete adhoc tasks and projects as needed
Key Attributes:
• Good execution and managerial skills
• Ability to prioritize workload & meet deadlines
• Focused and detail-oriented
• Adaptability / Ability to Multitask
• Good communication skills (written & spoken)
• Good Ms Office Skills / Presentation Skills
• Open to Feedback & Suggestions
• Strive for excellence and can take quick decisions
• Ability to drive and motivate the team to excel
Key Competencies:
• Good understanding of Online Marketing Industry (International)
• Exposure to Search Engine Marketing, Search Engine Optimization, Display Advertising, Social Media, and email marketing
• Google AdWords / Google Analytics / Yahoo Bing Certified preferred
Qualifications & Experience:
• Graduation Mandatory
• Overall experience of minimum 8 years
• Last 3 years in managing a team of at least 5 to 6 members
• Candidates working for Outsourced Processes of International Online Marketing Firms in BPOs eligible
• Online/Digital, Ecommerce, Direct Marketing- Online Lead Generation Industry experience preferred
Mumbai based candidates preferred
WeAssemble is looking for an Email Marketing Executive to support and build marketing communications. We are looking for an intermediate-level marketing professional with a track record of delivering predictable and sustainable results in a fast-paced environment.
This position collaborates closely with the Digital team, Marketing Data Operations, IT for marketing automation, and stakeholders from multiple business units.
Responsibilities
● Control and direct the email marketing channel, as well as the related analysis
● Create engagement strategies based on an understanding of customer needs and intent.
● Support the execution of automated lead generation programs
● Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform.
● Marketing Automation Platform expert
● Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed
● Work in partnership with Marketing Automation Segment Liaison to optimize campaign requests to meet business goals.
● Take ownership of marketing technology platforms
● Analyse and report on the performance of channels and campaigns.
● Make it easier to report on marketing impact.
● Work closely with internal and cross-functional stakeholders (Design, Brand, Legal, Business Units, etc.) to design and approve email campaigns.
● Ensure that email permissions are followed.
● Implement best practices for email marketing.
● Aid in the evaluation of new innovative opportunities to increase engagement and/or results.
● Keep up to date with changes/developments in the IT sector through self-learning, training, and research
Desired Candidate Profile
● 3+ years outreach experience with working on a marketing automation platform such Woodpecker, Apollo.io or we connect
● Must be able to demonstrate a high level of marketing automation
● Excellent communication skills written, verbal, presentation
● Proven ability to work in a collaborative environment as well as being a motivated, self-starter
● Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results.
● Report on critical email and marketing automation campaign metrics
● Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns
● Support the execution of automated lead generation programs
● Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities
● Monitor the campaigns and make necessary changes to generate the lead.
Responsibilities
============
- Serve as the primary contact for all customer-facing support and service issues
- You will be talking to customers over email & live chat.
- Quickly address customer inquiries via email, LiveChat, and other online methods using excellent interpersonal skills
- Maintain a deep understanding of InVideo products both technically and functionally
- Resolve and provide solutions for customer queries. You will be expected to resolve technical and non-technical queries/issues.
- Educate customers about the most relevant features for their specific business needs and have the skill to turn the good conversation into sales pitches
- You will investigate problems, verify facts, and figure out resolutions
- Skilled at handling multiple queries and upselling.
- Discover and document customer pain points to advance current support procedures
- Communicate with key team members on common or critical issues, assisting in the resolution of technical issues
- Punctual and professional with a project management mindset and can-do attitude
- Stay up to date with InVideo tool updates and changes.
Required Qualifications & Skills
========================
- Bachelor’s degree in Engineering/computer science
- 0-2 years of customer support experience
- Must have excellent English verbal communication skills and telephone manner, but know it’s equally important to listen and understand your customers
- Excellent writing, spoken and email skills
Good to have
===========
- Passionate about great customer experience and customer delight
- Calm and collected - You will stay calm and can be the rock for those who come to us when they need help
- Patient and attentive - You will have to display patience and empathy while listening to our customers through critical issues and figuring out what they need
- Willing to learn - You love learning how things work and you’re always looking for ways to innovate and improve processes.
- Agile - You can move quickly and adapt to a fast-paced and constantly evolving environment. You will be on the front lines of a highly visible, fast-growing brand
Additional notes:
5.5 days a week.
4-hour shift on the 0.5 days (half day)Rotational shift in a 24*7 support environment.Uncapped sales incentives and best-in-industry salaries.
at K12 Techno Services
Designation: Asst. Manager / Manager - Email Marketing
Department: Affiliate Marketing Team
Location: Mumbai
Qualification: Any Graduate or Post Graduate
Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.
Responsibilities:
- Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
- Design, assemble and create overall email marketing campaigns.
- Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
- Develop a personalization strategy.
- Ensuring design and layouts of emails are optimized, user and mobile-friendly
- Create database of emails for lead generation.
- Purge non-deliverable email addresses and opt-outs.
- Include persuasive call-to-actions in advertisements and promotions.
- Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
- Work with management to define KPIs, create reporting and analyze campaign performance.
- Create recommendations to improve campaigns continuously.
- Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
- Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
Profile Brief:
- Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
- Must have superior communication skills, both written and verbal.
- Must be highly organized and self-motivated with a sense of urgency.
- Strong independent project management skills.
- Capable of handling multiple tasks with competing priorities under minimal supervision.
- Able to think critically and exercise independent judgment and discretion.
- Excellent attention to detail
Salary: Upto 6LPA (Negotiable)
IMMEDIATE JOINING PREFERRED!
Job Responsibilities...
- Training students in Digital Marketing.
- Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web) .
WHY JOIN QRATA
- Work with the best: Learn from leaders who have built Qrata from the ground up. Work with down-to-earth, highly experienced, and insanely ambitious colleagues.
- As the business grows, you grow: We want Qrata to be built from within. We look at you as a business leader with the potential to make an impact in the talent space for the Indian startup.
- Great Culture and Work life Balance: Wins are celebrated: We have clear and frequent processes in place for recognizing the achievements of their employees. Leadership and management style that encourages teamwork, frequent engagement, fun activities and transparent communication which is vital to creating a positive feeling in the workplace.
WHAT WE DO AND WHO WE ARE
- We started Qrata in 2016. We are a 40+ person team based out of Mumbai and Bangalore.
- We have our own platform and framework that includes pre vetting talent for accelerated hiring as well as building a composite talent profile including community references to create predictable hiring outcomes/structured learning for our talent community.
- We are building an ecosystem that connects untapped talent in India irrespective of location to realize their full potential through careers in the fastest growing start-ups around the globe from India.
WHAT WILL BE YOUR MISSION AT QRATA?
This staff member will join our diverse and passionate team, whose primary role is to ensure the digital traction needed to fuel our organization, build fierce momentum around our product through creative and effective branding, and build win-win partnerships with multiple aligned organizations. Within this team, the Content and Marketing Partner will primarily own the Communications and Digital Marketing work, while also collaborating actively on other team projects. We are looking for a passionate storyteller who can identify, curate, and amplify our impact, through stories and statistics, across various mediums.
WHAT ARE YOU GOING TO DO AT QRATA?
- Design approaches to establish and amplify Qrata’s brand presence on social channels
- Develop metrics to measure the Content and Marketing team’s reach and depth of impact
- Collaborate with design and writing teams to produce high quality content
- Provide engaging text, image and video content for social media accounts
- Be the voice between Qrata & the community, able to relay Qrata’s POV forward as well as collect actionable information from the community (+ social listening) for the organization
- Establish meaningful relationships across our communities; leverage selected influencers within the community or community leaders to trigger conversations
- Edit, proofread, and improve the content.
- Optimize content considering SEO and Google Analytics.
- Analyze web traffic metrics.
- Ensure a strong web presence on various channels.
- Generate ideas to increase customer engagement from 0 - 100.
- Drive growth in our talent community via our product.
- Respond to comments and client queries in a timely manner
MUST HAVE’S
- Bachelor's degree in Media or Communications or Journalism or Humanities, or a related field.
- Project management skills and attention to detail
- Excellent communication and writing skills in English
- Proficiency in LinkedIn,Instagram, and other social media platforms.
GOOD TO HAVE’S
- 1-2 years of relevant experience in startups or Media Houses(Digital)
- Previous experience working in early stage start-ups.
LOCATION
402 Pharma Search House, -, BG Kher Rd, Vasi Naka, Siddharth Nagar, Worli, Mumbai, Maharashtra 400018
Roles & Responsibilities:
- Planning, designing, creating, editing, and publishing relevant content based on the company's business objectives and users' needs.
- To develop a content strategy that conforms to and sets out to achieve business goals.
- Carefully and strategically developed content aims to inform, entertain, inspire and engage potential customers.
- To brainstorm creative ways of engaging the audience online and produce those engaging content types.
- Expertise in social media analytics, understanding the nuances, advantages, and shortcomings of each platform, and how to utilize data in formulating a campaign strategy.
- Performing extensive research and analysis on consumer thoughts and trends.
- Creating specifications and content appropriate for the brand's customer personas.
- Planning the editorial calendar and content proposition.
- Collaborating with content management teams, creative teams, and writers to implement the strategy
- Overseeing writing style and tone for all content
- Developing content governance guidelines for tone, style, and voice of all content, ensuring they are followed and conducting periodic content audits.
- Tracking and calculating content ROI
Scope:
Research |
Competitor Research |
Trends - Voice SEO, Design Aesthetics |
|
Tools |
|
Website |
Website + Landing Page - Front End - Analysis / Audit |
Website Content Creation - Copy |
|
Website Content Creation - Blogs |
|
Social Media |
Existing Brand - Analysis / Audit |
Platform-Cohort-Specific Content Bucket Ideation |
|
Content Creation - Copy |
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Content Creation - Videos Scripts |
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Social Media Calendar Scheduling |
|
ORM - Engagement, New Interactions |
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Email Marketing |
Content Ideation + Strategy - Clients, TJ |
Content Creation - Copy |
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Performance Marketing |
Existing Brand - Content Analysis / Audit |
Platform-Cohort-Specific Content Bucket Ideation |
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Content Creation - Copy |
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Content Creation - Videos Scripts |
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Branding |
Branding Collaterals - Ideate / Copy |
Upskilling |
Complete Courses |
Create Concise Course Notes |
|
Create SOPs |
|
Reporting |
Daily, Weekly, Monthly MIS Report |
at Schbang Digital Solutions
- Operating as the lead point of contact for any and all matters specific to your accounts (Web, SEO, Content & Email)
- Leading a team of Web, SEO, Content and Email experts
- Collaborating with internal departments to facilitate client need fulfillment.
- Present strategies to clients and ensuring timely execution and delivery
- Analyze the effectiveness of strategies implemented
- Time to time recommend, design and implement new projects to increase their ROI
- Set up a list of KPIs to track for each client
- Prepare and present reports on their progress
- Building and maintaining strong, long-lasting customer relationships
- Collecting and analyzing data to learn more about consumer behavior.
- Maintaining updated knowledge of company products and services and upselling them time to time
- Resolving complaints and preventing additional issues by improving processes.
- Keep abreast with new trends in digital technology
- Lastly, manage the P/L of the team and accounts assigned
Requirements
- Knowledge of digital tools and technology
- Understanding and knowledge of websites, search and email
- Experience in customer service
- Sense of ownership and pride in your performance and its impact on company’s success
- Critical thinker and problem-solving skills
- Team player & leader
- Good time-management skills and organized
- Great interpersonal and communication skills
Job description
- Optimize content for the website and various social networking channels such as Facebook, LinkedIn, Twitter, Instagram, Google Ads, etc.
- Developing content for blogs, articles, product descriptions, social media, website content, video scripts, etc.
- Execute results-driven social media strategy with a focus on growing our following and increasing engagement
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Ability to understand new changes in trends in digital content and social media.
- Using keyword research and SEO guidelines for the purpose of optimizing content
- Identifying customer's needs and recommending new content to address gaps in the company's current content.
- Developing content with different wordplay.
Required Candidate profile
- Must have GOOD English Writing/Communication skill
- Highly Active in Social Media like Facebook, LinkedIn, Instagram etc
- Must have GOOD Knowledge of Creative Writing Skills
- Must have GOOD Knowledge of SEO, Ad. Content
- Working in an agile environment by keeping in mind the titbits of startup
- Liaising with cross functional teams to get the errands done.
- Formulating monthly social media calendar and devise content accordingly by knowing the fact of time and fraction of brand equity.
- Adhering SEO and other guidelines while formulating the content.
- Devising SEO friendly content such as Meta Title, Meta Description, Blogs & website content like Footer Pages, Product Description.
- Conducting in-depth and regular audits of rivals content.
- Devising niche, crisp, catchy and compelling content across all touch points.
- Doing plagiarism check and proofreading of landing pages, ad copies etc.
- Making sure the content is plagiarism free and inclined with the brand guidelines.
- Making sure the content is precise before prevalence anywhere.
What you need to have:
- Bachelor's degree required, preferably in English, Communications or a related field. Masters degree a plus
- Familiarity with software like Microsoft Office, Google Docs and other tools which are inclined to content like plagiarism checker etc.
- Strong presentation skills and excellent interpersonal skills - comfortable directing projects and taking on new tasks.
- Proven ability to follow style guidelines
- Impeccable spelling and grammar skills.
- Proven work experience as a Content Writer, Copywriter or similar role.
- Possess a thorough, up-to-date knowledge of B2B Fintech consortium.
- Have knack to thrive in a fast-paced environment and to work independently and within a team as well.
- Should be pretty much acquainted with copywriting.
- Be adept in ad copies for the entire gamut of digital media like Google Ads, Social Media, SMS Marketing Campaigns, E-mail Marketing, Newsletter & as well as website content like Footer Pages, Product description etc.
Candidate should be comfortable to travel to the office
Candidate who are hsc pass with good communication are welcome
- Create email marketing campaigns to promote products or services.
- To plan, execute, test, establish best & effective email marketing practices.
- Purge non-deliverable email addresses and opt-outs
- Create email marketing strategy for leads as well as existing clients
- Create and maintain email marketing reports to improve efficiency
- Maintain domain reputation and In-boxing rates for all our email campaigns
- Plan and maintain email calendar for all the brands
- Maintain lists and database for efficient execution
- Single handedly responsible for execution of all email marketing campaigns
- Maintaining and updating databases in Excel, Mailchimp and other platforms
- Executing marketing campaigns on Mailchimp and other email marketing platforms
- Montoring calendars and booking in meetings and calls for the management team
- Competitor research, analysis and reporting
- Liaising and co-ordinating with suppliers including design agencies, hotels, publications and others
- Ad hoc support to team including assisting with events and promotional activity
Belief that each person has a duty to give
Passion to assist NGOs with technology in reaching their donors
Attitude to do what it takes to reach the goals
We are looking for a person who believes that it is the duty of each individual to give. One who would love to assist NGOs in raising donations from individuals and believes strongly in the role of technology to enable it. The role will require strong skills in areas ranging from content writing to digital marketing to analysis. It will require one to work closely with NGOs to assist them in first creating a donor base and then actively engaging with them. This role will aim to create a community of NGOs who are interested in building and engaging with retail individual donors.
What You Will Do
You will be the face of DanaMojo to our NGO partners, and be the principal point of contact for them.
The roles and responsibilities can be broken down as follows :
1. Assist NGOs in increasing donations from their own donors
a. Working 1-1 with a set of NGOs to strategize and execute on plans to increase donations from their own donors through online & offline activities
b. Planning and executing the danaMATCH Challenges (an online fundraising event)
c. Conduct workshops to improve capabilities of raising funds from individual donors
d. Use various digital tools such as social media, blogs, emails to advocate building and leveraging an individual donor base
2. Help NGOs use our platform better
a. Educate NGOs on using more features on our platform thus being able to reach more donors and donations
b. Understand what NGOs want and feed that back into new features for the Platform
3. Generate leads through marketing activities
a. Generate more leads through digital activities such as social media marketing, email marketing, blogs, website, SEO etc
b. Use existing NGOs to showcase benefit with testimonials to bring new NGOs o board
What You Need To Have
• Digital Marketing Skills
• Email Marketing – Should have run email campaigns through a variety of tools
• Social Media Marketing – Should have done social media marketing for customers or should be an avid user of social media
• Data Analysis – Strong data analysis skills to analyze and report on marketing activities
• Content Writing
• Blogs/Articles – Should be someone to whom writing comes easily and naturally and can easily pen down a 250-400 word article without too much effort.
• Website Management – Using website to drive both engagement and lead generation through content and SEO
• Data Analysis
• Excel – Strong skills in data analysis using Excel
• Google Analytics – Should have setup and used Google Analytics (or any similar tool) to measure and analyze effort of online marketing activities
In addition to the mentioned requirements
• Work experience of at least 2 years in the above areas
• Well versed with the usage of advance MS-Excel, data analysis and digital marketing tools
• Candidates who have shown inclination to the sector through active work/volunteering in the social service space
Even if you’re from a completely different background, but have the necessary skillsets and the zeal and confidence to crack the nut – let's talk.