11+ Mobile App Marketing Jobs in Coimbatore | Mobile App Marketing Job openings in Coimbatore

Qualifications

● Bachelor's degree in Mathematics, Statistics, a relevant technical field, or equivalent practical

experience (or) degree in an analytical field (e.g. Computer Science, Engineering, Mathematics,

Statistics, Operations Research, Management Science)

● 3+ years experience with data analysis and metrics development

● 3+ years experience analyzing and interpreting data, drawing conclusions, defining

recommended actions, and reporting results across stakeholders

● 2+ years experience writing SQL queries

● 2+ years experience scripting in Python

● Demonstrated curiosity in and excitement for Web3/blockchain technologies

● Interested in learning new technologies to solve customer needs with lots of creative freedom

● Strong communication skills and business acumen

● Self-starter, motivated by an interest for developing the best possible solutions to problems

● Experience with Google Cloud - Bigquery, DataBricks stack, DBT, Tableu, Jupyter is a plus

Don’t work at Backyard Creators, Just build different

We’re Onboarding : Multiphysics Simulation Expert (Full-time/Part-time)

Backyard Creators Pvt Ltd is redefining the future of hearing with our Non-Invasive Bionic Ear, designed for hearing loss users. We are pushing the boundaries of what’s possible in transducer technology—and we need your expertise to make it happen.

What You’ll Be Working On:

*Multiphysics Simulations – using COMSOL, EMwave, open-source tools, or any FEM software.

* Design & Analysis – work on rigorous modeling and real-world validation to bring breakthrough transducers.

What You Know (or Ready to Learn):

*Experience with Multiphysics simulation software

*Strong analytical skills in physics, applied mathematics, or engineering

*Ability to optimize transducer designs and validate through simulation & experiments

*Experience/Previous projects with COMSOL,EMwave or any FEM tools is a plus!

Why Join Backyard Creators?

*Fire up the lab & push the limits of electronics

*Work on truly impossible challenges

*Tinker and invent – your ideas matter!

*Join a fun, passionate, and tech-driven team

*Never get bored—because we never stop innovating!

*Annual Pay: ₹4 - ₹8 Lakhs (Negotiable based on performance and impact) (For those who strive to innovate, not just participate!)

Job Description:

1.Be a hands on problem solver with consultative approach, who can apply Machine Learning & Deep Learning algorithms to solve business challenges

a. Use the knowledge of wide variety of AI/ML techniques and algorithms to find what combinations of these techniques can best solve the problem

b. Improve Model accuracy to deliver greater business impact

c.Estimate business impact due to deployment of model

2.Work with the domain/customer teams to understand business context , data dictionaries and apply relevant Deep Learning solution for the given business challenge

3.Working with tools and scripts for sufficiently pre-processing the data & feature engineering for model development – Python / R / SQL / Cloud data pipelines

4.Design , develop & deploy Deep learning models using Tensorflow / Pytorch 

5.Experience in using Deep learning models with text, speech, image and video data

a.Design & Develop NLP models for Text Classification, Custom Entity Recognition, Relationship extraction, Text Summarization, Topic Modeling, Reasoning over Knowledge Graphs, Semantic Search using NLP tools like Spacy and opensource Tensorflow, Pytorch, etc

b.Design and develop Image recognition & video analysis models using Deep learning algorithms and open source tools like OpenCV

c.Knowledge of State of the art Deep learning algorithms

6.Optimize and tune Deep Learnings model for best possible accuracy

7.Use visualization tools/modules to be able to explore and analyze outcomes & for Model validation eg: using Power BI / Tableau

8.Work with application teams, in deploying models on cloud as a service or on-prem

a.Deployment of models in Test / Control framework for tracking

b.Build CI/CD pipelines for ML model deployment

9.Integrating AI&ML models with other applications using REST APIs and other connector technologies

10.Constantly upskill and update with the latest techniques and best practices. Write white papers and create demonstrable assets to summarize the AIML work and its impact.

· Technology/Subject Matter Expertise

• Sufficient expertise in machine learning, mathematical and statistical sciences
• Use of versioning & Collaborative tools like Git / Github
• Good understanding of landscape of AI solutions – cloud, GPU based compute, data security and privacy, API gateways, microservices based architecture, big data ingestion, storage and processing, CUDA Programming
• Develop prototype level ideas into a solution that can scale to industrial grade strength
• Ability to quantify & estimate the impact of ML models.

· Softskills Profile

• Curiosity to think in fresh and unique ways with the intent of breaking new ground.
• Must have the ability to share, explain and “sell” their thoughts, processes, ideas and opinions, even outside their own span of control
• Ability to think ahead, and anticipate the needs for solving the problem will be important

·        Ability to communicate key messages effectively, and articulate strong opinions in large forums

· Desirable Experience:

• Keen contributor to open source communities, and communities like Kaggle
• Ability to process Huge amount of Data using Pyspark/Hadoop
• Development & Application of Reinforcement Learning
• Knowledge of Optimization/Genetic Algorithms
• Operationalizing Deep learning model for a customer and understanding nuances of scaling such models in real scenarios
• Optimize and tune deep learning model for best possible accuracy
• Understanding of stream data processing, RPA, edge computing, AR/VR etc
• Appreciation of digital ethics, data privacy will be important
• Experience of working with AI & Cognitive services platforms like Azure ML, IBM Watson, AWS Sagemaker, Google Cloud will all be a big plus
• Experience in platforms like Data robot, Cognitive scale, H2O.AI etc will all be a big plus

VB.NET Developer (5+ Years Experience)

Job Description

We are seeking a highly skilled VB.NET developer with 5+ years of experience to join our development team. The ideal candidate will have a strong foundation in VB.NET and the .NET Framework, along with a proven track record of designing, developing, and deploying scalable and maintainable software solutions.

Responsibilities:

• Design, develop, and implement complex applications using VB.NET and the .NET Framework.
• Collaborate with designers, product managers, and other stakeholders to understand requirements and translate them into functional and user-friendly applications.
• Write clean, efficient, and well-documented code that adheres to best practices and coding standards.
• Develop and maintain web applications using ASP.NET (Web Forms or MVC).
• Build and interact with databases using ADO.NET.
• Create and implement reusable components and libraries.
• Troubleshoot and debug complex technical issues.
• Participate in code reviews and provide constructive feedback.
• Stay up-to-date with the latest trends and technologies in VB.NET and the .NET Framework.
• Contribute to the continuous improvement of our development processes and tools.

Required Skills and Experience:

• 5+ years of experience as a VB.NET developer.
• In-depth knowledge of VB.NET syntax, data types, control flow, and object-oriented programming (OOP) concepts.
• Strong understanding of the .NET Framework, including the CLR, CLI, and BCL.
• Experience with ASP.NET (Web Forms or MVC) for building web applications.
• Proficiency in ADO.NET for database access.
• Experience with Windows Forms for desktop application development (a plus).
• Familiarity with web services (SOAP and REST) and their integration.
• Understanding of XML and its use in data exchange and configuration.
• Knowledge of SQL for interacting with relational databases.

Preferred Skills:

• Experience with design patterns for writing maintainable code.
• Proficiency in version control systems like Git or SVN.
• Experience with unit testing frameworks like NUnit or MSTest.
• Understanding of cloud platforms (Azure, AWS) is a plus.
• Knowledge of API development and integration.
• Experience with security best practices and vulnerability mitigation techniques.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.

Benefits:

We offer a competitive salary and benefits package, along with the opportunity to work on challenging and rewarding projects.

If you are a talented and passionate VB.NET developer with a proven track record of success, we encourage you to apply!

We are looking for an iOS developer responsible for the development and maintenance of applications aimed at a range of iOS devices including mobile phones and tablet computers. Your primary focus will be development of iOS applications and their integration with back-end services. You will be working alongside other engineers and developers working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and the creation of quality products is essential.

Responsibilities:

• Design and build applications for the iOS platform
• Ensure the performance, quality, and responsiveness of applications
• Collaborate with a team to define, design, and ship new features
• Identify and correct bottlenecks and fix bugs
• Help maintain code quality, organization, and automatization

Skills

• Proficient with Objective-C or Swift.
• Familiarity with RESTful APIs to connect iOS applications to back-end services
• Knowledge of other web technologies and UI/UX standards
• Understanding of Apple’s design principles and interface guidelines
• Knowledge of low-level C-based libraries is preferred
• Familiarity with cloud message APIs and push notifications
• Knack for benchmarking and optimization
• Proficient understanding of code versioning tools (such as Git, Mercurial or SVN)
• Familiarity with continuous integration

Education Qualification:

• Undergraduate in Engineering related to Computer Science and Information Technologies and Postgraduate in Computer Science
• Shouldn’t have Backlog or Arrear.
• Must have completed at least 3 month course.
• Should be an Analytical thinker and Self Motivator

Experience:2+ Years

We are seeking a dynamic and experienced Digital Marketing Executive to join our team. The ideal candidate should possess a proven track record of acquiring leads through various digital channels, including Facebook, LinkedIn, YouTube, and Google. Additionally, the candidate should have expertise in promoting Business Software products such as ERP, CRM, Mobile Apps, BI Tools, etc. through targeted marketing strategies.

Roles & Responsibilities:

Lead Generation: Develop and execute digital marketing campaigns to generate high-quality leads through Facebook, LinkedIn, Google, and other relevant platforms.

Business Software Promotion: Plan and implement result-driven marketing strategies to promote our range of Business Software products to a targeted audience.

Social Media Management: Manage and create engaging content for our social media platforms to enhance brand presence and drive user engagement.Paid Advertising: Optimize paid advertising campaigns to maximize lead generation and brand awareness.

Email Marketing: Utilize Mailchimp and other email marketing tools to design and execute effective email campaigns to nurture leads and engage existing customers.

Brand Campaigns: Conceptualize and execute brand campaigns on social media and other channels to enhance brand visibility and recognition.

Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using various analytical tools and provide insights for continuous improvement.

SEO and Content Marketing: Collaborate with the content team to optimize website content for SEO and strategize content marketing initiatives.

Market Research: Stay up-to-date with industry trends, competitor activities, and customer preferences to refine marketing strategies.

Requirements:

Proven Experience: Minimum of 2 years of successful experience in digital marketing with a focus on lead generation and brand promotion.

Software Marketing: Strong knowledge and experience in promoting Business Software products such as Odoo, ERP, CRM, Mobile Apps, BI Tools, etc.Social Media Expertise: Proficiency in managing and conducting brand campaigns across various social media platforms.

Lead Generation: Demonstrated ability to generate quality leads through Facebook, LinkedIn, Google, Youtube and other digital channels.

Email Marketing: Experience in executing effective email marketing campaigns using Mailchimp or similar tools.

Analytical Skills: Proficient in analyzing campaign performance data and translating it into actionable insights.

Creativity and Innovation: A creative mindset with the ability to develop unique marketing strategies.

Excellent Communication: Strong written and verbal communication skills to create compelling content and interact with the target audience.

Preferred Qualification:

Bachelor's Degree in Marketing

Bachelor's Degree in Business or Business Administration

Bachelor's Degree in Communication

Bachelor's Degree in Digital Media

Bachelor's Degree in Information Technology or Computer Science

Bachelor's Degree in Public Relations or Journalism

Bachelor's Degree in Graphic Design or Multimedia Arts

Bachelor's Degree in E-commerce or Digital Business

                Dot Net Programming-C# .Net,MS SQL Server,ASP.NET MVC Domain Skills-

                Dot Net Framework,WCF,ASP.NET,ANSI SQL,ADO.NET,.Net Programming-VB .Net, Technology .NET