Inside Sales Executive

As the Senior Executive-Account Manager, you will be responsible for developing, implementing, and optimizing multi-channel lead generation campaigns to build a robust pipeline for our sales team. You will demonstrate market understanding of the Talent/Capability Development (learning/e-learning, custom learning, localization, and translation) services/produts and markets and will be adept at customer engagement. This role demands a candidate with analytical prowess to interpret data and drive decisions, coupled with strong collaboration skills to work effectively with sales and marketing.

Roles &Responsbilities -

•  Lead Generation Strategy Development: Define and implement comprehensive lead generation strategies encompassing learning/e-learning, localisation, and translation services, aligning with overall sales and marketing objectives. This includes identifying target audiences, understanding their needs, and determining the most effective channels to reach them.

•    Multi-Channel Campaign Management: Plan, execute, and optimize lead generation campaigns across various online and offline channels. This includes digital marketing (SEO/SEM, content marketing, social media marketing, email marketing, webinars, online advertising) and outbound activities (targeted outreach, industry events, networking).

•    Content Strategy Collaboration: Work closely with the marketing team to develop compelling content that attracts and converts target prospects for learning/e-learning, localisation, and translation products/services.

•    Marketing Automation and CRM Management: Utilize marketing automation platforms and CRM systems to manage lead generation processes, track campaign performance, nurture leads, and ensure seamless handoff to the sales team.

•    Performance Monitoring and Analysis: Track, measure, and analyze the performance of lead generation campaigns using relevant metrics. Provide regular reports and insights to the sales and marketing teams, recommending optimizations for improved results.

•    Collaboration with Sales: Work closely with the Sales Manager and sales team to understand their needs, ensure lead quality, and optimize the lead-to-opportunity conversion process for learning/e-learning, localisation, and translation products/services.

•    Market Research and Competitive Analysis: Conduct ongoing market research to identify new lead generation opportunities, understand industry trends in learning/e-learning, localisation, and translation, and analyze competitor activities.

•    Budget Management: Manage the lead generation budget effectively, ensuring optimal ROI on marketing and outreach activities.

•    Vendor Management: Manage relationships with external vendors or agencies supporting lead generation efforts.

•    Staying Updated: Keep abreast of the latest trends and best practices in lead generation, digital marketing, and sales enablement for learning/e-learning, localisation, and translation product/service-based industries.

Bachelor's degree in Marketing, Business Administration, or a related field.

Qualification and Experience -

•    Minimum of 8-10 years of experience in pre-sales/lead generation, preferably in the learning/e-learning, localisation, and translation industry or a related technology sector.

•    Proven track record of success in developing and executing lead generation strategies, preferably with experience in the B2B sector.

•    Experience in generating leads for technology products, SaaS solutions, or service-based offerings is highly desirable.

•    Familiarity with the learning/e-learning, localisation, and translation industries is a significant advantage.

•    Strong understanding of digital marketing principles and channels.

•    Experience with marketing automation platforms and CRM systems.

•    Excellent analytical skills and the ability to interpret data to drive decisions.

•    Strong project management and organizational skills.

•    Excellent written and verbal communication skills.

•    Ability to work independently and collaboratively within a team environment.

•    Proactive, results-oriented, and data-driven approach. 

•   Willingness to travel as required by business.

•   Deep understanding of AGILE methodologies and extensive experience working within a learning, educational technology, or complex content delivery environment.

Responsibilities:

• Craft compelling and customized proposals on Upwork to secure new business opportunities.
• Conduct thorough research to understand client requirements and write proposals accordingly.
• Maintain a strong understanding of our services, industry trends, and competitor offerings.
• Ensure proposals are submitted within specified deadlines, meeting high-quality standards.
• Communicate effectively with potential clients to address queries and provide additional information as needed.

Requirements:

• Proven experience as a BDE with a track record of successfully securing projects.
• Strong command of written English with exceptional grammar and communication skills.
• Minimum of 2 years of experience in proposal writing or a related field for Experienced candidates.
• Excellent research and analytical skills to write proposals to client needs.
• Detail-oriented and able to manage multiple proposals simultaneously.

Roles and Responsibilities

Functional Responsibilities:

1.    Digital Marketing Planning:

·      Plan actions and initiatives that are aligned to the business strategy, and supports the overall marketing goals of MHFA India products

2.    Social Media Coordination:

·      Manage and optimize social media accounts across platforms (Facebook, Twitter, LinkedIn, Instagram, etc.).

·      Create, curate, and share content that encourages engagement, drives traffic, and builds brand awareness.

·      Manage content calendars, scheduling, and publishing to maintain a consistent online presence.

·      Monitor social media conversations, respond to comments, messages, and reviews, and manage online community interactions.

3.    Email Marketing:

·      Plan, execute, and analyze email marketing campaigns to nurture leads, engage customers, and drive conversions.

·      Segment email lists for targeted messaging and personalize content to improve open rates and click-through rates.

·      Monitor and improve email campaign performance based on key metrics and A/B testing.

4.    SEO and SEM:

·      Optimize website content for search engines (SEO) to improve organic visibility and drive traffic.

·      Manage pay-per-click (PPC) campaigns using platforms like Google Ads, monitoring keyword performance, ad copy, and budgets.

·      Analyze and report on keyword rankings, website traffic, and conversion rates to refine strategies.

5.    Analytics and Reporting:

·      Use analytics tools (e.g., Google Analytics, social media insights) to track and measure the performance of digital campaigns.

·      Create regular reports detailing key performance indicators (KPIs), trends, and actionable insights.

·      Make data-driven recommendations for improvements and optimizations based on campaign results.

6.    Stay Current with Trends:

·      Keep up-to-date with the latest trends, tools, and technologies in digital marketing, communication, and relevant industries.

·      Recommend innovative approaches to improve campaign effectiveness and achieve better results.

Organizational Responsibilities

·      Initiate activities in line with to MHFA India strategy and work plan

·      Support director and team in development of MHFA India digital marketing and communications function

·      Support in any other task that may be assigned by the organization

·      Attention to detail and a commitment to maintaining high-quality content and functionality

Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
 

Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.

Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!

• Own the month on month GMV growth for your portfolio of large B2B customers end to end
• Spearhead acquisition and addition of enterprise level educators to your portfolio end to end
• Ensure top-line & bottom-line target completions for your category
• Develop an understanding of the consumer inside-out, build data-driven insights, and translate them into lucrative business growth opportunities for our clients
• Work as a consultant to your client base, actively advising on Marketing/Content/Pricing/Product strategies for customers’ revenue growth
• Collaborate with the marketing team to launch new initiatives followed by a regular tracking on their effectiveness
• Plan and implement growth programs within cohorts and proactively monitor progress, resolve issues and initiate appropriate corrective measures

• Bring your A-game: Have strong business acumen and problem-solving aptitude with a knack for finding innovative solutions to business problems
• Are a born leader: Can rally teams towards a common goal & troubleshoot to remove blockers for other team members
• Always go for gold: Get charged by high-performance environments, have aggression to win through hard and smart work, without compromising on ethics
• Are a social butterfly: Have excellent communication and interpersonal skills as well as have worked with different teams/stakeholders and built strong customer relations 
• Improvise and innovate: Think quick on your feet and have extreme ownership of problems faced by your client

Work experience with high growth start-ups for a year or longer is a plus!

At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!

It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ❤ 

Are you a go-getter with the chops to nail what you do? Then this is the place for you.

PickMyWork is a gig platform that helps any company sign-up new customers and engage with them, through a pay-per-task model using up-skilled unemployed youth.

The Why

Most companies today are moving away from a fixed cost model and/or looking to outsource several jobs previously considered ‘core’ to their business. This simultaneously represents both a problem and an opportunity. The problem is that the pool of available fixed salary jobs is becoming more and more inadequate for the crores of Indians looking for such jobs. The opportunity is that the pool of temporary/third party payroll jobs is expanding. However, the working conditions are often onerous and unappealing. Enter PickMyWork: which allows you to work as a freelancer and choose the work + work timings + intensity. The more you work the more you earn. All of this without the pressure of targets or bosses.

The How

The largest companies and the latest startups are all looking for the most cost-effective ways to grow. And what better way than a plug-and-play model like PickMyWork, an on-demand sales force that sells for you: whatever you want, whenever you want and wherever you want. No retainers, no fixed costs. You only get charged when the sale closes, or a pre-defined task gets completed. Sounds like a dream, right? Read on! Beginning in 2019, we started working closely with companies targeting the SMB space in India, what many refer to as Kirana-tech companies. Since then, we have expanded our client portfolio to serve companies in digital payments, e-commerce, online pharmacy, digital gold, drug discovery and several others.

The list of companies looking to variable their fixed costs of sales/revenue generation/operations seems to be endless. On the other side, most of our gig workers are underemployed and unemployed youth that make up a large proportion of India’s demographic dividend. In the absence of full-time fixed-pay work opportunities, PickMyWork offers them a way to supplement their incomes while they continue upgrading their skills working on different client projects. Some even choose to forego full-time regular jobs in favor of setting up multiple income streams by working on several PickMyWork projects, in parallel. We are determined to ensure that they receive the best possible support to help them reach their goals: by being transparent at all times in our payments, training them well and providing timely feedback for the work done. We innovate, we work smart and often use primary research because we are doing something nobody else is.

We are a fast-paced organization that aims high. This year, we are broadening our network to additional cities to serve the growing set of clients to work with 100,000 gig workers in 2022. By 2023, we would have touched a million lives, directly.

Job Description: Associate Growth Manager

Reports to: Associate Vice President - Growth

Location: Gurugram, Haryana

Start date: Immediate

CTC: As per industry standards

Role description

The role of Associate Growth Manager is critical to our success. Reporting to the Associate Vice President - Growth, the Associate Growth Manager will be accountable. This is an incredible opportunity to shape the trajectory of the organization, build and manage a high-quality Sales team, build strong organizational processes, and support the operational objectives of the organization.

Key Responsibilities:

1- To directly contribute to the revenue growth of PickMyWork.

● To assist in the development of effective sales strategies

● To achieve the Targets allocated for multiple projects and to identify areas of improvement

2- To support the leadership in the management of PickMyWork’s operation function.

● Driving & Consistently achieve revenue targets in line with team/organizational objectives

● Prepares and presents weekly and monthly sales reports

● Resolves complaints and queries promptly

● Performs other related duties as assigned.

Person specification

This is an exciting opportunity for a highly motivated individual to play a key role in helping us achieve our bold vision for the future. The successful candidate will demonstrate the following skills, attributes, and experience.

Experience

● Should have up to 2 years of experience in working with a B2B business model

● Freshers are strongly encouraged to apply Skills and Knowledge

● Natural agility in thought process, problem-solving, data analysis and ability to simplify/breakdown complex problems

● An ability to work successfully under pressure with the capacity to manage competing priorities.

● Exceptional stakeholder management skills with a proven ability to build strong, sustainable relationships with a wide range of individuals.

Personal attributes

● A passion for experimentation and learning, while using failure as a key learning tool

● The tenacity, flexibility, and resilience to adapt rapidly to changing priorities in a fast-moving, complex environment.

● High levels of personal impact with the ability to command the respect of a wide range of senior stakeholders.

● Significant personal drive, energy, ambition, and enthusiasm.

Other factors to consider

● Commitment to equality of opportunity and the safeguarding and welfare of all team members.

This role will be subject to enhanced background checks.

● Willingness to travel domestically and when necessary work outside normal working hours to achieve deadlines

Requirements

Responsibilities

Hiring Process

Minimum 7 years of experience in Salesforce Sales & CPQ Cloud or any other CPQ Product

Skills

• Experience with full cycle project implementations in Salesforce CPQ required.
• Strong Salesforce CPQ functional & technical knowledge
• Strong experience in configuring & customizing Salesforce CPQ application
• Experience in customized CPQ integration with CRM/ERP applications
• In depth knowledge in product configuration & rules, commerce process, document engine and pricing functionality in CPQ
• Strong experience in Agile way of working
• DevOps practitioner with Bitbucket, Git and CI/CD experience
• Good understanding and exposure to Salesforce DX
• Proven knowledge of business process and its KPIs, including best practices to support the relevant business processes
• Good Communication, Analytical & problem-solving skill