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Role & Responsibilities:

As a Product Designer (Growth), you'll be the design force behind our growth initiatives—obsessing over conversion funnels, user onboarding, engagement mechanics, and monetization touchpoints. You'll combine deep UX expertise with growth hacking mindset, leveraging data and experimentation to design experiences that drive measurable business impact. We're looking for a metrics-driven, hypothesis-oriented designer who thrives on turning insights into scalable growth levers.

What You’ll Do-

• Drive growth-focused design initiatives across acquisition, activation, retention, and revenue optimization
• Design and optimize conversion funnels from first touch to long-term engagement, focusing on key growth metrics (CAC, LTV, retention rates, conversion rates)
• Lead experimentation through design—create A/B tests, landing page variants, onboarding flows, and feature experiments that drive statistically significant improvements
• Own critical growth touchpoints including signup flows, profile completion, subscription conversions, re-engagement campaigns, and referral mechanisms
• Translate growth insights into design solutions—turn user behavior data, cohort analyses, and business requirements into high-impact user experiences
• Design scalable growth systems—create templates, frameworks, and design patterns that enable rapid testing and iteration across growth initiatives
• Collaborate with Growth PMs, Data Analysts, and Engineers to identify growth opportunities, prioritize experiments, and measure design impact on key business metrics
• Optimize post-launch performance through continuous testing, user feedback integration, and data-driven design iterations
• Establish growth design culture by championing experimentation, sharing learnings, and mentoring team members on growth-focused design thinking

Growth-Specific Focus Areas:

• User acquisition and conversion optimization
• Onboarding and activation experience design
• Subscription and monetization flow optimization
• Retention and re-engagement campaign design
• Referral and viral growth mechanism design
• Personalization and recommendation interface design

Ideal Candidate

• Masters/Bachelor's from premier institutions (IIT, BITS, NID)
• 5 -8 years of full-stack product design experience with proven growth impact
• Strong portfolio demonstrating conversion optimization and growth-focused design solutions
• Experience with growth experimentation, A/B testing, and data-informed design decisions
• Proficiency in Figma, prototyping tools, analytics platforms, and growth measurement tools
• Understanding of subscription business models, pricing psychology, and monetization strategies
• Experience designing for both web and mobile platforms at scale
• Strong analytical mindset with ability to translate business metrics into design solutions
• Knowledge of user acquisition channels and performance marketing touchpoints

Bonus Traits:

• Experience in subscription-based or marketplace products
• Background in conversion rate optimization (CRO)
• Understanding of international market expansion and localization
• Experience with AI-powered personalization and recommendation systems

REVIEW CRITERIA:

MANDATORY:

• Strong performance marketer profile
• Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies
• Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc
• Must have 1+ experience in customer acquisition in FinTech, B2C
• Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools
• B2C Fintech Product companies 

ROLE & RESPONSIBILITIES:

We are looking for a Performance Marketing Manager who’s obsessed with data, experiments non-stop, and loves using tech to solve real-world growth problems. This role is not just about running ads — it’s about building a data-driven customer acquisition machine for our digital personal loan app. You’ll work directly with our Risk, Data Science, and Collections teams to understand the kind of borrowers we want — and then figure out the most efficient way to acquire them, online or offline.

• Own all paid marketing efforts across Google, Meta (Facebook/Instagram), YouTube, and offline channels
• Understand which borrower segments perform best (from a credit and collections view), and design campaigns to reach them.
• Run continuous A/B tests — creatives, audiences, copy, landing pages, everything
• Use AI-powered platforms and automation tools to improve targeting, bidding, and creative delivery
• Work closely with the Data Science team to refine acquisition models and drive precision targeting
• Collaborate with the Risk and Collections teams to ensure you’re acquiring high-quality, repaying customers
• Optimize every part of the funnel — from install to disbursal to repayment
• Build dashboards with attribution tools like Appsflyer or Branch to track campaign and cohort performance
• Explore innovative and non-traditional channels — including WhatsApp, influencers, partnerships, and offline integrations
• Use creative automation tools to test and scale ad creatives rapidly
• Analyze performance across customer segments — not just for acquisition cost, but also for repayment behavior and profitability

IDEAL CANDIDATE:

• 2.5+ years of experience in digital marketing for personal loans in a fintech or NBFC
• Strong experience running campaigns on Google Ads, Meta (Facebook/Instagram), Whatsapp, YouTube
• Experience working with credit or risk teams to build smarter targeting strategies
• Familiarity with mobile app performance marketing and conversion funnels
• Ability to work hands-on with Appsflyer, Branch, Mixpanel, or similar analytics tools

BONUS IF YOU HAVE:

• Worked with AI/ML-based platforms for marketing (e.g. Smartly.io, Madgicx, Segment, custom tools)
• Experience with creative automation tools to scale visual testing (e.g. Pencil, Canva + automation stacks)
• Exposure to offline acquisition channels — like DSA networks, on-ground campaigns, referral programs, or embedded finance
• Comfort running queries or pulling your own reports using tools like SQL, Google Sheets, or basic data dashboards

PERKS, BENEFITS AND WORK CULTURE:

• Work directly with Founders: Mikhil Innani, former co-founder of PharmEasy and ex-Product Head at Hotstar, and Diksha Nangia, a former banker and CFA Charterholder.
• Best of both worlds: startup energy + listed company stability.
• Competitive pay and fast-track growth.

Experience: 2+ years Must-Have: Candidate must have prior experience in a product-based company

Role Summary: We are looking for a passionate Product Manager / APM to own and enhance the end-to-end product experience for both FOY Store (India & Global) and Personalise Me (Skin AI & Makeup Try-On). You will drive conversion, revenue, personalization, customer experience, and operational efficiency while collaborating closely with cross-functional teams including engineering, marketing, cataloge, operations, and data/ML teams.

Key Responsibilities: FOY Store:

Own the full customer journey: CTR → ATC → Checkout → Purchase → Repeat Define assortment strategy, navigation, product discovery, search, filters, PLPs, PDPs Collaborate with brand, cataloge, marketing, and operations for pricing, availability, and content accuracy Run rapid A/B experiments to optimize funnel and conversion Build scalable product integrations with payments, logistics, loyalty, and subscriptions Define product roadmap and write PRDs / user stories for engineering Track and improve store GMV, margins, retention, cancellations, COD risk Personalise Me (Skin AI + Makeup Try-On):

Own the hyper-personalized beauty experience: Skin AI test, Virtual Try-On, BeautyGPT Collaborate with data/ML teams to improve recommendation accuracy Understand beauty user profiles, concerns, and preferences deeply Integrate personalized recommendations into the shopping journey to boost conversion Drive metrics: activation → profile completion → recommendation clicks → purchase Work with brand and catalog teams to tag inventory for personalization

Must-Have Skills:

Strong analytical mindset + customer psychology understanding UI/UX intuition for ecommerce and personalization best practices Strong Google Sheets & Excel skills SQL proficiency Experience with funnels, Clevertap/GA, AB testing tools Customer empathy, problem-solving, and curiosity for beauty tech and AI

Bonus Skills:

Experience with ecommerce marketplaces, D2C, or AI-driven recommendation systems Experience with personalization, gamification, or form-based flows Knowledge of AI tools and product integrations

Why Join Us: Be part of a dynamic team shaping the future of beauty commerce, blending cutting-edge AI with customer-first product experiences.

Job description

We are looking for young and talented candidates for our Core team at Impact Guru.

Job Responsibilities:

Promotion & Engagement (Mall activities & promotional fundraising)

• Donor Acquisition and Retention through the Malls, Residential engagement and promotional activities.
• Donor acquisition from street, High foot fall areas.
• Regular Donation Validation.
• Properly issuance of the TEC (Tax Exempt Certificate) under 80G

Qualifications and skills:

• Good English communication skills
• Required Exp - Sales, Business development, fundraising, field job
• Freshers eager to learn are welcomed
• Strong command over regional language
• Enthusiastic & extrovert personality
• MS Office proficient.

Additional Perks:

• Daily work allowance over and above CTC
• Performance Incentives over and above target achievement
• Skill development & training opportunities

Responsibilities :-

- Advocating for good user experience across our platform by representing the users in product strategy and roadmap discussions

- Identifying the best UX methods and tools to use, depending on project constraints

- Prototyping solutions to solve complex problems

- Contributing to our growing design system of patterns in an effort to cultivate a cohesive look, feel, and user experience at all customer touch points

- Sharing and reviewing your designs based on peer feedback, research, and testing

Requirements:

- Bachelor/Masters in Design, HCI, Psychology or any other related field

- 6-7 years of experience in designing desktop and/or mobile applications

- Previous experience owning and executing on UX designs through collaborative decision making with front-end developers, engineers, researchers, content strategists, and other disciplines

- A deep understanding of the end-to-end iterative UX process, including personas, scenarios, wire-framing, content modelling, prototyping, user research, and design systems

- Empathy and advocacy for users, in all areas of work

- Experience using prototyping tools, as well as fundamental knowledge of front-end technologies to understand the constraints of the design

- Extraordinary UI design abilities that can be demonstrated through current projects.

- Figma experience is a must

- Hands-on experience with Sketch, Invision, Photoshop (or equivalent softwares) is an added to bonus

-Experience of working in Fintech is a huge bonus

-Experience of working at any consumer app is an added bonus