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About us: White Panda as a platform offers a convenient content creation process to Digital Agencies,Brand-turned-Publishers, SAAS companies, and E-commerce platforms without the need for Micromanagement. Being built with a model based on Language, Human Resources and Marketing, the company works with thousands of content creators to power content marketing for hundreds of leading brands. Some of our notable clients include Radisson, Apollo, Axis Bank, PNB Housing, three of top 10 marketing agencies in India, and so on. The core team at White Panda is a diverse range of professionals who are alumni of institutions like IITs, BITS, and Goldman Sachs. The venture is funded by highly successful entrepreneurs, Tier-1 investors, and IIT Gandhinagar; and is also cash flow positive. In the outset, the purpose of any content is to educate or entertain. We aim to have an impact on end consumers by elevating the quality of Education/Entertainment by partnering with 40 Lakh businesses globally. Job Description We are looking for a motivated and talented Digital Marketing Manager who would be responsible for driving the growth initiatives at White Panda. An ideal person well suited for this role will be someone who can think about problems in-depth; prioritize tasks in a timely manner; and in general, must be focused on getting things done. Lastly, we look for someone who is versatile, ambitious and is willing to grow along with the organisation. Responsibilities: 1. Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). 2. Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). 3. Optimize our marketing automation and lead nurturing processes through email, content, and social channels. 4. Manage both on-page SEO and off-page SEO for the company. 5. Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. 6. Grow our email list. Manage various email campaigns. Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). 7. Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. 8. Manage the strategy and setup of all paid campaigns. Skills: - Excellent Communication Skills (Oral and Written) - Active participation in extracurricular activities / Leadership activities - SEO - Ability to manage projects on a fast paced environment - Candidates must possess good attention to detail - Candidates must possess the ability to prioritize tasks and must remain delivery focused - Startup or Agency Experience will be a bonus
As one of the core members of the sales development team, you will not only get the opportunity to work closely with a very passionate and experienced sales team, but also get to impact the sales development processes for the entire organization. You will have the chance to meet and pitch to some of the most influential CXOs in the country; and with a great amount of autonomy, you get to explore and develop new business opportunities within your territory. If that excites you, read on. Your responsibilities: Prospect for new client accounts, identify influencers within and outside the client organization, establish relationships with key decision makers. Consult with clients, understand their requirements and architect the perfect solution for their business. Negotiate terms and effect closure of deals. Continually build pipeline of new business, upsell, and cross-sell opportunities. Work effectively with the team and maintain processes. What we are looking for: The ability to communicate clearly and concisely the value proposition. The aptitude to quickly grasp the intricacies of a SAAS based tech product (able to present pros/cons, use cases/examples, trends, competitor analysis) The desire to meet and exceed measurable performance goals. The tenacity to overrule objections and thrive on rejection. Exceptional verbal and written communication skills 2-6 years of pure sales experience. About Keka Keka (www.keka.com), is a modern employee experience platform. Keka is the only HR & Payroll software that is employee centric. Unlike traditional HR systems, we are a new generation platform focused on user experience and simplifying complex workflows. With leading companies like Godrej, Honda and Nokia as a part of our loyal customer base, we at Keka are on the verge of truly changing employee engagement in India.
- Understanding project specifications, requirements & key deliverables. - Database list building, Contact Verification - Knowledge of contact discovery, lead generation and demand generation - Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analysing sales options. - Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements. - Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors. - Maintains quality service by establishing and enforcing organization standards. - Contributes to team effort by accomplishing related results as needed.
We are looking for an experienced, well-rounded, dynamic and data-drive content marketing professional responsible for demand generation, brand building and awareness. The candidate will be experienced in content marketing and a wide range of go-to-market activities. Should possess a strong knowledge of content and digital marketing who can work with creative teams and external agencies to effectively execute campaigns on time and budget. Previous roles working in technology or software companies is an advantage. At ION Energy we are building the world’s most advanced battery management and intelligence platform. ION was founded by a team of PhD's with decades of experience in advanced electronics and battery systems. Our groundbreaking and patented BMS technology acts as the core of high-performance applications like Electric Vehicles, Telecom Towers, DataCentres & More. What you will do: As a Content Marketing Manager, you will be placed in a development team at ION’s R&D office situated in Mumbai suburbs: A self-starter, capable of working in a fast-paced environment while managing multiple projects simultaneously Develop and implement a strong content marketing plan across all mediums (including videos, blog posts, whitepapers, ebooks, reports, webinars, infographics, case studies, newsletters etc.) Create content that stays true to our overall messaging goal. Ensuring all content is on-brand and consistent in terms of style, tone of voice and quality Create content pieces that move specific target audiences down the funnel Working with our partners and clients to build engaging customer success stories and case studies Ability to carry out lead generation activities in the form of comprehensive email marketing campaigns. Develop and execute customer-driven, end-to-end content marketing strategies to increase demand and build ION’s brand Develop, implement and manage social media and community strategies, across key social media channels (Linkedin, Twitter & Facebook) Submission of relevant MIS reports Good creative skills and proficient in English language This is you: MBA from a premier institute for Marketing, Communications or similar field Creativity & Design - Have a creative mind to leverage different aspects of the product to ideate and create creative content and campaigns Excellent written and verbal communication and presentation skills using storytelling Strong knowledge of Content & Digital Marketing Strategies Experience with marketing automation tools, A/B testing, Google Analytics to measure impact of content on the funnel Ability to collaborate with cross-functional teams and outside agencies Website and SEO - Working knowledge of HTML/CSS, Wordpress and on-site/off-site SEO. Works well under pressure or in a high growth environment that is constantly changing Our culture is founded on ensuring openness, extreme ownership, full responsibility and unfiltered honesty. We value excellence and look for strengths, resilience, curiosity and above all, moral fibre. Come join a high performance team dedicated to accelerate the Earth’s transition to an all-electric future.
Read this carefully. This is not a regular "digital marketing" or "social media" job. There is a short password somewhere in this job description - it starts with "r" and it not an english word. You need to write that password while applying. :) CutShort is one of the fastest growing platform that uses technology (yes, we use AI too!) and innovation to solve the problem of recruiting and career search for the modern professionals. This role is about creating and implementing solid inbound marketing strategies to not only grow the platform but to establish CutShort as a solid brand. Requirements: 1. Have a fundamental understanding of marketing. MBA in marketing is optional but more importantly, you should have used the power of stories in creating a brand rather than just selling stuff. 2. Should have 1+ year in B2B marketing using #Inbound strategies. Should have use various marketing automation tools to build lists and create powerful journeys that converts a lead to a brand advocate. 3. Understand "lean methodologies". If you haven't heard of it, read about it before applying. You will be tested on this in the process. 4. Have excellent written communication skills. A simple test - can you write emails and contents like Hubspot or GrooveHQ or Buffer? It's okay if you are not there yet - but you'd need to get there, very fast. This was about us. Now, let's talk about your aspirations: 1. You want to grow fast in your career 2. You want to do work you can be super proud of. "I took CutShort to their 1M users internationally. Today they have 50M users and are number1 recruiting platform rg18 used by 100,000 companies". How does a statement like this sound? Again, only apply (with the password hidden in this post) if you are genuinely up for this challenge. If you want a more predicatable job that pays you a lot and gives you a lot of free time, we respect that but won't be a good fit at this point.
