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Responsibilities: Online Promotion using social media. Build a community around our online assets. Use SEO to increase the reach of our online collateral including our website. Set-up a CRM systems to track prospects and growing online networks. Identify potential strategic partners. Enhance our online Brand. YouTube Channel creation and marketing of exclusive content. Devising strategies to drive online traffic to the company website. Build engagement best practices by introducing interesting content/write-ups in accordance with the brand values and objectives. Essential skills: Strong writing skills - should generate continuous content for our blogs, websites, and other online content, marketing collateral including brochures & PPTs. Strong online network with the ability to nurture an online community. Should be able to independently use page-layout and image-editing programs. An excellent understanding of Conversion Rate Optimization (CRO) for websites and landing pages. Experience of conceptualizing and working on online communication tools like websites, microsites, internal portals, share points, web analytics tools and reporting metrics, networking tools like discussion boards, blogs etc. Familiar with Social Media marketing using Twitter, YouTube, Facebook, LinkedIn, Blogs. Google Adwords/Analytics certification will be an added advantage. Education & Experience: MBA (preferably from a premier School) - Having said that, please note that degrees don’t matter, your passion and intelligence does! 3-8 years of experience in Mass Communication, Creative disciplines & Advertising Excellent people management skills Experience in managing and grooming fresh talent The position will be based at Pune, US experience preferred.
Job Description- Content Operations Manager Job Summary We are looking for a qualified Content Operations Manager to join our team. You will be responsible for auditing, editing & creating contents for our Application. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices. Our ideal candidate is an experienced professional with demonstrable creative writing skills. Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience. Job Role & Responsibilities:- Review push notifications for Indian users and optimize for higher click rate and user engagement.- Review the user report content and set category for sensitive contents.- Work closely with the VidMate team members by offering information of local culture and mobile Internet industry. Assist in activity planning and content management. Job Requirement: Good English communication skills. Qualification: Graduate/ Post Graduate Degree (Prefer Graduate from Mass Media and Communication/Journalism). Working experience in mobile Internet industry would be a plus. Collaborative team player in a cross-cultural working style. Practice a high degree of self-motivation to complete assignments. Job Type: Full-time Job Location: Pune.
