Product Marketing Manager (App Marketing)
at A Platform digitalizing the unorganized business sector
Your day-to-day tasks would involve:
- Building marketing programs to support specific marketing objectives across different channels and segments in support of the overall strategic marketing plan.
- Working with marketing agency partners to plan and execute digital app acquisition campaigns on channels like Google, Facebook and other digital platforms.
- Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs).
- Leading the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes and team players.
- Making analytics and data-driven decisions to optimize acquisition & retention strategy (funnel improvement, In-app engagement, ROAS, LTV etc.).
- Providing complete performance reporting and analysis on all mobile marketing campaigns and taking relevant action on insights gained.
- Taking KRAs and brand objective ownership and commitment to meets goals and targets on a regular basis.
- Collaborating with the BD/ Sales teams to plan and execute various marketing initiatives such as events, SMS campaigns, sales training, partner collaboration etc.
- Working with cross-functional team (Product, Support, Sales) to establish growth strategies to support app growth and user acquisition targets.
What are we looking for in a Candidate?
- Experience in App Marketing in B2B domain is preferred.
- Minimum 4-7 years of professional experience in similar/relevant roles.
- Prior experience in performance marketing / digital marketing / growth role is a plus.
- Masters/MBA is preferred but not required.
- Familiarity with - Google Playstore/Console, Firebase/Branch/MixPanel, Appsflyer/TUNE etc.
- Proven track record of delivering user acquisition growth, retention, and optimization across key mobile metrics is a plus.
- Strong analytical skills: bias toward decision making based on data, and good proficiency with Excel and using it to configure, analyze, and present data.
- Ability to think and react in a high-energy, fast-paced environment.
- Good organizational skills including prioritizing, scheduling, time management, and meeting deadlines.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Overview:
Join our team at YoHo Design as a Sales Associate and play a pivotal role in driving sales growth and enhancing customer satisfaction. As a Sales Associate, you will be responsible for providing exceptional service to clients, assisting them in selecting products and services that meet their interior design needs, and contributing to the overall success of our firm.
Key Responsibilities:
1. Customer Service: Provide exemplary customer service by greeting clients, assessing their needs, and guiding them through the selection process.
2. Product Knowledge: Develop a deep understanding of our products and services, including furniture, accessories, lighting, and design consultation services.
3. Sales Generation: Actively engage with clients to identify opportunities for sales, upselling, and cross-selling of products and services.
4. Consultative Selling: Utilize your knowledge of interior design principles to offer personalized recommendations and design solutions to clients.
5. Relationship Building: Build and maintain strong relationships with clients to foster repeat business and referrals.
6. Order Management: Assist clients with placing orders, processing payments, and coordinating delivery and installation.
7. Merchandising: Maintain a clean and organized showroom environment, ensuring that products are properly displayed and inventory levels are monitored.
8. Administrative Tasks: Perform various administrative duties, such as maintaining client records, generating sales reports, and responding to inquiries via phone, email, or in person.
9. Collaboration: Work closely with other team members, including designers, project managers, and administrative staff, to ensure a seamless customer experience.
10. Continuous Learning: Stay updated on industry trends, product developments, and best practices in interior design and sales techniques.
Must Have:
* Previous experience in retail sales, preferably within the interior design industry.
* Strong interpersonal and communication skills, with the ability to engage effectively with clients and colleagues.
* Passion for interior design and a keen eye for aesthetics.
* Proven track record of meeting or exceeding sales targets.
* Ability to multitask and prioritize tasks in a fast-paced environment.
* Proficiency in using computer software and point-of-sale systems.
* Flexibility to work weekends and evenings as needed.
* Complete Sales background with 2 years experience
Education:
Bachelor’s degree in interior design, marketing, business administration, or a related field preferred.
React.js
NextJs (Next.js)
Vue.js
Javascript
Angular (2+)Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we
secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀.
Do you think you have what it takes to help us achieve this? Find Out Below!
What will you do?
You will be our go-to person when it comes to ensuring that Classplus’ digital architecture functions smoothly. Though not a traditional customer-facing role, your work will be reflective of our brand quality as a whole.
With so much riding on your shoulders, we’ll need you to: -
• Guide the team in the implementation of visual elements from computer users' vantage points within a web application and translation of UI/UX design wireframes to actual code
• Design and implement low-latency, highly available and performing applications that scale for millions of users, and assure that all user input is validated before submitting to the back-end
• Develop application code and unit test in the Javascript technologies for the application development center
• Work with Test-Driven development, help define architectures and design patterns, and actively participate in PR reviews on GitHub
You should apply, if you
• Bring your A-game: Have knowledge of advanced JavaScript libraries and frameworks, such as ReactJS, NextJS, VueJS, and experience with rendering techniques and writing high performing code
• Offer guaranteed efficiency: Have a good understanding of SEO principles and ensuring that application will adhere to them, and server-side CSS pre-processing platforms, such as LESS and SASS
• Show promising experience: Have a good understanding and exposure to serverside rendering, and asynchronous request handling, partial page updates, and AJAX
• Show proficiency: Display in-depth understanding of code versioning tools, such as (Git / Mercurial / SVN), and cross-browser compatibility issues and ways to work around them
Being a Part of the Clan!
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ✊🏼❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you
Job Profile: SEO Specialist
Department: Marketing
Location: Goregaon, Mumbai
Overview:
The SEO specialist is responsible for driving organic and overall traffic and improving search engine
visibility for the brand. The role requires deep expertise in search engine optimisation, a data-driven
approach, and the ability to execute a comprehensive SEO strategy across all digital channels.
Key Responsibilities:
Develop and execute a comprehensive SEO strategy that aligns with the brand's marketing and
business objectives
Conduct keyword research and analysis to inform content creation and optimisation efforts
Optimise website structure, content, and metadata to improve search engine visibility and drive
organic traffic
Monitor and analyse search engine rankings, traffic patterns, and conversion data to inform and refine
SEO efforts
Stay up-to-date on industry trends and best practices, and incorporate them into SEO strategies
Collaborate with the Marketing Manager, content writers, and designers to ensure all digital assets
are optimised for search engines
Communicate the value of SEO to internal stakeholders and educate them on best practices
Measure and report on the success of SEO initiatives and use data to inform future optimisation
efforts
Key Performance Indicators (KPIs):
Organic and overall traffic growth
Search engine rankings for target keywords
Bounce rate and time on site metrics
Conversion rate and lead generation metrics
Return on investment (ROI) of SEO initiatives
Search engine visibility and website performance, as measured by tools such as Google Analytics and
Search Console
Qualifications:
Bachelor's or master s degree in Marketing, Communications, Computer Science, or a related field
3+ years of experience in SEO, with a proven track record of success
Deep expertise in search engine optimisation, including keyword research, on-page optimisation, link
building, and analytics
Experience with website architecture and development and the ability to collaborate with developers
and designers to implement SEO recommendations
Strong analytical skills, with the ability to use data to inform and refine SEO strategies
Excellent project management skills, with the ability to manage multiple projects and deadlines
Marketing - Hiring
Strong written and verbal communication skills, with the ability to educate and communicate the
value of SEO to internal stakeholders
Ability to work independently and as part of a team
React.jsJavascript
HTML/CSSJob Requirements
- Experience in ReactJS and its main fundamentals like JSX, Virtual DOM, component lifecycle, etc.
- Strong proficiency in JavaScript, object model, DOM manipulation and event handlers, data structures, algorithms, JSX, and Babel.
- Experience with browser-based debugging and performance testing software.
- Good understanding of HTML, CSS, ES6.
- Knowledge of Unit testing frameworks..
Job Responsibilities
- Design, build and maintain software applications.
- Write well-designed, testable, efficient code by using best software development practices.
iOS App Development
Objective C
SwiftWe’re looking for iOS Mobile Application Developer who has solid knowledge of iOS application’s life cycle, specially in modern mobile application. We need someone to build the native applications for iOS using Swift & Objective-C on Xcode. You’ll need to create applications from scratch or configure the existing applications.
- RESPONSIBILITIES:
i. Design and implement applications from initial concept, app architecture, and user interface to finished deliverable.
ii. Implement new features, enhancements, and content of existing applications.
iii. Implement design of native application using Auto Layout Guide & Constraints in Interface Builder.
iv. Create and update re-usable code libraries to streamline app development cycle.
v. Contribute to all phases of the product development: design, develop, test, maintain and improvise.
- BASIC SKILLS:
i. Good communication and interpersonal skills.
iii. Having experience with Auto Layout Guide.
iv. Strong knowledge of current iOS development languages (Swift & Objective-C).
v. Ability to manage multiple projects at a time.
vi. Flexibility and eagerness to identify, learn, and use new and changing technologies.
v. Self Confident and Enthusiastic.
- Contract length: 12 Month
Job Types: Full-time, Contract, Fresher
Pay: 16,000- ₹22,000 per month
Java
Kotlin
Android DevelopmentiOS App Development
React NativeWe, at GlobalShiksha, are on a mission to Make Learning Fun for the K-12 segment by delivering high-quality, affordable supplementary educational products. The GlobalShiksha team of 150+ people works out of offices in Bengaluru. We- re backed by the top investor of the world, Accel Partners. Founded in 2011 by an IIT Graduate, GlobalShiksha is among top five Ed-tech companies of India and has the trust of 1 million parents. We are hiring a HR Manager who can take care of hiring and team building.
Responsibilities:
- Develop and implement HR strategies and initiatives aligned with the overall business strategy
- Bridge management and employee relations by addressing demands, grievances or other issues
- Manage the recruitment and selection process
- Support current and future business needs through the development, engagement, motivation and preservation of human capital
- Develop and monitor overall HR strategies, systems, tactics and procedures across the organization
- Nurture a positive working environment
- Oversee and manage a performance appraisal system that drives high performance
- Maintain pay plan and benefits program
- Assess training needs to apply and monitor training programs
- Report to management and provide decision support through HR metrics
- Ensure legal compliance throughout human resource management
- Coordinate with hiring managers to identify staffing needs.
- Determine selection criteria.
- Source potential candidates through online channels (e.g. social platforms and professional networks).
- Plan interview and selection procedures, including screening calls, assessments and in-person interviews.
- Must have experience in bulk hiring, college hiring, etc.
- Assess candidate information, including resumes and contact details, using our Applicant Tracking System.
- Design job descriptions and interview questions that reflect each position's requirements.
- Lead employer branding initiatives.
- Forecast quarterly and annual hiring needs by department.
- Foster long-term relationships with past applicants and potential candidates.
Requirements:
- Proven working experience as HR Manager or other HR Executive
- People oriented and results driven
- Demonstrable experience with Human Resources metrics
- Knowledge of HR systems and databases
- Ability to architect strategy along with leadership skills
- Excellent active listening, negotiation and presentation skills
- Competence to build and effectively manage interpersonal relationships at all levels of the company
- In-depth knowledge of labor law and HR best practices
- Must have experience in hiring preferably for BPOs.
- Familiarity with social media, resume databases and professional networks.
- Hands-on experience with full-cycle recruiting using various interview techniques and evaluation methods.
- Excellent verbal and written communication skills.
- A keen understanding of the differences between various roles within organizations.
- Degree in Human Resources or related field
Job Description:
- Working knowledge and hands-on experience of Big Data / Hadoop tools and technologies.
- Experience of working in Pig, Hive, Flume, Sqoop, Kafka etc.
- Database development experience with a solid understanding of core database concepts, relational database design, ODS & DWH.
- Expert level knowledge of SQL and scripting preferably UNIX shell scripting, Perl scripting.
- Working knowledge of Data integration solution and well-versed with any ETL tool (Informatica / Datastage / Abinitio/Pentaho etc).
- Strong problem solving and logical reasoning ability.
- Excellent understanding of all aspects of the Software Development Lifecycle.
- Excellent written and verbal communication skills.
- Experience in Java will be an added advantage
- Knowledge of object oriented programming concepts
- Exposure to ISMS policies and procedures.
AngularJS (1.x)JavascriptAngular (2+)We are looking for a seasoned frontend developer to join our product team. This role requires you to be a tech-savvy contributor in translating the customer needs and user expectation into interactive web apps. You’ll be an exceptional problem solver and take responsible actions in ensuring the application is optimized both in technology and in delivering best user experience.
Responsibilities:
Work closely with design, product management and development teams to create elegant, usable, responsive and interactive interfaces across multiple devices.
Turning UI/UX designs into prototypes, creating awesome interactions from designs, writing reusable content modules and maintainability of the code.
Implement UI development principles to ensure that the product client-side serves at scale.
Review and optimize the app usage by monitoring key metrics and rectifying the issues proactively.
An ability to perform well in a fast-paced environment and bring in optimal flow for rapidly changing design/ technology.
Requirements:
3 to 5 years of relevant work experience as a web developer, UI developer, JavaScript expert or frontend engineer
Sound knowledge in HTML and CSS
Familiar with UI layouts, SASS, bootstrap and the CSS GRID system
Proficient with JavaScript frameworks such as jQuery, Angular et al
Experience debugging using popular JavaScript-based tools like Chrome Developer Console
Passionate to create good design and usability
A team player with good communication skills
Knowledge of Ember & Ruby will be a plus
JavascriptHTML/CSS- You have a minimum of 6 years of experience building high-performance consumer-facing mobile applications at Product companies of a decent scale.
- You have founded/worked in a start-up and have worked in an enterprise environment You have a keen eye for mobile architecture and have led/participated in architectural discussions.
- You have a passion for mentoring and helping people on your team grow and achieve their goals and work with cross teams.
- You practice test-driven development and you are able to drive agile practices.
- You have worked with multiple languages/frameworks and have expertise in any one programming language/framework/stack.
- You have published reusable packages.
- You have worked with building automation, devise farms, multi-target testing.
- You are able to optimize the application for performance and speed.
- You are an excellent collaborator & communicator.
- You know that start-ups are a team sport.
- You listen to others, aren’t afraid to speak your mind and always try to ask the right questions.
- You are excited by the prospect of working in a distributed team and company
Tech Stack
- HTML5 (DOM)
- CSS 3
- Javascript (E6)/Typescript
- React Native/React/Angular/NativeScript/Vue
- In-depth knowledge of how frameworks works
- GraphQL
- Javascript ecosystem
- Linters
- Code formatters
- Transpilers
- Bundlers
- Testing tools(Jest, Enzyme)
- You are comfortable with caching, performance optimization, etc
- You are comfortable with native mobile development
- Java/Kotlin/Android
- Swift/iOs
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon