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Job Opening: Marketing Manager – Retail Marketing (North India)
Department: Marketing
Location: North India (Extensive Travel Required)
🔍 Role Overview
We are looking for a high-energy, execution-focused Retail Marketing professional with strong experience working with retailers and franchise partners. The role focuses on driving store footfall, sales, and local brand visibility through cost-effective ATL/BTL campaigns and on-ground execution across North India. This position blends strategic planning with hands-on implementation.
🎯 Key Responsibilities
Retail & BTL Marketing
Plan and execute ATL, BTL, and retail marketing initiatives including catchment area marketing and in-store promotions
Drive localized marketing programs to increase store footfall and conversions
Work closely with franchise partners to support business growth
Brand Engagement & Activation
Execute high-impact, frugal marketing campaigns in collaboration with OEMs and brand teams
Ensure timely deployment of branding assets (POSM, signage, displays, in-store branding)
Optimize marketing budgets to maximize brand visibility across stores
Market Intelligence & Digital Support
Track competitor activities, market trends, and consumer insights
Support digital marketing initiatives that complement offline campaigns
Coordinate with agencies and vendors to meet timelines and KPIs
Cross-Functional Collaboration
Partner with sales, operations, creative, and tech teams for seamless execution
Take complete ownership of on-ground execution and problem-solving
Performance Tracking & Reporting
Track campaign ROI, store-level performance, and budget utilization
Prepare MIS reports and present actionable insights to leadership
✅ Qualifications & Experience
Education: MBA / PGDBM in Marketing
Experience: 3+ years in Retail Marketing / BTL Marketing
Background in Retail, Consumer Electronics, Mobile, Telecom, or Technology sectors preferred
Proven experience working directly with retailers or franchise networks
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Job Title: Email Marketing Trainee (Fresher)
Location: Chandigarh (Hybrid)
Salary: Upto ₹15,000 per month
Company: Excelohunt Infotech
About Us:
Excelohunt Infotech is a dynamic IT company focused on providing personalised digital strategies that drive business growth. We operate in 26+ countries, leveraging our global presence to deliver cutting-edge solutions to our clients. We prioritise building meaningful connections between brands and their customers through innovative digital marketing solutions. As part of our growth, we are looking for creative and driven Email Marketers to join our team. If you're passionate about digital marketing and eager to kick-start your career in a collaborative and fast-paced environment, we’d love to hear from you.
Roles & Responsibilities:
- Identify target audience and grow email lists.
- Design and implement direct email marketing campaigns.
- Proofread emails for clarity, grammar, and spelling.
- Ensure mobile-friendly email templates.
- Write newsletters featuring all company updates.
- Upgrade email templates using graphics, personalization, and advanced features.
- Ensure prompt and accurate communication with clients via email to minimise unsubscribes.
- Create and secure email databases for lead generation.
- Report on sales revenue generated from email marketing efforts.
Requirements:
- Education: Recently completed a bachelor's degree in Marketing, Communications, or a related field.
- Interest in Digital Marketing: Demonstrated passion for digital marketing through coursework, internships, or extracurricular activities.
- Knowledge of Marketing Concepts: Basic understanding of digital marketing concepts such as social media, email marketing etc.
- Software Skills: Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- Communication Skills: Strong written and verbal communication skills.
- Attention to Detail: Excellent attention to detail and organisational abilities.
- Ability to Multitask: Able to prioritise tasks in a fast-paced environment.
- Teamwork: Ability to collaborate effectively within a team environment.
- Proactive Attitude: Self-motivated with a willingness to learn and grow.
Perks & Benefits:
- 5 working days.
- Day shift.
- Fixed shifts & fixed week off.
- International Exposure
- Fantastic work culture.
- Paid leaves.
Why Join Us?
- Opportunity to work in a fast-growing digital marketing field.
- Collaborative and supportive team environment.
- Gain hands-on experience and grow in your digital marketing career.
- Hybrid work model with flexibility.
Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques. Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India. They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
As a Media coordinator, you would be responsible for increasing the digital reach of the client and ensuring consistency of information across all media channels.
What you will do:
- Responsible for building a coordination channel with the media network in the assigned constituencies of the client
- Responsible for Planning, implementing, and monitoring the Social Media strategy to increase campaign awareness.
- Responsible for Setting up and optimizing campaign pages on various social media platforms
- Responsible for Managing and running digital media properties in the constituencies
What you need to have:
- Should have experience in digital marketing, primarily social media (LinkedIn, Facebook, Instagram and Twitter)
- Flexible for extensive local travel
- Continuous lookout for avenues to promote the client
- Proficiency in English, Hindi, Punjabi is mandatory
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