7+ Affiliate marketing Jobs in Bangalore (Bengaluru) | Affiliate marketing Job openings in Bangalore (Bengaluru)

Roles and Responsibilities:

• Grow business month on month - Identify and map prospective clients, forecasting revenue monthly/quarterly and negotiating the terms of agreement.
• Focus on growing new relationships with key partners, negotiate contracts and pursue ways to secure long-term relationships.
• Primary responsibility will be to understand client requirements & on-board quality Affiliates / Publishers / Ad networks to deliver required quality & numbers through research, referrals, networking, cold calling, data feeds and emails.
• Media buying (both mobile and PC web traffic of CPA, CPC, CPL, CPI, CPS, CPT, CPR, CPV, CPA traffic.
• Close coordination with BD & Client Servicing Team.
• Negotiate and manage commission structures for affiliates
• Thorough knowledge of attribution platforms Appsflyer, Branch, Singular, Adjust, Kochava etc.
• Troubleshooting tracking issues at publisher end. Ensure timely resolution of publisher queries through proper escalation.
• Develop business strategies to improve affiliate program.
• Maintain open communication with all affiliates on the day-to-day issues. Communicate with new and existing affiliates regarding upcoming promotions and optimization opportunities.
• Allocate targets to affiliates and ensure that targets for the respective campaigns are met within specified timelines.
• Stay current with trends in affiliate marketing and identify new opportunities.
• Interacting with advertisers along with the demand team to understand campaign performance & to further optimize campaigns.

Qualifications and Skills:

• 3-6 years professional experience in Affiliate Marketing.
• Working knowledge of HasOffers, Affise, Trackier, and other Tracking Platforms.
• Bachelors or above from an accredited university or college
• Candidates should have very good connection with Affiliates / Publishers / Ad networks. 
• Core Affiliate Industry/Performance Marketing Experience.
• Strong data analytical skills.
• Team management skills as well as ability to work independently.
• Thorough understanding of the types of fraud in Web or Mobile.
• Must have existing relationship with wide array of Affiliates / Publishers / Ad Networks.
• Strong understanding of attribution mechanisms, cookies, pixels, tracking platforms & MMPs

      Other Benefits:

•  Insurance - Medical Insurance Coverage of 3,00,000 for individual, spouse and kids. *Option of including parents and higher coverage amount of 5,00,000 
• Professional Development - Reimbursement towards relevant courses that can help you grow your career and build your knowledge level. 
• Food - Lunch, Tea and Snacks. All you can eat! 
• Work Culture- Flexible Result Oriented Work Environment 
• Dress - We aren’t buttoned down. Wear anything you’re comfortable in. Wear any comfortable dress you like to the office – and be as comfortable at work 
• Foosball - Whether you want to pick up the game or master your skills, you’ll find plenty of people to play with 
• TGIF - We’ll find something to do at the end of each week. 
• Work hard, party harder!

 

Assist with the development, execution, management, and measurement of digital marketing programs and campaigns that drive customer awareness, traffic, sales and retention across D2C eCommerce touchpoints

• The desired candidate must be from a D2C company.
• Strong hands-on experience in handling e-commerce platforms/websites.
• MBA- Marketing with minimum of 3 years experience in the same role.
•  

Responsibilities:

1. Develop, propose, and execute a robust promotion plan in partnership with brand teams to drive sales on owned D2C platforms

2. Create D2C channel from scratch for a brand as well as run an existing one

3. Activate key marketing channels (social, SEM, SEO, display, email, influencer, and affiliate marketing) to drive qualified traffic

4. Utilize analytics tools such as Google Analytics and Adobe analytics to assess and optimize the performance of sites, campaigns, and marketing channels

5. Utilize web and sales analytics data to analyze business performance and provide insights and recommendations for growth

6. Develop and propose innovative marketing programs and initiatives to grow the D2C business.

7. Effectively provide executive stakeholders with timely promotion and marketing campaign performance reports

8. Ensure content marketing and content updation on own channel to engage consumers

9. Launch a long-running program to ensure higher retention and drive repeat purchases

Requirements:

 Experience in running D2C channels from an end-to-end perspective

 Experience in data analytics and use of web analytics tools, such as Google Analytics, to assess and report site and channel performance

 Understanding of consumer behavior and market trends

 High result orientation – getting things done on time and as per agreed-upon norms.

 Good Communication Skills

 Attention to detail;

 Creativity

 Good research capabilities

About our client :-

Our client is the world’s largest media investment company which is
a part of WPP. Neo is a global digital transformation agency with 1200 employees across 21 nations.
Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.

We are currently looking for a Manager - Affiliate Marketing
This role is a full-time position based in India, supporting a global agency team and world-renowned client (the core team this individual will work with is based in the US). In this role, you will contribute to the success of one of the largest (affiliate) performance marketing programs, by managing administrative tasks, ongoing and short-term projects, and customer service inquiries.

Reporting of the role -
This role reports to the Director– Performance Marketing

Responsibilities / What your day-to-day job looks like:

You will be responsible for:
• Managing the public-facing application portal, which involves reviewing incoming program applications, determining whether they are a fit for the program, and following the steps to admit them.
• Assisting with partner inquiries in a timely and professional manner through Zendesk
• Conducting partner audits to ensure brand compliance and sending outreach to partners requesting updates when necessary
• Maintaining up-to-date records and screenshots of partner promotional activity
• Reviewing websites and apps for brand safety and fit.

What you’ll bring:

• Undergraduate degree from a recognized university
• Fluent in English (Professional level proficiency in reading, writing, speaking, and understanding required), including the ability to understand and address complex technical questions in English
• 3 years of relevant work experience
• Ability to work, make decisions, and complete tasks autonomously with limited supervision, while also knowing when to ask for clarification or guidance
• Content with repetitive tasks and projects
• Strong time management and organizational skills
• Enjoys answering customer questions
• Resourceful
• Online customer service experience (Experience with Zendesk is highly preferred, but not required)
• Can follow instructions and complete tasks with great attention to detail
• Comfortable working independently

 

 

 

Desired Candidate Profile

 

What you need to have:

• 2+ years of Affiliate/Influencer/Partnership marketing experience in SaaS with at least 1 years focus on building and managing successful Affiliate/Influencer/ Partnership Marketing programs
• Full proficiency in working with known Affiliate Networks
• Strong experience with link tracking, conversion pixels/tags, sales validation, Google Analytics, and digital marketing attribution concepts
• Analytical mindset with a passion for data-based decision making with a strong test-and-learn mindset
• Passion for following rapidly evolving trends and determining new possible social marketing techniques to drive business 
• Full proficiency in English. Written and spoken 
• Familiarity with Indian B2B business.      

Strategize and execute the Google Ads marketing plan which will include campaign
planning, execution and optimization of different types of Google Ads (Search Ads, Display
Ads, retargeting, Discovery Ads, and YouTube Ads).
o Be the programmatic expert on campaign performance and optimization by providing
insights into the best strategies and tactics to achieve business objectives
o Leverage first party and third-party data for targeting and insights
o Work closely with the analytics teams to derive meaningful insights and drive a data-backed
strategy
o Own, drive, and report on crucial marketing efficiency metrics such as CAC, ROAS, and LTV

• Build our strategic affiliate network through recruiting new affiliate & Influencer partners and actively managing relationships with our existing strategic partners, to provide quality business leads and cost-effective Lead acquisition.
• Setup, tracking, reporting, and manage affiliate program activity.
• Full management of lifecycle marketing for affiliate & Influencer
• partners.
• Generate monthly, weekly and quarterly reports along with analysis
• Ensure invoicing and payment schedules are current and on time, providing forecasting support for the business.
• Continually measure and optimize the overall program ROI
• Doing industry research and sourcing opportunities for overall business development
• Build a repository for effective sales pitches.
• Meet monthly, quarterly, annual revenue targets

Desired Profile of the candidate

• A self-starter who's comfortable working autonomously
• Experience in using affiliate tracking platforms
• Ahead for numbers, easily able to extract key insights from data
• Has to experience in creating pivots and using MS Excel overall
• Team player with a drive to help other people
• Ability to analyze data and give recommendations
• Work with multiple stakeholders for the flow of information and business process
• A passion for achieving targets

 

• Deploy daily campaigns and triggered flows to a combined audience for key channels - email, SMS and push notifications. Execute A/B tests to optimize campaigns for revenue and engagement.
• Oversee and optimize marketing automation strategies to drive customer retention and sales, including lifecycle emails, personalized triggers, and daily campaigns.
• Maintain, publish, and optimize regular (daily, weekly, monthly, quarterly) reports  that track channel and customer-level performance.
• Provide regular reporting and analysis on campaign performance with clear direction to the team on what they can try to do differently to drive increased performance.
• Translate reporting insights into recommendations for the marketing team and cross-functional partners on how to drive sales and increase customer performance and LTV.
• Define and implement the testing agenda for campaigns and automation flows including segmentation, messaging, frequency, send day/time, personalization, etc.
• Manage promotional codes calendar, including sharing promo codes with our affiliate partners, making sure the team is aware of the promotional strategy and that it is implemented across channels.
• Develop new segmentation and targeting strategies based on customer data and business needs.
• Develop customer-facing tests to maximize customer engagement and lifetime value.
• Support project scoping to grow available data and assist with data migration between systems, as well as checking for data quality/integrity.
• Monitor competitive landscape to identify industry trends and best practices
• Analysing customer behaviour and developing aggressive retention strategies.