Google Analyticsjob Title: Digital Marketing Ads Specialist
- Location: Amanora Park Town, Hadapsar, Pune
- Employment Type: Full-time, WFO
- Relevant Experience: 5+ years
About A2 Digital
A2 Digital is a full-service digital marketing and advertising company. We work as a trusted marketing partner with the businesses and use data, media & technology to deliver strategic digital marketing and advertising solutions that help them accelerate and achieve sustainable business growth.
We are a team of 75+ highly creative and innovative young professionals passionate about building brands and delivering best-in-class marketing solutions to the businesses. Our team has a unique blend of Marketing, Media & Technology and comprises expert designers, marketers, content writers, videographers, business analysts, strategists and project managers.
Job Summary
We are seeking a highly skilled and experienced Digital Marketing Ads Specialist to join our digital marketing team and manage the PPC and social media advertising campaigns of our clients to drive online visibility, traffic and conversions.
Responsibilities
- Develop and implement comprehensive digital advertising strategies for real estate clients, focusing on Social Media (Facebook, Instagram, LinkedIn, etc.) and Google Ads (Search, Display, YouTube) to meet their specific goals and objectives.
- Conduct thorough market research and competitor analysis to identify key opportunities and trends within the real estate industry.
- Create and manage compelling and effective ad campaigns, including ad copy, creative assets, targeting parameters, and bid strategies.
- Monitor and optimize campaign performance regularly to ensure KPIs such as click-through rates (CTR), conversion rates, cost per conversion (CPC), and return on ad spend (ROAS) are met and exceeded.
- Collaborate with cross-functional teams, including content creators, designers, and account managers, to ensure alignment in messaging and branding across all digital advertising efforts.
- Stay up-to-date with industry trends, platform updates, and emerging technologies to continuously refine and enhance our advertising strategies.
- Provide insightful reports and analysis on campaign performance, offering recommendations for improvements and adjustments based on data-driven insights.
- Stay informed about changes in algorithms, ad policies, and best practices for various advertising platforms.
Requirements
- Master’s/ Bachelor's degree in Digital Marketing, Marketing, Advertising, Business, or a related field (or equivalent work experience).
- Proven track record of planning, executing, and optimizing successful digital advertising campaigns, with a focus on Social Media and Google Ads. Experience in real estate marketing is a strong plus.
- In-depth understanding of advertising platforms, including Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Google Ads (Search, Display, YouTube), and other relevant platforms.
- Strong analytical skills and ability to interpret data to drive decisions and optimizations.
- Excellent written and verbal communication skills, with the ability to create compelling ad copy and communicate campaign strategies effectively.
- Proficiency in data analysis tools and platforms, such as Google Analytics, Google Data Studio, or similar tools.
- Detail-oriented mindset with the ability to manage multiple campaigns and projects simultaneously.
- Creative thinking and problem-solving abilities to adapt strategies in a dynamic industry.
- Relevant certifications (e.g., Google Ads certifications) are a plus.
If you meet the above requirements and are passionate about digital marketing, we encourage you to apply for this exciting opportunity.
Shubham Vishwakarma
Full Stack Developer - Averlon
About A2 Digital
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Responsibilities:
- Build and develop the project team to ensure maximum performance, providing purpose, direction, and motivation.
- Lead projects from requirements definition through deployment, identifying schedules, scopes, budget estimations, and project implementation plans, including risk mitigation.
- Coordinated internal and external resources, ensuring projects remain within scope, schedule, and defined budgets, in collaboration with project staff from various functional departments.
- Analyse project progress and, when necessary, adapt scope, timelines, and costs to ensure that the project team adheres to project requirements.
- Establish and maintain relationships with appropriate client stakeholders, providing day-to-day contact on project status and changes.
- Establish and maintain processes to manage scope over the project lifecycle, set project quality, and performance standards, and assess and manage risk within, and across, multiple projects.
- Structure and manage integrated, multi-track project performance databases for multiple digital, print, social, broadcast, and experiential projects, with an eye on overall progress.
- Develop and maintain partnerships with outside resources including third-party vendors and researchers.
- Monitor and assign resources appropriately to streamline project efficiency and maximise deliverable outputs.
- Report project outcomes and/or risks to the appropriate management channels as needed escalating issues as necessary based on project work plans.
Requirements:
- Bachelor's degree in computer science, business, or a related field.
- 4-11 years of project management and related experience.
- Project Management Professional (PMP) certification (completed).
- Proven ability to solve problems creatively.
- Strong familiarity with project management software tools, methodologies, and best practices.
- Experience seeing projects through the full life cycle.
- Excellent analytical skills.
- Strong interpersonal skills and extremely resourceful.
- Proven ability to complete projects according to outlined scope, and timeline.
Job responsibilities
- You will partner with teammates to create complex data processing pipelines in order to solve our clients' most complex challenges
- You will collaborate with Data Scientists in order to design scalable implementations of their models
- You will pair to write clean and iterative code based on TDD
- Leverage various continuous delivery practices to deploy, support and operate data pipelines
- Advise and educate clients on how to use different distributed storage and computing technologies from the plethora of options available
- Develop and operate modern data architecture approaches to meet key business objectives and provide end-to-end data solutions
- Create data models and speak to the tradeoffs of different modeling approaches
- Seamlessly incorporate data quality into your day-to-day work as well as into the delivery process
- Assure effective collaboration between Thoughtworks' and the client's teams, encouraging open communication and advocating for shared outcomes
- You have a good understanding of data modelling and experience with data engineering tools and platforms such as Kafka, Spark, and Hadoop
- You have built large-scale data pipelines and data-centric applications using any of the distributed storage platforms such as HDFS, S3, NoSQL databases (Hbase, Cassandra, etc.) and any of the distributed processing platforms like Hadoop, Spark, Hive, Oozie, and Airflow in a production setting
- Hands on experience in MapR, Cloudera, Hortonworks and/or cloud (AWS EMR, Azure HDInsights, Qubole etc.) based Hadoop distributions
- You are comfortable taking data-driven approaches and applying data security strategy to solve business problems
- Working with data excites you: you can build and operate data pipelines, and maintain data storage, all within distributed systems
- You're genuinely excited about data infrastructure and operations with a familiarity working in cloud environments
- Professional skills
- You're resilient and flexible in ambiguous situations and enjoy solving problems from technical and business perspectives
- An interest in coaching, sharing your experience and knowledge with teammates
- You enjoy influencing others and always advocate for technical excellence while being open to change when needed
- Presence in the external tech community: you willingly share your expertise with others via speaking engagements, contributions to open source, blogs and more
- Hustling and coming up with creative ways to source the smartest candidates
- Identifying and approaching potential candidates in engineering and product
- Utilizing LinkedIn, job boards, and other sources to effectively source passive candidates
- Building candidate databases: targetting organizations and markets, establishing networks and qualifying prospects
- Reading professional publications, maintaining personal networks, and participating in professional organizations in order to keep on top of job and industry knowledge
- Effectively tracking outreach, candidate flow, and preparing recruiting reports
- Effectively representing the company, its vision, and the team to potential candidates
Desired Candidate Profile
What you need to have:- Bachelor’s degree and 3+ years of recruiting experience, in the tech industry
- Excellent interviewing, networking, interpersonal, and communication skills
- Experience engaging and attracting passive candidates
- Ability to positively represent the organization to potential candidates
- Ability to handle confidential and proprietary information
- Superior ability to build and maintain relationships
- Proficient with MS Office
- Important but not necessary:
- Recruitment agency background.
- Experience in tech/ engineering recruiting.
- Track record of success in owning and executing the process to identify and attract talent for immediate business needs, as well as for critical long-term talent pipelines
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2. Retouch and manipulate images.
3. Use graphic design software and work with a wide variety of media.
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5. Receive feedback from the creative director and graphic design manager and make necessary changes.
6. Assemble final presentation material for printing as needed.
Other requirements:
1. Should know social media design.
2. Should have attention to detail (very important).
3. Must have knowledge of Photoshop, Figma/Adobe XD, Illustrator, Canva, After Effects, etc.
4. Must know how to use graphic design software and work with a wide variety of media.
5. Must have basic knowledge of layouts, typography, line composition, color, and other graphic design fundamentals.
6. Graphic design major preferred.
7. Experience with InDesign, Adobe Photoshop, and Illustrator.
8. Strong creative and analytical skills.
9. Compelling portfolio of graphic design work.
About the company:
Our client , A leading fin-tech brand , is on a mission to build financial services that are simple, accessible and affordable. Founded by one of the pioneers of E-commerce in India , the brand aims to build consumer-centric & technology driven businesses in the BFSI (Banking, Financial Services & Insurance) space. The brand is currently disrupting Lending, Insurance and Mutual Funds market
Please share with us a portfolio of your work in addition to your updated CV while applying for this position.
Responsibilities
– Handle video editing requirements within deadlines from multiple teams.
– Taking ownership of video projects and providing inputs to overall video plan.
– Closely working with other teams for creative and technical inputs when it comes to videos.
– Experience in directing skilled and unskilled actors as required while majorly contributing in overall video shooting and production.
Requirements
– 4+ years experience as a video editor delivering high-quality videos (multiple formats) within tight deadlines.
– Extensive knowledge about Adobe Creative Suite.
– Experience in design, motion graphics, and audio editing.
– Excellent verbal and written communication skills in English.
– Self-starter with demonstrated initiative.
– Experience of working within brand guidelines.
– Highly creative with detail-oriented thinking.
– Experience of working with an agency (if required) an added bonus.
Qualifications
Graduate in any discipline. Degree in film studies, editing or related fields to be given priority.
Javascript
PHP
HTML/CSS
Bootstrap
React.js-
To handle the full development cycle.
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To be responsible for timely releases of the projects.
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To have knowledge of server AWS.
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Knowledge of W3C standards and best practices.
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Experience in working on Linux (Installing and configuring packages like apache, Nginx, virtual hosts, etc)
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Ability to translate business requirements into system design and perform as per the needs
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MongoDBAbout https://validateme.online/">ValidateMe Online:
The ValidateMe Online platform enables the users to securely store and share their employment, educational and personal documents. ValidateMe uses blockchain technology to maintain the privacy of the documents and ensures that only the owners have the authority to view or share the documents. It acts as a common platform for users and organizations, educational institutes and universities to complete the background process seamlessly and quickly.
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- Lead the delivery of high quality, innovative, flexible, and scalable technical solutions that meet business requirements
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- Engage in requirements analysis and product engineering discussions, leading to delivery of high-quality user stories and acceptance criteria.
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- Recommend ways to improve reliability, maintenance, efficiency, and quality.
- Follow SCRUM Agile Development methodology
What You Will Need
- 6+ years of relevant experience
- Advanced knowledge of software development methodology, techniques & standards.
- Strong understanding of software design concepts, patterns, tools and best practices.
- Must have full stack experience using NodeJS, React and NoSQL Databases.
- Must have worked on at least one cloud platform.
- Should have built and used a REST API.
- Experience with mongoDB is a plus.
- Experience with blockchain technology is a plus.
- Background building container using docker and deploying using Kubernetes is a plus.
Who You Are?
- One with excellent communication and prioritization skills.
- Owns success – Takes responsibility for the successful delivery of the solutions.
- Strong desire to improve upon one’s skills in software development, frameworks and technologies
What We Offer
- Limitless growth and learning opportunities.
- A collaborative and positive culture — Your team will be as smart and driven as you.
- Outstanding compensation, including attractive Employee Stock Options.
- A chance to make an impact — Your work will contribute directly to our strategy.
- To appoint Block Sales Manager in their respective Districts.
- To manage sales operations in assigned district to achieve revenue goals.
- To supervise sales team members on daily basis and provide guidance whenever needed.
- To identify skill gaps and conduct trainings to sales team.
- To work with team to implement new sales techniques to obtain profits.
- To assist in employee recruitment, promotion, retention and termination activities.
- To conduct employee performance evaluation and provide feedback for improvements.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon