Marketing Executive

Our client works as a battery swapping network so that instead of purchasing, it allows electric auto rickshaw drivers to swap batteries and pay for it as they use it. Their focus is on advantages like earning a non-stop battery for 150 KM, no waiting to charge till 100 KM and pay-as-you-go option till 50 KM.

Our client works as an App that focuses on providing comfort to people in terms of ride sharing, ride hailing and cashless payments. Their prominent features include digital payments, trained drivers, doorstep pickup, daily affordable pricing etc.

Headquartered in Delhi, our client was co-founded by three veteran entrepreneurs who are BITS Pilani alumni.

As a Social Media Manager, you will be responsible for designing and implementing social media strategy to align with business goals.

• Performing research on current benchmark trends and audience preferences
• Setting specific objectives and reporting on ROI
• Working on content & campaign strategy for the company
• Generating, editing, publishing and sharing engaging content daily
• Monitoring SEO and web traffic metrics
• Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
• Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggesting and implementing new strategies to develop brand awareness, like promotions and competitions
• Staying up-to-date with current technologies and trends in social media, design tools and applications
• Building a social media presence by maintaining a solid online presence
• Monitoring the company's brand on social media
• Building brand awareness by engaging relevant influencers
• Managing our online communities to ensure respectful and appropriate engagement

• Planning and implementing company's application and data model structures for scalability.
• Maintaining central databases, ensuring high performance, and responding to requests from the front-end.
• Developing reusable code and libraries for future use. Building for new features and maintaining the present ones.
• Implementing comprehensive security and data protection.

• Has 2-5 years of experience working on a growth stage product, where they first scaled from 0 to 1 and then 1 to n.
• You have studied Computer science (or a similar degree) from a Tier 1 college OR have a great set of experiences working at products that scaled massively.
• You understand product and database architecture like you understand basic Maths and have worked on it for 3 to 7 years. Further, you know how to optimise AWS/ GCP for both efficiency and cost.
• You have experience in managing a team and setting up the best processes / practices (1yr+ Engineering Manager experience)
• You are deeply driven for creating an impact. You obsess over doing things the right way, and you enjoy writing beautiful code.
• Though technology stack is not the primary concern, we would value some experience in C#/ Visual Studio, RDS/ MySQL, ElasticSearch, System Architecture and general AWS solutions.

• Ownership: Absolute ownership of the product and your code, with relentlessness to deliver with speed and precision.
• Dynamic & Resourceful: Should be comfortable in dealing with lots of changes in a fast paced environment. Super willing to learn new technologies and systems. And resourceful and inventive in the face of every problem.
• Deep Love for coding: You write code because you love doing it and not just because it's a job for you.
• Perfection/ Obsession/ Hygiene: You deeply understand & achieve perfection in even the 'small' features. And you deeply care about the quality of your code.
• Good eye for usability & design and willing to put-in extra effort for delivering the best user experience.
• Creating Algorithms that can change the game: Should understand requirements and design algorithms accordingly.
• Driven by Data: Strong analytical and troubleshooting skills leveraging/finding all data available.
• Team player: Keeps the team over themselves. Has a knack for influencing without being authoritative. Goes out of the way to help wherever the team needs them.