Cutshort logo
A Financial services startup logo
Brand Manager
A Financial services startup
Brand Manager
A Financial services startup's logo

Brand Manager

at A Financial services startup

Agency job
via Qrata
5 - 13 yrs
₹25L - ₹70L / yr
Pune
Skills
Brand Management
Brand Manager
Brand Strategy
Branding
Marketing
- Define the brand value proposition and brand strategy

- Own the measurement of the brand and associated KPIs

- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights

- Refine the external voice and expand public presence of the brand

- Drive brand consistency across written text, voice/verbal communication, visual communication and content

- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term

- Managing the budget for advertising and promotional items

- Driving NPS, CSAT and other surveys and deriving insights from these surveys

- Conduct competitive consumer insight linked primary and secondary research
Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

Similar jobs

Talent Pro
Mayank choudhary
Posted by Mayank choudhary
Gurugram
4 - 6 yrs
₹24L - ₹28L / yr
Brand Management
Fintech


Reports to: Marketing Director / VP of Marketing

Type: Full-time


Job Summary:


We are seeking an experienced and strategic Senior Brand Manager to lead and execute brand strategies that drive growth and enhance brand equity. The ideal candidate will have a proven track record in brand management, a deep understanding of consumer behavior, and the ability to manage cross-functional teams effectively.



---


Key Responsibilities:


1. Brand Strategy Development:


Develop and implement comprehensive brand strategies aligned with business goals.


Define brand positioning, target audience, and key messaging.




2. Marketing Campaign Management:


Lead the planning, execution, and analysis of multi-channel marketing campaigns.


Collaborate with creative, media, and digital teams to ensure cohesive brand communication.




3. Market Analysis & Insights:


Conduct market research to understand consumer needs, competition, and industry trends.


Analyze sales data and campaign performance to refine strategies.




4. Budget Management:


Manage the brand budget, ensuring effective allocation of resources.


Track and report on ROI for marketing activities.




5. Product Development Support:


Work closely with product development teams to align new products with brand strategy.


Lead go-to-market strategies for product launches.




6. Team Leadership:


Mentor and guide junior brand managers and marketing coordinators.


Facilitate cross-functional collaboration with sales, PR, and product teams.




7. Brand Performance Monitoring:


Develop and monitor KPIs to track brand performance.


Provide regular reports and insights to senior management.






---


Key Requirements:


Education: Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).


Experience: 5+ years of brand management experience, preferably in [industry, e.g., FMCG, Tech].


Skills:


Proven ability to develop and execute successful brand strategies.


Strong analytical skills and proficiency in using data for decision-making.


Excellent communication and leadership skills.


Proficiency in marketing tools and software (e.g., Google Analytics, CRM systems).





---


Key Competencies:


Strategic thinking


Creativity and innovation


Financial acumen


Project management skills


Consumer-centric mindset




---


To Apply: Please submit your resume and a cover letter

detailing your relevant experience to [contact email].



---


Would you like to add or adjust anything in this JD?


Read more
Remote only
1 - 15 yrs
₹3L - ₹8L / yr
Market Research
Marketing

MemoNeet, a leading Edtech Startup with over 900K+ downloads for NEET exam preparation about to reach Million Users, is on a mission to empower students through innovative technology. We are seeking a skilled and dedicated full-time virtual assistant who will be full time influencer marketing executive



Skills

1. Strong analytical skills

2. ⁠excellent communication skills

3. Adaptability: Willingness to learn new tools and techniques as digital marketing trends evolve.

4. ⁠Team Collaboration: Ability to work effectively within team environment, collaborating with marketing specialists, designers, and developers.

5. ⁠Problem-Solving: Aptitude for identifying issues or challenges and proposing solutions to improve efficiency and effectiveness.

6. Research Skills: Ability to conduct market research, competitor analysis, and trend

7. ⁠Content Management: Basic understanding of content creation, editing, and publishing for various marketing materials

8. ⁠Proficiency in Ms office & Canva

Read more
A Well Reputed MNC Company
A Well Reputed MNC Company
Agency job
via People First Consultants by Aishwarya KA
Chennai, Bengaluru (Bangalore), Coimbatore
9 - 15 yrs
₹21L - ₹24L / yr
Brand Management
Marketing Strategy
Brand Strategy
Product Strategy
Marketing & Communication
+5 more

Responsibilities :

 

  • Design and execute ‘ Brand positioning strategies ‘ for campuses . Including the execution of quick wins and strategic alignment of long term plans
  • Plan and organize ‘campus engagement events’ for better brand positioning
  • Primary and secondary research to forecast  and mitigate any brand threats or perception mismatches
  • Work with multiple stakeholders in creating brand strategy, designing new programs to help campus students and entry level graduates start and pursue their learning journey from onboarding through deployment
  • Project management skills to manage delivery of branding materials like digital content, blogs, mailers, websites, brochures, posters, standees, newsletters, WhatsApp communication posters, events, video storyboarding, press write-ups, with individual accountability
  • Conceptualize, create and edit presentations for learning strategists, managers, leadership team, with a high level of accuracy and aesthetic value
  • Efficient in designing collaterals with new age themes, attractive messaging, taglines, hashtags, WIIFM strategy that drives a call to action.
Read more
Indian MNC consumer goods into health, wellness, beauty
Indian MNC consumer goods into health, wellness, beauty
Agency job
via Qrata by Blessy Fernandes
Mumbai
3 - 5 yrs
₹15L - ₹18L / yr
Branding
Brand Management

Key Deliverables of the Role

  • Define and execute innovation pipeline for the brand – knowing the stage Gate process
  • Conceptualizing & launching new products – have past successes in conceptualizing a brand from scratch / repositioning etc.
  • Responsible for driving and delivering business results on the brand
  • Identify opportunities for the brand to grow which involves forecasting consumer insights and any opportunities and/or threats emerging from the competitive or technology landscape.
  • Custodian of data for the portfolio; Analyse & Publish analytics for relevant categories/brand to aid critical brand decision making
  • Work with activation and creative agencies on aspects like artwork, adaptations, in-store activations etc.

Knowledge, Skills & Competencies

  • Category Management
  • Understanding of Marketing Communication Development and Assessment
  • Strong Analytical Skills
  • Knowledge of Business & Financial Analysis

·        Consumer centricity

·        Excellent Communication Skills

Read more
Hitbullseye
at Hitbullseye
1 recruiter
Simran Kaur
Posted by Simran Kaur
Ludhiana
1 - 2 yrs
₹3L - ₹6L / yr
Sales
Marketing
Branding
Event Management
Lead Generation
+1 more

Job description for Business Development Manager:

This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.

Responsibilities:

· Revenue generation for the center.

· Conduct events in colleges and take sessions

· Maintaining and retaining relationships with clients

· Generating and converting leads

 . The candidate has to connect with the tuition centers for CUT.

· Seek out the appropriate contact in Colleges.

· Meet clients face to face or over the phone.

· Foster and develop relationships with clients

· Seek ways of improving the way the business operates

Desired Candidates:
· Strong communication and interpersonal skills
· Personal Vehicle is a must.
· Willing to travel within Ludhiana.
· Candidates from the exact location with the same domain will be         Preferred


Job Type: Full-time

          Salary: Decent Hike on the Current Salary

Schedule:

 

  • Morning shift

 

Education:

 

  • Master's (Preferred)

 

Experience:

 

  • Business development: 2 years (Preferred)
  • total work: 1 year (Preferred)

 

Language:

 

  • English (Preferred)

 

 

Read more
Disruptive Fintech Startup
Disruptive Fintech Startup
Agency job
via Unnati by Sarika Tamhane
Bengaluru (Bangalore)
2 - 4 yrs
₹10L - ₹12L / yr
Marketing
Branding
Brand Management
Lead Generation
Brand metrics
+1 more
If you are interested in joining a purpose-driven community that is dedicated to creating ambitious and inclusive workplaces, then be a part of a high growth startup with a world-class team, building a revolutionary product!
 
Our client is a vertical fintech play focused on solving industry-specific financing gaps in the food sector through the application of data. The platform provides skin-in-the-game growth capital to much-loved F&B brands. Founded in 2019, they are VC funded and based out of Singapore and India-Bangalore.
 
Founders are the alumnus of IIT-D, IIM-B and Wharton. They have 12+ years of experience as Venture capital and corporate entrepreneurship at DFJ, Vertex, InMobi and VP at Snyder UAE, investment banking at Unitus Capital - leading the financial services practice, and institutional equities at Kotak. They have a team of high-quality professionals coming together for this mission to disrupt the convention.
 
As a Manager - Growth, you will generate new brand leads, identify and contact founders and build a solid top of the funnel for the company's RBF.
 
What you will do:
  • Strategizing top of the funnel expansion and identifying key channels for sourcing brands
  • Explaining RBF and company products to the brands
  • Acting as a liaison between the brands and the internal teams to complete the investments
  • Improving brands experience
  • Ideating on tech-product improvements to automate the funding application process for brands
  • Implementing initiatives to improve TAT for brands
  • Owning all the metrics that improve the client brand's experience with the company

 


What you need to have:
  • MBA / PGDM
  • 2-4 years of experience in roles that required liaising with consumer brands (previous experience at marketplaces, consumer-focused accelerators/ funds, partnerships backgrounds, or experience of investing/ financing consumer brands)
  • Understanding of financials as they pertain to early-stage startups and related terminologies
  • Excellent verbal and written English skills
  • Experience in investing or advising or selling to D2C brands/ ecosystem
Read more
Infinite Cercle
at Infinite Cercle
1 video
1 recruiter
Infinite Cercle
Posted by Infinite Cercle
Coimbatore
3 - 7 yrs
₹3L - ₹7L / yr
Brand Management
Marketing
Customer Relationship Management (CRM)
Branding

About CercleX:-

CercleX is a digital technology platform which is a leading https://cerclex.com/blog/waste-management-in-india/">waste management company in India  with an extended outlook of circularity through its various ventures into the field of sustainability.

 

We have received FICCI Impactful Cleantech Startup Award, MeitY Emerging Startup Award, TVS Capital Budding Nxt Gen Entrepreneur Award, and many more for our digital solutions enabling transactions between waste generators, and aggregators, processors, and bringing in complete transparency, traceability to the waste ecosystem.

 

https://play.google.com/store/apps/details?id=com.scrapmarketCCX">Cercle X ScrapMarket is an app that helps you buy and sell scrap by connecting 100% verified buyers and sellers of scrap across India.CercleX  helps brands to accomplish their sustainability targets with https://cerclex.com/extended-producer-responsibility/">Extended Producer responsibility and research solid waste managemet on the environment to ensure the environment is eco free.

 

Job Description:-

 

Brand Managers are the people who shape a company’s outward image. To do that, you’ll need to uncover consumer insights and deliver innovative marketing campaigns. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.

Cerclex is looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.Ultimately, you’ll help us improve our company’s reputation and drive growth.

 

Responsibilities:

 

  • Analyze brand positioning and consumer insights.Stay current on market trends and competitive activity
  • Translate brand elements into plans and go-to-market strategies
  • Manage a team of marketing people working on brand initiatives
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors’ activities
  • Align the company around the brand’s direction, choices and tactics

Requirements:

  • Bachelor's degree in Marketing, Business, or related field. MBA preferred.
  • 3-5 years of experience in brand management, brand marketing, or marketing management
  • Experience managing a brand across multiple markets
  • Creative thinker and problem solver
  • Strong communication skills
  • Project management experience, with a solid understanding of project management principles and techniques
  • Past experience of working with startups is preferred
  • Metric driven marketing Strategies & Campaigns
  • Digital & Social Media Marketing
  • Experience in Market Research & Consumer Insights is preferred
  • Ability to Advertise & Activate Campaigns
Read more
K12 Techno Services
at K12 Techno Services
1 video
7 recruiters
Samrat  Bose
Posted by Samrat Bose
Bengaluru (Bangalore)
4 - 9 yrs
₹10L - ₹12L / yr
Art director
Illustration
Graphic Designing
Above The Line Marketing (ATL)
Below The Line Marketing (BTL)
+2 more

Designation: Art Director


Department:
Brand Marketing


Location:
Bangalore


Qualification:
Bachelor’s degree in graphic design, art, or similar discipline


Experience:
4+ years of relevant experience in creative roles at Ad agency, with an understanding of creative development and production.


Responsibilities:

  1. Collaborate, brainstorm, and strategize with teams for a wide range of materials – be in ATL, BTL, internal, corporate or brand communication
  2. Translate strategic direction into high-quality design within an established brand identity
  3. Develop concepts by hand or with software, and execute original content determining ideal usage of colour, text, font style, imagery, and layout
  4. Use trend intelligence and an understanding of the current and historical business and market to design and execute specific classifications
  5. Develop innovative marketing experiences that help tell meaningful stories, which connect to users and communities to drive awareness and viewership of the brand.
  6. Graphic and Layout design, End to End development of the set.
  7. Create tailored content and conversations across each channel for total ecosystem engagement.
  8. Effectively build and manage relationships with internal stakeholders, as well as talent.
  9. Read, review and design content to identify the right content for videos.
  10. Supervise projects, timelines and manage deadlines

 

Skills:  

  1. Exceptional creativity and innovative design skills
  2. Experience with design software, including Illustrator, InDesign, Photoshop, etc.
  3. Proven experience with graphic design, with a strong portfolio of work
  4. Excellent communication and presentation skills
  5. Organizational and time-management skills for meeting deadlines in a fast-paced environment
  6. Hands-on knowledge in creative skills like content, layout design, graphic design,
  7. Excellent verbal and written skills and confident communication skills..

 

Salary: Upto 12LPA (Negotiable)

 

IMMEDIATE JOINING PREFERRED!

Read more
Pay-Per-Use Electric Mobility Platform
Pay-Per-Use Electric Mobility Platform
Agency job
via Unnati by Sravanthi M
Delhi, Gurugram, Noida
5 - 9 yrs
₹6L - ₹12L / yr
Public Relations
Brand Management
Branding

Our client works as a battery swapping network so that instead of purchasing, it allows electric auto rickshaw drivers to swap batteries and pay for it as they use it. Their focus is on advantages like earning a non-stop battery for 150 KM, no waiting to charge till 100 KM and pay-as-you-go option till 50 KM.


Our client works as an App that focuses on providing comfort to people in terms of ride sharing, ride hailing and cashless payments. Their prominent features include digital payments, trained drivers, doorstep pickup, daily affordable pricing etc.


Headquartered in Delhi, our client was co-founded by three veteran entrepreneurs who are BITS Pilani alumni.

 

As a Brand PR Manager, you will be responsible for enhancing the company’s brand awareness and corporate image.


What you will do:

  • Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories
  • Leveraging a variety of media channels to maximize the company’s brand exposure through interviews, editorials, etc.
  • Building strong and positive relationships with media, influencers, and other related parties
  • Developing and editing news releases, speeches, articles, and other editorial collateral
  • Managing an external PR agency
  • Analyzing and reporting on the results of PR campaigns & initiatives
  • Checking and managing content produced for website and social media channels
  • Developing and implementing PR policies and procedures
  • Determining KPIs for PR department
  • Deploying successful marketing campaigns and owning their implementation from ideation to execution
  • Positioning and messaging the company to win based on an in-depth understanding of the market and the competition
  • Working cross-functionally with Product, Marketing & Customer Experience teams
  • Experimenting with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Coordinating and managing graphic designers and content team to target the market
  • Producing valuable and engaging content for our website and blog that attracts and converts our target groups
  • Building strategic relationships and partnering with key industry players, agencies and vendors
  • Preparing and monitoring the marketing budget on a quarterly and annual basis and allocating funds wisely
  • Overseeing and approving marketing material, from website banners to hard copy brochures and case studies
  • Measuring and reporting on the performance of marketing campaigns, gaining insight and assessing against goals

 

Desired Candidate Profile

What you need to have:

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • A passion for issues around Sustainability, Energy Transition, Climate Action, Distributed & Renewable Energy
  • Startup experience desired
  • Ability to work in a fast-paced environment
  • Willingness to roll up your sleeves and execute
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literacy, comfort working with numbers
  • Ability to make sense of metrics and processing figures with spreadsheets
  • Up-to-date knowledge of the latest trends and best practices in online marketing and measurement

 

Read more
Bhumi
at Bhumi
4 recruiters
Neha Singal
Posted by Neha Singal
Remote, Chennai
5 - 8 yrs
₹6L - ₹9L / yr
Marketing
Digital Marketing
Communication Skills
Branding
Brand Management
+1 more

We are looking for a creative and detail-oriented communications and marketing specialist who can identify, develop and help amplify the stories that elevate the brand value of Bhumi. You will develop communication and marketing strategies for better engagement with employees, volunteers, donors, partner organisations, and corporate companies. You will be part of a dynamic, driven, and passionate young team of employees (~ 40 members) and volunteers (hundreds of them ) 

What You Will Do: 

  • Craft compelling messaging and narratives that evoke positive and vibrant imagery of the organization, along with visually compelling content like videos and infographics
  • Develop internal and external communications strategies, and execute them for projects, events, and the organization as a whole
  • Partner with key stakeholders to understand upcoming initiatives across India and develop integrated communications plans, then execute. 
  • Write memorable, engaging communication across all channels (e.g. Email Campaigns, Blogs, Social Media, PR, etc) that drive awareness of key initiatives and inspire volunteers and donors to take action 
  • Plan, strategize and execute the large-scale events (Eg. Daan Utsav, Volunteer recruitment) and digital campaigns 
  • Track the effectiveness of marketing campaigns, gain insight, and assess against goals
  • Analyse metrics and optimise email and advertising campaigns
  • Collaborate with key volunteers nationally to align and implement a communications strategy and messaging
  • Manage the messaging on websites and ensure the brand perception is consistent across digital and offline channels
  • Oversee the execution of newsletters and all communications (like annual reports, brochures, etc.)

What You Need

  • Outstanding written and verbal communication, strong copywriting and content creation skills
  • Willingness to work, network and collaborate with volunteer coordinators based out of cities where Bhumi is present
  • Strong project management skills with the ability to supervise multiple projects
  • Proven track record of developing and executing creative communications plans
  • 5+ years of experience in the communications role
  • Availability during weekends.

What Is Nice To Have

  • Bachelors/Master’s degree in marketing, journalism, business, or related field
  • Ability to communicate in Tamil, English and Hindi
  • Prior experience of working or volunteering with NGOs
  • Good network in the traditional media and digital/social media influencers 

Other Information:

  • Designation: Manager to Director based on candidate’s profile
  • Reporting to: Executive Director
  • Scope: Full time
  • Remuneration: CTC 6-9 Lakhs p.a. based on the candidate’s profile
  • Expected Joining Date: Immediate
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos