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As the Field Marketing Manager, you will be responsible for developing and executing marketing campaigns and programs to support the sales team in driving revenue growth in targeted geographic regions. You will work closely with sales, product, and marketing teams to plan and execute regional marketing programs that generate demand and increase brand awareness.
Roles and Responsibilities:
- Planned, create, and execute marketing campaigns and programs that align with the sales team’s objectives and drive revenue growth in specific geographic regions.
- Collaborate closely with the sales team to understand their needs and develop marketing strategies and materials that support their efforts in generating leads, nurturing prospects, and closing deals.
- Conduct thorough research and analysis to identify key market segments, customer profiles, and regional trends. Use this information to develop regional marketing plans and initiatives that effectively reach the target audience and drive demand.
- Work with the marketing team to ensure consistent brand messaging and positioning in all regional marketing efforts. Collaborate on the development of marketing materials, including digital content, advertisements, event materials, and social media campaigns, to enhance brand awareness and build a strong market presence.
- Planned, coordinate, and execute regional events, trade shows, and conferences to generate leads and increase brand visibility. This includes managing logistics, coordinating with vendors and partners, developing event messaging and materials, and tracking event performance.
Requirements:
- Bachelor’s degree in marketing, business, or a related field.
- 5+ years of experience in field marketing or a related role, preferably in the technology industry.
- Proven track record of creating and executing successful field marketing programs and campaigns.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
- Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
- Experience with marketing automation platforms, such as Hubspot or Marketo, and CRM systems, such as Salesforce.
at Enroute Corporate Solutions
About Enroute Corporate Solutions
Incorporated in 2019: Enroute Corporate Solutions stands as one of the most promising Strategic Consulting Company which focuses entirely on the layer of business growth & profitability for our clients and customers. With our area of work into Management Consulting, Financial Audit & Process Management, Industrial Training, Marketing Conceptualization and end-to-end Human Potential Management services we term ourselves as "Strategic Consultants". With the vast experience into Management working with some of the best names in the industry, we bring plethora of service and experience onto the table which lets you choose the type of services which are customized and tailor-made according to your needs and process. Working closely with each of our client and looking at the right perspective with the appropriate approach is what we stand apart for. Innovation in ideas, aggression in approach and righteousness in the process are our prime pillars of work and business. At Enroute, we believe in giving the most innovative and best solutions for our clients which help them target and roadmap the growth in whatever we do! Our focus is completely into data-driven approach and quality.
Our Services
- HR Consulting Services (Background Verification / Psychometric Analysis)
- Talent Acquisition
- Recruitment Process Outsourcing
- Financial Planning & Consulting
- Strategic Business Consulting
Roles & Responsibilities
- Business Development & Sales
- Client Acquisition & Management
- Response Management
- Inside Sales & Field Sales
- Generating Business Prospects
- Lead Generation & Customer Relationship Management
- Online / Offline Research
- Business Collaboration
Requirements
- 2-5 Years’ Experience into B2B Sales
- Any Graduate / Postgraduate (Preferred with Engineering Background)
- Good Communication Skills
- Good B2B understanding & Written Communication Skills
- Apt with Microsoft tools (Excel / Word / PowerPoint)
- Go Getter & Adaptable
- Understanding of the Market Trends & requirements
B2B Sales Executive
Sales
- Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are an omni channel platform having both offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.
- We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community
- Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
- We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer obsessed, be it our end user, farmer, vendor or even our internal community.
- To build an effective long-term relationship with the customers and perform sets of sales activities to help the organization run effectively, efficiently, and in support of business strategies and objectives.
RESPONSIBILITY
- Achieve forecasted sales goals
- Manage the sales pipeline and source leads
- Plan and execute sales activities that will ensure sales growth objectives.
- Be able to properly demonstrate the features and benefits of Company instrumentation to customers.
- Set demo session with the potential customer to convert
- Meet customer requirements (responsive, schedule conscious, etc) and maintain relationship
- Provide forecasts, reports, marketing intelligence, and information
- Attend and represent the Company at local exhibitions and meetings.
- On-board customers and keep the communication alive
- Contributes to team effort by accomplishing related results as needed
REQUIREMENTS
- Bachelor's in marketing, business or equivalent
- 1+ years in sales, telecom, broad band, hotels ( oyo )
- Excellent communication and presentation skills
- Solid knowledge of Sales management and b2b sales pipeline management
- Familiarity with analytical, productivity, and reporting tools such as MS Office, Asana, Slack, LinkedIn, PBI, etc...
- Fluency in English,Malayalam is required
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
B2B Social Media Expert
Description:
Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook? We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.
Competencies:
- Consistent and self-driven to learn about social media platforms and trends.
- Strong creative storytelling skills with a focus on visual and content aesthetics.
Skills:
- Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
- Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
- Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
- Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.
Experience:
- Demonstrable B2B social networking experience and social analytics tools.
- Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
- Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
Creative Content Writer - B2B/B2C
Description:
Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.
Competencies:
- Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
- High retention capacity and the ability to understand client briefs to create effective content strategies.
- An unerring eye for detail and a knack for creativity.
Skills:
- Ability to interpret data to make recommendations for optimizing online content marketing.
- Unique, engaging, and varied writing styles with good proofreading and research skills.
- Knowledge of keywords, meta tags, SEO, and basic writing terminologies.
Experience:
- Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
- Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
- Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.