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B2B Marketer

B2B Marketer at Highfly Sourcing · Augsburg, Germany, Málaga (Spain), Singapore, Dubai, Kuwait, Qatar, New Zealand, RIYADH (Saudi Arabia), Bengaluru (Bangalore), Mumbai, Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Pune, Hyderabad · 5 - 15 years · ₹15L - ₹30L / yr · Profitable · Posted 2 Feb 2026

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B2B Marketer

Highfly Hr's profile picture
Posted by Highfly Hr
5 - 15 yrs
₹15L - ₹30L / yr
Augsburg, Germany, Málaga (Spain), Singapore, Dubai, Kuwait, Qatar, New Zealand, RIYADH (Saudi Arabia), Bengaluru (Bangalore), Mumbai, Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Pune, Hyderabad
Skills
skill iconData Analytics
skill iconData Science
Data management
Product Management
Customer Relationship Management (CRM)
Marketing
Communication Skills
Teamwork
Marketing Strategy
Creative Writing

As a B2B Marketer, you will handle marketing efforts for brand awareness. As well as, lead generation, web site development and content curation/creation, and sales collateral.

Roles and Responsibilities

  • Design content marketing strategies and set short-term goals.
  • Online and offline marketing: hands-on experience with digital media, including SEM, display, social, email, and affiliate channels.
  • Experience working with a sales team in both Sales Enablement and Account-Based Approach.
  • Knowledge of Demand Generation tactics and Lead Conversion principles.
  • Understanding of A/B and multivariate testing, user segmentation, and reporting processes.
  • Ability to create value propositions that communicate clearly to targeted audiences.
  • Extensive experience creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands.
  • Accomplished at leveraging full value from marketing automation processes and tools.

Requirements

  • Degree in Marketing or relevant field.
  • 3+ years of hands-on marketing experience in a B2B role.
  • Excellent understanding of B2B marketing.
  • Demonstrated ability to manage the budgeting process and use of analytical skills.
  • Proven track record in delivering marketing campaigns that drive sales growth.
  • Ability to remotely create and manage marketing strategies.
  • An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time.
  • Excellent communication skills.


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I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Highfly Sourcing

Founded :
2024
Type :
Services
Size :
0-20
Stage :
Profitable

About

Highfly Sourcing, one of the best immigration consultants in delhi having expertise of providing quality solutions in immigration services to individuals, families and corporate clients those who are seeking to Settle, Work, Study, Visit or move temporarily or permanently in Canada, Australia, New Zealand , Denmark, Germany, UK, Hong Kong,Singapore and others countries globally.


We are one of the best immigration consulting services of the country. It is a matter of great pride that till date our success rate has been hundred percent. There is no doubt about the fact, that any assignment that is taken up becomes successful because of not just one but many reasons. From planning to execution, everything has to be done with utmost perfection.


Here at Highfly Sourcing, your personal and professional needs are kept into consideration before recommending a visa for you. Our consulting professionals are there to study your profile thoroughly and counsel you as per your future aspirations. We assure that once you meet our consulting professionals all your doubts and queries will take a back seat and you will just want to be proactive enough to complete the process at the earliest and take a flight to your dream country.


Our Post Landing services will be an added advantage in your new country as we will provide you with job search services, pick up assistance and accommodation assistance. We will be there for you till you are permanently settled in the country.

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Candid answers by the company

What does the company do?
What is the location preference of jobs?

We provide quality solutions in immigration services to individuals, families and corporate clients those who are seeking to Settle, Work, Study, Visit or move temporarily or permanently in Canada, Australia, New Zealand , Denmark, Germany, UK, Hong Kong,Singapore and others countries globally.

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at Baxture Technologies
1 candid answer
Nikita Kandhare
Posted by Nikita Kandhare
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Role Overview (Digital Marketing Manager (3–5 Years Experience)

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.

This role is a mix of organic growth + paid campaigns + outbound outreach.

Key Responsibilities


1. Organic Growth (SEO + Content)

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  • Plan and publish content (blogs, landing pages, case studies)
  • Improve search rankings and organic traffic

2. Social Media Management

  • Manage LinkedIn and other relevant platforms
  • Create and schedule posts consistently
  • Build brand presence and engagement

3. Outreach & Lead Generation

  • Run outbound campaigns via LinkedIn and email
  • Identify target prospects and generate leads
  • Build and manage outreach pipelines

4. Email Marketing

  • Create and execute email campaigns
  • Handle newsletters, cold email sequences, and follow-ups
  • Track performance and optimize campaigns

5. Paid Marketing (Ads)

  • Run and manage ads on Google, LinkedIn, and Meta
  • Optimize campaigns for lead generation and ROI
  • Test creatives, audiences, and messaging

6. Analytics & Optimization

  • Track performance across channels
  • Improve conversion rates and campaign effectiveness
  • Share simple, actionable reports



What We’re Looking For

  • 3–5 years of experience in digital marketing (preferably IT/services)
  • Strong understanding of SEO, social media, and lead generation
  • Experience with LinkedIn outreach, email tools, and ad platforms
  • Ability to execute independently (hands-on role)
  • Data-driven mindset with focus on results

Nice to Have

  • Experience in B2B or SaaS marketing
  • Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.


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ZEX PR WIRE® | Noida | On-Site | 2–3 Years Experience


About ZEX PR WIRE


ZEX PR WIRE® is a global media and marketing company headquartered in Dubai, dedicated to empowering brands with powerful communication, marketing, and distribution solutions. We bridge the gap between businesses and their audiences through innovative digital strategies, storytelling, and technology-driven marketing tools.At ZEX PR WIRE®, we believe in experimentation, creativity, and data-driven insights to craft impactful campaigns that deliver real outcomes.


Join our Team


We’re looking for a hands-on Digital Marketing Specialist who doesn’t just execute marketing tasks but can think, research, execute, analyse and improve.

This role is for someone who enjoys figuring out:

What is happening in the market?What does the data tell us?Where is the opportunity?What should we do differently?How do we execute it?And did it actually work?If you naturally think this way, we'd like to meet you.


🎯 What You'll Work On


  • You will be responsible for driving the digital growth and visibility of ZEX PR WIRE across:SEO, AEO & GEO — organic growth, search visibility and AI-powered discovery
  • Content Strategy — B2B research, planning, optimisation and execution
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  • Email Marketing — Planning campaigns, audience segmentation, nurturing and optimisation
  • Market & Competitor Research — market movements, identify gaps and new opportunities
  • Analytics & Reporting — turn data into decisions
  • Experimentation — test new ideas, channels and growth opportunities to improve digital visibility and B2B growth.


🧠 What We're Looking For


We want someone who:

✅ Has 2–3 years of hands-on digital marketing experience

✅ Has strong practical knowledge of SEO & organic growth

✅ Understands AEO, GEO and AI-powered search

✅ Can personally execute content and SEO initiatives

✅ Is comfortable with GA4, Search Console and SEO tools

✅ Can analyse data rather than simply prepare reports

✅ Understands B2B marketing and customer intent

✅ Can conduct market and competitor research

✅ Thinks creatively and looks beyond conventional marketing tactics

✅ Can work independently and take ownership

✅ Is comfortable working under pressure and meeting deadlines

✅ Can turn a business objective into a practical marketing plan


🔥 The Mindset Matters More Than the ToolsWe’re not looking for someone who needs to be told exactly what to do.


We’re looking for someone who:


Thinks before executing.Researches before planning.Measures before judging.Finds solutions instead of excuses.You should be comfortable taking a business objective and figuring out how to achieve it, rather than waiting for a step-by-step brief.


💡 You will do well here if...You are curious, analytical, proactive, creative, resilient and genuinely interested in understanding how digital marketing is changing.We especially value people who can identify:“What aren't our competitors doing that we could own?”


📍 Position DetailsRole: Digital Marketing Specialist – B2B Growth & Organic MarketingExperience: 2–3 YearsLocation: NoidaWork Mode: On-SiteEmployment: Full-TimeCompany: ZEX PR WIRE®


💼 Interested?Send your updated CV along with examples of digital marketing projects you have worked on.If possible, share measurable results traffic growth, ranking improvements, leads, conversions, content performance, experiments or other outcomes.


We’re more interested in what you achieved and how you achieved it than a list of tools on your resume.


📩 Apply now / DM us to discuss the opportunity.

#Hiring #DigitalMarketing #DigitalMarketingJobs #SEO #AEO #GEO #B2BMarketing #GrowthMarketing #ContentMarketing #DigitalGrowth #MarketingJobs #NoidaJobs #SEOJobs #ZEXPRWIRE

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About Navtech


Navaratan Technologies (Navtech) is a B2B enterprise AI company founded in 2013. It is headquartered in Wilmington, Delaware, with its delivery hub in Hyderabad, and serves 300+ clients across 11 countries.


Navtech builds agentic AI platforms for banking and financial services. It is recognized as a Gartner Sample Vendor in the enterprise agentic AI landscape.


Role summary


You will build and run Navtech's demand generation engine for US mid-market banks, credit unions, and financial services firms. You'll use Navtech's marketing collateral across email, LinkedIn, paid media, and events to generate qualified sales meetings and measurable pipeline for the banking sales team.


This is not a cold-calling or closing role. You own the top of the funnel and hand qualified meetings to sales.


Key responsibilities


  • Targeting and segmentation. Define and maintain the target account list, for example community and regional banks of roughly $1B–$20B in assets, credit unions, and specialty lenders. Map buying committees such as the CIO/CTO, COO, Chief Digital Officer, Head of Retail Banking, and Head of Risk.
  • Email campaigns. Plan and run multi-touch outbound and nurture sequences that hold up for a banking audience. Manage domain health, deliverability, and CAN-SPAM compliance.
  • LinkedIn. Run Navtech's company page content calendar for BFSI. Build thoughtleadership posts for leadership profiles. Run Sales Navigator-driven outreach programs.
  • Paid media. Plan, launch, and optimize LinkedIn Ads and Google Ads campaigns aimed at target accounts. Own budget, cost per lead, and cost per meeting.
  • Events. Identify and plan participation in US banking events, such as ICBA Capital Summit, ABA conferences, BAI Beacon, Finovate, Money20/20, and state banking association meetings. Run webinars and virtual roundtables. Handle pre-event outreach and post-event follow-up.
  • Collateral use. Turn existing case studies, product pages, and decks into campaign assets like one-pagers, email copy, ad creative briefs, and landing pages, working with the designer, content writer, and web developer.
  • Lead qualification and handoff. Agree lead stages (MQL to SQL) with sales, qualify inbound and campaign responses, and book meetings for the banking sales team.
  • Reporting. Track and report weekly on the funnel: reach, engagement, MQLs, meetings booked, sales-accepted leads, pipeline value, and channel ROI.


Success metrics (first 6–12 months)


  • Qualified meetings per month accepted by the banking sales team (target set jointly with sales)
  • Pipeline value sourced by marketing
  • Cost per qualified meeting, by channel
  • Growth in engagement from target accounts, measured by account coverage and multi-contact engagement


Requirements


  • 5–8 years in B2B demand generation or growth marketing, with at least 3 years targeting US buyers
  • Hands-on experience running email, LinkedIn (organic and paid), Google Ads, and event campaigns end to end
  • Working knowledge of CRM and marketing automation tools (HubSpot or Salesforce), data tools (Apollo, ZoomInfo, or similar), and LinkedIn Sales Navigator and Campaign Manager
  • Strong written English suited to senior US financial services executives
  • Analytical and comfortable owning budgets, attribution, and funnel metrics
  • Willing to work with regular overlap with US Eastern time


Preferred


  • Experience marketing to US banks, credit unions, fintechs, or regulated industries
  • Familiarity with how banks buy technology: long cycles, vendor risk and compliance reviews, committee decisions
  • Exposure to account-based marketing (ABM)
  • Understanding ofAI or enterprise software positioning
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at CredX
1 product
Podimekala Prashanth
Posted by Podimekala Prashanth
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Digital Marketing

Job description:

Marketing Specialist – CredXHire & CredXInfra

Companies: CredXHire and CredXInfra


Type: Full-time


Work mode: On-site


Location: Hyderabad


Experience: 3–5 years


Reports to: Founder


About us


You'll market two brands under one founder: a fast-growing HR tech startup and an established real estate company.


CredXHire is India's verification-first hiring platform. It connects verified job seekers with verified employers, helping companies hire genuine talent faster while protecting job seekers from fake job postings and fraudulent recruiters.


CredXInfra (formerly Karthikeya Developers) is an end-to-end real estate company with almost 25 years in the market. We handle the development, marketing, and sales of our projects in-house.


About the role


We're looking for a marketing specialist to own marketing for both CredXHire and CredXInfra, working directly with the founder.


You'll run social media, content, SEO and AEO, PR, and brand for both companies and support our two communities. You'll also lead a small team of a multimedia designer and two interns. The founder runs paid ads; you'll monitor them daily, report on results, and make sure your content and landing pages support every campaign.


This role suits someone who has handled multiple brands at an agency and wants real ownership in a growing company.


What you'll do


Strategy and planning


Build and run monthly marketing plans for both brands, with clear targets agreed with the founder.

Plan weekly priorities across CredXHire and CredXInfra based on what each business needs most.

Social media and content


Own the content calendar and social media for both brands on LinkedIn, Instagram, YouTube, Facebook, and X.

Plan and write content: posts, reel scripts, blogs, newsletters, emails, and WhatsApp messages.

Grow followers, engagement, and inbound inquiries for both brands.

SEO and AEO


Improve search rankings and website traffic through keyword research, on-page SEO, and regular blog content.

Make both brands visible in AI answers (ChatGPT, Gemini, Google AI Overviews) through FAQ content, structured data, and trusted mentions.

Manage Google Business Profile and online reviews, especially for CredXInfra.

Brand and PR


Keep each brand's voice, visuals, and messaging consistent across every channel.

Handle press releases, media outreach, and the founder's personal brand on LinkedIn.

Ads support and reporting


Monitor paid ads daily (Meta, Google, LinkedIn) and flag issues or opportunities to the founder.

Write ad copy and brief creatives for campaigns.

Prepare weekly and monthly reports on leads, sign-ups, cost per lead, reach, and engagement.

Communities


Support the CredXHire and CredXInfra communities with content, events, and member engagement.

Team leadership


Lead the multimedia designer and two marketing interns: assign work, review quality, and keep deadlines.

Manage freelancers for video, 3D renders, PR, or technical SEO when needed.

Use AI tools to speed up content and research, with every output reviewed before it goes live.

What we're looking for


3–5 years of experience in digital marketing.

Marketing experience in real estate or HR tech, recruitment, or job portals.

Experience leading a small team (designers, executives, or interns), assigning work, and reviewing quality.

Hands-on experience with social media, content marketing, and SEO, with results you can show in numbers.

Working knowledge of Meta, Google, and LinkedIn ads: you can read dashboards, track performance, and spot problems.

Comfort with analytics and reporting tools such as Google Analytics, Search Console, and platform dashboards.

Strong writing skills in English and the ability to adapt tone between a startup brand and a real estate brand.

Ability to manage several brands and deadlines at once without dropping quality.

Nice to have


Digital marketing agency experience handling multiple clients at once (strongly preferred).

Experience with AEO or getting brands mentioned in AI search results.

Experience running email and WhatsApp marketing (WhatsApp Business API, automated flows).

Experience building or editing landing pages in WordPress, Webflow, or Framer.

Experience growing a community, newsletter, or founder's LinkedIn presence.

Ability to write content in Telugu or Hindi.

Why join us?


Own marketing for two brands end to end, with direct access to the founder and fast decisions.

Build CredXHire's brand from the ground up while growing an established real estate business.

Lead your own team and grow into a marketing manager role as the team expands.

Work on a product that solves a real problem: fake jobs and fraudulent recruiters.

See the direct impact of your work on leads, sign-ups, and sales.

How to apply


Include links to two or three campaigns or brands you've worked on, with the results you achieved (for example, growth in leads, traffic, or followers).


Shortlisted candidates will go through a short assignment (one campaign idea each for CredXHire and CredXInfra) and a final interview with the founder.

Read more
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