
Role Description
We are seeking an experienced and strategic Project Head – Marketing to lead the marketing and
launch activities of real estate projects in Pune. This role demands a strong network of media
vendors, sharp media planning capabilities, excellent vendor management skills, and an innovative
approach to promotions, budget optimization, and brand visibility. The role will involve collaborating
with cross-functional teams to ensure marketing efforts align with business objectives.
Key Responsibilities:
Project Launches:
Drive end-to-end marketing strategies for new real estate project launches, ensuring
maximum visibility and lead generation.
Media Planning & Vendor Management:
Plan, negotiate, and execute 360° media campaigns (offline & online) through a strong
network of media vendors in Pune. Drive 360-degree marketing campaigns including digital,
ATL, BTL, and influencer marketing.
Network Development:
Build and maintain strong relationships with media houses, influencers, celebrity management
agencies, and promotional partners.
Budget Planning & Cost Management:
Prepare, allocate, and manage marketing budgets efficiently, ensuring optimum returns on
investment.
Creative Oversight:
Provide creative direction in advertising, branding, and campaign design; ensure design
aesthetics align with brand guidelines and market expectations.
Negotiation & Procurement:
Lead negotiations with vendors, media partners, and promotional agencies to secure
competitive pricing and service excellence.
Cross-functional Coordination:
Collaborate with sales, design, digital, and external agencies to ensure seamless execution of
marketing initiatives.
Performance Tracking:
Monitor and report on campaign performance, visibility metrics, and lead generation
outcomes.
Key Skills & Competencies:
Proven experience in real estate project launches.
Strong network of media vendors in Pune (essential requirement).
Knowledge of media houses, influencer marketing, and celebrity engagement strategies.
Expertise in budget planning, media buying, and cost optimization.
Strong creative sensibility for ad layouts, creatives, and media placements.
Excellent negotiation, communication, and project management skills.
Ability to multitask and handle multiple projects simultaneously under tight deadlines.
Candidate Profile:
Experience: 4+ years in real estate marketing or large-scale event/media management
(Pune market experience preferred).
Education: Bachelor’s degree in marketing, Mass Communication, Business Administration,
or related field. MBA preferred.
Location Flexibility: Based in Pune with local market expertise.
Personal Traits: Dynamic, detail-oriented, proactive, strong leadership and interpersonal
skills.

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About the Company
India's first platform to democratise access to dream jobs for all eligible aspirants irrespective of their college, degree or network. By taking the Test, they engage in comprehensive skill assessments, which evaluate industry relevant skills and their job-readiness. Our evaluation is purely objective-based in conjunction with current best practices in the industry.
If you believe in our mission of offering job seekers a fair shot at realising their dreams, we're the right place for you! If you are looking for an intense and exciting work environment with tremendous potential to grow and have an insatiable hunger to learn and succeed, then we have a match.
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You will be designing new products, interfaces, and user experiences across multiple platforms.
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Single-handedly drive designs and oversee the strategic and tactical deliverables related to that project.
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Collaborate with teams of engineers and product managers throughout the design process to create user flows, wireframes & build user-interface mockups and prototypes.
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Simplify complex user interactions, highlight product’s brand and unique personality
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Evaluate and set best UI/UX best practices and standards
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You have the unique opportunity to work on solving a problem end to end by building products from the ground up.
What will make you successful in this role ?
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3+ years of experience in building user-experiences in B2C startups
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The ability to empathize with the user through their journey and understand their needs
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A deep understanding of the design process, experience using UX prototyping tools, as well as relevant fundamental knowledge of front-end technologies to understand the constraints of the design
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Ability to communicate with users, researchers, product and tech teams to ensure
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Prior Digital Marketing Experience of 4-6 years.
Prior experience with start-ups in Ecommerce/DTC space or agencies that have managed brands in DTC is preferred.
Key Deliverables of the Role
Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.
Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and
other digital channels.
Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition-
including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance
and improve conversion rates.
Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
Implementing campaigns using a structure and strategy that best suits business and goal.
Performing keyword research and writing ad copy
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Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations
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Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB,
LinkedIn etc.)
Traffic ad campaigns and builds on ad serving platforms.
Conduct A/B tests in ads to understand contributing factors that drive the business forward.
Monitor and analyze advertising trends, and make optimizations recommendations.
Knowledge, Skills & Competencies
Ability to handle large media spending while catering to different internal business customers.
Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.
Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.
Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the
organization, vendors, and team members.
- Excellent Communication Skills required
- Minimum 6 months in international sales process or 1 year in customer support
Perks
- Salary On 1st
- Incentives upto 1 lakhs
Location:- Andheri East (Marol Maroshi Road, Mumbai)
Employment Type:- Full Time (Starts at 12 noon daily)
Company size: 35 employees + several third parties for various functions
Type: Privately Held
USA: 32 Mallard Cove, Barrington, RI 02806, USA
Mumbai: 3th Floor, 369, Sarla Park, Above Bank of Baroda, Marol Maroshi Road, Opp Seven Hill Hospital, Andheri (E), Mumbai - 400059
Office is 10 mins from Marol Metro Station
Note: Please only apply if you have mobile app development experience.
Must have skills:
iOS
- Good Knowledge of Apache Cordova.
- Strong OO design and programming skills in Objective-C.
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- Familiar with xcode.
Android
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Common
- Understanding of other compiled languages
- Experience on web service integration (SOAP, REST, JSON, XML)
- Experience of development using web technologies
- Good understanding of OO programming and design patterns
- Good understanding of HTML5, JavaScript, jQuery, Ajax and PHP
- Experience building web and native apps
- Experience using social media APIs
- Ads integration using a 3rd party ad server (DART)
- Using version control (e.g. SVN)
- Excellent debugging and optimisation skills
Good to have skills:
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- Creative design skills
- Working with a content management system
- Working in a media publishing environment
Role: Project Manager
Department: Marketing - Software
Employment Type: Full-Time, Permanent
Role Category: Software Development
Skills Required- Game Design, Unity 3D, undefined, Game development
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Must be dynamic and sales-target oriented
Must have good business analytical skills for client project requirements understanding,
Should have a knowledge/experience in bidding and proposal posting
Should have knowledge/experience in Social Media Marketing
Should be excellent at communication skills (written and verbal),
Should have a Positive attitude
Should be able to make reports and presentations.
Should be interested in writing blogs/forum
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You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Responsibilities
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- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
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Requirements and skills
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