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Eridium Digital is a Digital Marketing company, we help brands - see, shape, and act on opportunities. Driven by insights and data we decipher the consumer intent, delivering sophisticated Integrated brand presence and targeted campaigns across Search, Social, AI driven Display in sync with Marketing Technologies. We help brands to enhance their value across reputation, reach, and interest.
We are inviting applications for a full-time Senior Performance Marketing Lead to join our team. If you have a passion for Digital Marketing and bring with you an analytical and curious mind, read on. This is an opportunity to work with the leading Digital Marketing Agency. We support our employees professional and personal development.
Key Accountabilities:
- Creating and executing a strong performance marketing strategy & execution plan
- Lead the day-to-day management and optimization of campaigns across ad platforms
- Manage budgets and deliver performance marketing briefs across multiple channels; Facebook Ads, Google Ads, Twitter Ads and LinkedIn Ads
- Work closely with clients to identify their priorities and develop effective campaigns for achieving their goals
- Brainstorm new and creative growth strategies
- Ability to multi-task and remain organized in a fast-paced environment.
- Drive continued optimization of paid campaigns through performance analysis, ad copy testing, quality score improvement, keyword management etc.
- Analyze data, develop observations and recommended improvements.
- Articulate and synthesize data to internal team members to influence spending decisions/ digital marketing strategies.
- Responsible for sharing knowledge and information with the performance marketing team and internal stakeholders
- Responsible for identifying, pitching and successfully winning new paid business for Eridium
- Work closely with current Engage clients, highlighting opportunities to upsell and expand on current relationships
- Constantly identify opportunities and methods to increase efficiencies through automation and tools
- Manage daily performance reports and share insights with the team to achieve targets
- Responsible for a successful track record of measuring and maximizing ROI across a variety of performance marketing channels and ensure they are delivered on time and within budget
Requirements:
- A minimum of 4-5 years of experience in B2B performance marketing, preferably in the Digital Marketing arena
- Excellent communication and collaboration skills, with the ability to work cross-functionally with multiple teams
- Experience managing, planning and optimising multiple live campaigns simultaneously
- Ability to translate complex data concepts to easy to understand digestible decks
- Sound experience in managing multiple projects
- Proficiency with all ad platforms (Search, Social, and Programmatic)
- Proven track record of creating and managing successful performance-based campaigns across various channels.
- Strong analytical skills and experience with data analysis tools such as Google Analytics.
- Must be up-to-date with the latest trends and technologies in digital marketing
- Ability to prioritize strategically and analyze large sets of data
Please fill out the form below to apply:
About the role
We are looking for a skilled Performance Marketer for Insane Marketers who can optimize ad exposure and add Insane value to the campaign strategies. Responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data across multiple channels.
Responsibilities
- Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
- Proofreading advertising material before launching campaigns.
- Coordinating and overseeing the development and launch of campaigns
- Run Google Ads, and FB ads and manage complete responsibility of Google and Social media ads with an advanced understanding of marketing, and funnels, and comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
- Creating and managing Multiple Campaigns with the Right Ad Copy, optimizing the ad copy, and landing pages for the best quality leads
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
- Analyzing and evaluating the effectiveness of the campaign and using this data to inform future campaigns
- Collaborate with cross-functional team to develop creative solutions to address client’s business challenges
- Well aware of segmentation of Budget across the funnel, and ensure the right ads are shown to the right audiences.
Requirements
- Minimum of 2 years of experience as a media buyer.
- Prior Experience running Google or Facebook Advertising campaigns
- Good understanding of media analytics tools such as Google Analytics, and strong computer skills with programs such as MS Office, Google Suite
- The ability to collaborate with others and work as part of a team.
- Exceptional organizational and project management skills.
- Strong communication and networking abilities.
Benefits-
- Health insurance.
- All books ordered in the domain that Insane works in will be reimbursed.
- The freedom to manage your own time, location, and schedule (we have no physical office or set working hours).
- 5 days working.
- In-house training to grow your skills
- The opportunity to work with an innovative team of people with an awesome company culture
- The chance to grow, be challenged, and develop with Insane marketers
- Day shift.
- Willing to relocate to Bangalore or be based in Bangalore for this position
About you
- You’re numbers-driven.
- You love data.
- You're passionate and driven.
- You have a sharp eye for detail.
- You're proactive and reactive.
- You have 2+ years in paid media buying.
CSTech Infosolutions Private Limited has been a web design and development studio in business since 2003. As a website design studio, we have provided solutions to businesses of all sizes, whether freelancers, SMEs, or corporates. Our clients range from government agencies to private companies and startups.
Selected intern's day-to-day responsibilities include:
1. Handle on-page and off-page SEO activities.
2. Perform keyword research to optimize existing content and uncover new opportunities.
3. Handle link development tasks for websites to get the website in top positions in search engines.
4. Promote websites/services with the help of available social media sites.
5. Provide SEO analysis and recommendations in coordination with elements and structure of websites and the web.
6. Communicate and coordinate with subject matter experts, content/marketing managers, webmaster, and technology team to ensure SEO friendliness of the website/content.
7. Timely report generation to present metric for month-on-month comparison of efforts versus.
8. Plan and write the SEO strategy.
9. Provide ongoing client support for SEO strategy.
10. Being up-to-date with the latest SEO initiatives in the market.
Social Media Executive
Experience: 3+ years
Location : Bangalore (Work From Office)
ROLES AND RESPONSIBILITIES
- Excellent written and verbal communication skills
- Strong understanding of social media platforms, tools, and best practices
- Social media content strategy
- Social media handles creation and optimisation
- All social media platforms maintenance, fanbase, engagement, insights improvements and growth plan ideation and execution
- Calendar preparation and performance tracking
- Performance tracking and insights analysis
- Experience with latest tools and reporting
- Ability to work independently and in a team environment
- Passion for social media and staying up-to-date with the latest trends and best practices
Role - Sr. Executive - Paid Social, India (Gurgaon, Bangalore,
Mumbai)
Overview of job -
Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Sr. Executive – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
What you’ll bring:
● You are proficient in English
● You have 2+ year experience of planning and managing Social campaigns
● You have a high-level knowledge of Paid social platforms
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets
Role - Manager - Paid Social, India (Gurgaon, Bangalore, Mumbai)
Overview of job -
Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
This role reports to the Director – Performance Marketing
What your day job looks like -
● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
● Support the training and growth of your local Social team
● Enforce Social best practices with a focus on platform expertise, consistency, and quality of work delivery
● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
● Serve as point of escalation for your team and take ownership of resolving any issue
● Provide career development and coaching for your team
● Line manage 2-5 direct reports
● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
● Present strong and effective communication across all levels
What you’ll bring:
● You are proficient in English
● You have 5+ year experience of planning and managing Social campaigns
● You have a high-level knowledge of Paid social platforms
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have experience providing service to local teams from a centralized location
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets
Role - Manager – Paid Search (Gurgaon, Bangalore, Mumbai)
Overview of job -
Our Client is the world’s largest media investment company which is a part of WPP. They are a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.
We are currently looking for a Manager – Performance Marketing In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
Reporting of the role - This role reports to the Director – Performance Marketing
What your day job looks like -
● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
● Support the training and growth of your team
● Enforce Search best practices with a focus on platform expertise, consistency, and quality of work delivery
● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
● Serve as point of escalation for your team and take ownership of resolving any issue
● Provide career development and coaching for your team
● Line manage 2-5 direct reports
● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
● Present strong and effective communication across all levels.
What you’ll bring:
● You are proficient in English
● You have 5+ year experience of planning and managing Search campaigns
● You have a high-level knowledge of Paid Search platforms and third-party tools (AdWords, Bing, SA360, GA, SEM Rush, Editor)
● Kenshoo, Marine, Salesforce, etc is a plus
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have experience providing service to local teams from a centralized location
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets
Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.
Let’s start with
The Opportunity
If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.
What we believe:
Our number one priority is company culture. our whole belief is that “your culture is your brand”
● All the team members are open to converse, helping and teaching
● You will always be noticed for your better work and rewarded.
● Great work-life balance with the flexibility of you deciding your working hours.
● No bossy culture
● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.
Feel free to reach out to any of our team members. They can share their first-hand experience.
Responsibilities:
● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.
● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.
● Design, build and maintain our social media presence.
● Promoting app on various platforms.
● Creating viral & trendy content.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
● Brainstorm new and creative growth strategies.
● Plan, execute and measure experiments and conversion tests.
● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.
● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
● Instrument conversion points and optimise user funnels.
● Collaborate with agencies and other vendor partners.
● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.
● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.
● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.
● Weekly-Monthly Stats Report
Requirements:
● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.
● 3+ years experience in online advertising/marketing digital marketing.
● Experience in Organic Traffic Generation
● Experience in Social Media Optimization and Marketing
● Experience with Data Analytics for ASO and SEO.
● Experience in Keyword Research and Optimisation
● Experience in Competitor Analysis
● Understanding of How metadata differs across store pages and platforms.
● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns
● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
● Experience in optimising landing pages and user funnels
● Experience with A/B and multivariate experiments
● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)
● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )
● Experience in setting up and optimising Google Adwords campaigns
● Strong analytical skills and data-driven thinking
● Up-to-date with the latest trends and best practices in online marketing and measurement
● Excellent written and verbal communication.
● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads
● Responsible for creating and scaling Facebook, Adwords marketing campaigns
● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster
Are you the right person?
To make the cut, you must meet the following criteria -
● You are an impressively smooth talker who can get your point across with ease
● You are able to assess and understand a situation faster than Sherlock
● You love taking initiative and seeing a project through to completion
● You are creative and would love to experiment with new ideas
● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!
Location: Bengaluru (Koramangala) Experience: 3 to 6 years
Benefits :
● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.
● Office lunch - Daily free lunch
● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.
● Great team- Like-minded talented team to work with
● MacBook to work- You decide your machine, however, we prefer Apple
● Career growth- Boost your career growth by 10X more learning and opportunities
● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu
We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!
It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.
If this role highlights your experience and gets you excited – please apply!
- Setting up Advertising Campaigns across different platforms such as social media platforms (Facebook, Twitter, LinkedIn, etc.), Google Marketing Stack, DCM, Programmatic platforms like Xandr.
- Troubleshooting campaigns setup on platform
- Talk to partners to setup programmatic deals
- Clearly and regularly communicate progress to the Account Management
- Work with both Advertiser teams to ensure campaign setup is done within deadline
- Work with Creative Tags (esp. DCM and other ad server tags), troubleshooting the creative tags,
- Ability to implement and troubleshoot website pixels.
Qualifications, Skills and Experience:
- 2-3 years of experience in Demand Side Ad Operations
- Strong understanding online advertising and its operational flow
- Strong understanding of basic ad-servicing and its mechanism
- Knowledge of a programmatic platform like Xandr
- Hands-on experience on Microsoft excel
Other Benefits:
|
urpose
At Better, we are working hard to be the world's most loved skill learning platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion. As an early team member, you get to shape the direction of our products, company culture, hiring & product engineering practices.
Founders/Team
We are a team that is maniacally customer obsessed & building products that consumers love. -Subramanya Sharma (Subba), was recently CPO & CMO @ Cleartrip helping build one of the most loved consumer companies in the region. He was also instrumental in taking Cleartrip global (8 countries) & create global high quality products in an increasingly flat world.
-Kunal Sarkar (kunal) was recently Founder & CEO @ Lumosity, a global brain training product & is based in San Francisco. He is passionate about edtech & the holistic learning space.
We want to recreate the magic, and build the same customer obsession & product culture here. What is it like working at Better?http://bit.ly/3rjTllO"> Find out more on what we love, how we build products & books we dig.
Brand:http://pixical.com"> pixical.com
Funding Status
- Better Ed is backed by a top-tier VC firm.
Performance Marketer
About the role
- Own and drive a full-funnel global paid media strategy. You’ll define and shape our paid acquisition strategy, driving acquisition and assessing the full-funnel impact of our paid channels on activation, conversion, and retention.
- Experiment and test campaigns. You’ll design and execute on testing roadmaps to evolve new campaign strategies, measuring performance to achieve maximum returns in any paid spend.
- Analyze, assess performance, and iterate. You’ll analyze performance results, and make recommendations for decisions across spend, targeting, bidding, creative, landing pages, and more.
- Partner and collaborate cross-functionally. You are highly collaborative in your approach, and work closely with your counterparts across design, engineering, growth, and product.
- Be a leader in your craft. You’ll stay abreast of industry best practices, channels, strategies, and identify new opportunities for growth.
- As the senior most member of the Marketing and Growth team, you'll be expected to setup repeatable processes and helping us scale the function as we grow
- Problem solve some of the best consumer marketing problems on a global scale
What are we looking for?
- 5+ years working in the marketing or growth function, preferably in a startup.
- Proven experience in managing paid digital campaigns. You have a solid understanding of performance marketing, conversion, and customer acquisition.
- Hands on experience in Google Adwords and Display/Social ads is a must. Expertise in one of them is a pre-requisite.
- Experience in subscription businesses is a bonus (Free to Paid, Recurring constructs). Also, experience in web based marketing (we use app mostly for engagement, and most of our customers convert on the web - both desktop & mweb)
- You are a self-starter and can make decisions on your feet with minimal supervision, end-to-end ownership to drive outcomes.
- You possess deep customer empathy and love getting your hands dirty with data
- We are location agnostic, but in the same time zone (India). We have a small garden office @ Jayanagar, Bangalore (home to some of the best dosas in India) to jam together on anything that requires space.
- You are somebody who shares the same http://bit.ly/3rjTllO">ethos.
Bonus.
- You have interests outside work, in art, music, cooking, dance or any other similar skill.
What is our interview process?
- An initial 30 min call to understand each other at a high level.
- Work on a case study or assignment together to ensure a good match.
Working on off-page SEO and building external links on high domain websites, getting featured in high Domain Authority publications
Working on email marketing and creating emailers and running automated campaigns
Researching on influencers, bloggers, competitors, etc and reaching out to them using email/LinkedIn
Using various tools like SEMrush, Ahrefs, etc. for tracking
Learning and configuring marketing automation software
Working on paid ads like Facebook, Instagram & PPC.
Google Analytics- Manage performance marketing channels to maximize relevant KPIs
- Plan, create, and execute campaigns end-to-end on all channel
- Affiliate partner management
- Innovate and lead new campaign ideas
- Work with design and content teams to develop best-in-class marketing campaigns optimized for conversion, relevance, and customer preferences
- Acquire insights into online marketing trends in the industry and keep strategies up to date
- Create & drive strategy with the right prioritization of initiatives to deliver the highest returns on marketing spends
- Work closely with the product and business team to implement strategies
- Track and measure campaign level, ad-set level, and ad level performance and determine actionable insights
- Lead funnel building initiatives, user acquisition, conversion & retention of users
- Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and create performance reports
- Regularly optimize campaigns to continuously improve ROAS from the campaigns
Google Analytics- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services
- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness
- Work with the engineering, design, and product team to implement tests quickly
- Track, measure and analyse performance & continuously optimize them
- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.
- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
- Develop and execute Performance Marketing campaigns to help acquire and retain customers, as well as upsell its products or services
- Strong understanding of Data, Funnels, Performance Metrics
- Understand the needs, motivation, and behavior of users and define priorities of tests based on impact, confidence, and easiness
- Work with the engineering, design, and product team to implement tests quickly
- Track, measure and analyze performance & continuously optimize them
- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.
- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
GrowthAssist is one of the globally recognized outsourcing agencies in the industry based out in India, founded in 2020 with a current strength of 25+ team members, and growing rapidly.
Currently, we are hiring passionate Paid Marketing Specialists to join our team. Please refer to the job description for more insights about the organization and the role:
- Job Location: Jaipur/Pune/Mumbai/Ahmedabad/Remote OK
- Job Title: SEM Consultant
- Job Timings: 5 PM to 1 AM (IST) | US Client
- Job Type: Contractual & Full-time (Both)
- Required Experience: 2+ years
- Salary: 30-50k INR (Month)
Roles and Responsibilities
- Managing and keeping track of ROI.
- Compiling regular spend reports for campaigns.
- Ability to communicate effectively and confidently.
- Understand the client’s business and work towards achieving their KPIs.
- Weekly/fortnightly and monthly reporting of the accounts with data insights.
- Be up to date with industry updates and experiments.
- Drawing the strategies, executing, and analyzing profitability.
- Coordination with the other teams to get the right assets and execution done.
Skills Required
- Ability to work independently and as part of a team.
- Knowledge/experience in working in-house or agency working methodology and culture.
- Ability to work flexibly and towards tight deadlines.
- Highly proficient in MS word, Excel, and PowerPoint.
- Experience with coding and conversion tracking will be an add-on.
- Knowledge of PPC campaign management tools but not limited to: Google AdWords Editor, Yahoo advertising platform, MSN Adcenter, Facebook ads manager & LinkedIn campaign manager.
- Proven track record of management of paid search campaigns (Google, Yahoo, MSN), mobile paid search campaigns, GDN & shopping ads, and Retargeting campaigns.
- In-depth understanding of paid social campaigns (Facebook, LinkedIn) creation, drawing the strategies and analyzing the performance.
- Working knowledge of tracking and analytics tools (GTM & GA).
- Google Ads certifications with in-depth knowledge.
- Expertise in Advance level Excel operation (Pivot Table, VLOOKUP Experience).
- Self-motivated and confident.
- Problem-solving and decision-making skills.
Additionally, we at Growth Assist review communication skills and English fluency to ensure effortless collaboration.
What We Offer
- Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.
- Health Benefits: We cover health insurance for you and your loved ones.
- Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill and pursue their interests so that they can generate new ideas.
- Pet-friendly office and open floor plan. No mundane cubicles.
Responsibilities:
- Creating & Managing Paid Campaigns on Marketplaces like Amazon, Flipkart, Nykaa, Purplle, Myntra, etc
- Plan, create and manage Marketplace ads campaign on Seller central by formulating strategies and road map for successful delivery of PPC campaigns
- Manage budget allocations and bid parameters to deliver the most efficient results
- Understanding of Listing Management, A+ Content, Inventory Management
- Monitor and optimize campaign spending, keyword bids, negative keywords, campaign targeting, and other important account metrics
- Analyse data, look for various patterns, use them to create campaigns and get new users
Requirements:
- Minimum 4 years of exp of strong experience with ecommerce or in a digital marketing agency managing ecommerce brands.
- Proven track record of delivering month-on-month revenue growth keeping marketing budget in line
- Paid digital media and performance marketing across Google, Facebook, Instagram and some exposure to SEO would be bonus
- Good to have exposure of handling budget of upwards of 50L a month
- Experience in optimizing landing pages and user funnels
- Strong analytical thinker with good business acumen
- Excellent interpersonal and communication skills
- Bachelor’s degree or MBA preferred
Responsibilities:
- You will be responsible for the execution, performance and reporting of the paid social campaigns
- Manage and oversee social media content and define the KPI's
- Measure the success of every social media campaign
- Media planning based on brief parameters and media strategy
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
Requirements:
- Minimum 4 years of experience as a Social Media Specialist or similar role
- Experience in setting up campaigns on Facebook, Twitter and/or Snapchat Ads Manager
- Bonus if you have experience on DSP platforms
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Critical thinker and problem-solving skills
- Bachelor's degree in Marketing or relevant field
Summary of Role
We are looking for an extremely motivated individual for leading Performance Marketing who will be responsible for scaling up digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals.
Requirements:
● 5+ years of experience in driving Performance Marketing for a B2C startup
● High competency with FB/Insta/ Google Ads/Affiliate Marketing
● Must have experience working on ad campaigns Mobile App downloads
● Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
● Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
● Create and execute monthly marketing plan with a cross functional team to achieve the growth objectives - this includes digital marketing, social media, funnel optimisations, offers/pricing, partnerships. Must have hands on experience with managing budgets and setting up/running ad campaigns to the tune of 50L/month.
● Location: Bangalore
● Role Type: Full-Time
● Experience: 5+ years
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni of IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About Our Client :
Our client is Google partner in advertising and a premier Insight-driven Marketing platform. As a managed buying solution provider, they work with leading digital-first brands in India and are expanding our footprint globally, particularly focused on fast growing app-first start-ups driving their next level of scale via programmatic media. For many of its clients, programmatic marketing has emerged amongst their top three growth marketing channels alongside Google Ads and Facebook.
Job Role - Manager : Digital Media (Strategy & Optimization)
If you are passionate of digital marketing & enjoy working with a leading growth companies and helping them to grow state of art digital media solutions then this is the RIGHT fit role for you.
What You Will Do :
- Management of paid media execution, in line with target yields and spend levels.
- Managing a team of campaign analysts/ media planners / account executives to train them on 360-degree growth into campaign management & account management
- Formulate account strategies and do engaging presentations and run business reviews (weekly, monthly, quarterly) with multiple levels of stakeholders internally and externally. Setting expectations both internally and externally.
- Tracking regular key performance metrics. Proactive risk management. Suggesting course correction and optimization of the campaigns
- Collaborate with Sales leaders to develop an optimal lead contact and conversion strategy for the sales team, with alignment on sales contact strategy
Requirements :
Qualifications and Experience:
- Bachelor's or master's degree in a quantitative discipline with 3+ years of relevant experience.
- Proficiency with digital marketing platforms and technologies - Adwords, Facebook, Linkedin & affiliates.
- Prior experience in managing teams of 3+
- Excellent communication skills, negotiation skills and presentation skills.
- Strong analytical, problem-solving and execution skills.
Google AnalyticsÉsah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.
Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.
Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.
The Job
- Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
- Be responsible for the ROI of dozens of campaigns you execute.
- Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
- Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
- Analyze creative data and make recommendations to the Creative designers
- Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
- Document findings in a structured way to contribute to the company's global knowledge base
Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.
The Ideal Candidate
- 2-4 years of paid marketing experience, preferably in consumer-facing products
- Fluent in English (Advanced writing and speaking English skills)
- Experience with creative experimentation
- Experience with fast-paced, high growth startups
- Strong analytical and problem-solving skills
- A natural strategist
- Makes fast business decisions that prove to be profitable
Nice to have
- SQL
- Understanding of ad platforms algorithms
Experience with programmatic media (DSP)
Note: Must Be willing to relocate to Guwahati, Assam
- Overseeing development of Social Posts with writing and communications teams
- Developing Social Graphics with the design team (profile covers, post imagery, thumbnails)
- Creating Paid Social Ads with writing and design teams
- Managing Social Media websites/ microsites with the brand and digital teams
- Handling Analytics with digital and SEO teams
- Orchestrating the design, creation, and management of promotions and social ad campaigns, being sure to integrate with the company's overall marketing campaign plan and channels.
- Analyzing key metrics and A/B test strategy as needed.
- Becoming an advocate for the company in social media spaces, trafficking, and answering questions where appropriate.
- Demonstrating ability to map out a comprehensive social marketing plan. Driving strategies that are proven by testing and metrics.
- Monitoring trends in social media tools, applications, channels, design, and strategy.
- Identifying reputational risks and opportunities in user-generated content surrounding the company. Reporting notable risks to appropriate management.
- Maintaining an annual strategic social media calendar and coordinating and aligning with the PR and corporate communication teams
What you will do:
- Marketing degree is welcome, but not required with relevant work experience.
- Demonstrates creativity and documented immersion in social media.
- Proficient in digital content marketing.
- Experience sourcing and managing digital content development and publishing.
- Able to articulate and demonstrate why ideas are analytically sound.
- Displays in-depth knowledge and understanding of social media platforms, their respective participants (LinkedIn, Facebook, Twitter, Instagram, YouTube), and how each platform can be deployed in different scenarios.
- Can effectively communicate information and ideas through written, audio, and video formats.
- Thrives in a fast-paced environment.
- Possesses functional knowledge working within a CMS.
- Influencer recruitment and management are a must.
- Content curation and blogging skills as a plus.
Google AnalyticsWe are product development & technology consulting studio.
1.) Love for technology & technology trends is first & foremost requirement
2.) We are looking for a data-driven inbound + outbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting right target traffic, niche specific, converting that traffic into new leads for the business, and nurturing those leads to close into customers, the latter of which sales leadership will help you accomplish.
3.) “LinkedIn”, “Facebook” or B2B channels to bring on demand generation with right strategy & full automation to scale
4.) Creating, managing, and executing multi-channel marketing campaigns leveraging SEO, PPC, social, inbound marketing, email, campaigns and events to drive customer acquisition in B2B space
Experienced Digital Marketing Specialist with a demonstrated history of working in the information technology and services industry. Skilled in Search Engine Optimization (SEO), Microsoft Excel, Social Media Optimization (SMO), Microsoft Office, and Research.
Google AnalyticsDigital Marketing is a lot more than what it is usually portrayed as and we delve into “the lot more”for SMBs. we have grown well and what started as a small personal project a year ago has now grown into a family of 45+ clients and 8 smart people- all within a year! And guess what, we never spent a single penny on advertising! It was all referral and so you can imagine the quality of work that we have been doing.
Now, if you are someone who can fit in such a high performing environment, do read the job description very thoroughly and then apply!
Responsibilities
Be the primary point of contact for the clients.
Assist in creating a digital strategy for the clients. These are SMEs, hard on cash but high on hope so we have to be extra wise with what we suggest!
Get things done from the CG team. You see, since you will interact with the client, you will know what they want and you alone will have to make sure that the work gets done!
Advocate for the client to ensure that we’re not just checking off boxes in a task manager, but instead moving them forward and reaching their objectives (we call this Remarkable ROI)
Note: You’re not responsible to bring in new clients (this is not a sales position). You are responsible to keep and grow your clients with Remarkable Client Experiences, Remarkable Excellence, and Remarkable ROI and if that gets us Referrals- well nothing better than that!
Note: Our digital marketing projects include both “traditional” digital marketing such as SEO and Email Marketing/Whatsapp Marketing/Affiliate Marketing as well as web design & development projects. For this position though, we will stick to SEO/SMO/PPC
What we are looking for
Digital marketing experience (and most importantly, the ability to learn & grow, stay on top of current trends, and focus on results). Followed by…
Strong project management skills (aka, the ability to efficiently and effectively get things done yourself and through other people). Followed by….
Ability to provide remarkable client experiences.
Who we are not looking for
You’re busy, we’re busy. If you don’t meet these requirements, please focus on the other fish in
the sea. These are indeed requirements
Minimum of 1.5 years as a hands-on digital marketing professional
Minimum of 1 year as someone who has been interacting with the clients. If you have worked
in B2B, it would be great!
Digital Marketing & Web Design Project experience
A focus on the details (really… pay close attention to the details if you’d like to get an interview
for this position)
If You’re a Good Fit, You Probably
Thrive in a small and growing team (<10 people on our way to 20)
Do some sort of digital marketing (or learning) in your spare time… it’s not just a day-job for
you
Know how to work on Google Analytics, Tag Manager, Google Ads, Facebook Business
Manager, Instagram Marketing, Email Marketing Tools, Canva (just a little bit), WordPress,
Wix, and anything else that is relevant to digital marketing
Feel at home with spreadsheets and task management tools
Are comfortable with IM tools, email, video calls, and the phone but believe in the power of
minimising interactions.
BTW: when applying, use the passcode “WTH
Google AnalyticsResponsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Google AnalyticsCore Responsibilities:-
- Identify new trends in Digital Marketing, evaluate new technologies, create top-notch UI/UX and corporate and brand website content. Via SEO/SEM allied tools, ensure that the brand is at the forefront.
- Creation of ALL digital assets contributing to brand aesthetics, brand experience, online booking ease and tools, navigation of content. Drive this channel as a primary lead generator, as well as a business contributor. A sharp focus on technology governing content creation and tooling.
- Conceptualize & implement campaigns on the digital channels on all Web, SEO/SEM, marketing database, email, social media-based.
- Create and maintain dashboards towards the evaluation of lead generation, business metrics, CTR/CPC/CPW/CPB. Measure and report performance of all Digital Marketing campaigns, Quality of leads, closures on leads, and revenue generated through digital channels.
- Brainstorm new and creative growth strategies.
- Plan, execute and measure experiments and conversion tests
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Closely work with sales and presales for monitoring of leads and collect feedback on the quality of interactions.
Who are we looking for?
- A Go-Getter: You are a highly driven individual who goes that extra mile to drive value for the organization.
- Analytical and a Problem Solver: Thinker and problem solver and the ability to exercise sound judgement and make decisions based on accurate and timely data analysis
- Adaptable: You demonstrate the ability to work in a fast paced and hyper-growth environment where the requirements are constantly changing.
- A Technology Geek: You are fanatical about technology and are always on the look-out of newer better ways of building solutions - that's how you- d build this team too!
- A Team Builder: You are a go to person and can work with different teams. A hands-on collaborative style of working is a must
- Ownership: Entrepreneurial mind-set with a strong sense of urgency and results-orientation.
- Inspiring Leader: Who Influences Stakeholders positively and develops teams.
Qualification:-
- MBA in Marketing from a reputed institute with 4 to 6 years of work experience in driving sales through Digital Marketing with B2B, B2C companies.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences.
- Ability to lead integrated digital marketing campaigns from concept to execution.
- Strong analytical skills and data-driven thinking.
- Up to date with the latest trends and best practices in online marketing and measurement
Google AnalyticsJob Summary
Responsibilities and Duties
Key Responsibilities:
o Manage social media platforms such as Facebook, Instagram, YouTube & Twitter
o Ideate and develop creative content strategies for each social media platform
o Supporting the Marketing team with content in the form of visual assets
o Creating images, memes, animated videos with graphic overlays for all clients. Creating Landing pages. Shooting videos, photos, editing and posting on SM.
o Evaluating the competitive landscape and suggesting new ideas for visual content
o Assisting with honing brand identity on the blog and social media
o Prepare monthly social media calendars
o Design, create and manage promotions and Social ad campaigns.
o Posting and engaging with the audience
o Proficiency in the use of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, Dreamweaver, and Flash)
o Compile report to show results (ROI) and identify KPIs to be monitored and work closely with the marketing manager to set awareness goals and plan ways to achieve them. We offer the flexibility to work from home.
Additional Skills not mandatory
SEO, Website Optimization
Google AnalyticsJob Description and skill requirements
Digital Marketing Manager
(This role will come with Sales Targets and commensurate rewards)
Role
- Plan and execute digital marketing campaigns across different digital marketing platforms
- Understanding of SEO/SEM, Marketing database, email and display campaigns
- Design, build and maintain Social Media presence
- Thorough monitoring of all social media ,digital spends and optimizing the budgets
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Experience in setting up and optimizing Google AdWords campaigns
Skill Requirements:
- Self-Starter and a go getter!
- Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role
- Understanding of digital marketing landscape, concepts and best practices.
- Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.)
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
Google Analytics Collaborate with the Creative Services team on digital or print needs for each event.
Capture event content for social media channels when applicable.
Make sales outreach via phone, in-person and via email
Perform market analysis and research on competition
Support the marketing team in daily administrative tasks
Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)
Prepare promotional presentations
Help distribute marketing materials
Manage and update company database and customer relationship management systems (CRM)
Help organize marketing events
Plan and complete field marketing campaigns after conducting preliminary research
Develop robust knowledge of all product lines/services
Produce various literature, signage, merchandise, and other materials to be used at field marketing events
Maintain relationships with third-party vendors and venues
Negotiate with retailers and other third-party partners on promotional display and merchandise placement
Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
Attend relevant trade shows and events
Monitor industry trends and competitor activities
Manage social media activity surrounding field marketing campaigns
Google AnalyticsDear Candidate,
Note: If it is not relevant opening for your Profile, please ignore the mail as it is a bulk mail.
Job Title: Digital Marketing Executive
Experience: More than 2 years
No. of openings: 5
Location: HSR Layout, Bangalore
Salary: Depends on the candidate, however paying higher than the market standard.
Job Description:
- Creating campaigns and ads on Google | Facebook I Tiktok I You tube
- Monitor and analyze campaigns to meet goals
- Hands-on Bid Optimization
- New Keyword Development and Testing
- Coordinate with the Graphic Designing team to get creatives made for ads
- A/B testing of page designs to maximize conversions
- Landing Page Optimization
- Pushing our Digital marketing Strategies beyond industry best practices
Requirements:
- Our ideal candidate has 2+ years of digital marketing experience.
- Must have managed a marketing budget of 10 Lakhs per month or more
- An analytical mind and an interest in the Digital marketing industry is must.
- Eager to learn, self-driven, independent problem-solving ability
Qualifications:
- BTech/BE
- Excellent understanding of digital marketing concepts
- Strong creative and analytical skills
Skills:
- Google Ads | Facebook Ads I Tiktok I You tube
- Creative thinking
- Data Analysis
- Marketing tools experience
Contact Person:
Shubha Gupta
HR Manager
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Bachelor’s degree in Marketing or relevant field.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Solid understanding of HTML, CSS, and JavaScript is required.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
Google Analytics
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