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Marketing Manager / Sr. Marketing Manager

Role Overview

We are looking for a highly driven, revenue-focused Marketing Manager / Senior Marketing Manager to lead demand generation and pipeline growth for a fast-scaling B2B SaaS company.

This is not a traditional brand marketing role, but a revenue ownership role. The ideal candidate will be comfortable owning pipeline targets, working closely with Sales, and directly contributing to revenue outcomes.

You will be expected to build, execute, and optimize multi-channel demand generation programs, while also leading and managing demand generation engines and a team of marketers and SDRs to drive consistent pipeline growth.

This role requires someone who is equally strategic and hands-on-  from crafting messaging and writing outbound sequences to driving GTM strategy and leading high-impact campaigns.

Key Responsibilities

1. Revenue & Pipeline Ownership

• Own and deliver on quarterly pipeline revenue targets aligned with organisation goals
• Take full accountability for marketing-sourced and influenced pipeline
• Work closely with Sales leadership to ensure pipeline quality, conversion, and revenue alignment
• Continuously optimize funnel performance across lead → meeting → SQL → revenue stages

2. Demand Generation (Core Ownership)

• Build and scale a predictable demand generation engine across outbound, inbound, and lifecycle channels
• Design and execute integrated marketing campaigns aligned with ICP segments and business priorities
• Own channel mix including email, outbound, ABM, lifecycle, partnerships, and events
• Drive experimentation and iteration to improve conversion rates and cost efficiency

3. SDR Team Management & Alignment

• Directly manage and mentor SDRs / outbound team members
• Own top-of-funnel performance (meetings, responses, pipeline)
• Collaborate closely with SDRs on messaging, targeting, and campaign execution
• Ensure strong alignment between Marketing and SDR teams on goals, reporting, and accountability

4. Account-Based Marketing (ABM)

• Design and execute ABM programs for high-value target accounts
• Partner with Sales to define account lists and engagement strategies
• Build personalized, multi-touch campaigns across email, LinkedIn, and outbound channels
• Track account progression and pipeline impact

5. Lifecycle Marketing

• Own lifecycle journeys across lead nurturing, activation, and re-engagement
• Build automated workflows to move leads across funnel stages
• Optimize touchpoints to improve conversion and pipeline velocity

6. Outbound & Campaign Execution (Hands-On)

• Personally contribute to campaign execution including email writing, sequence design, and outreach strategy
• Be hands-on with cold outreach (email + calling) where required
• Continuously test messaging frameworks, hooks, and value propositions
• Drive performance improvements in open rates, reply rates, and meeting conversions

7. Product Marketing & GTM

• Own positioning, messaging, and value proposition for key products and use cases
• Lead GTM initiatives in collaboration with Product and Sales teams
• Translate product capabilities into compelling narratives for target audiences
• Enable Sales with messaging, collateral, and campaign support

8. Channel & Audience Development

• Leverage platforms like LinkedIn, Reddit, and industry communities for opportunity discovery and engagement
• Own list building, segmentation, and enrichment strategies
• Identify new acquisition channels and test scalable growth opportunities

9. Reporting & Performance Tracking

• Track and report on pipeline contribution, campaign performance, and ROI
• Maintain clear visibility into weekly progress, learnings, and next steps
• Build dashboards to monitor funnel metrics and channel performance

Key Metrics of Success

• Pipeline generated (aligned with $400K–$500K MRR targets per quarter)
• Marketing-sourced and influenced revenue
• Number of qualified meetings / SQLs generated
• Conversion rates across funnel stages
• Campaign ROI and channel efficiency
• SDR team performance and output

Required Skills & Experience

• 7–10+ years of experience in B2B SaaS / AdTech / MarTech marketing
• Proven track record of owning pipeline and revenue targets
• Strong experience in demand generation, ABM, lifecycle marketing, and outbound
• Experience managing SDRs or outbound teams directly
• Hands-on expertise in email marketing, cold outreach, and campaign execution
• Strong copywriting and messaging skills (especially for outbound and GTM campaigns)
• Solid product marketing experience including positioning and messaging
• Experience running integrated, multi-channel campaigns
• Strong analytical mindset with ability to optimize based on data

Preferred Qualifications

• Experience in growth-stage startups ($10M+ ARR)
• Previous experience in AdTech would be a plus
• Prior experience in revenue-linked marketing roles
• Exposure to global markets (US/EU/APAC)
• Experience working in high-accountability, fast-paced environments

Why This Role Matters

This role is central to building a predictable, scalable revenue engine for the company. You will directly influence pipeline, revenue growth, and GTM success, while shaping how marketing contributes to business outcomes.

Compensation

• Competitive salary aligned with B2B SaaS benchmarks
• Strong performance-linked incentives tied to pipeline and revenue outcomes

Marketing Specialist (Demand Generation + SDR)

Role Overview

We are looking for a highly driven Marketing Specialist who will operate at the intersection of demand generation and outbound sales development. This is a hands-on, execution-heavy role designed for someone who is comfortable owning both marketing and SDR responsibilities.

You will work closely with the Marketing Manager to support pipeline generation efforts, execute campaigns, and directly contribute to top-of-funnel growth.

This role is ideal for someone who enjoys writing, outreach, experimentation, and direct impact on revenue, and is looking to grow into a full-stack B2B marketer.

Key Responsibilities

1. Outbound & SDR Execution

• Execute outbound campaigns across email, LinkedIn, and cold calling
• Build and manage target account lists and prospecting workflows
• Book qualified meetings for the sales team
• Continuously optimize messaging, sequences, and targeting
• Track and improve response rates, meeting conversions, and pipeline contribution

2. Campaign Execution (Demand Generation)

• Support execution of integrated marketing campaigns across outbound, inbound, and lifecycle channels
• Assist in running 1:1 and 1:few campaigns for target segments
• Work closely with the Marketing Manager on campaign planning and execution

3. Content & Copywriting

• Write cold emails, LinkedIn messages, and outreach sequences
• Develop campaign messaging and value propositions
• Support content creation for landing pages, ads, and marketing assets
• Continuously test and improve copy based on performance

4. Webinar & Podcast Execution

• Assist in planning and executing webinars and podcast initiatives
• Coordinate with internal teams and external speakers
• Drive pre-event outreach and post-event follow-ups
• Repurpose content into campaigns and outbound messaging

5. Lead Management & Lifecycle Support

• Support lead nurturing and follow-up workflows
• Ensure timely engagement with inbound and outbound leads
• Maintain hygiene of CRM and outreach tools

6. Channel & Audience Research

• Identify potential prospects using LinkedIn, communities, and databases
• Build and segment lists based on ICP criteria
• Explore new channels and opportunities for pipeline generation

7. Reporting & Optimization

• Track key metrics such as emails sent, responses, meetings booked, and conversions
• Share regular updates on campaign performance and learnings
• Continuously improve based on data and feedback

Key Metrics of Success

• Number of qualified meetings booked
• Response and conversion rates across outbound campaigns
• Contribution to pipeline generation
• Campaign execution velocity and quality

Required Skills & Experience

• 2–5 years of experience in B2B SaaS / AdTech / MarTech / Inside Sales / SDR roles
• Hands-on experience with cold email, LinkedIn outreach, and/or calling
• Strong copywriting and communication skills
• Ability to execute campaigns independently with minimal supervision
• High ownership and willingness to experiment

Preferred Qualifications

• Experience in AdTech / publisher ecosystem
• Exposure to webinars, podcasts, or event marketing
• Familiarity with tools like CRM, email automation, and prospecting tools
• Prior experience in outbound or SDR roles

Soft Skills

• Strong execution mindset (bias for action)
• Attention to detail and consistency
• Curiosity and willingness to learn
• Ability to work in a fast-paced startup environment

Why This Role Matters

This role is critical to building a consistent bottom-of-funnel engine by combining marketing execution with outbound sales development. You will directly contribute to pipeline growth and gain exposure to full-funnel marketing.

Compensation

• Competitive salary aligned with early to mid-level SaaS roles
• Performance incentives linked to meetings and pipeline contribution

Location & Flexibility

• Hybrid
• Willingness to work closely with global teams and adapt to campaign timelines

We have opening for Australian Client in Gurugram

Job Title: Int. Business Development executive ( Outbound sales process)

Location: Plot No. 270, Phase 2, Udyog Vihar, Sector 20, Gurugram, Haryana 122016

Employment Type: Full-Time

Salary: Negotiable Based on Experience

Industry: BPO/Call Centre

Experience: Minimum 6 months - 3 years in outbound B2B sales role in an international BPO environment (Energy or Telecom preferred)

Working Hours: 4:30 AM IST – 1:30 PM IST (Monday to Friday)

Transportation: Both side cab (within the hiring zone)

Role Overview

We are seeking dynamic and results-driven Business Development Executives to join our B2B International Sales team for the Australian market. This is an exciting opportunity to work with clients in the Energy, Telecom, and Cyber Security sectors, build strong relationships, and drive business growth.

Identify, connect, and engage with potential business clients in Australia.

Job Role: Sales Consultant (Outbound Process)

Location: Noida, Uttar Pradesh | Employment Type: Full-Time

About the Role

We are seeking an experienced Sales Consultant (Outbound Process) to drive revenue growth by engaging with potential clients, managing the full sales cycle, and achieving defined targets. The role involves handling qualified leads from the Telemarketing team, making outbound calls (dialer/manual), and ensuring seamless agreement signings.

Key Responsibilities

• Convert qualified leads into successful closures through outbound calls.
• Manage end-to-end sales processes, including agreement formalities.
• Build and maintain strong client relationships with timely follow-ups.
• Consistently achieve sales targets and report on performance.

Qualifications

• Minimum 12th pass; graduates preferred.
• At least 1 year of outbound sales experience in the US market.
• Strong communication, negotiation, and client-handling skills.

Work Schedule

• US EST working hours (with Daylight Saving adjustments).
• Flexibility to work weekends as required.

Compensation & Benefits

• Salary: Up to ₹42,000 per month + performance-based incentives.
• Complimentary two-way cab service (within 30 km) or ₹3000 travel allowance.
• Annual increments, appraisals, and growth opportunities.
• Supportive and collaborative work environment.

Job Overview:

We are looking for a smart and proactive Business Development Executive with 1–2 years of experience in lead generation and B2B sales. You will be responsible for identifying potential clients, generating high-quality leads, and converting them into qualified opportunities through outreach, communication, and relationship building.

Key Responsibilities:

• Identify and research potential clients through LinkedIn, Google, directories, and B2B databases (LinkedIn, Sales Navigator, etc.)
• Run outbound campaigns via LinkedIn, cold email, and calls to generate interest.
• Qualify leads based on the ideal customer profile and buying intent.
• Maintain and update lead lists and activity in Google Sheets.
• Schedule discovery meetings and demos with qualified prospects.
• Present company offerings confidently and handle objections.
• Follow up with prospects and nurture them through the sales pipeline.
• Work closely with sales and marketing teams to align messaging and improve conversion.

Reporting & Coordination

• Track and report weekly lead and sales activity.
• Collaborate with internal teams to deliver a smooth handoff of warm leads to closers or account managers.

Requirements:

• 1–2 years of experience in B2B lead generation or business development.
• Familiarity with LinkedIn, Apollo, Sales Navigator, or similar outreach tools.
• Basic understanding of the sales funnel and buyer journey.
• Excellent written and verbal communication skills in English.
• Self-starter with strong follow-up skills and attention to detail.
• Comfortable working with sales targets and deadlines.

Location: Noida

Experience: 3+ years

Industry: IT Consulting & Services

Job Overview

Gyanwave IT Consultancy Pvt. Ltd. is seeking a proactive Business Development Executive with 3+ years of B2B experience in IT services. The candidate will focus on generating leads, acquiring clients, and driving business growth in a dynamic market.

Key Responsibilities

• Generate and qualify B2B leads through multiple channels.
• Build and manage client relationships, ensuring long-term partnerships.
• Develop and execute strategies to meet and exceed sales targets.
• Conduct market research to identify new opportunities.
• Prepare and present business proposals and negotiate deals.
• Collaborate with internal teams to deliver tailored solutions.

Requirements

• 3+ years of B2B sales experience, ideally in IT consulting.
• Strong communication, negotiation, and lead generation skills.
• Proven ability to meet sales targets.
• Bachelor’s degree in Business or related field preferred.

Roles and Responsibilities:The incumbent will be:

1.) Responsible for inbound/outbound prospect calls and convert them into sales.

2.) Sell products by establishing and developing relationships with prospects.

3.) Ability to convert high revenue leads.

4.) Ability to retain customers to increase repeat business.

5.) Customer identification, call planning, account management and closing.

6.) Maintain all clients contact details in CRM system (Clients Contacts, Call Reports, Price Quotes, Email Correspondence.

7.) Develop and maintain business plans to achieve sales targets.

Desired profile:

1. Graduate in any stream. Engineering graduates preferred.

2. Experience in online / telesales / telemarketing.

3. Proficiency in spoken English is a must.

4. Familiarity with e-commerce and its components

5. Knowledge on software like Zoho CRM, Salesforce is an added advantage.

6. Highly analytical, self-driven individuals preferred.

Job description

Job Profile:

1. Develop and Maintain proper interaction and reputation with the clients

2. Understand the business needs of the Clients

3. Convince them to invest in new Projects with the Company

4. Outbound process (Website selling)

5. B2B Process

6. Unlimited incentives

Requirement:

Candidates with experience in a website-selling campaign

Open to working in a full-time Day shift job

Only experienced candidates can apply for this job opening.

Fixed Salary - 10% to 20% hike on last drawn salary.

Monthly Sales Incentives

Shift Timing:(10:00pm-6:30am)

6 Days working.

SUNDAY Fixed OFF

FRESHERS are welcome