11+ Integrated marketing Jobs in Mumbai | Integrated marketing Job openings in Mumbai

JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators, and students use JoVE for their research, teaching, and learning. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders as Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India servicing clients in over 60 countries, we are seeking talented and ambitious individuals to join our company.

The Role

We are seeking a dynamic and innovative Marketing Specialist with a passion for the biopharma sector. This role will focus on promoting JoVE’s unique solutions to biopharma companies. The ideal candidate will have a proven track record in B2B marketing, particularly within the life sciences, and will excel in creating content and executing lead-generation marketing campaigns that resonate with biopharma audiences.

Responsibilities

• Develop and execute marketing strategies tailored to biopharma companies
• Design and implement multi-channel marketing campaigns, including email marketing, social media, and paid ads to drive lead generation and audience engagement
• Create completing content for case studies, newsletters, blogs, social media, ads, and email campaigns
• Collaborate with the sales and product teams to align marketing initiatives with business goals
• Engage with industry professionals through events, webinars, and strategic partnerships to expand JoVE’s presence in the biopharma market
• Organize and deliver webinars and events at conferences
• Analyze marketing performance data and leverage insights to optimize strategies. Monitor KPIs such as lead generation, engagement, and conversion rates, providing actionable recommendations for improvements

Requirements

• A Bachelor’s degree in business, marketing, or life sciences
• 5+ years of experience in B2B marketing with a strong focus on the biopharma sector
• Strong understanding of the biopharma industry, including R&D processes and market trends
• Proficiency in marketing automation tools (such as HubSpot)
• Experience with Salesforce and B2B prospecting tools, such as LinkedIn Sales Navigator
• Excellent written and verbal English communication skills
• Strong analytical and problem-solving skills

Why Join JoVE?

• When working with JoVE, you can expect a compensation package competitively placed within the local market.
• You will make a direct impact in accelerating science research and in improving student learning in science education.
• Opportunity to work with global teams and in an environment that promotes innovation and collaboration.
• Our strong promotion from within culture draws a clear path to advance your career with us.

The RPA Business Analyst will play a key role in analysing banking processes to identify opportunities for automation and optimization using Robotic Process Automation (RPA) tools. With experience in the banking domain, the candidate will collaborate with stakeholders, gather requirements, document processes, and work closely with RPA developers to design, implement, and improve automated workflows.

About the company:

Ketto is Asia's largest tech-enabled crowdfunding platform with a vision - Healthcare for all. We are a profit-making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors, we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create a large-scale impact on a daily basis by taking our product to the next level

Role Overview:

Ketto, Asia's largest crowdfunding platform, is looking for an innovative Product Analyst to take charge of our data systems, reporting frameworks, and generative AI initiatives. This role is pivotal in ensuring data integrity and reliability, driving key insights that fuel strategic decisions, and implementing automation through AI. This position encompasses the full data and analytics lifecycle—from requirements gathering to design planning—alongside implementing advanced analytics and generative AI solutions to support Ketto’s mission.

Key Responsibilities

●  Data Strategy & Automation:

○ Lead data collection, processing, and quality assurance processes to ensure accuracy, completeness, and relevance.

○ Explore opportunities to incorporate generative AI models to automate and optimize processes, enhancing efficiencies in analytics, reporting, and decision-making.

●  Data Analysis & Insight Generation:

○ Conduct in-depth analyses of user behaviour, campaign performance, and platform metrics to uncover insights that support crowdfunding success.

○ Translate complex data into clear, actionable insights that drive strategic decisions, providing stakeholders with the necessary information to enhance business outcomes.

●  Reporting & Quality Assurance:

○ Design and maintain a robust reporting framework to deliver timely insights, enhancing data reliability and ensuring stakeholders are well-informed.

○ Monitor and improve data accuracy, consistency, and integrity across all data processes, identifying and addressing areas for enhancement.

●  Collaboration & Strategic Planning:

○ Work closely with Business, Product, and IT teams to align data initiatives with Ketto’s objectives and growth strategy.

○ Propose data-driven strategies that leverage AI and automation to tackle business challenges and scale impact across the platform.

○ Mentor junior data scientists and analysts, fostering a culture of data-driven decision-making.

Required Skills and Qualifications

●  Technical Expertise:

○ Strong background in SQL, Statistics and Maths

●  Analytical & Strategic Mindset:

○ Proven ability to derive meaningful, actionable insights from large data sets and translate findings into business strategies.

○ Experience with statistical analysis, advanced analytics

●  Communication & Collaboration:

○ Exceptional written and verbal communication skills, capable of explaining complex data insights to non-technical stakeholders.

○ Strong interpersonal skills to work effectively with cross-functional teams, aligning data initiatives with organisational goals.

●  Preferred Experience:

○ Proven experience in advanced analytics roles

○ Experience leading data lifecycle management, model deployment, and quality assurance initiatives.

Why Join Ketto?

At Ketto, we’re committed to driving social change through innovative data and AI solutions. As our Sr. Product Analyst, you’ll have the unique opportunity to leverage advanced data science and generative AI to shape the future of crowdfunding in Asia. If you’re passionate about using data and AI for social good, we’d love to hear from you!

Role - Manager (Paid Social)

About Company :-

Our Client is the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager -Social to join us. As part of the largest media agency in India, you’ll have the opportunity to leverage the scale that comes with the job. You will become an integral part of this growing team and will be working with both internal teams and external parties to ensure campaign delivery objectives are met.

This team is responsible for delivering international solutions, particularly in APAC & EMEA, with some global influence. You will enjoy working in a collaborative team environment and will hold a ‘can do’ attitude with the passion to learn and grow.

At APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role :-

This role reports to the Associate Director -Social

What your day job looks like at Hub:

·        Making Strategies and Planning

·        Execution and Optimization for Paid campaigns across social media platforms

·        Creating Performance reports & review deck for clients

·        Understanding the projects and client’s requirements & deliver accordingly.

What you’ll bring:

·        Should be able to multitask and handle multiple clients at one time

·        Hands on experience in social media advertising and ad creation & optimization 

·        Active interest in digital, Paid media, planning, strategizing, web analytics and other aspects of performance marketing.

·        Team Management

Minimum qualifications:

·        4-6 years of Experience of running paid social campaigns

·        In-depth knowledge of social platforms (Facebook, Twitter, LinkedIn, Snapchat etc.)

·        Have created Media plans for client briefs

·        Excellent communication and interpersonal skills

·        Proficiency in MS-Office and Social Media Management Tools like SocialFlow, Sprinklr, etc.

● In-depth knowledge of full-stack development principles and best practices.

● Expertise in building web applications with strong proficiency in languages like Node.js, React, and Go. 

● Experience developing and consuming RESTful and gRPC API Protocols.

● Familiarity with CI/CD workflows and DevOps processes. 

● Solid understanding of cloud platforms and container orchestration technologies.

● Experience with Kubernetes deployment and workflows using tools like Argo.

● Experience applying AI/ML models to optimize workflows or enhance product features, with familiarity in frameworks like TensorFlow, MLflow, Kubeflow, or PyTorch. 

● Experience fine-tuning existing AI/ML models to adapt to specific use cases or datasets, ensuring optimized performance. 

● Experience with Workflow Orchestration tools like Temporal and Windmill.

● Strong background in System Design. 

● Hands-on experience with Queuing Mechanisms such as RabbitMQ, Redis, and Kafka. 

● Experience with designing and building user-friendly interfaces using Tailwind CSS and Radix UI. 

● Excellent understanding of distributed systems, databases, and APIs. ● A passion for writing clean, maintainable, and well-documented code. ● Strong problem-solving skills and the ability to work independently as well as collaboratively. 

● Excellent communication and interpersonal skills. 

Bonus points if you have: 

● Experience with building self-serve platforms or user onboarding experiences.

● Familiarity with Infrastructure as Code (IaC) tools like Terraform.

● A strong understanding of security best practices for Kubernetes deployments.

● Grasp on setting up Network Architecture for distributed systems. 

• understanding of the front-end and back-end processes;
• ability to work with HTML / CSS;
• ability to work with databases;
• understanding of programming templates and architecture design guidelines;
• profiling and optimizing applications.

Mosaic Wellness, which includes 2 sister brands (https://manmatters.com/">Man Matters & https://bebodywise.com/">Bodywise), is an early-stage start-up in the digital health & wellness space, teeming with innovation & creativity. 

We are based out of Mumbai and actively looking for a dynamic SEO & Branding Content Specialist to join our expanding family! We are looking for someone who can understand the consumers' pulse, represent our expert brand voice, and curate brilliant SEO-friendly blogs and articles to propel our organic growth. 

The SEO & Branding Content Specialist will extensively work towards curating highly engaging original blog content and overall content for the website, and the content that goes out written from the brand. To be considered for this position, your arsenal must include superior writing and editing skills with a sound understanding of User Intent, Social Media, Competition Overview, Culture.

We need someone who can give all our long-form content assets a distinct SEO-friendly voice that seamlessly weaves in with our brand story & and helps improve our organic rankings and traffic. 

Key Responsibilities:

• To understand Man Matters and Bodywise’ brand tone, core message and target audience
• To conceptualize and create blog content with quick turnaround time
• To curate highly engaging and shareable content that’s medically informative and accurate
• To comfortably come up with blog topic ideas with keyword research and competitor analysis
• To make a very strategic structure for blog content ideas 
• To write compelling articles and assisting their promotion through Social Media campaigns
• To edit existing blog posts and articles based on the quality, what is working, and scope of additional information
• To understand the brand to analyze and curate relevant content
• To identify easy-win health topics that can easily rank on top in the SERPs
• To use various online tools- GSC, SEMRush, etc to come up with topic ideas and keywords

What are We Looking for?

• 1-3 years of experience
• Highly proficient in English Language with impeccable writing and editing skills
• An in-depth understanding of user-intent and online landscape- what users want
• A strong sense and understanding of editorial know-hows
• A sound understanding and interest towards strategizing informational blogs and improving their engagement for Organic Traffic
• Strong organizational and planning skills and is capable to get qualitative work done under pressure with a quick turnaround time
• Is very passionate and stays on top of all the best practices related to digital healthcare news, blogs, and user experience
• Knows how to prioritize work with ease
• Can write highly informative technical health articles that are keyword optimized without breaking a sweat
• Is curious and isn’t shy to experiment with newer forms of digital communication and is enthusiastic about the overall ecommerce landscape
• Detail, efficiency and timeline oriented content zealot

Skills Required: Fluent in English, Writing Skills, Grammar Nazi, Analytical Skills, Strategic Thinking, Flair for Structured Formatting and Layouts, Comfortable with Google Docs & Sheets