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Associate - Video Production and Content Production (B2C, Fin-Tech)
Banking Industry
Associate - Video Production and Content Production (B2C, Fin-Tech)

Associate - Video Production and Content Production (B2C, Fin-Tech) at Banking Industry · Pune · 3 - 5 years · ₹7L - ₹9L / yr · Posted 26 Dec 2025

Peak Hire Solutions's logo

Associate - Video Production and Content Production (B2C, Fin-Tech)

at Banking Industry

Agency job
3 - 5 yrs
₹7L - ₹9L / yr
Pune
Skills
Digital Marketing
Project Management
Adobe Premiere Pro
Artificial Intelligence (AI)
Adobe After Effects
Motion graphic design
Graphic Designing
Video Editing
Adobe Photoshop
Content Strategy
Content Marketing
Content Management System (CMS)
Marketing
Social Media Marketing (SMM)
Marketing Strategy
Technology Marketing
Facebook Marketing
Email Marketing
B2B Marketing
Copy Writing
skill iconGoogle Analytics
Content Writing
Web content
Report Writer
Web content management
Enterprise content management
Video production
Adobe Premiere
Final Cut Pro
Final Cut Pro X
Scripting
Product demonstration
Storyboarding
Adobe Content Server
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Performance Testing
Performance analysis
Final Cut Studio
Videography
Video Making
Videoconferencing
Video codecs
Video game development
Video on demand
Video compression
Video streaming

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

  • Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
  • Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)


Production:

  • Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
  • Creating the monthly production pipeline, review and edit every piece of video content that is produced
  • Explore AI-based and production automation tools to help create communication stimuli at scale
  • Manage our agency and partner ecosystem to support high-scale video production
  • Manage the monthly production flow and maintain data sheets to enable ease of tracking
  • Increase CTR, Views and other critical metrics for all video production


Project Management:

  • Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
  • Plan and manage video production schedules, ensuring timely delivery of projects within budget
  • Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
  • Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
  • Coordinate with the content team to integrate video content on the platforms
  • Maintain an archive of video assets and ensure proper documentation and tagging


Capabilities:

  • Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
  • Work with technology teams to explore Gen AI tools to deliver output at scale and speed
  • Identifying opportunities for new formats and keeping up with trends in the video content space


Customer obsession and governance:

  • Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
  • Zero tolerance for content and communication errors
  • Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
  • Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
  • Create checks and balances in the system so that all customer-facing content is first time right, every time


Performance tracking:

  • Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
  • Gauge efficacy of video content produced, and drive changes wherever needed
  • Provide regular reports on video performance, identifying trends, insights, and areas for improvement


IDEAL CANDIDATE:

Qualifications:

  • Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
  • Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.


Work Experience:

  • 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage


Skills:

  • Excellent command over the English language
  • Hands-on experience of copywriting, editing, and creating communication
  • Ability to handle complex briefs and ideate out of the box
  • Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
  • Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
  • Detailed orientation & very structured thinking, think of customers' entire journey and experience
  • Strong communication and collaboration skills to effectively work with diverse teams
  • Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
  • Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
  • Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
  • software (e.g., Adobe After Effects, Photoshop)


PERKS, BENEFITS, WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

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  • Analytics and reporting
  • Excellent creativity and communication

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  • YouTube growth
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  • AI content tools

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Candidates should complete a practical assignment before final selection.

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Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

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Junior: 0–2 years

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Senior: 5+ years

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  • Experience with performance or direct-response ads
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Why you'll love it here

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  • Edit and assemble video sequences using professional editing software.
  • Create smooth transitions, camera movements, cinematic effects, and other visual enhancements.
  • Maintain consistency in characters, environments, lighting, colors, and visual style across multiple shots.
  • Work closely with designers, creative teams, and project managers to understand creative requirements.
  • Make revisions based on feedback and deliver projects within agreed timelines.
  • Explore and test new AI video-generation tools and creative workflows to improve quality and production efficiency.
  • Ensure all final videos meet required visual, technical, and quality standards.


Required Skills

Generative AI

Hands-on exposure to AI tools such as:

  • Runway
  • Kling
  • Veo
  • Pika
  • Luma
  • Midjourney
  • Adobe Firefly
  • Stable Diffusion / Flux
  • Other emerging AI video and image-generation platforms


Experience with prompt engineering for generating images and videos is required.

VFX & Video Production

  • Adobe After Effects
  • Adobe Premiere Pro
  • Adobe Photoshop
  • Basic knowledge of DaVinci Resolve, Blender, Cinema 4D, Maya, or Nuke will be an advantage.
  • Understanding of:
  • Compositing
  • Rotoscoping
  • Motion tracking
  • Masking
  • Green-screen/chroma key
  • Color correction
  • Motion graphics
  • Basic animation
  • Video editing


Experience

  • 2–3 years of professional experience in VFX, video editing, motion graphics, animation, digital content creation, or a related field.
  • Practical experience creating videos using Generative AI tools.
  • Experience working with After Effects and Premiere Pro.
  • Ability to combine AI-generated content with conventional VFX and post-production techniques.
  • Experience in advertising, social media, product videos, entertainment, branding, or digital content creation is preferred.


Good to Have

  • Basic knowledge of 3D modeling and animation.
  • Experience with Blender, Cinema 4D, Maya, or Unreal Engine.
  • Familiarity with ComfyUI, ControlNet, LoRA, Stable Diffusion, or similar AI workflows.
  • Understanding of cinematography, camera angles, lighting, composition, and storytelling.
  • Experience creating short-form content for YouTube, Instagram, LinkedIn, and other social platforms.
  • Ability to experiment with new AI tools and quickly learn emerging technologies.


Candidate Profile

The ideal candidate should be:

  • Creative and visually driven
  • Comfortable experimenting with new AI technologies
  • Strong in visual storytelling
  • Good at combining AI + VFX + video editing
  • Detail-oriented with an eye for quality
  • Able to work on multiple projects and meet deadlines
  • Open to learning new AI tools and production techniques


Key Skills

AI Video Generation | Generative AI | VFX | Video Editing | Motion Graphics | After Effects | Premiere Pro | Photoshop | AI Image Generation | Prompt Engineering | Compositing | Rotoscoping | Motion Tracking | Chroma Keying | Animation

Portfolio Requirement

Portfolio / Showreel is mandatory.


Candidates should share examples of their work demonstrating:

  • AI-generated videos
  • VFX/compositing
  • Motion graphics
  • Video editing
  • Creative visual content


Candidates with a strong combination of AI video-generation skills and traditional VFX expertise will be preferred.

 

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Hiraya Digital
at Hiraya Digital
2 candid answers
Human Resources
Posted by Human Resources
Remote only
1 - 5 yrs
₹1L - ₹4L / yr
Copy Writing
Proofreading
Social media management
Content Strategy
Content Marketing
+1 more

Location: Remote

Experience: 1–3 Years

Job Type: Full-Time

We are looking for a Content Strategist & Social Media Coordinator to plan content strategies, manage social media calendars, and ensure timely publishing across platforms.

Key Responsibilities

  • Develop monthly content strategies and social media calendars.
  • Plan content pillars, campaigns, trends, and promotional content.
  • Coordinate with content writers, graphic designers, and video editors.
  • Schedule and publish posts, reels, stories, and Google Business Profile content.
  • Ensure content is accurate, on-brand, and published on time.
  • Monitor social media trends and content performance.
  • Manage multiple brands and deadlines efficiently.

Requirements

  • 1–3 years of experience in content strategy or social media management.
  • Strong understanding of social media platforms and content planning.
  • Good communication and organizational skills.
  • Ability to manage multiple brands and projects.
  • Experience with social media scheduling tools is a plus.
  • Experience with F&B or agency clients is preferred.


Read more
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