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Associate - Video Production and Content Production (B2C, Fin-Tech)
Banking Industry
Associate - Video Production and Content Production (B2C, Fin-Tech)

Associate - Video Production and Content Production (B2C, Fin-Tech) at Banking Industry · Pune · 3 - 5 years · ₹7L - ₹9L / yr · Posted 26 Dec 2025

Peak Hire Solutions's logo

Associate - Video Production and Content Production (B2C, Fin-Tech)

at Banking Industry

Agency job
3 - 5 yrs
₹7L - ₹9L / yr
Pune
Skills
Digital Marketing
Project Management
Adobe Premiere Pro
Artificial Intelligence (AI)
Adobe After Effects
Motion graphic design
Graphic Designing
Video Editing
Adobe Photoshop
Content Strategy
Content Marketing
Content Management System (CMS)
Marketing
Social Media Marketing (SMM)
Marketing Strategy
Technology Marketing
Facebook Marketing
Email Marketing
B2B Marketing
Copy Writing
skill iconGoogle Analytics
Content Writing
Web content
Report Writer
Web content management
Enterprise content management
Video production
Adobe Premiere
Final Cut Pro
Final Cut Pro X
Scripting
Product demonstration
Storyboarding
Adobe Content Server
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Performance Testing
Performance analysis
Final Cut Studio
Videography
Video Making
Videoconferencing
Video codecs
Video game development
Video on demand
Video compression
Video streaming

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

  • Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
  • Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)


Production:

  • Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
  • Creating the monthly production pipeline, review and edit every piece of video content that is produced
  • Explore AI-based and production automation tools to help create communication stimuli at scale
  • Manage our agency and partner ecosystem to support high-scale video production
  • Manage the monthly production flow and maintain data sheets to enable ease of tracking
  • Increase CTR, Views and other critical metrics for all video production


Project Management:

  • Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
  • Plan and manage video production schedules, ensuring timely delivery of projects within budget
  • Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
  • Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
  • Coordinate with the content team to integrate video content on the platforms
  • Maintain an archive of video assets and ensure proper documentation and tagging


Capabilities:

  • Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
  • Work with technology teams to explore Gen AI tools to deliver output at scale and speed
  • Identifying opportunities for new formats and keeping up with trends in the video content space


Customer obsession and governance:

  • Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
  • Zero tolerance for content and communication errors
  • Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
  • Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
  • Create checks and balances in the system so that all customer-facing content is first time right, every time


Performance tracking:

  • Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
  • Gauge efficacy of video content produced, and drive changes wherever needed
  • Provide regular reports on video performance, identifying trends, insights, and areas for improvement


IDEAL CANDIDATE:

Qualifications:

  • Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
  • Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.


Work Experience:

  • 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage


Skills:

  • Excellent command over the English language
  • Hands-on experience of copywriting, editing, and creating communication
  • Ability to handle complex briefs and ideate out of the box
  • Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
  • Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
  • Detailed orientation & very structured thinking, think of customers' entire journey and experience
  • Strong communication and collaboration skills to effectively work with diverse teams
  • Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
  • Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
  • Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
  • software (e.g., Adobe After Effects, Photoshop)


PERKS, BENEFITS, WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

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Company: Sisuni Technology Pvt Ltd

Department: Marketing & Creative

Role: Digital Marketing & Content Creator

Experience: 2–5 years preferred

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  • Plan and optimize Google Ads and Meta Ads campaigns.
  • Conduct SEO and keyword research.
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  • Monitor campaign performance and improve ROI.
  • Conduct competitor and market research.
  • Prepare weekly and monthly marketing reports.

2. Content Creation

  • Create social media posts, carousels and promotional creatives.
  • Develop Reels, Shorts and other short-form video content.
  • Write captions, advertising copy, blogs and website content.
  • Create content calendars and campaign concepts.
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  • Use Canva, Adobe or equivalent creative tools.

3. AI & Modern Marketing Tools

  • Use AI tools responsibly for content ideas, copywriting and research.
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  • Improve productivity through marketing automation.

4. Analytics & Growth

  • Track reach, engagement, leads, conversions and campaign costs.
  • Use Google Analytics and platform analytics.
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  • Recommend improvements based on data.
  • Maintain a clear record of marketing activities and results.

Required Skills

Must-have:

  • Digital marketing
  • Social media marketing
  • Content creation
  • Copywriting
  • Video editing
  • Canva / Adobe
  • SEO fundamentals
  • Google Ads
  • Meta Ads
  • Lead generation
  • Analytics and reporting
  • Excellent creativity and communication

Good to have:

  • WordPress/CMS
  • Email marketing
  • CRM knowledge
  • Marketing automation
  • YouTube growth
  • LinkedIn B2B marketing
  • Basic photography
  • AI content tools

Key Performance Indicators (KPIs)

The employee will be evaluated based on measurable results, including:

  • Qualified leads generated
  • Social media growth
  • Engagement rate
  • Website traffic
  • Content output and consistency
  • Advertising performance
  • Cost per lead
  • Conversion rate
  • SEO improvement
  • Campaign ROI
  • Quality and creativity of content
  • Timely completion of marketing tasks

Candidate Practical Test

Candidates should complete a practical assignment before final selection.

Test: 7-Day Digital Marketing Campaign

Prepare a campaign for Sisuni Technology Pvt Ltd containing:

  1. 3 social media posts
  2. 2 Reel/Shorts concepts
  3. 7-day content calendar
  4. 3 advertising captions
  5. Target audience definition
  6. Basic Meta or Google Ads strategy
  7. 10 relevant keywords/hashtags
  8. One promotional creative
  9. One short video/Reel
  10. Expected KPIs and measurement method

Candidate Evaluation

Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

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Junior: 0–2 years

Focus on execution, content creation and social media.

Mid-Level: 2–5 years

Should independently manage campaigns, content, ads, SEO and reporting.

Senior: 5+ years

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Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads

A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.


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₹2L - ₹3L / yr
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Job Title: AI Visual Content Creator

Location: Gurugram, India (On-site / Hybrid)

Type: Full-time

About the Role

We're looking for a creative and technically sharp AI Visual Content Creator to join the Famepilot team. You'll be responsible for producing high-quality graphics, motion content, and AI-generated videos that support our product, marketing, and client storytelling needs.

What You'll Do

Design engaging static and animated graphics for social media, product UI, pitch decks, and client reports

Create short-form AI videos, reels, and explainer content using generative AI tools

Use tools like Midjourney, RunwayML, Kling, Sora, Adobe Firefly, Canva AI, HeyGen, and similar platforms

Collaborate with the product and marketing team to translate ideas into compelling visuals

Maintain brand consistency across all creative output

Stay current with the latest AI creative tools and bring new capabilities to the team

What We're Looking For

1–3 years of experience in graphic design, motion graphics, or digital content creation

Hands-on experience with at least 3–4 AI creative tools (image gen, video gen, or voice/avatar tools)

Proficiency in Adobe Suite, Figma, or Canva for base design work

Strong aesthetic sensibility and attention to detail

Ability to work fast, iterate quickly, and manage multiple briefs simultaneously

A portfolio showcasing AI-generated or AI-assisted creative work

Good to Have

Experience creating content for SaaS, F&B, or hospitality brands

Familiarity with brand guidelines and enterprise design standards

Basic video editing skills (CapCut, Premiere, or similar)

Work Location: In person


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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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