About this Role With FamPay's mission being to become the most loved brand among the digital native young cohort of India, a Brand Manager at FamPay is the one-person hub that works closely with several teams - internal and external. You ensure that everything about FamPay resonates with the Brand's values and is manifested effectively across teams. With teenagers being our primary target group, it shouldn't come as a surprise that the role requires you to be creative & unconventional with respect to your creatives & strategies. Apply if you have prior experience in a similar role. At FamPay, we are creating a unique and one of it's kind brand for teenagers in India. It's not been targeted yet, so there's a huge room for being creative. Join us in building a brand that's loved by all teenagers in India. On the Job Setting up the brand bible for various products and audiences Making sure that the brand is consistent across various platforms Setting up brand guidelines to be followed for communication, social media, merchandise, product and other assets of the company Plan, lead and execute the projects required to boost our brand presence Collaborate with Creative Team, Growth Team & others for execution of projects Partner with creative agencies, research and media partners to create integrated marketing plans Taking up initiatives to position our brand Strategize, develop and execute marketing interventions at FamPay Develop accurate projects priorities, schedules and execution of Mass marketing campaigns. Requirements 4 - 7 years total experience Worked with a B2C tech startup in Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term Extremely empathetic towards understanding of the user groups: Teenagers and their parents Should be excited about building a brand for teenagers Up to date with recent trends and social media Good understanding of business dynamics in India Proactive personality and self-driven Takes ownership and has whatever it takes attitude Excited to work in a fast-paced environment Excellent communication and interpersonal skills Enthusiastic about early stage start-ups
All of our team members are expected to learn, learn, and learn! We are working on cutting edge technologies and areas of artificial intelligence that have never been explored before. We are looking for motivated people with strong skills that want to work on problems and challenges they have never worked on before. All of our team members wear multiple hats so you will be expected to simultaneously work on multiple aspects of the products we ship. We are looking for a talented Technical Content Marketing Manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a technical writing background, that has experience with enterprise software solutions. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends in new technology areas. Proof of previous work will be asked during the interview process to assess technical writing abilities. Ultimately, you should be able to expand our company’s digital footprint and brand awareness. Responsibilities Design content marketing strategies and set short-term goals Undertake content marketing initiatives to achieve business targets Collaborate with design and writing teams to produce high quality content Develop editorial calendar, delegate tasks and ensure deadlines are met Deliver engaging content on a regular basis and inspire team members Edit, proofread and improve content Optimize content considering SEO and Google Analytics Analyze web traffic metrics Share content through various channels, ensuring strong web presence Receive customer feedback and generate ideas to increase customer engagement Required Qualifications/Skills: Experience with SaaS and AI technology a must Proven work experience as a Content Marketing Manager Proficiency in MS Office/Google GSuite, or other Content Management Software Experience with Adobe product suite or similar software to create marketing material Understanding of web publishing requirements Prior experience with developer blog sites such as Medium, HackerNews, Quora, Stack Overflow. Editorial mindset with an ability to predict audience preferences Hands on experience with SEO and web traffic metrics Expertise in social media platforms Project management skills and attention to detail Excellent communication and writing skills in English is a must BSc degree in Marketing, Journalism or relevant field Must be a technology enthusiast that keeps up to date with the latest trends
Location: Bangalore Educational Qualification: MBA or Any Graduate Experience: 3 – 7 Years Job Responsibilities: Build and manage content editorial calendar that attracts the qualified audience. Content creator to expand ShieldSquare’s digital footprint, awareness, subscribers, and leads by writing and publishing various types of enterprise contents regularly. Collaborate with data scientists, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience. Audience and market focused blogs/whitepapers to attract site visitors through search, social media, and email subscribers. Create resources (Web-copy, infographics, guides, templates, etc.,) each month to support internal teams’ reports and other important metrics. Convince others that your creative ideas are worth investing time and effort. This role is at the core of the marketing team, and others will rely on your work every single day. Requirements: 3+ years of content marketing experience Creative, versatile, and process-driven technology content creator Experience of producing content (Web-copy, White papers, Case studies, Industry Reports, Blog posts, Infographics, etc.,) for technology enterprises Strong writing skills with grammatically correct content. Need to have channel-specific knowledge (Blog, SlideShare, Facebook, Twitter, etc.) Experience in building audiences either online or offline.
Pocket52 is a data-driven E-Sports Platform, crafted with love and passion by an outstanding team of Visionaries, Avid Gamers, Business Moguls & Technology Gurus. Bringing live & connected games such as Poker & Rummy to your devices with real-time multiplayer action together, anywhere, anytime.Pocket52 got certified as India's First Cryptographically Secured Random Number Generator Poker Platform Powered by Lava-Lamps. We are a funded start-up, raised funds from Speciale Invest and couple or marque angel investors. We are growing 5x :DWe’re looking for an experienced digital marketer to join us. This profile involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly.In the role of a digital marketer, you'll be involved in developing an organization's multi-channel communication strategies and may work across several areas, or specialize in a few.Responsibilities:-Managing paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance-Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI's.-Optimizing campaigns across multiple channels to deliver the best return on investment-You identify replicable marketing strategies, tactics, and channels that address business pain points and convey product benefits to drive new customer acquisition - with an implement, test, and measure mindset-You write content for marketing ads, campaigns and landing pages-You test different value propositions and messages across different channels to find the best angle to introduce our product for each target group-You build and run A/B tests across landing pages and the homepageREQUIREMENTS:-Having an entrepreneurial mindset-Fast and willing to learn-Understanding of statistics and ability to support hypotheses with data-Experience in performance marketing & SEO-A/B Testing and Data Analytics experience-Being curious and creative-Being relentless in pursuit of growth-Preferred to have experience in Hotjar, Semrush, Hubspot and/or other similar tools within the growth stack1. Plays the games with some measure of desire to improve. - Of course, we want you to be someone who plays the games we create our tools around. Playing them may be enough, but to communicate to players effectively you must have some sort of latent desire to improve…No we don’t care if you are Bronze or Diamond.2. Self-initiated, fast learner with a positive attitude. - We don’t want to tell you what to do all the time. Hopefully, you will tell us what we need to be doing. - We want “can do” people, not “can’t do” people. In our experience, passion breeds enthusiasm, which breeds a strong desire to learn. That’s why we want to know you care.3.Strong sense of team spirit thriving in a fast-paced environment. - Think of our team as a ranked team, we strive for excellence and don’t waste each other's time with BS. - We all support each other, but that also means being good critics. - Be able to take criticism! That is the only real path to improvement!About Us - - Marquee Entrepreneurs from Education, Consumer Service, Content Platform Verticals with a history of successful exits.- Co-Founder of Plancess, ranked among top 3 Ed-Tech companies by 2015, sold to Career Point Group- Co-Founder of TimeMyTask, a pioneer in on-demand hyperlocal home cleaning startups, sold it to MyDidi- A combined experience of 30+ years across domains, having an experience of building capacious teamsAmazing Perks:Awesome Office | Unlimited Poker Gaming (U can win a lot of cash if u become a pro) | Intellectual Exchange & Satisfaction | Discussion War-Rooms | Free Medical Insurance | Free snacks, because we need fuel! | Free coffee, because how else are you going to pound away at the keyboard all day? | Relaxed dress code | Employee Performance Bonuses | Commuter stipend | Flexible work schedules | TGIF | Pet-Friendly Office
About GetMyUniGetMyUni is a Times Internet-backed ed-tech start-up disrupting the college admissions space in India. We are a social college search platform that empowers students with making the most important decision of their life - choosing a college, by providing them access to exhaustive college information, data points, the student is given ratings, reviews, forums, and a student connect platform.For colleges, we are a one-stop student recruitment solution equipping them withHigh-Quality Student LeadsHighly Cost Optimal Marketing and Communication solutionsJob Responsibilities :- Ideate and create compelling content for web and social media platforms- Attention to detail in implementing the best SEO practices- Knowledge of SEO/ User-friendly content for a website- Collaborating with other departments to create narrative and informative content - An opportunist for finding and developing new ideas for web content by doing keyword research and competitor analysis.Skills Required :- Proficiency in English (written and verbal).- Proficient in MS Office (Excel, Word, and Powerpoint).- Excellent interpersonal skills.Career Roadmap with us: - First Six Months [Concentration in Core Content]- Learning to design content that both humans and search engines will love- Understanding how to cater to content based on user behavior using advanced tools such as:- Google Webmaster and Analytics- Google Trends- Get professionally trained in editing and proofreading web content- Get creative with video and pictorial representation of web content- Next One Year [Concentration in Content + SEO]- Become fluent in analysis - Competitors and Keywords- Get hands-on experience with Advanced SEO Tools- SEMRush- Ahref- Screaming Frog- Crazy Egg- Expertise in technical and Off-page SEO- Next Six Months [Concentration on Product Development]- Developing products or sub-products from the ideation stage to the implementation stage- Creating the entire structure of a web portal and prototyping- Setting up roadmaps and strategies for product performance- Effective inter-team communication and coordination- Use product management tools
Job Description and skill requirements Digital Marketing Manager (This role will come with Sales Targets and commensurate rewards) Role Plan and execute digital marketing campaigns across different digital marketing platforms Understanding of SEO/SEM, Marketing database, email and display campaigns Design, build and maintain Social Media presence Thorough monitoring of all social media ,digital spends and optimizing the budgets Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Brainstorm new and creative growth strategies Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Experience in setting up and optimizing Google AdWords campaigns Skill Requirements: Self-Starter and a go getter! Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role Understanding of digital marketing landscape, concepts and best practices. Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.) Analytical mindset and critical thinking. Excellent communication and interpersonal skills.
A little about Flynote (www.flynote.in): Flynote is an international vacation platform with a belief that the best way to plan your trip is to speak to someone who has lived there. To get this done, we work with a global community of travel enthusiasts (Flynote Fellows) who travel and experience the world on our sponsorship. We then leverage this experience to monetise their passion for travel, using Flynote’s Technology Platform to plan & book highly tailored itineraries for our holidaying customers. Founded by IIT Kanpur-ians in 2018, we are backed by some of the largest venture capital firms in the world & labelled as one of the top 15 early stage startups in Asia. We are looking for great talent to join as earliest members of our team and make the world travel. Media: CNBC: http://bit.ly/2XB70FQ YourStory: http://bit.ly/2ID2CTr Techcrunch: https://tcrn.ch/2ICn46E As a Social media marketing specialist your major responsibilities revolve around acquisition of travellers (leads) from social media channels such as Facebook & Instagram. This role requires you to take the ownership of the following responsibilities : Research on current benchmark trends, audience preferences and then design strategies for paid acquisition via social media Managing a budget to be spent on social media ads Design and execute social media ads and align the goals of marketing, revenue and supply team Brainstorm new and creative growth strategies for paid acquisition Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) Diligently infuse tracking parameters and UTMs in the campaigns. Identify trends and insights, and optimize spend and performance based on the insights Align and leverage resources from the tech team, content team, supply team and revenue team to further optimize your campaigns. Identify potential new audience (eg :- lookalike audience) and leverage existing customer base by running remarketing Ads. Requirements: Proven work experience as a Social Media Marketing specialist in an experience, travel or hospitality industry. Worked on lead generation campaigns. Was involved in managing a marketing budget of 1Cr+ every month. Ability to present and communicate ideas and strategies. An ability to multitask, to work on a number of projects at once with multiple managers. Facebook Blueprint Certification is preferred but not a must.
Content Marketing Manager – Job Description About DataWeave Powered by AI, DataWeave provides Competitive Intelligence as a Service to retailers and consumer brands by aggregating and analyzing data from the Web at massive scale. While retailers use DataWeave’s Retail Intelligence product to make smarter pricing, assortment, and promotion decisions to drive profitable growth, consumer brands use DataWeave’s Brand Analytics product to govern their online brand presence, optimize their Share of Voice, and drive improved e-commerce shelf velocity. DataWeave’s Counterfeit Products Detection Solution was awarded as one of the “Best 50 Innovative Applications of Artificial Intelligence” by NASSCOM in 2018. Also, our competitive intelligence platform won the NASSCOM Emerge 50 Award in 2016. Some of the world’s largest and most popular retailers and brands have consistently trusted DataWeave, including the likes of Overstock, Metro Cash & Carry, OfferUp, Adidas, Dorel, and Netgear. Marketing @DataWeave The marketing team at DataWeave wakes up to take unique challenges head on in an industry ecosystem that’s only now beginning to consolidate and mature globally. This affords marketeers the opportunity to mould the story of a rapidly growing company like DataWeave as well as the space it operates in. We serve markets around the world, including Unites States, Europe, India, the Middle East, and South East Asia. We target a variety of industry verticals, including retail, e-commerce, consumer brand manufacturing, and investment firms. As a result, marketing at DataWeave is a rich learning experience and a crash course in engaging multiple audiences across the breadth and depth of organization levels using relevant content across diverse communication channels. Join the team today! Job Summary At DataWeave, we are seeking to hire an experienced content marketing manager who can develop and disseminate engaging and high-quality content across diverse media that speaks to a variety of personas in the retail and consumer brand industries. The selected candidate will work with the marketing team and liaise closely with several internal stakeholders at DataWeave to conceptualize and execute on marketing-oriented content on an ongoing basis. Responsibilities: Devise the content marketing plan for DataWeave and own the entire content value chain – the roadmap, ideation, writing, and dissemination. Define the success metrics. Write consistently on a wide variety of topics relevant to retailers and consumer brands that are looking to compete profitably in the online world. Generate content for a variety of platforms, such as blogs, website, articles, press releases, case studies, industry reports, guides, white papers, videos, and other emerging formats. Collaborate with internal stakeholders to source information on a consistent basis. Create persona-oriented content for marketing collaterals, brochures, presentations, scripts, at-a-glance docs, etc. that can be used by internal sales teams to have more engaged conversations with prospects. Understand and translate the benefits of DataWeave’s product suite, which includes proprietary AI/ML, deep learning, and data science technologies, to a business-focused audience. Utilize internal domain expertise and perform secondary research to gather useful information and create content that is innovative and original. Brainstorm and collaborate with the product, marketing, and data science teams for new ideas and concepts. Conduct rigorous quality checks on every piece of content produced. Ensure all-around consistency in the style, fonts, and images used, as well as the overall tone of the content. Requirements: 4-8 years’ proven experience as a content writer, media expert, technology journalist, research analyst, or writing for an agency, especially for a B2B audience. Exceptional verbal and written communication skills with the ability to produce diverse types of content around the same subject matter, based on the communication medium. Any experience writing in the areas of retail, e-commerce, data analytics, or artificial intelligence would be an advantage. Bachelor’s degree or higher in journalism, media communications, engineering, or equivalent fields Creative thinker with the ability to transform technical and digital information and processes into compelling stories. Comfortable working under aggressive timelines. Ability to multitask, prioritize, and manage time efficiently. Self-motivated and self-directed in a fast-paced work environment Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs Content Portfolio will be required
About FlexipleFlexiple (Flexiple.com) is a tech talent network of top 1% freelance software developers and designers. Our talent work with growing startups & companies to build great tech products. Founded by three IIM Ahmedabad graduates, we have bootstrapped to over $500,000 in annual revenue, growing in an accelerated fashion.Detailed responsibilities- Writing non-tech articles for our blog (blog.flexiple.com) and also e-books. Our non-tech articles include thought leadership, as well as keyword-focused content- Writing distribution content for blogs for different social media channels (Facebook, Twitter, LinkedIn, Instagram, Quora)- Work on our weekly newsletter to get to 1000+ subscribersRequirements- 1-3 years experience in content writing (preferably in B2B companies)- SEO knowledge a bonus- Past working experience in tech startups/companies- Exceptional grammatical skills with excellent command over the English language- Highly detail-oriented and pride in quality of work
About us: White Panda as a platform offers a convenient content creation process to Digital Agencies,Brand-turned-Publishers, SAAS companies, and E-commerce platforms without the need for Micromanagement. Being built with a model based on Language, Human Resources and Marketing, the company works with thousands of content creators to power content marketing for hundreds of leading brands. Some of our notable clients include Radisson, Apollo, Axis Bank, PNB Housing, three of top 10 marketing agencies in India, and so on. The core team at White Panda is a diverse range of professionals who are alumni of institutions like IITs, BITS, and Goldman Sachs. The venture is funded by highly successful entrepreneurs, Tier-1 investors, and IIT Gandhinagar; and is also cash flow positive. In the outset, the purpose of any content is to educate or entertain. We aim to have an impact on end consumers by elevating the quality of Education/Entertainment by partnering with 40 Lakh businesses globally. Job Description We are looking for a motivated and talented Digital Marketing Manager who would be responsible for driving the growth initiatives at White Panda. An ideal person well suited for this role will be someone who can think about problems in-depth; prioritize tasks in a timely manner; and in general, must be focused on getting things done. Lastly, we look for someone who is versatile, ambitious and is willing to grow along with the organisation. Responsibilities: 1. Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). 2. Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). 3. Optimize our marketing automation and lead nurturing processes through email, content, and social channels. 4. Manage both on-page SEO and off-page SEO for the company. 5. Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. 6. Grow our email list. Manage various email campaigns. Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). 7. Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. 8. Manage the strategy and setup of all paid campaigns. Skills: - Excellent Communication Skills (Oral and Written) - Active participation in extracurricular activities / Leadership activities - SEO - Ability to manage projects on a fast paced environment - Candidates must possess good attention to detail - Candidates must possess the ability to prioritize tasks and must remain delivery focused - Startup or Agency Experience will be a bonus
Writing web content for websites from scratch. Editing and Proofreading written content. Writing, editing and proofreading copy for client projects based on the material supplied by them. Writing product descriptions as per requirements. Proofreading, editing and writing content on a regular basis for building up the website including informative short articles/blogs. Check webpages thoroughly before making them live. Required Skill sets: A graduate or post graduate with good command of the English language and having an experience of at least 4- 6 years in content creation and editing. A flair for writing with an understanding of what works on the internet. An ability to work in a team with good communication skills. An effective writing style that is fresh, consistent and customer friendly. A knack for editing and proofreading with good research skills. Ability to write in a variety of formats and styles for multiple audiences. An understanding of keywords and meta tags with the ability to write web page titles, meta tag descriptions, alt tags for images, etc. Job Type: Full-time
PurpleRain is a Data-driven SaaS product startup. We're a fast-growing company and looking for enthusiastic, friendly, and growth driven employees to join our startup team. Join our small and agile team and grow with one of the most disruptive SaaS product companies in India. We are looking for a person who can develop brand awareness & online reputation by increasing the size of social communities and accurate target audiences to strengthen engagement strategies to increase customer loyalty for PurpleRain. You will convert social followers into qualified leads and new business . This includes administrating the creation and publishing of relevant, original, high quality content for a progressive media content management. You will be expected to solve problems and develop and execute objectives under minimal direction. As part of our team, you will: Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness Oversee day-to-day management of campaigns and ensure brand consistency Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others Manage company blog and editorial calendar that aligns with social updates Monitor social media progress using web analytic tools Incorporate optimization strategies, analyze data, and research best ways to increase traffic Review success of campaigns and develop ways to improve. Desired skills and experience 3 years of experience in a product startup / digital agency Excellent verbal and written/communication skills Hands on experience with paid social media campaigns Bachelor’s degree in marketing, PR, or related field Proven experience in social media management Experience with Hootsuite, Sprout Social, or HubSpot Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) Knowledge of Search Engine Optimization (SEO) best practices Experience with technologies and best practices for web design, web production, and creative design across multiple platforms Experience identifying and creating campaigns for target audience Excellent analytical and time management skills. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Benefits Work with a data driven, welcoming team at a company that is changing how people communicate every single day. Globally distributed team Yearly retreat with the team to a exotic place Location Indiranagar, Bangalore
We need a Content Writer - MBA from Sales & marketing - Having atleast 1 year of hand on experience
As a Content Strategist for Flexiple, you will be responsible for leading initiatives to promote Flexiple’s brand and increasing inbound sales. This would involve working with writers to publish well-researched articles and to distribute them to reach the wider target audience. Additional responsibilities include creating new concepts for Flexiple’s marketing pages while consistently improving the website’s performance on search and promotion visibility.
At Cashfree, we are building innovative solutions in payments and banking for Indian businesses. We are fast-growing, profitable and based out of Bangalore. Cashfree is backed by Y Combinator and other leading investors. Learn more about us at cashfree.com We are looking for a Product Marketer.The role involves:Growing inbound leads and educating website visitors and sign ups about the product offerings. We need to experiment, figure out channels that work best and double down on them.You need to have hands-on experience in one or more of:>SEO>SEM>Content creation>Drip campaigns>Web developmentJob PerksCompetitive pay, Great work-mates, Bangalore weather. We also offer medical insurance, flexible timings, work from home, no leave policy, free meals and Uber credits.We work on trust and mutual respect.