50+ Content Marketing Jobs in Bangalore (Bengaluru) | Content Marketing Job openings in Bangalore (Bengaluru)

A BIT ABOUT US

Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies with Major brands spread across regions like India, South-East Asia, Middle-East, US, and expanding rapidly. We have secured 300+ Enterprises globally.

We are a 30+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.

Position Overview:

We are looking for an innovative and driven Content & Growth Marketing Manager to lead the creation and execution of content strategies that drive brand awareness, customer engagement, and growth. In this role, you will take ownership of content marketing initiatives across multiple channels, focusing on increasing inbound leads, building a vibrant community, and driving product/brand awareness.

As a key player in the marketing team, you’ll be responsible for managing content campaigns, executing growth-driven strategies, and shaping brand messaging. Your work will directly contribute to growing the company's audience and expanding our digital footprint.

Key Responsibilities:

Content Strategy & Creation:

• Develop and implement content strategies to drive engagement, lead generation, and brand awareness.
• Create and manage content across multiple formats (blog posts, newsletters, video scripts, podcasts, social media posts, etc.) that resonate with our target audience.
• Write, edit, and optimize content to align with SEO best practices and improve organic visibility.
• Direct the creation of 10+ video scripts and other multimedia content aimed at increasing brand visibility and customer engagement.

Community Engagement & Growth:

• Spearhead efforts to build and nurture a strong, engaged online community across social platforms (LinkedIn, Twitter, YouTube, etc.).
• Plan and execute online events (webinars, product launches) and offline events, increasing organic leads by leveraging community and content initiatives.
• Manage and grow the company's presence on platforms such as Quora, LinkedIn, and Twitter, ensuring a consistent brand voice and engagement.

Growth Campaigns & Performance Metrics:

• Design and execute content-driven growth marketing campaigns, including organic content, social media ads, and product-specific campaigns.
• Analyze and report on content performance metrics, including open rates, click-through rates (CTR), impressions, and conversions, to optimize for better results.
• Use insights from performance metrics to continuously improve content strategy and campaigns, ensuring high engagement and lead generation.

Brand Messaging & Communications:

• Develop and refine brand messaging for product launches, marketing campaigns, and other content efforts to ensure consistent, impactful communication.
• Coordinate with the broader marketing team to ensure alignment in messaging and the customer journey across all touchpoints.

Leadership & Collaboration:

• Collaborate closely with leadership to create campaigns that drive thought leadership and visibility
• Manage content projects from concept to execution, ensuring deadlines are met and content quality is maintained.

Innovation & Experimentation:

• Experiment with new content formats, channels, and marketing tactics to discover new ways to engage audiences and drive growth.
• Stay on top of industry trends, emerging tools, and best practices in content marketing and growth hacking.

Required Skills and Experience:

• Proven Experience: 2-4 years of experience in content marketing, growth marketing, or a related field, with a demonstrated ability to create and execute successful content campaigns that drive engagement and growth.
• Content Creation Skills: Excellent writing and editing skills, with experience in creating content across different formats (e.g., blogs, social media, newsletters, videos, etc.).
• SEO & Analytics: Good understanding of SEO principles and hands-on experience optimizing content for search engines. Comfortable using analytics tools to track and report on campaign performance.
• Social Media Expertise: Experience managing and growing social media channels (LinkedIn, Twitter, Instagram, etc.), with a focus on content-driven engagement.
• Growth Marketing Mindset: Strong understanding of growth hacking techniques, performance marketing, and content-driven lead generation strategies.
• Project Management: Ability to manage multiple content initiatives simultaneously, working cross-functionally to meet deadlines and achieve objectives.
• Tech-Savvy: Comfortable with content management systems, marketing automation tools (e.g., HubSpot), and analytics platforms (e.g., Google Analytics, social media analytics).

Preferred Skills:

• Experience with organic and paid social campaigns (LinkedIn Ads, Facebook Ads) and understanding of their role in growth marketing.
• Familiarity with community-building tactics and growing engaged audiences.
• Knowledge of SaaS, product marketing, or tech-related industries.
• Basic video production or editing skills, or an interest in learning are a big plus

Interview Process 

• Round 1 Interview - Profile Evaluation; HR
• Round 2 Interview - Product Marketing Manager
• Round 3 Interview - Take Home Assignment
• Round 4 Interview - Chief Revenue Officer/ Marketing Head
• Round 4 Interview - Culture Fitment HR Round

Compensation

• As per industry standards

Why You’ll Love Working at Appknox

• Impactful Work: You’ll play a critical role in driving growth and building our brand through creative, data-driven content and strategic marketing initiatives. Whether it’s content creation, growth marketing, or community building, your contributions will directly influence our success.
• Freedom & Ownership: At Appknox, we value challenging work, fresh ideas, and ownership. You’ll have the flexibility to push boundaries, take initiative, and work in a way that drives results.
• Collaborative Culture: Join a passionate, innovative team that thrives on collaboration, creativity, and shared success. Open communication and transparency are integral to our work environment, offering you a firsthand experience of a start-up’s dynamic culture.
• Competitive Compensation & Benefits: We offer competitive salaries in line with market standards and equity options for top performers. As Appknox continues to grow, so will your opportunities to earn, develop, and thrive with us.
• Holistic Growth: We’re committed to fostering a culture of continuous learning and professional development. You’ll have access to training and mentorship to help you excel and reach your goals.
• Health and Well-being: We care about you and your family’s health. Appknox offers health insurance coverage of up to 5 Lacs, including coverage for your parents, ensuring peace of mind.

We are seeking a versatile and creative Content Writer who can craft compelling content across various platforms. The ideal candidate will have a strong understanding of technical subjects, including APIs, data, and coding, and will be adept at translating complex technical concepts into clear, engaging, and user-friendly content. This role involves creating a wide range of content, from blogs and website copy to social media posts, customer case studies, and whitepapers.

Responsibilities:

• Write and edit high-quality content for Bindbee's blog, website, social media channels, email campaigns, and other marketing materials.
• Develop comprehensive customer case studies, whitepapers, and technical documentation.
• Craft engaging copy for product descriptions, landing pages, and marketing collateral.
• Collaborate with the marketing team to develop and execute a content strategy that aligns with company goals and enhances our brand voice.
• Conduct thorough research to ensure content accuracy and relevance.
• Identify opportunities for content improvement and optimization.
• Simplify complex technical concepts related to APIs, data integration, and HR technology for a broader audience.
• Create clear and concise technical documentation and user guides.
• Ensure all content adheres to the company's tone, style, and branding guidelines.
• Implement SEO best practices to increase organic traffic and improve search engine rankings.
• Monitor content performance using analytics tools and make data-driven decisions to enhance content effectiveness.
• Stay updated on industry trends and adjust content strategies accordingly.
• Work closely with product managers, developers, and other stakeholders to gather information and insights for content creation.
• Participate in brainstorming sessions and contribute creative ideas for content marketing campaigns.
• Manage multiple projects simultaneously and meet deadlines consistently.

Requirements:

• Bachelor's degree in Engineering, English, Communications, Marketing, Journalism, or a related field.
• Proven experience (1+ years) as a content writer, technical writer, or similar role, preferably in the tech industry.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of technical subjects, including APIs, data integration, and coding.
• Proficiency in SEO best practices and content optimization techniques.
• Experience with content management systems (CMS) and analytics tools.
• Ability to conduct thorough research and present information clearly and concisely.
• Excellent time management skills and the ability to work independently and as part of a team.
• Creative thinker with a passion for storytelling and innovation.

Job Title: Content Marketer

Location: Jayanagar, Bengaluru

About WarpDrive:

We're a Salesforce Platinum Partner that caters to large enterprises and We're a bootstrapped, motivated bunch where people have found lifelong friends. And guess what? There's no cap on the number of holidays you can take!

Who You Are:

You can strike up a conversation with anyone. You don't just ask questions—you ask the right questions to get to the heart of any matter—and come away with insights that others might miss. 

You think clearly, can structure problems, and know what separates great content from good. 

You've got a background in building the visual language of B2B brands. Familiarity with Salesforce is a big plus!

What You'll Be Doing:

• Putting on your detective hat: With over 200 teammates and dozens of customers, you'll know who to talk to and what questions to ask to get the best information. 
• Thinking strategically: Decide where to focus our content efforts for the biggest impact. You'll be marketing to CXOs and working closely with our Head of Growth.
• Shaping our voice: We know (and so do you) that IT services providers have some of the more boring branding and content. We’ll be relying on you to change that; to turn complex ideas into content
• Having fun with it: You’ll be coming up with a fun spin on everything, and then work with our amazing design team to bring your vision to life.

Why You'll Love Working with Us:

• We’re your kinda people: We’re not family. But many of us have found lifelong friends here.
• Unlimited holidays: If we’re hiring you, we trust you to get the job done. There's no cap on the number of holidays you can take!
• Ladder up fast: As the first content marketer, you’ll have the freedom to shape the strategy. The more results-driven you are, the faster you’ll grow. 
• You like transparency and honesty: We believe in open communication. You'll always know where the company is headed and how your contributions are making a difference.
• Growth opportunities: We're invested in your growth. Whether you want to deepen your expertise or broaden your skills, we'll support your professional journey every step of the way.

Ready to Join Us?

Forget the oxford comma and the cover letter—we won't read it, and we'll know you didn't read this if you send one!

Instead, show us you can think clearly. You could choose either of these prompts :

• Ask Us Thoughtful Questions: As a content marketer, what would you want to know about WarpDrive that you can't find on Google?
• Share a Creative Idea: Make a 1-min video about a content idea you have for us.
• Show Your Strategy: Outline how you'd approach making content work for WarpDrive.

We want you to have fun with this assignment. Be as creative as you'd like!

How to Apply:

Send your resume and your creative assignment. We can't wait to see what you come up with!

Looking forward to potentially welcoming you to the WarpDrive family!

About Us:

At Team Pumpkin, we thrive on creativity and innovation, delivering captivating content that resonates and engages. We’re on the lookout for a talented Social Media Content Creator who lives for the thrill of creating scroll-stopping content and wants to make an impact on our dynamic team.

What You’ll Do:

• Create Magic: Conceptualize and produce compelling reels for Instagram and other social media platforms.
• Trend Detective: Stay ahead of the curve by identifying and capitalizing on the latest social media trends.
• Team Player: Collaborate with our creative team to ensure every reel aligns with our brand and vision.
• Analyze and Optimize: Utilize analytics to assess performance and refine content strategies for optimal results.

Who You Are:

• Creative Genius: Possess exceptional storytelling skills and a keen eye for detail.
• Social Media Enthusiast: Expert in navigating Instagram and understanding its algorithms and trends.
• Quick Thinker: Adaptable and capable of managing multiple projects in a fast-paced environment.
• Innovative: Eager to experiment with new content formats and styles to keep our audience engaged.

We look forward to seeing how you can make magic with us!

Company Description

BETSOL is a cloud-first digital transformation and data management company offering products and solutions to both enterprises and consumers. BETSOL’s Data Management product lines include Zmanda (Zmanda.com). BETSOL Global IT Services (BETSOL.com) builds and supports end-to-end enterprise solutions, reducing time-to-market for our customers. Our engineering team, with its several patents, delivers award-winning products and solutions in over 40 countries. Our work locations are set against the vibrant backdrops of Broomfield, Colorado and Bangalore, India. We take pride in being an employee centric organization. Learn more at betsol.com

Job Description

The B2B Content Marketer will be responsible for creating, managing, and optimizing content that engages and educates our target audience of IT professionals. The role will include writing for various formats such as sales copy, social media, product documentation, long-form blog posts, and whitepapers. Additionally, the candidate will review and ensure the quality of content generated by external agencies and internal teams. This is a fantastic opportunity for someone eager to broaden their marketing knowledge and contribute to end-to-end campaigns that drive business growth.

Key Responsibilities:

• Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
• Develop content strategies aligned with customer personas, journey stages, and business objectives.
• Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
• Work with marketing and growth teams to distribute and promote content across various channels, including email, social media, and paid platforms.
• Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
• Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
• Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
• Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
• Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
• Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
• Assist in the planning, creation, and execution of holistic content marketing campaigns.
• Leverage automation tools to personalize content at scale and streamline content distribution.
• Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
• Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
• Maintain a deep understanding of our products, services, and the competitive landscape.
• Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
• Stay updated with industry trends and best practices to continuously improve content strategy and execution.

Note from the Team:

At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.

You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is ownership. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.

We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you!

Qualifications

Requirements:

• 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
• Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
• Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
• Excellent writing, editing, and communication skills, with a keen eye for detail.
• Ability to work independently and manage multiple projects with tight deadlines.
• Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
• Experience working with external marketing agencies and performing content quality assurance is a plus.
• Strong analytical skills with the ability to measure content performance and suggest improvements.
• Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.

Preferred Qualifications:

• Experience in the backup and recovery space or IT infrastructure marketing.
• Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
• Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.

Job Description - Content Writer:

An Executive of Corporate Communication team is required to communicate with all the levels of the organization, understand requirements and work with different verticals of the company to deliver clear communication as per business requirements. An understanding in branding is crucial to the success of this role and to adhere to the brand guidelines of FAI.

Competencies

• Gather stakeholder feedback on corporate brand & organization awareness levels using various modes of media and personal interaction.
• Analyze the voice of stakeholders and feed into a concise communication plan to convey the same.
• Monitors own work to ensure delivery within the desired performance standards. Understands the importance of delivery within expected time and brand standards and displays concern in case of deviation.
• Is open to feedback, different perspectives and ideas, and constantly improving one’s craft based on the feedbacks and discussions.
• Possesses excellent verbal and written communication skills to interact with all India-based business verticals as well as offshore partners.
• Must also display excellent inter-personal skills required to interact with colleagues including different teams, SMTs, offshore partners etc. for understanding business requirements and communicating the same.
• Encourages teamwork and collaboration by promoting openness and dialogue, facilitates participation of self and other team members in organizational decisions and motivates other team members and drives pride and positivity in work. Exhibits professionalism in conduct of work and respects others’ views.

Technical Skills

• Should be familiar with the ethos of marketing & branding.
• Should have excellent creative writing skills.
• Should be well versed with both short form and long form copy.
• Should have a relatively good understanding of social media channels and be able to craft clear, precise copy for the same.
• Should be aware of or willing to learn about emerging trends in corporate communication.
• Would be required to gather information & be aware of data gathering sources, techniques etc.
• Should be able to understand and work with relevant SOPs.
• Should be able to identify key messages and develop communication plan/campaigns accordingly.
• Should be able to articulate presentations for strategy & draft communications as per the requirements.

Qualifications

Graduate from any discipline with a strong portfolio. Relevant experience of 5 - 10 years will be preferred.

This is a Internship ( on-site) role for a Content Writer. The Content Writer will be responsible for web content writing, content strategy, research, writing, and proofreading. The role will involve creating engaging and informative content for various platforms and collaborating with the marketing team to ensure content aligns with company objectives and target audience.

Qualifications

Web Content Writing and Writing skills

Experience in content strategy and research

Proofreading skills

Additional qualifications that would be beneficial:

Excellent written and verbal communication skills

Ability to work independently and collaboratively

Bachelor's degree in English, Journalism, Communications, or related field

No. of Positions: 01

Work Location: Bengaluru

About the position:

We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.

About EasyEcom:

EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!

Responsibilities:

● Develop and implement sophisticated digital marketing strategies across diverse online platforms.

● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.

● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.

● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.

● Implement robust metrics to measure the effectiveness of marketing activities.

● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.

Requirements:

● Master’s degree in marketing or related field

● 2+ yrs prior experience in SaaS/B2B domain or both

● Showcase tangible results in past profiles

● A thorough understanding of user behavior and multi-flow buyer journey

● Well adept with Webflow and marketing automation

● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)

● Strong analytical skills, with experience analyzing data and making data-driven decisions

● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC

● Excellent communication & collaboration skills

● Prior working Experience with PR and Branding activities

● Ability to prioritize and manage multiple tasks and projects

Wifi Dabba provides internet infrastructure for homes & offices. We build & deploy networks that are faster and more affordable. Our full-stack approach combines hardware, software, and operations so that anyone can easily set up and run a modern network.

About the role

The Marketing team is responsible for driving Dabba's growth and brand affinity. The Marketing team works cross-functionally with sales, partnerships, product, ops, customer success, and design teams.

We are looking for someone to start and lead our editorial team. In this role, you will have the opportunity to help build out the new function, establish our editorial and content strategy across all of our owned platforms, and help drive new business and the adoption of Dabba's products and services. You will work closely with Dabba's founders and cross-functional leadership teams.

We are looking for people who are excited to work on complex problems, enjoy learning and working with others, and above all, are kind and ambitious. We are building for the long term and just getting started. We'd love your help.

You will have an impact by

Developing Dabba's editorial strategy to increase awareness and trust

Creating and maintaining editorial calendars that align with the rest of the business’s priorities, including demand generation campaigns, product launches, and SEO

Owning and maintaining Dabba's blog, resources and guides, working collaboratively with stakeholders to develop relevant and timely content

Writing, reviewing, and editing short and long-form content, including website copy, white papers, and blogs

Collaborating with our subject matter experts (product, engineering, operations teams) to develop helpful and impactful written pieces for our target audiences

Creating and driving our SEO strategy to increase top-of-funnel awareness

Define, document, and maintain our style guides and editorial guidelines

You might be a good fit if

You have 5+ years of experience in B2B content marketing

You have excellent writing and editing skills

You have a proven track record of developing engaging content that drives business results across the funnel

You have experience copyediting and developing style guides

You demonstrate strong collaboration, decision-making, and communication skills

You are results-oriented and self-motivated, able to think strategically and execute tactically

You can effectively communicate value propositions and drive initiatives across diverse audiences

You are highly resilient and remain optimistic in the face of adversity — you see the challenge as an opportunity for growth and impact

You possess strong research skills and are naturally curious — you love learning new things and are excited to teach others new concepts

You are collaborative and enjoy working on teams

You are an excellent internal communicator

You excited about building strong content programs within a company that is positioned with aggressive growth goals

You are hyper-organized about prioritizing project requests and committing to deadlines

If you are interested in joining us

We encourage you to reach out even if your experience doesn't precisely match this job description. We operate with a growth mindset and expect ourselves and our colleagues to have the capacity and desire for ongoing growth.

Tell us a little bit about yourself and why you are interested in what we are doing

Attach your resume

Include the URL to your LinkedIn

Job Title: Growth Marketing - Content & SEO

Location: Bangalore

About threedots:

At threedots, we are committed to helping our customers navigate the complex world of secured credit financing. Our mission is to facilitate financial empowerment through innovative, secured credit solutions like Loans Against Property, Securities, FD & More. We're looking for an experienced Growth Marketer to join our team and drive our content and SEO efforts. Founded by early members of Groww, we are a well funded startup with over $4M in funding from India’s top investors.

Role Overview

As a Growth Marketer at threedots, you will be responsible for developing and executing our content strategy to increase organic growth. You should have a strong grasp of current SEO best practices, a track record of success in organic growth, and the ability to use various SEO tools to analyze performance and identify opportunities.

Responsibilities:

- Develop and implement a robust content strategy that aligns with SEO goals and overall marketing objectives.

- Conduct keyword research to guide content teams and optimize our website and social media profiles.

- Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions.

- Stay up-to-date with the latest trends and changes in SEO and major search engines.

- Utilize analytics tools to monitor and analyze performance, and suggest improvements.

- Collaborate with marketing teams to drive SEO in content creation and content programming.

- Identify opportunities for content, strategic partnerships, and emerging platforms.

- Provide competitive analysis of top performing websites in our sector.

Minimum Qualifications:

- Bachelor’s degree in Marketing, Business, or a related field.

- Minimum 3 years of experience in SEO and organic growth strategies.

- Proven track record of content management and strategy.

- Proficient with SEO reporting and analytical tools.

- Understanding of search engine algorithms and ranking methods.

Preferred Qualifications:

- Experience with financial services content and compliance considerations.

- Familiarity with Google Analytics, SEMrush, Ahrefs, Moz, or similar tools.

 - Experience in Wordpress

- Strong understanding of technical SEO (site structure, sitemaps, crawl budget etc.).

- Excellent written and verbal communication skills.

- Ability to work independently and with cross-functional teams.

What We Offer

- Competitive salary and performance incentives.

- High Equity Ownership

- Opportunity to be part of a growing team with a strong vision for the financial sector.

- Professional development and career growth opportunities.

- Other Startup Perks

How to Apply:

Please fill in the form below and our team will reach out to you:

https://forms.gle/MVG5VmLxpfL9N6eg8

Sell BETSOL products and services using the power of words. • Write content that will be included in marketing, public relations, and advertising material. • Write engaging headlines and concise product descriptions. • Create conversion-oriented content that turns visitors into customers. • Collaborate with product managers and product owners to build a complete understanding of BETSOL’s products and services. • Research the technology and solutions that our competitors offer. • Responsible for gaining in-depth understanding of backup industry's terms and trends. • Ability to understand technical terms and speak to B2B audiences about complex topics. • Brainstorm visual and content ideas with other members of the Marketing team. • Leverage brand strategies, unique voices of BETSOL and its various products to maintain identifiable voices while also producing creative and innovative campaigns. Required Skills • 1-3 years of content marketing in a web-based marketing environment. • Familiarity with web content marketing best practices. • Excellent verbal and written communication skills including an ability to work in a team environment. • Ability to share a portfolio of relevant works. Preferred Skills • Experience marketing for a technology company. • A strong “technical IQ” to match creative aspirations. • Experience working in backup and recovery industry.

Roles and Responsibilities

We are looking for smart and driven fashionistas who are quick to learn, passionate about marketing and content and excited about the 0 to 1 journey.

• Strategise and execute all social media content (daily posts)
• Respond to all customer questions & comments on social media channels (Instagram, Facebook, Linkedin).
• Work with the marketing and storefront team to develop social calendars, brand campaigns and promotions.
• Monitor and track content and analyse the trends through comments, shares, followers, etc. Share daily & weekly reports on the influencers and content.
• Strategise and execute content for social media, website, emailers, and on-app content.

Skills (Must have)

• Bachelors degree ongoing/passout.
• Must be a regular social media user.
• Should have a keen eye for identifying new and interesting fashion brands..
• Excel skills required - ability to do basic analysis on Excel.
• Socially engaging and self learner.

Bonus points if you

• Have a social following of your own or are an active member of fashion communities.
• Are an independent brand enthusiast and supporter.
• Are enthusiastic about being a part of a startup and enjoy taking end to end ownership of tasks.

Job Title – Marketing Manager

Location – Bangalore

Job Type – Permanent

Experience – 2-4 Years

Job Role

• Manage and monitor marketing performance on a daily basis, and maximizing business ROI and goals.
• Manage a portfolio of paid campaigns across different industries for different regions, globally
• Create ideas & deliverable presentations for better execution
• Conceptualize new marketing ideas and campaigns for in-house and clients
• Implement and configure the necessary tracking tools for campaign performance analysis.
• Research and implement marketing strategy to optimize campaigns to meet KPI's, based on market trends & data findings.
• Create Branding Ideas & Solutions based on client requirements
• Working closely with the other team members and departments to meet client goals.

• 2 to 4 years of hands-on experience in marketing
• Data Research & Analysis for new ideas
• Have handled marketing campaigns from scratch
• Strong creative and analytical skills
• Excellent organizational skills and multitasking abilities
• Ability to work independently and with a team to efficiently meet deadlines in a fast-paced working environment
• A keen eye for detail

Content Writer 

Responsibility

• Produce well-researched content for publication, social channel and website.
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
• Identify customers’ needs and gaps in our content and recommend new topics.
• Ensure all-around consistency (style, fonts, images and tone).
• Update website content as needed.
• Video Content Writing

• 1- 6 months experience as Content Writing Internship or Bachelor's degree in communications, marketing, english, journalism, or related field.

• Proven work experience as a Content Writer, https://resources.workable.com/copywriter-job-description">Copywriter or similar role.
• Experience doing research using multiple sources.
• Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
• Portfolio of published articles.
• Good time management skills, including prioritizing, scheduling, and adapting as necessary
• Familiarity with each client's requirements and the company's brand image, products, and services

• Lead & manage the marketing function of the studio end to end from planning to execution for quality lead generation
• Manage and refine our social media channel with content marketing and inbound marketing.
• Consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts and by generating new quality leads.
• Continually review changes to the market, use tools to measure & iterate so that results are predictable and sustainable
• Report directly to the CEO and rally along to execute the brand vision.
• KPI’s will be around # of qualified leads, site traffic, awards won, lead to conversion ratios, content quality, ranking on platforms like clutch, etc.

• Excellent leadership, communication, and decision-making skills
• Experience with digital marketing, content marketing, and social media marketing
• Able to set and achieve targets as well as do not shy from achieving given targets
• Self-motivated and committed to perform
• Ability to track, measure, and iterate based on results

• Knowledge of ad operations including trafficking, troubleshooting, campaign optimizations, and reporting
• Effectively communicate status of campaigns, technical issues, launch delays, delivery issues, etc. to client contacts
• Perform quality assurance checks and debug issues with campaigns to ensure that line items and creative have been set up correctly and are delivering across all platforms and devices
• Monitor and analyze campaign performance
• Assist with documenting, updating and maintaining trafficking and work-flow procedures for client accounts
• Identify workflow inefficiencies and address ideas to improve the ad ops process
• Knowledge of Social Media Marketing, SEO and Content Marketing

Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time 🎯

If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return, or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.

Tartan helps precisely here – by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process. ✨

Our technology allows businesses to access payroll data directly from the payroll systems to streamline income and employment verification, improve underwriting models, and help employees and independent freelancers avail custom benefits through their employers.🔥

We are looking for a Head of content who is also a strategist with experience in the B2B SaaS space to lead content planning, creation, curation, and research. The role includes generating content for the website, mobile app, social media, paid campaigns, and organic search. It involves ideating concepts and campaigns. The mandate is to create an innovative content strategy that educates, empowers, and inspires our consumers. We see the role as being equal parts story-telling and community building - the ideal candidate will have exceptional communication, organizational, and collaborative skills.

What will you do?

• Content Strategy and Management 
  • Design content marketing strategies and initiatives to achieve business targets, including traffic, engagement, acquisition, and customer retention 
  • Manage digital content hubs and channels, including email, newsletters, and social media channels 
  • Collaborate across departments to deliver an effective content marketing strategy and editorial plan 
  • Develop editorial calendar, delegate tasks, and ensure deadlines are met
  • Have a brand publisher mindset, to create the content our audience is looking for and optimize the path to conversion 
  • Understand the basic best practices of the main social media channels, which content and approaches work on each, and why
• Content Production / SEO Know-How 
  • Have a working understanding of SEO, content categorization, content development, distribution, and measurement 
  • Collaborate with design and writing teams to produce high-quality content
  • Be the brand guardian and ensure the content created is consistent with our brand voice, style, and tone
• Measurement and Optimisation 
  • Monitor and analyze web traffic and social media metrics 
  • Support and manage ad hoc key projects and/or marketing initiatives 
  • Measure, optimize, improve and repurpose content on a regular and ongoing basis 
  • Support in requests related to data crunching and analysis.

We would love to hear from you if :

• You have 5-7 years of experience in content marketing with at least 2-3 years leading content for hyper-growth startups/businesses.
• Prior experience in heading content marketing channels in the B2B/ SaaS setup in the international markets (preferably for Small & Mid-size businesses)
• A background in brand and/or content strategy, whether at an agency or in-house.
• Genuine excitement about the opportunity for brands to be the world’s foremost storytellers.
• Strong writing skills for both creative and business communication purposes.
• An ability to present to “sell through” our ideas and approaches.
• Working knowledge of key distribution and measurement platforms such as CRM, email automation, analytics, social, and search.
• You can lead but, more importantly, execute. You get your hands dirty and are actively involved in actual execution, NOT just strategies & management.
• You know content-linked SEO inside-out.
• You’re a visionary - you align with the company’s long-term vision and can zoom out to see the big picture equally well as you can zoom in to executing specifics.
• You can categorize content initiatives into objective-driven buckets -branding, acquisition, growth, etc.
• Tools like these are not new to you - SEMRush/Ahrefs, SendInBlue/MailChimp, Buffer/Hootsuite, Google Analytics/Datastudio, Campaign URL builder, etc

Why should you work with us?

• We are growing exponentially Going from an on-paper idea to revenues in less than 12 weeks - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
• Crazy ambitious mission: Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
• Transparent, flexible benefits: We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail about our flexible benefits in the next section.👇
• So much transparency: We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.

Flexible Benefits

• Salary 💸 We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesn’t need to be tied to an annual review.
• Stock Options 📈 We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
• Health Insurance 💪 We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family.
• Brand new MacBook 💻 You get a MacBook you can use for work.
• Unlimited Sick Leaves ❤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
• Passion Fund 🏀 Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
• Wind Down 🎥 Whether it’s Netflix, Prime, Hotstar with the family, or cozying up with an audio book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.**

Sound like something you’d like to be a part of? We’d love to hear from you!

About the Job:

We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.

In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.

Responsibilities:

As a Product Marketing Content Writer:

• Create, curate and syndicate content to increase brand awareness.
• Write storyboard and script content for digital and print channels for Sales and Marketing materials.
• Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
• Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
• Proactively and strategically plan content to achieve business goals and user needs.
• Analyse documents to maintain continuity of style of content.
• Serve as writing consultant to other business segments as needed.

As a Technical Writer:

• Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
• Write health insurance and medical related content that meets the business needs.
• Develop and maintain detailed repositories of appropriate reference materials in healthcare policies. 
• Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
• Gather information through research, subject matter experts and by reviewing technical requirements.
• Evaluate current content and develop innovative approaches for summarizations and improvement.
• Establish standards and protocols with team members for project documentation.
• Plan, develop, organize, write, and edit internal operational procedures, and training manuals.

NOTE: Immediate joiner

Roles and responsibilities:

• Create a brand and market positioning that maintains Tartan's leadership position in the industry.
• Devise, own, and execute Tartan’s marketing strategy across all formats, both internally and externally.
• Ensure sales and partner teams are enabled and up-to-date with the product, process, competitor, and market content.
• Build Tartan's vocabulary and messaging to effectively tell the company’s story to the modern world.
• Build, maintain, measure, and optimize Tartan’s marketing channel mix, with an eye toward growth initiatives and product adoption
• Work closely with the sales, customer success, alliances, and product teams to identify market opportunities and define market-leading products.

You will be a good fit if you have the below:

• Proven 3+ years of B2B2C marketing leadership experience providing strategic input to high-growth technology businesses with ownership of marketing strategies, goals, and tactics
• Successful track record in building, getting buy-in, and executing marketing plans
• History of building high performing, marketing teams and attracting top marketing talent
• Relevant domain experience preferred in deeply technical products, preferably in API space
• A thorough grasp of the key metrics needed to drive the business
• Ability and desire to use data and metrics to make strategic growth decisions
• Interest in development, training, and mentorship; hands-on in working with teams

• Brand new MacBook
• Stock Options
• Health Insurance
• Unlimited Sick Leaves
• Passion Fund (Invest in yourself or your passion project)
• Wind Down

Testsigma is built to make test automation effortless. We are a fast-growing, product-based startup backed by leading global Investors like Accel, STRIVE and Marquee Angels. 

We are the first open-source test automation platform built out of India and competing with global giants. With product-market fit and a terrific team, we’re poised to capture the global market for AI driven, cloud-based test automation platforms.

We are inviting the right people to scale our growth, who can help us continuously improve our product offering in collaboration with product, engineering, and customer success teams. If you have a great attitude and a drive to succeed, hop on this test automation journey with us. Learn new technologies & grow your skills along the way!

Job Description

As a content writer, you’ll be working with teams across the company (and sometimes across countries) to create valuable content to educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features and so on.

Responsibilities

• Write, publish, and maintain customer-facing marketing and technical content, including testing and product blogs, technical reports on testing, educational guides, and newsletters.
• Understand the domain, create value-focused educational content for ICP, secondary personas, & segments
• Coordinate with researchers to prepare short reports for timely and accurate testing intelligence to be shared with clients.
• Work closely with Product, Engineering, Design, SEO, and Marketing teams to determine and deliver content requirements.
• Prepare and review testing related content strategy and target achievements from time to time.
• Implement various elements of SEO and marketing strategy in static and dynamic content for B2B deliverables.
• Follow SEO guidelines. Include and optimize new and existing content for SEO
• Hire and manage freelancers and verify content quality and relevance
• Edit, clarify, and proofread documents written by others, and coach junior writers on ways to improve their writing skills.
• Manage multiple competing priorities in a fast-paced and constantly changing environment.
  
  

Requirements

• Minimum 3 years of experience in writing for the technology industry (testing will be highly preferred).
• Good knowledge and understanding of Automation testing.
• Demonstrated writing skills, oral communication, and grammar skills with proven ability to take initiative and build productive relationships.
• Passionate about writing and a hunger to prove yourself.
• Familiarity with the startup work culture and willingness to learn, adapt, and contribute.
• Ability to prioritize and succeed in a highly ambiguous environment with competing demands.
• Demonstrated interpersonal skills, understanding of web culture, and passion for technology.
• Can articulate ideas in a clear and lucid manner to produce informative, interesting, and engaging articles.A knack for creativity and innovation that re-defines the Job!
  
  Candidates from saas, technology product background prefered.

• Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
• Excellent grammar and writing skills
• Understand the target audience and write focused, SEO optimized content while following SEO best practices
• Ability to generate content for different content marketing platforms and
• maintaining tonality in accordance with the brand
• Collaborate with external stakeholders/agencies to get work done in a defined and structured way
• Developing SEO articles/landing pages via thorough industry and competitor research
• Design and developing SEO content for Social Media platforms and Youtube

• SEO content writing and management skills
• Excellent writing and grammar skills
• Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.

• Detail-oriented, multitasker
• Organized and creative
• Passionate about learning new techniques and tools
• Excellent written and verbal communication skills
• Team player with a willingness to learn new skills

As a content writer, you’ll be working with product and marketing teams to create valuable content to educate and wow our customers. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, writing content for our consumer and SaaS applications, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, and so on.

• Develop, write and deliver persuasive copy for the website, consumer application, email marketing campaigns, sales collateral, videos, and blogs
• Build and manage an editorial calendar; coordinate with other content crafters to ensure standards
• Measure impact and perform analysis to improve KPIs.
• Include and optimize all content for SEO
• Contribute to the localization of process and content to ensure consistency across regions
• Review and implement process changes to drive operational excellenc

• 1-3 years of working as a content writer / marketer
• Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
• Strong attention to detail and ability to multi-task projects and deliverables
• Proven experience working under pressure to deliver high quality output in a short span of time
• Passion for sustainability is a huge plus
• Excellent verbal and written communication skills

• An exciting and enriching work environment
• Ability to work directly with founders
• Opportunity to participate in the zero to one journey of building a startup.
• Ability to contribute towards some of the most core problems that the customer faces
• A competitive salary and comprehensive medical insurance coverage
• Significant upside through an employee friendly ESOP policy
• Generous PTO / sick leave
• Annual company retreat
• Bring your dog to work 🐶

Desired Candidate Profile

• Bachelor's degree in Literature, Journalism, Marketing, Communications, or similar stream
• Ideally a minimum of 2 years’ experience in Content Marketing
• A portfolio of published work
• Proven track record in a fast-paced environment gained either in-house or agency side
• Familiarity with all the content forms like blog, infographics, ppts, video, ebooks etc and market in relevant different forums
• Good knowledge of content and layout design tools such as Adobe InCopy and InDesign
• Good knowledge of various content platforms such as social media, blogs, and print media
• Excellent computer skills with MS Office and Google Suite
• Strong understanding of content practices to increase engagement of the content pieces
• Excellent written and verbal communication skills

Responsibilities

• Own the messaging, style and tone of voice for TraceX
• Own the content strategy and calendar for different forms of content published by TraceX across its channels
• Custodian of the TraceX content guidelines and playbook, to be followed by employees across the organization when creating content for public consumption
• Develop editorial guidelines including for style and tone, creating enablement and training resources for stakeholders
• Work with a cross-departmental team, maintain the master content calendar for all web platforms including social media, website, and blogs
• Identify key segment pain points & communicate product value proposition across various channels
• Develop product messaging that differentiates new products and services from others in the market
• Communicate and develop content that show the value of new products and services for prospects and customers across different buying stages
• Own + Support in creating product content such as case studies, videos, website content, and blog posts
• Editorial responsibilities - Ensure stringent quality control for all external content being published on TraceX’s channels – social media, email newsletters, Press Releases, External articles etc.

• Collaborating with stakeholders such as freelance writers, editors, social media and brand marketers, and SEO specialists to create and refresh content to capture crucial SERP real estate
  
  

  Qualifications:

  • 5+ years experience in B2B SaaS or relevant fields
  • Tools Expertise: Experience on tools like WordPress, AHREF, Google Analytics, SEMRush, Ubersuggest, or their equivalent
  • Mastery of spoken & written word with excellent communication skills
  • Strong SEO knowledge and experience of search engine optimization practices, including ON Page and OFF Page Optimization
  • Sound judgment and decision-making ability in complex, ambiguous situations
  • Efficient project management and stakeholder management skills to scale content marketing programs

• Strategic market research through different sources to analyze the current trends for having a strong media presence. 
• Planning and working on Branding budgets, competition tracking and analysis, strategizing and scheduling marketing. 
• Ideate and implement marketing plans through (digital and offline) campaigns and programs 
• Monitor/track the monthly performance of brands against budgets and deliver the objectives 
• Monitor/track digital footfall on all our platforms and explore means to improve the figures in quantity and quality.  
• Manage all aspects of Digital Marketing - SEO, SEM, social media marketing, messaging, email campaigns, content marketing, etc. 
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material) 
• Identify areas where there are gaps and find opportunities to reach new market segments and expand market share 
• Ensure quality and timely delivery/execution of various Marcom requirements like EDM’s, case studies, video content, PDF’s, Use Cases, etc 
• You will be responsible for engaging with customers to ensure that we receive feedback and suggestions through testimonials, etc. 
  
  

Requirements

• Experience using Microsoft Excel to manipulate and analyze data
• Experience building, executing, and scaling cross-functional marketing programs
• SaaS sales Experience/ Exposure in product selling
• Experience using data and metrics to measure impact and determine improvements
• Experience presenting metrics and progress to goal with stakeholders
• 5+ years of marketing experience
• MBA with 7+ years of marketing experience
• Languages to be known- English and Hindi
• Demonstrated ability of strategic problem solving and creating/building solutions from scratch
• Seasoned in creating customer-facing experiences and programs
• Demonstrated analytical skills in quantitative and qualitative consumer research methodology and outputs
• Track record of creating a significant impact on customer awareness, preference, loyalty, and share of wallet
• Experience in building strong cross-functional relationships
• Minimum experience of 5 years in Digital Marketing
• Experience in Lead Generation and Email Marketing
• Demonstrated experience in using DM tools over 2 years

The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.

Responsibilities

• Handle social media under social media manager's supervision.

• Work on Digital marketing strategy planning.

• Writing blogs, articles and plagiarism free content.

• Competitor analysis.

Qualifications

• Bachelor's degree in Marketing or relevant work experience
• Proficiency in major digital and print platforms

Job role: 

As a digital marketer, your primary objective will be to facilitate the sales team through lead generation. You’ll be responsible for conceiving, driving, and implementing initiatives to increase brand presence and improve product adoption.

Responsibilities:

• Manage Organic as well as paid channels
• Set targets and build strategies to help achieve them
• Create and test content, blogs, and ads for operational efficiency
• Create and optimize landing pages to increase signups
• Develop and implement campaigns to better lead quality and beat the competition
• Perform data analysis around web traffic and other key metrics
• Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
• Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
• Communicate with team members on campaign developments, timelines, and results

Requirements:

• 4+ years of experience in Digital Marketing or a similar position preferred
• Experience in B2B, eCommerce and SaaS is preferred
• Relevant Bachelor's degree preferred
• Great design sense is a must for this position
• Proven experience building campaign strategies from scratch and executing them
• Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
• Experience working with data
• Experience working with international markets is preferred

Pepkidz Learning is founded by an IIT alumni and Investment Banker, it is an Ed-Tech platform for imparting essential skills like E.Q. (emotional quotient) and Personality development to enable students to fuel their success and make them realize their full potential. We are a team of 20 and rapidly growing. We are looking for a Content Strategist, one who can take on the full responsibility for bringing challenging ideas and campaigns that drive brand, product and business.

• One who is really good at writing engaging content for ads, blogs, social media, testimonial videos etc.
•  Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness. Develop brand voice to ensure consistency across all content assets. Apply SEO, content development, distribution and measurement to effectively tailor content to reach audience personas.
• Manage digital and social content channels including email or newsletter distribution, with the understanding of the best content practices on each channel. 
• Assist with integrating content strategy and time-specific brand campaigns to drive campaign goals. 
• Create and edit content, mobilising storytelling opportunities on all channels — owned, earned and paid platforms.
• Establish strategies for media relations, seeking placements in print, broadcast and online channels, and create the corresponding content including press releases, articles and presentations. 
• Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends. 
• Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results. 

Roles and Responsibilities

Our growing company is looking for an ambitious content writer, to oversee the development, execution, and delivery of digital content across all our channels, to join our editorial team and enrich our websites with new blog posts, guides, and marketing. The responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.

Required Skills / Qualifications

• Proven record of excellent writing demonstrated in a professional portfolio.
• Impeccable grasp of the English language, including idioms and current trends in slang and expressions.
• Closely work with sales and marketing teams and define the content roadmap for new business.
• Assist in the design and development of marketing campaigns and associated collateral.
• Repurpose and optimize existing content across different channels.
• Develop a content calendar for marketing campaigns.
• Ability to work on multiple projects with different objectives simultaneously
• Good time management skills, including prioritizing, scheduling, and adapting as necessary.
• Churning out ideas, creating video scripting, podcasting, writing blogs, and being a visionary.
• Basic knowledge of Digital Marketing and SEO will be an added advantage
• Previous experience in copywriting will be a strong plus.

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

B2B Social Media Expert

Description:

Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook?  We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.

Competencies:

• Consistent and self-driven to learn about social media platforms and trends. 
• Strong creative storytelling skills with a focus on visual and content aesthetics.

Skills:

• Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
• Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
• Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
• Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.

Experience:

• Demonstrable B2B social networking experience and social analytics tools.
• Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
• Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

Who We Are and What We Do

Merkle Science provides blockchain transaction monitoring and intelligence solutions for cryptoasset service providers, financial institutions and government agencies to detect, investigate and prevent money laundering, terrorist financing and other criminal activities. Merkle Science is headquartered in Singapore with offices in Bangalore and Tokyo and backed by Digital Currency Group, Kenetic, SGInnovate and LuneX.

Merkle Science is currently searching for an experienced Content Marketing professional to help boost the firm’s inbound marketing and thought leadership activities.

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

What you need to have:

• Setting up the brand bible for various products and audiences
• Making sure that the brand is consistent across various platforms
• Setting up brand guidelines to be followed for communication, social media, merchandise, product and other assets of the company
• Plan, lead and execute the projects required to boost our brand presence
• Collaborate with Creative Team, Growth Team & others for execution of projects
• Partner with creative agencies, research and media partners to create integrated marketing plans
• Taking up initiatives to position our brand
• Strategize, develop and execute marketing interventions at FamPay
• Develop accurate projects priorities, schedules and execution of Mass marketing campaigns.

• 4 - 7 years total experience
• Worked with a B2C tech startup in Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
• Extremely empathetic towards understanding of the user groups: Teenagers and their parents
• Should be excited about building a brand for teenagers
• Up to date with recent trends and social media
• Good understanding of business dynamics in India
• Proactive personality and self-driven
• Takes ownership and has whatever it takes attitude
• Excited to work in a fast-paced environment
• Excellent communication and interpersonal skills
• Enthusiastic about early stage start-ups

Job Description and skill requirements

Digital Marketing Manager

(This role will come with Sales Targets and commensurate rewards)

Role

• Plan and execute digital marketing campaigns across different digital marketing platforms
• Understanding of SEO/SEM, Marketing database, email and display campaigns
• Design, build and maintain Social Media presence
• Thorough monitoring of all social media ,digital spends and optimizing the budgets
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Brainstorm new and creative growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Experience in setting up and optimizing Google AdWords campaigns

Skill Requirements:

• Self-Starter and a go getter!
• Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role
• Understanding of digital marketing landscape, concepts and best practices.
• Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.)
• Analytical mindset and critical thinking.
• Excellent communication and interpersonal skills.