Business Development Executive

What you will do:

• Executing digital marketing strategies across channels including email, social media and display advertising campaigns
• Driving achievement of growth objectives like app installs, display, search, affiliates among others
• Improving the design, UX, traffic and content of the website
• Designing, building and maintaining organization’s social media presence
• Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Creating paid campaigns on social media platforms
• Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
• Growing the lead volume at a sustainable cost
• Collaborating with internal teams to create landing pages and optimizing user experience
• Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Managing agencies and affiliates
• Driving maximum ROI from campaigns

 

What you need to have:

• MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
• Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
• Demonstrate a positive, ‘can-do’ attitude
• Willingness to roll up your sleeves and get things done
• Strong business acumen and detail orientation
• Outstanding presentation skills
• Excellent problem-solving skills
• Knowledge in OKR, Agile
• Knowledge in Jira, CRM, Power BI
• Exceptional verbal and written communication skills
• 2-4 years of experience in Digital Marketing
• Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
• Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
• Experience in performance marketing and affiliate marketing
• Understanding of digital marketing platforms and passion for technology
• Ability to optimize CPC and CPL in an effective manner
• Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
• High level of integrity and dependability with a strong sense of urgency and results orientation
• Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords    

 

Proposed Job Description

Problem Statement

Communicating our message effectively to the users via the right digital channels.

 

Responsibilities

• Build and deploy ads through paid channels at the direction of the campaign manager
• Own and perform diligent and detail-oriented QA throughout the entire campaign process, with an emphasis on campaign tracking and Google Analytics setup
• Support campaigns through traffic management that includes setup and implementation, testing, quality assurance, deployment, delivery, and optimization of ad campaigns
• Extract data and insights from the entire lifecycle of digital campaigns that include but are not limited to Display, Social, SEM, Programmatic, Native, etc
• Partner with internal teams to ensure all ad products are thoroughly vetted for operational use
• Support channel managers directly with clear communication and delivery workflows that ensure transparency into deliverable timelines and potential delays.
• Troubleshoot technical issues, including malfunctioning tags, ad creative, click-through URLs, and landing pages, etc. and correct problems with client advertising campaigns
• Proactively seek out new tools and opportunities to improve our advertising efforts Participate in or facilitate special marketing projects as required

 

Requirements

• 2+ years of experience.
• Deep understanding of Google & Facebook paid advertising. Knowledge of SEO will give you a competitive advantage.
• Have proven experience in managing B2C campaigns.
• High affinity for people who've worked on targeting US customers.
• Exceptional project management and communications skills are essential to collaborating with a remote team.
• Strong process orientation & documentation ethic. Strong analytical skills.
• Growth mindset and willingness to learn.

 

Potential Growth Paths

Ad Ops Strategist

SEO Strategist

Customer Marketing Strategist

Content Marketing Strategist

Growth Marketing Manager

Experience - 2.0 to 6.0 Year(s)

Location - Delhi

Working days - 5

Qualification - Any Graduate (Full time)

Skills: 2 years Hands-on Experience on Facebook or Google Marketing | Excel & data analytics skill set

Job Responsibilities:

• Ownership of growing app base through Digital Marketing channels (FB, Insta, Google, Tiktok++)
• Collaborate with the business(category) and creative team in devising communication strategy (creative & messaging) & bringing this to life
• Lead larger business decisions by working with the digital team in creating, analysing & optimizing growth data sets to deliver insights
• Monitor & optimize ROI driven campaigns regularly to meet demand, revenue and budget goals
• Work with product and data engineering teams to design systems and processes for efficiencies leading to exponential growth

Job Requirements:

• 2 years Hands-on Experience on Facebook or Google Marketing
• Excel & data analytics skill set (SQL knowledge is a plus) 
• Strong with number crunching
• Analytical bent of mind; can break down data and assess it efficiently 
• Willing to learn in fast-paced startup ecosystem with Result-driven mindset 
• Ability to work under pressure, tight timelines & handle uncertainty 
• Ability to manage and prioritize multiple projects and tasks simultaneously 
• Strong interpersonal, time management, and problem-solving skills

About Role: 

Leads demand growth for the platform. Driving New-Users & More-Usage as key mandates. Missioned to unlock rapid adoption (in a profitable way) with Strong Consumer Intelligence, Offering & Pricing strategy, Zero-$ hacks, Strategic Partnerships, Large Media campaigns etc. Digital Growth team plays a key role in Driving New-User acquisition. Working end to-end in planning digital strategy, executing for all channels & driving performance/demand.

must be good marketer,
speaker
Hands on experience

Roles and Responsibilities: To develop and implement a digital marketing plan to support exponential sales growth. Manage & Execute online digital marketing strategy of company's solutions Familiar with on-page and off-page SEO, SEM, SMM Know how to increase website traffic with right keywords & content Familiar with Google Analytic, Webmaster, SEO tools Web SEO, SMO, SMM, B2B, PPC Campaigns, Google Analytic, Affiliate Marketing Email Etiquette, Blogging & Absence, Digital Marketing Online Marketing, Manage FB, LinkedIn & Twitter Accounts Identify and implement innovative SEO strategies Think creativity to produce new ideas and design concepts Skills Required : Candidate with experience from IT Software and Services Company is an added advantage. Intimate understanding of traditional and emerging marketing channels Excellent communication skills Ability to think creatively and innovatively Analytical skills to forecast and identify trends and challenges Familiarity with the latest trends, technologies. High degree of personal integrity and strong ability to work collaboratively and effectively in a fast-paced, flexible, team based environment.

Social Media Marketing ExecutiveAbout Camp K12 : Camp K12 is an ed-tech startup founded by an MIT/Harvard computer science grad and the ex-CEO of Apple India, bringing coding and 21st-century skills to students Age 6 - 18 around the globe, via LIVE online courses and in-person programs. We were India's first coding bootcamp for school kids in 2011, and today are a leader in the K-12 education space, making cutting-edge tech like AI, 3D/Virtual Reality programming, Web & Mobile App Development, accessible to young students via our custom-built technology platforms. We've taught over 50,000+ students, worked with 200+ schools nationwide, and collaborated with institutions like Google, Adobe, IIM Bangalore, IIT Delhi, and more to inspire an entire generation of young makers and doers.We are actively recruiting across all functions - marketing, sales, BD, design, software development. If you share our vision for redefining school education, come and join us.Website : https://campk12.com/Job Description :- Need a dynamic digital marketing personality with solid written and verbal English communication skills, with at least- 1 to 2 years of experience in all aspects of Social Media and Digital marketing, preferably for a start-up or technology education company. - The candidate must have demonstrated success in designing and executing the social media campaigns resulting into measurable outcome and social media outreach. In addition to the attractive salary, this position carries big Bonus associated with Lead generation and Engagement metrics.Who can apply:- Excellent spoken & written communication- 1-2 years of work experience as a digital/social media marketer- Has good exposure to the latest technologies in ed-tech space- Self-driven & motivated - Has in-depth understanding of the social media platform Benefits :- Personal development under the hands of an experienced team - Opportunity to grow with the company, we are growing ~10X YoY - High energy work culture - Great perks

Job Description - To study the market potential and prepare necessary strategy to maximize sales - Meet potential clients by growing & maintaining the network and identifying the decision makers - Research and build relationships with new clients.

AIndra Labs’ Marketing Executive Job Description Are you a marketing enthusiast, with 1- 2 years of experience, who thinks, I don't want to just keep pushing paper or doing dumb work and want to do something that best suits you. Someone, who has the passion to create & manage and not just the mentality to maintain.  An Entrepreneurial spirit with a startup mentality, who will take pride in what he/she, will help manage. A believer and not a skeptic with an ability to wear multiple hats that is required in a startup. We are one of the top 10 Artificial Intelligence Start-up in India working in Computer Vision and Artificial Intelligence. We have been covered by Economic times for the Hi-Tech products that we are creating. While our Vision is to be on the forefront of addressing big problems with a huge-impact with the use of Artificial Intelligence, our Mission is to use Computer Vision as the vehicle. We intend to address problems in the Education, Healthcare and the Retail sectors. We want you if you are: An enthusiastic candidate looking to become a future entrepreneur or a best sales man or marketing strategists. Eager to get his/her experienced soaked with the firsthand experience of expanding the technology business by working in an early stage startup. Job Description: 1. In depth understanding of the product vision and its road-map. 2. Making business cases and plans based on market study. 3. Identifying potential market, segmentation and targeting them by various channels. 4. Customer validation and lead qualification. 5. Lead qualification, generating numbers and closing targets. 6. Creation of sales kit and marketing plans. 7. Develop and implement sales plans. 8. Develop innovative and strategic sales tools to reduce sales cycle. 9. Facilitating quick closures. 10. Creation of marketing collaterals. 11. Product demos and presentations to the clients. 12. Understanding the customer’s needs, brainstorming about the best solution for the clients and deliver the expected. 13. Customer service and support Required Skills: 1. High aptitude levels and analytical skills. 1. Communicating the business and its requirements to CEOs, IT heads and engineering team  3. Understanding of the SAAS, PAAS and other product/service delivery methods. 4. Customer data capturing to track the progress of the sales funnel. 5. Business content writing skills. 7. Comfortable with making multiple outbound calls to CEOs, CIOs, CFOs and IT Heads. 8. Logical objection handling skills. 9. Excellent verbal and written communication skills. 10. Demonstrated experience working in sales or marketing team environment. 11. Strong organizational and follow-up skills. 12. Above average desktop computer skills with experience in Pages, Numbers, Keynote or MS Excel, Word, PowerPoint, and Outlook. Job Perks: *Access to some of the finest academic minds in this domain in industry and academic institutes. *Access to cutting edge paid technical literature. *Flexible work timings. *Social outings with the team once a month. *Chance to publish research in international conferences/Journals. *Company sponsored passes to technical & entrepreneurship events and meet ups.