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Marketing Manager - Web3
Antier Solutions Pvt. Ltd (Antech)'s logo

Marketing Manager - Web3

Alisha Bathla's profile picture
Posted by Alisha Bathla
8 - 12 yrs
₹20L - ₹35L / yr
Mohali
Skills
Marketing

About Antier Solutions:

Antier Solutions Pvt Ltd is a leading blockchain and Web3 development company, delivering cutting-edge solutions in DeFi, NFTs, Metaverse, and crypto banking. With a strong global presence and a product-driven approach, we are revolutionizing the decentralized ecosystem.

Role Overview:

We are looking for a Marketing Manager with a deep understanding of the Web3 industry, specifically from a product-based Web3 background. The ideal candidate should be well-versed in blockchain, crypto, and DeFi marketing strategies, community building, and growth hacking to drive product adoption and brand awareness.

Key Responsibilities:

Strategic Marketing & Brand Growth:

  • Develop and execute marketing strategies for Web3-based products.
  • Drive brand positioning and product awareness in the blockchain industry.
  • Optimize digital marketing campaigns across multiple channels.

Product Marketing & GTM Strategy:

  • Develop and execute go-to-market (GTM) strategies for Web3 products.
  • Conduct competitive analysis and market research for blockchain-based solutions.
  • Work closely with product teams to align marketing strategies with product roadmaps.

Community & Ecosystem Engagement:

  • Build and nurture an engaged community across Twitter, Telegram, Discord, and other social platforms.
  • Manage influencer partnerships, ambassador programs, and Web3 community initiatives.
  • Organize and promote AMA sessions, webinars, and hackathons.

Growth Hacking & Performance Marketing:

  • Implement data-driven growth marketing techniques to acquire users.
  • Optimize paid campaigns (Google Ads, Twitter Ads, LinkedIn, etc.) for maximum ROI.
  • Leverage SEO, content marketing, and PR to boost organic reach.

Collaboration & Leadership:

  • Work with cross-functional teams including product, sales, and engineering.
  • Manage partnerships and sponsorships within the Web3 ecosystem.
  • Monitor and report on KPIs, engagement, and campaign performance.

Required Skills & Qualifications:

🔹 8+ years of experience in marketing, with at least 3-5 years in the Web3/blockchain industry (preferably product-based).

🔹 Strong understanding of crypto, DeFi, NFTs, and blockchain technology.

🔹 Proven experience in community building, content marketing, and digital advertising.

🔹 Hands-on experience with Twitter, Telegram, Discord, LinkedIn, Medium, and YouTube.

🔹 Excellent communication, analytical, and leadership skills.

🔹 Knowledge of Google Analytics, SEO tools, paid marketing tools, and Web3 growth hacks.

Preferred:

✔ Prior experience in a product-based Web3 startup.

✔ Familiarity with crypto trends, tokenomics, and blockchain marketing regulations.

✔ Experience in PR, partnerships, influencer collaborations, and NFT marketing.

Why Join Antier Solutions?

🚀 Be part of an industry-leading Web3 innovation hub.

💡 Work with global blockchain experts and cutting-edge products.

🌍 Hybrid/Remote flexibility and competitive salary.

🎯 High-growth opportunities in the evolving blockchain landscape.

Read more
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Antier Solutions Pvt. Ltd (Antech)

Founded :
2007
Type :
Products & Services
Size :
100-1000
Stage :
Profitable

About

As experienced enterprise blockchain solutions provider, we specialize in enterprise Blockchain solutions development. Leverage our trusted Blockchain Solutions for the Enterprise.
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Connect with the team

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Tanya Thakur
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Diksha Gupta
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Govind Saini
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prerna luthra
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jaspreet kaur
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Alka Verma
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Amandeep Kaur
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Alisha Bathla
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Prerna Sahni

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