Company Profile :
EaseMyTrip embarked on its journey in 2008, initially focusing on the B2B2C (business to business to customer) distribution channel, offering travel agents access to its website to facilitate the booking of domestic airline tickets, thus catering to India's offline travel market. Subsequently, leveraging its stronghold in the B2B2C channel, the company expanded its operations into the B2C (business-to- customer) distribution channel in 2011, primarily targeting the growing travel requirements of the Indian middle-class population.
About :
We are seeking a highly motivated and proactive Marketing Executive for our team. As a Marketing Executive, you will learn in various aspects such as developing marketing campaigns, conducting market research, creating promotional materials and collaborating with other departments to coordinate marketing efforts. Marketing Executive are also often involved in planning and attending events, monitoring competitor activity and evaluating the effectiveness of marketing strategies.
Responsibilities:.
Event Planning and Execution:
• Plan and manage BTL and offline events, including exhibitions, promotions, product launches, and activations.
• Coordinate with internal teams and external vendors to ensure seamless event execution.
• Conduct site visits to evaluate potential event venues and ensure they meet event requirements.
College Sponsorship & Partnership:
• Develop and maintain relationships with college student organizations, and event coordinators.
• Execution of college event.
• Maintain relationships with sponsors and ensure fulfilment of sponsorship agreements.
Requirements:
• Excellent communication skills and knowledge of domain
• Bachelor’s degree in Marketing Business, or a related field
• Strong analytical skills and interpersonal abilities
• Ready to work in field and event coordination
• Flexible with the rotational shifts and rotational week off
• Having own vehicle with valid driver’s license
Shubham Vishwakarma
Full Stack Developer - Averlon
About EaseMyTrip.com
About
EaseMyTrip commenced its operations in 2008 by focusing on the B2B2C (business to business to customer) distribution channel and providing travel agents access to its website to book domestic travel airline tickets in order to cater to the offline travel market in India. Subsequently, by leveraging its B2B2C channel, the company commenced operations in the B2C (business to customer) distribution channel in 2011by primarily focusing on the growing Indian middle class population's travel requirements. With our presence in the B2B2C and B2C channels, we were able to commence operations in the B2E (business to enterprise) distribution channel in 2013 with the aim of providing end-to-end travel solutions to corporates. Our presence in three distinct distribution channels provide us with a diversified customer base and wide distribution network. We believe that the strength of our brand, the quality of our services, our user-friendly websites (www.easemytrip.com and www.easemytrip.in), android and iOS based mobile applications (EaseMyTrip), our customer centric approach, as well as our efficient marketing programs have enabled us to develop significant market share in the domestic airline ticket business in India. In Fiscal 2019, GoAir, and SpiceJet, recognized us as amongst the top travel partners in terms of revenue and passenger count. The strength of our brand has increased significantly over the years. Our technology-enabled infrastructure and systems have enabled us to operate and maintain an efficient and lean organization related to the size of our operations. We have not required any equity infusion subsequent to our original incorporation requirements, and we have historically financed our working capital requirements and the expansion of our business and operations primarily through funds generated from our operations and debt financing.
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The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.
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- Expected Joining Date: Immediate
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon