
Marketing Specialist (Advanced Healthcare Funnel Builder)
Job Description for Marketing Specialist – Advanced Healthcare Funnel Builder
Position: Marketing Specialist – Advanced Healthcare Funnel Builder
Location: Remote
Job Mode: Full-Time
Notice Period: Immediate Joiner Preferred
________________________________________
Position Overview
We are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role — we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.
The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.
________________________________________
Key Responsibilities
1. Paid Advertising Strategy & Execution
• Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics.
• Conduct in-depth keyword research, audience segmentation, and competitive analysis.
• Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations.
• Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.
2. Funnel Architecture & Development
• Design and implement complete digital marketing funnels using GoHighLevel.
• Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems.
• Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates.
• Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.
3. Content & Creative Collaboration
• Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets.
• Develop compelling healthcare-oriented messaging that educates, engages, and converts.
4. Data Analysis & Reporting
• Analyze campaign and funnel performance metrics to make data-driven optimizations.
• Produce weekly and monthly reports highlighting KPIs and actionable insights.
5. Compliance & Healthcare Industry Awareness
• Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines.
• Maintain ethical advertising practices and safeguard patient privacy.
________________________________________
Qualifications & Skills
Required:
- Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns.
- Proven track record of building complete digital funnels that consistently convert.
- Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages).
- Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager).
- Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns.
- Excellent grasp of CRO (Conversion Rate Optimization) principles.
Preferred:
- Healthcare industry marketing experience.
- Knowledge of HIPAA-compliant marketing.
- Familiarity with SEO, retargeting, and omnichannel marketing strategies.
- Experience promoting high-value, cash-pay healthcare services.
________________________________________
Performance Metrics
Success in this role will be measured by: -
- Cost per Lead (CPL) within target range.
- Conversion Rate from lead to booked appointment.
- Return on Ad Spend (ROAS).

Similar jobs
● Experience Level: Min 2+ years
● JavaScript/Typescript and React Native.
● Experience using technologies like React Native, Redux/MobX/Saga, TypeScript, modern CSS frameworks and webpack.
● Familiarity with native build tools, like XCode, Gradle {Android Studio, IntelliJ}
● RESTful API’s, basic HTTP knowledge, GET/POST.
● Good Communication Skills
Job Summary:
We seek a UI/UX Designer to create intuitive, user-friendly digital experiences. You'll work with developers and product teams to design seamless interfaces, conduct user research, and enhance usability.
Key Responsibilities:
- Design wireframes, prototypes, and UI mockups.
- Conduct user research and usability testing.
- Collaborate with developers for smooth implementation.
- Optimize navigation, usability, and accessibility.
- Maintain design systems and style guides.
Requirements:
- Experience with Figma, Adobe XD, Sketch.
- Strong understanding of user flows and usability principles.
- Knowledge of HTML, CSS, JavaScript (preferred).
- Excellent visual design and typography skills.
- Strong communication and teamwork abilities.
Perks:
- Competitive salary & benefits
- Remote work & flexible hours
- Career development opportunities
Job description
● Designing and building mobile applications for Apple’s iOS platform.
● Collaborating with the design team to define app features.
● Ensuring quality and performance of the application to specifications.
● Identifying potential problems and resolving application bottlenecks.
● Fixing application bugs before the final release.
● Publishing application on App Store.
● Maintaining the code and atomization of the application.
● Designing and implementing application updates.
Job requirements
● At least 1-3+ years of experience working at the same position;
● Bachelor's degree in Computer Science, Information Technology or equivalent;
● Fluent in spoken and written in English
● Proficient in Objective-C, Swift, and Cocoa Touch.
● Extensive experience with iOS Frameworks such as Core Data and Core Animation.
● Knowledge of iOS back-end services.
● Knowledge of Apple’s design principles and application interface guidelines.
● Excellent debugging skills and knowledge of quality check processes;
● Apple Health kit experience a plus
● Firebase experience a plus
Benefits
● Candidates will have unparalleled opportunities for learning and accelerated career growth
working at a fast-paced, hyper-growth startup environment. As a member of the team, you’ll have
opportunities to:
○ Learn from the best:
■ CEO: Previously, an early employee of leading online design and publishing tool
platform with millions of users, valued at $40 billion
○ Develop core competency in the area of healthcare and technology
○ Take on high-impact, challenging projects that push the company's technical boundaries.
○ Evaluate salary terms with high promotion opportunities at work.
○ Work in a young, dynamic environment, approaching new trends.
● Laptop/tools provided
● 30-day paid annual leave
● Report to Founder
● Interview process: 2 interview rounds with co-founders, one take-home technical challenge
● Working location: Remote
● Working time: At least 4 hours overlap with 9am - 5pm Sydney, Australia time
Position: Sr. Developer / Lead Developer
Experience: 4 - 9 Years
Work Location: Remote - Work from anywhere / Technopark, Trivandrum
Qualification: B Tech / BE / BCA / MCA / BSC Computers
Skills: Odoo ERP , Python, Postgresql, MYSQL
Required Technical Competency & Qualifications
v In Depth understanding of Odoo ERP and all the default Odoo modules.
v Good Knowledge in ORM methods, Python and JavaScript.
v Strong Knowledge on API integration.
v Capable of working on Odoo framework on existing app and custom module.
v Enhance applications, develop and configure features and functionalities that support business requirements
v Good Knowledge in code repositories- Github.
v Should have good technical support skills.
v Good Analytical, Communication and interpersonal skills.
v Ability to work with a close bound team structure.
v Ability to work under minimal supervision.
v Should be able to work in client facing roles.
2. Develop the websites using the basics of front-end technologies including CSS3, JavaScript, and HTML5
3. Work with Tech team to complete the given task
4. Can come to office once in a week
We are looking for a Business Development Executive, should have good communication skills & IT field ( Website / Mobile App/Digital Marketing ) knowledge.
Responsibilities:
- Good Proposal writing and follow up.
- Maintain relationships with clients.
- Generate new business through online bidding portals.
Requirements:
- Need excellent writing skills.
- Self-motivated and proactive.
- Bright, enthusiastic and eager to learn.
- Competent with IT and social media.
Job Requirement – Sr. SQL _PBI Developer
- Minimum 6+ years of expertise in SQL Database Development including SQL queries, data structures, stored procedures, index etc.
- Excellent written and verbal communication
- Advanced knowledge and experience in T-SQL coding: query writing, stored procedures, triggers and user-defined functions.
- Advanced knowledge and experience in development and maintenance of SSIS and SSAS (Tabular and Multidimensional)
- Advanced knowledge and experience in creating dashboards and reports using PowerBI
- Advanced knowledge and experience in DAX
- Experience in creating and publishing reports using SSRS
- Experience in writing MDX queries
- Manage SQL Server databases through multiple product lifecycle environments, from development to mission-critical production systems.
- Optimize and manage SQL server databases
- Independently analyse, solve, and correct issues in real time, providing problem resolution end-to-end.
- Refine and automate regular processes, track issues, and document changes
- Share domain and technical expertise, providing technical mentorship and cross-training to other peers and team members.
- Flexible, team player, “get-it-done” personality
- Ability to organize and plan work independently
- Ability to work in a rapidly changing environment
- Ability to multi-task and context-switch effectively between different activities and teams
Optional Skills (Good to have):
- Microsoft certification in Azure data engineering

Description
Experience: 1.5 to 3 yrs
* Hands on work experience developing in Java and J2EE
* Hands on work experience developing in JavaScript
* Extensive working experience in Springboot
* Good to have No SQL (Mongo DB) and My SQL Exposure
* Good to have experience in AWS cloud environment
* Designing, developing, troubleshooting and debugging software within a project scope ensuring that work product meets end user acceptance criteria.
* Managing self-directed assignments to resolve software defects or implement features to meet schedule commitments with a high-level of quality.
* Acquiring knowledge of industry and company standards, tools and technology with a focus on pragmatic application to business-focused software solutions through initiative and self-study
Requirements
Primary Skill Java Springboot, Java Script
Good to have Mongo Db (No Sql), My SQL and Exposure to AWS
Benefits
Salary:300000 LPA to 500000 LPA
Key Responsibilities
-
Lead and inspire high-performing engineering teams to build and scale highly reliable, secure and responsive architecture for all LoveLocal products
-
Build highly Scalable platforms using Python, ReactJS, NodeJS, Kafka, Distributed Caching, SQL and No SQL Databases
-
Take full ownership of the people related aspects of the Engineering team engagement, recruiting, retention, compensation, promotions, individual performance management and organizational structure
-
Should be actively involved in hunting and recruiting new talent
-
Manage the engineering pipeline at all levels from planning the product implementation with the developers, distributing and managing work of the engineering team and ensure code quality across products and services
-
Should continuously plan and build for increasing scale of the product and ensure full hygiene of the tech infrastructure and code sanity
-
Should be the primary point of contact of functional heads for all tech dependencies
-
Take ownership of overall tech budget, reviewing expenses and planning for future costs
-
Work closely with CTO and Product Head on the Tech roadmap of the organisation
-
Become an integral part of the core team and be strongly aligned with the mission and values of the company
Main Qualifications
-
8+ years of experience in Software Development with end-end implementation of products (Preferably in a product driven organisation)
-
Minimum 3 years of experience leading a team of at least 15 developers, either as an EM or a Tech Lead
-
Should have worked in a well scaled and fast paced working environment (Startups beyond Series B or a major tech organisation)
-
Comfortable handling multiple competing priorities in a fast-paced environment.
-
Well versed with cloud computing and infrastructure management AWS / GCP
-
Has worked extensively on designing and implementing Microservices architecture
-
Should have experience working with NoSQL data stores such as MongoDb, Cassandra, HBase, DynamoDB, etc.
-
Should have experience working with Big Data streaming services such as Kinesis, Kafka, RabbitMQ etc
-
Should be highly skilled in Python and have solid exposure to JavaScript
-
Should have solid exposure to Web development and have had familiarity working with Android and IOS engineers
-
Excellent understanding of software engineering practices and Design Patterns
-
A Bachelors or Masters in Computer Science or equivalent engineering degree from top engineering institutes.








