B2B Marketing Executive

at ION Energy

Posted by Valentina Dsouza

Job description

We are looking for an experienced, well-rounded, dynamic and results-focussed marketing professional responsible for demand generation, brand building and awareness. The candidate will be experienced in B2B marketing and a wide range of go-to-market activities. Previous roles working in technology or energy companies is an advantage We are seeking a leader with strong knowledge of digital marketing who can work with creative teams and external agencies to effectively execute campaigns on time and on budget. At ION Energy we are building the world’s most advanced battery management and intelligence platform. ION was founded by a team of PhD's with decades of experience in advanced electronics and battery systems. Our groundbreaking and patented BMS technology acts as the core of high-performance applications like Electric Vehicles, Telecom Towers, DataCentres & More. What will you be accountable for? As a Marketing Executive, you will be placed in a development team at ION’s R&D office situated in Mumbai suburbs, where you will have a dedicated mentor. A self-starter, capable of working in a fast-paced environment while managing multiple projects simultaneously Develop and execute customer-driven, end-to-end marketing strategies to increase demand and build ION’s brand. Ability to carry out lead generation activities in the form of comprehensive email marketing campaigns. Develop and implement a strong content plan to ensure uniformity of the message across all mediums (Website, Blog, Case Studies and Newsletter). Brownie points if you’ve written content before! Develop, implement and manage social media and community strategies, across key social media channels (Linkedin, Twitter & Facebook) Working with our partners and clients to build engaging customer success stories and case studies. Conducting market research studies to analyze the potential of new product development, competitor analysis, etc. Submission of relevant MIS reports Good creative skills and proficient in English language This is you: MBA from a premier institute for Marketing, Communications or similar field. 2+ years experience in B2B Marketing Strong knowledge of Digital Marketing Strategies Ability to collaborate with cross-functional teams and outside agencies Works well under pressure or in a high growth environment that is constantly changing Excellent written and verbal communication and presentation skills using storytelling.