Social Media Lead

As a Branding and Communication Specialist, you will be responsible for developing and executing strategic branding and communication initiatives to enhance the visibility, reputation, and market positioning of our organization or client. You will play a pivotal role in shaping the brand identity, messaging, and storytelling across various channels to effectively engage target audiences and stakeholders.

Key Responsibilities:

• Brand Strategy Development: Collaborate with internal stakeholders to define and refine brand positioning, values, and messaging strategies. Develop comprehensive brand guidelines to ensure consistency across all communication touchpoints.
• Communication Planning: Develop and execute integrated communication plans that align with the overall brand strategy and business objectives. Identify target audiences, key messages, and optimal channels for reaching and engaging stakeholders.
• Content Creation and Management: Create compelling and relevant content for various communication channels, including websites, social media, blogs, press releases, and marketing collateral. Develop storytelling narratives that resonate with target audiences and reinforce brand messaging.
• Collaboration and Coordination: Collaborate closely with cross-functional teams, including marketing, digital, and creative teams, to ensure alignment and synergy across branding and PR efforts. Coordinate PR activities with marketing campaigns and initiatives for maximum impact.

Bandhan Mart's Pvt Ltd,

Looking for S.O's in Profiles in Vijayawada,Guntur - Indian Location

Candidate Experience / Minimum +2 years Experience in Field sale / Marketing

Candidate Qualification : Degree(Any Group)

Candidate has to re-locate in Vijayawada,Guntur Location /When Hire the job.

• Min 5 years of hands-on experience in Java Spring-boot technologies
• Experience with monolithic applications
• Experience using Redis and RabbitMQ
• Experience with RDBMS such as SQLServer and My SQL
• Strong analytical, problem solving and data analysis
• Excellent communication, presentation and interpersonal skills are a must
• Micro service frameworks such as Java SpringBoot
• Design and implement automated unit and integration tests 

The ROLE

• Handle the inbound interest received by Marquee
• Get the inbound leads to setup an online demo with us
• Conduct a small research on the prospect’s company and background prior to the demo to conduct a smooth sales call
• Conduct online demos with the prospects and turn them into paying customers
• Ensure that the product demo is neat and organized
• Work with the prospects to understand their needs and pitch them the right Marquee product to solve their problems
• Manage on-going relationships with customers
• Run strategic follow ups (Calls/texts/emails) on the prospects to get in maximum sales
• Strive to achieve the sales targets
• Work with our Founder on strategic alliances - potentially travelling to various financial centers globally

Here are some important things to consider prior to applying to us:

• Knowledge/prior experience with startup fund raising is a distinct advantage
• WE'RE A REMOTE TEAM so you can work from wherever you like - you don't have to attend office on a day to day basis
• You should own a laptop
• EXCELLENT written & spoken English required
• We shall provide a 5-7 days training session once you join in.

Introduction

We are looking to empanel a Paid Ads Specialist to lead and execute performance marketing strategies and campaign plans for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

• As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
• Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
• Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
• Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
• Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
• Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
• Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results
• Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

• Proven relevant work experience of at least 3 years
• You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
• It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
• You are a highly goal-oriented individual and have excellent communication skills
• You are open-minded, curious, and a strong problem solver

• Contribute to front-end development of web applications
• Handle production incidents
• Working closely with stakeholders to ensure a smooth user experience
• Build reusable components and front-end libraries for future use
• Translate designs and wireframes into high-quality code

Job Requirements:

• 2+ years experience in front-end web development is required
• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
• Extensive experience in working with HTML5, CSS, Bootstrap and JavaScript
• Thorough understanding of React.js and its core principles
• Familiarity with newer specifications of EcmaScript
• Experience with common front-end development tools such as Babel, Webpack, NPM, etc
• Ability to understand business requirements and translate them into technical requirements 
• Familiarity with code versioning tools (such as Git, SVN, etc)
• Experience in developing an application with cross-browser compatibility in IE, Firefox, Safari, Chrome, including tablets, phone, etc 

Responsibilities 

• Convert wireframes into rich interactive prototypes. 
• Work with backend development team to integrate front end code. 
• Understand business requirements and convert into functional specifications. 
• Participate in architecture and technical level discussions and takes initiative. 
• Passion for web design and eager to learn and implement the latest trends.
• A focus on delivering high-quality code through strong testing practices
• Working on Information architecture and Designing wireframes and prototypes.

Skills Required:

• 4+ years of commercial-grade web/front-end development experience.
• Strong experience in JavaScript, ideally ES6 or ES7, Node.js, building Single Page Web Applications with modern frameworks (Angular or AngularJS, React, Vue).
• 2+ years hands on experience with frameworks like react/relay/Redux/node.
• 2+ years with JS build tools like grunt,webpack,gulp etc.
• Knowledge in ES6, Webpack is a plus.
• Experience in creating web applications with delightful user experience.
• Experience working with REST APIs.
• Experience in TDD, Writing Clean & Readable code.
• Experience in Version control - Git.
• Awareness of cross-browser compatibility issues and client-side performance considerations 
• Experience in creating responsive pages and cross-browser support.
• Ability to clearly communicate thoughts and ideas by rapid prototyping.
• Debugging skills, familiar with debugging tools of all major browsers.

Nice to Have:

• Prior experience in Fintech Startups
• Knowledge of Node.js, Express js, AWS (EC2, S3, Elasticsearch)
• Knowledge and working experience with MongoDB, NOSQL