Develop and implement comprehensive online marketing strategies to
achieve company objectives.
Manage and optimize online advertising campaigns, including PPC, display ads, and remarketing.
Conduct keyword research and monitor SEO performance to improve organic search rankings.
Plan and execute email marketing campaigns, including segmentation,content creation, and performance analysis.
Manage social media channels, create engaging content, and monitor
community engagement.
Create and optimize landing pages and conversion funnels to maximize lead generation and customer acquisition.
Analyze website traffic and user behaviour using web analytics tools to identify areas for improvement and conversion rate optimization.
Collaborate with the content team to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms.
Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.
Monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management.
Assessing the online user experience and developing strategies to increase NPS.
Monitoring and maintaining the media budget.
QUALIFICATIONS Bachelors' degree in marketing, business, or a related field.
Proven experience in online marketing, preferably in a managerial role.
Strong understanding of digital marketing channels, including SEO, PPC, email
marketing, and social media.
Proficiency in using marketing automation tools, web analytics platforms, and
content management systems.
Knowledge of HTML, CSS, and website optimization techniques.
Excellent analytical skills with the ability to interpret data and make data-
driven decisions.
Strong project management skills with the ability to prioritize and manage
multiple projects simultaneously.
Excellent written and verbal communication skills.
Creative thinking and problem-solving abilities.
Up-to-date with the latest digital marketing trends and best practices
Subodh Popalwar
Software Engineer, Memorres
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Cogno AI by AllinCall is an Omnichannel Cloud Communication-as-a-Service that uses a combination of ChatBots, Live Agent Chat, Cobrowsing, and Video Calling to provide a Delightful Customer Experience across all Digital Channels.
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Experience: 2 to 5 years
Notice Period: Immediate/ 15 days
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Software Engineer, Memorres