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Growth Manager

Growth Manager at Brown Living · Mumbai · 4 - 6 years · ₹4L - ₹8L / yr · Raised funding · Posted 31 Aug 2024

Brown Living's logo

Growth Manager

Saurabh Nigam's profile picture
Posted by Saurabh Nigam
4 - 6 yrs
₹4L - ₹8L / yr
Mumbai
Skills
Revenue growth
Marketing
Marketing Strategy
Social Media Marketing (SMM)
Digital Marketing
Facebook Marketing
Email Marketing
Content Marketing

Designation: Growth Marketing Manager

● Location: Bandra West, Mumbai, India

● Position Type: Full-time, Permanent


Company Description

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.


Role Description

This is a full-time on-site role as a Growth Marketing Manager at Brown Living. The Growth Marketing Manager will be responsible for day-to-day tasks such as marketing analytics, project management, web analytics, and marketing automation. They will work closely with cross-functional teams to develop and execute growth strategies that drive user acquisition and retention. The role requires strong analytical and project management skills to optimize marketing campaigns and drive business growth.


Key Responsibilities:

● Develop and execute strategies to drive revenue growth for Brown Living across B2B & B2C verticals.

● Analyze business operations, trends, costs, and obligations to project future revenues and provide strategic advice.

● Lead and execute lead generation and conversion campaigns to optimize sales funnel performance.

● Monitor and optimize ecommerce metrics for the platform, focusing on both topline and bottomline growth.

● Optimize user flows through conversion-focused campaigns to enhance

customer acquisition and retention.

● Report regularly to management on marketing operations, providing insights and recommendations for improvement.

● Conduct surveys to identify growth opportunities and develop solutions to business problems.

● Represent the company at business events, managing business development, sales, and marketing activities.

● Collaborate with agencies and vendors to execute business growth activities effectively.

● Coordinate with customer accounts and suppliers to ensure clear

communication and alignment with organizational goals.

● Work closely with the founding team to identify growth opportunities aligned with financial, social, and environmental objectives.

● Provide insights for tech developments to support overall platform growth.

● Maintain and analyze leads and queries, preparing periodic reports for

management.


Key Result Areas (KRAs):

● Revenue Growth: Achieve targeted revenue growth through strategic marketing initiatives and campaigns.

● Lead Generation and Conversion: Drive lead generation and optimize conversion rates to maximize sales.

● E-commerce Metrics: Improve e-commerce metrics to enhance platform

performance and profitability.

● Customer Success: Enhance customer satisfaction and retention metrics through effective marketing strategies.

● Business Development: Identify and capitalize on growth opportunities across B2B & B2C segments.

● Event Management: Successfully organize and participate in sales & marketing events to promote brand awareness and generate leads.

● Agency Coordination: Ensure seamless collaboration with agencies and vendors for business growth activities.

● Stakeholder Communication: Maintain clear communication with stakeholders to align activities with organizational objectives.

● Innovation and Strategy: Provide innovative insights and strategic

recommendations to support long-term business growth.

● Tech Insights: Offer valuable insights for tech developments to support platform growth and optimization.


Required Qualifications and Skills:

● Experience in project management

● Ability to work effectively in a cross-functional team

● Experience in the sustainable living or environmental industry is a plus.

● Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).

● Proven 2-3 experience in marketing and business growth roles, preferably in a startup environment.

● Strong analytical skills (Growth Marketing Analytics skills) with the ability to interpret data and trends to drive business decisions.

● Excellent communication and interpersonal skills to effectively liaise with

stakeholders.

● Entrepreneurial mindset with a passion for marketing and growth.

● Proficiency in web analytics, digital marketing techniques and tools.

● Knowledge of marketing automation


Note: This role offers an exciting opportunity for a young professional who is passionate about marketing, growth, and making a positive impact in the sustainability space. Based in Mumbai, India, the successful candidate will join a collaborative and passionate team dedicated to driving innovation and positive change at Brown Living.


How to Apply:

Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform


Read More:

1. Website - https://brownliving.in/

2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us

3. Meet the Brown Living Team - https://brownliving.in/pages/our-team

4. Work with Us - https://brownliving.in/pages/work-with-us

5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens

6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping

Read more
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About Brown Living

Founded :
2020
Type :
Product
Size :
20-100
Stage :
Raised funding

About

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.

Read more

Tech stack

skill iconAngularJS (1.x)
skill iconNodeJS (Node.js)
MySQL
AWS Lambda
skill iconAmazon Web Services (AWS)
Amazon S3

Candid answers by the company

What does the company do?
What is the location preference of jobs?

e-commerce

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