Greetings..
Urgently require Business Development Executive/Manager for Educational Sales.
Company is into Digital Marketing course. and reputed institute in Mumbai region.
Location: Navi Mumbai
Exp: 0-1yrs
Skills: Candidates should have MBA digree//Diploma in marketing.
Female candidates only require
Good in communication
Freshers can apply.
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This role is responsible for increasing organic traffic and engagement on the website and other digital properties of the company. As a SEO and ASO growth hacker, you will be responsible to strategize and come up with marketing solutions for not only driving traffic but also building a stronger presence across verticals and maximizing the traffic to a site by
improving the search rank within search engines. You will also be responsible for driving app search and install based growth for the company App.
Responsibilities:
● Perform keyword research in coordination with business objectives to optimize existing content and uncover new
opportunities
● Ensure content becomes an effective means to acquire, engage and retain users, and generate significant
word-of-mouth and share ability.
● Develop a differentiated content strategy with strong emphasis on user-generated content.
● Ensures marketing content is delivered through a combination of sources - in-house team, influencers, brands
and users.
● Optimize website including all subdomains and subdirectories for organic listings including image, social,
local/maps and video optimization.
● Strong strategic thinking and a mind bent towards recognizing problems and coming up with innovative
solutions.
● Generate daily, weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other
paid search initiatives
● Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of
importance in accordance to internal business goals
● Strong knowledge of coding, search engine algorithms, and website architecture from a SEO perspective with the ability to provide top-notch recommendations
● Review current on-page optimization and refresh as necessary based on the performance of targeted keywords.
● In-depth experience with website analytics tools like Google analytics (Setting goals, pulling reports, Analyzing
performance metrics etc)
● Execute the ASO strategy in multiple geographies working with external agencies and internal teams - keywords,
description, screenshots etc
● Optimize conversion rate on the store listing page with a well-defined experimentation plan
● Monitor and tracking rankings and conversion rate using the latest tools
● Always be on the lookout for areas of improvements and insights
Qualifications:
Bachelor Degree, preferably in Marketing/English/Science with 4-5 years of related experience;
You must have a few years of experience in SEO & ASO for a product/digital agency, focused on e-commerce growth. A
bonus if you've worked in the ed-tech or Insurance space.
You will: be responsible for Marketing, Communication and Strategy & Execution of our Digital and Institutional Marketing
for the entire product portfolio. We are looking for someone young & daring enough to commit to the cause for the next
couple of years. We're working on some really exciting stuff and we look forward to welcoming you to our team.
● Expertise in SEO analysis tools such as SEMRush, Moz, SimilarWeb, keyword planner, Google Webmaster, etc.
● Strong knowledge of Google and Facebook ranking factors and search engine algorithms
● Great hold on both On-page and Off-page SEO implementations.
● Should have a knack for problem-solving.
● Must have experience in creating SEO tasks with their respective quantitative or qualitative impact.
Mandatory skills jaa, Springboot, Microservices and junit
Also require candidates with 3+yrs of experience
Mandatory skills Java, Springboot Microservices
Responsibilities for Jr. Node JS Developer: 3+yrs
· Should have relevant object-oriented application-building experience in a professional environment.
· Design and implementation of low-latency, high-availability, and performant applications.
· Implementation of security and data protection.
· Thorough understanding of relational databases such as MySQL or similar technologies.
· Excellent coding skills in Node.js, and JavaScript.
· Knowledge of working closely with code versioning tools like git.
· Excellent communication skills and being able to work independently or in a full team.
Required Skills:
· Strong proficiency with JavaScript.
· strong hold on Node.js and frameworks.
· Understanding the nature of asynchronous programming and its quirks and workarounds.
· Good understanding of server-side templating languages.
· Good understanding of server-side CSS preprocessors.
· Basic understanding of front-end technologies, such as HTML5, and CSS3.
· Understanding accessibility and security compliance.
· User authentication and authorization between multiple systems, servers, and environments.
· Integration of multiple data sources and databases into one system.
· Understanding fundamental design principles behind a scalable application.
· Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform.
· Creating database schemas that represent and support business processes.
Requirements:
● Should have at least 2+ years of DevOps experience
● Should have experience with Kubernetes
● Should have experience with Terraform/Helm
● Should have experience in building scalable server-side systems
● Should have experience in cloud infrastructure and designing databases
● Having experience with NodeJS/TypeScript/AWS is a bonus
● Having experience with WebRTC is a bonus
Job description
- Design and develop large-scale business application using Java, Spring boot, Microservices Architecture
- Design and develop software application code by analyzing requirements and specification using Java and J2EE
- Creating webservices (SOAP/RESTful) and consuming webservices
- Strong fundamentals OOPS concepts, Exception Handling, Coding Standards
- Experience in MySQL/MSSQL/Oracle
- Experience in SDLC methodologies Agile / waterfall
- Good understanding of data structures and algorithms
- Basic working knowledge of Unix/Linux
- Must possess strong problem solving and troubleshooting skills
- Excellent team player with strong verbal & written communication skills.
- Experience in Digital Marketing with a specific focus on Google Ads
- Manage and scale e-commerce campaigns of big brands globally Google Ads certified (preferred)
- Working Proficiency with Google Ads, Google Ads Editor, Google Merchant center
- Working knowledge of various campaign types like Google Search, Google Display, Shopping, and YouTube Ads
- Advanced knowledge of Microsoft excel
- Strategise SEM campaigns and align it against the whole digital marketing strategy Understanding and implementation of funnel approach - measurement of events like add to cart, checkout, etc on websites and also building audiences related to these events
- Tracking and setup of all events through Google Tag Manager
- Analyze data from various other sources (like Google Analytics, Hotjar, etc) and find insights and on how to grow faster
- Creative inputs and AB Testing - strategise on creatives and map them to relevant audiences, test different versions and formats to continually optimize campaigns
- Find new opportunities to grow revenue and sales.
A Technical Project Manager is responsible for providing project planning and management for established initiatives on behalf of company with all publisher partners. He/She will ensure that projects are managed and completed to specification, within an established time frame. He/She will represent company as expert regarding technology concerns raised by partners. Individuals who work well in a collaborative environment and pay meticulous attention to detail tend to excel in the position of Technical Project Manager. Preferably have experience of working with SSP/ DSP.
Responsibilities
• Support Manager/Director in owning and developing strong relationships with the partners and key stakeholders at all levels
• Manage partner onboarding and implementation process including product, channel and partner activation, campaign launches, and ad-hoc projects
• Coordinate resource management and allocation and control activities across teams to ensure projects are delivered on-time and on budget
• Serve as the main point of contact for delivery and activation questions from the partner and issue resolution as needed. (i.e. communication and expectation setting, raising tickets)
• Understand and communicate relevant new products, features, and capabilities as they become available and ensure successful deployment and activation with your partners
• Lead Client Training (facilitating training programs, if required along with Directors)
Qualifications
- Bachelor’s degree
- 4+ years of work experience
- Understanding of adtech platforms and ideally have had hands on exposure with a DSP & SSP
- Experience with marketing campaign design, campaign management, and analysis preferred
- Diligent work ethic. Must be self-motivated and able to take the initiative to get the job done
- Collaborative mindset - able to partner with partners externally
- Strong customer facing communication skills, both written and verbal