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Company Name: Nyumi (Ikaria Wellness Pvt Ltd)
Website: www.nyumi.com
Company Profile: Nyumi is an innovative health and wellness D2C start-up, with a mission to create a healthier, happier world. Nyumi focuses on everyday wellness for women. The team is ex-HBS, IIM-A, Nykaa, WeWork, Headspace, Zomato, MullenLowe Lintas and Microsoft.
About the founder: Ananya Kejriwal has an MBA from Harvard Business School and a BS in Engineering from Olin College of Engineering. She is an experienced product lead with a passion for bringing design thinking and technology to consumer products, having worked at Microsoft and Headspace in the US.
E-commerce Lead:
Roles and Responsibilities:
- Developing the strategic direction for leading marketplaces like Amazon, Nykaa, and others.
- Accountable for achieving bottom line results and maximizing Return on Advertising Spend (ROAS).
- Expertly managing Amazon Marketing Services (AMS) and driving paid and non-paid initiatives across the platform.
- Mentoring the team to optimize accounts and achieve monthly targets efficiently.
- Performing comprehensive data analysis for weekly and monthly meetings to drive actionable insights.
- Overseeing internal budgets within the company and external budgets with clients.
- Collaborating with cross-functional teams including design, sales, creative, advertising, logistics, marketing, and other departments dedicated to the same client account, ensuring high-quality deliverables and meeting client needs.
- Facilitating seamless communication between key clients and internal teams.
- Negotiating contracts with clients and setting performance timelines.
- Cultivating strong relationships with existing clients and actively pursuing new client opportunities.
Qualification:
• 4-8 years of Experience of direct response & E-commerce experience in an integrated, multi-channel marketing environment
Location: Mumbai
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