Growth Marketing

Seed Funded Real Estate Startup

Growth Marketing

Qrata

Company

Home

Growth Marketing

at Seed Funded Real Estate Startup

Agency job

via Qrata

3 - 8 yrs

₹6L - ₹17L / yr

Mumbai

Skills

Marketing

Job responsibilities include, but are not limited to:

Building GTM Strategy. You’ll own our growth strategies and identify the key channels in which we can invest in and scale our customer acquisition efforts. You’ll be a thought leader who is excited to take a scrappy approach, brainstorm and launch new experiments, A/B test, and double down upon early signs of success.
Relentlessly optimizing.. You’ll combine quantitative and qualitative insights to identify opportunities, improve conversion rates, and reduce costs.
Scale a world class team. We’re looking for someone who can build the playbook that the team will operate against as it grows. You’ll be empowered to recruit and get the most out of a high-performing, efficient team.
Execute a broad mandate. You’ll roll up your sleeves and get done what is necessary to remove blockers to our company’s growth, recognizing that this will change and develop as the business matures. You aren’t afraid to dive in and help us solve other business problems as needed.
Own growth, content and digital marketing completely: experience in PR/ Comms not needed.
Highly quantitative approach to growth and marketing. Experience with A/B experiments, growth hacks and other tools.

What will set this person apart:

BS/BA degree
3+ years experience in management consulting and/ or previous experience in a founders role. Former founders encouraged to apply
Strategic thinker that can tailor nuanced responses to different audiences and define priorities
Ability to weigh in on or make decisions with authority across all parts of a business
Self starter; highly motivated and resourceful with proven ability to lead and execute
Exceptional organizational and task management abilities
Ability to execute good judgment, tact, professionalism and diplomacy when interacting with employees, managers or clients
Adept at handling multiple competing priorities in a fast-paced, results-driven, rapidly changing environment

Job responsibilities include, but are not limited to:

Building GTM Strategy. You’ll own our growth strategies and identify the key channels in which we can invest in and scale our customer acquisition efforts. You’ll be a thought leader who is excited to take a scrappy approach, brainstorm and launch new experiments, A/B test, and double down upon early signs of success.
Relentlessly optimizing.. You’ll combine quantitative and qualitative insights to identify opportunities, improve conversion rates, and reduce costs.
Scale a world class team. We’re looking for someone who can build the playbook that the team will operate against as it grows. You’ll be empowered to recruit and get the most out of a high-performing, efficient team.
Execute a broad mandate. You’ll roll up your sleeves and get done what is necessary to remove blockers to our company’s growth, recognizing that this will change and develop as the business matures. You aren’t afraid to dive in and help us solve other business problems as needed.
Own growth, content and digital marketing completely: experience in PR/ Comms not needed.
Highly quantitative approach to growth and marketing. Experience with A/B experiments, growth hacks and other tools.

What will set this person apart:

BS/BA degree
3+ years experience in management consulting and/ or previous experience in a founders role. Former founders encouraged to apply
Strategic thinker that can tailor nuanced responses to different audiences and define priorities
Ability to weigh in on or make decisions with authority across all parts of a business
Self starter; highly motivated and resourceful with proven ability to lead and execute
Exceptional organizational and task management abilities
Ability to execute good judgment, tact, professionalism and diplomacy when interacting with employees, managers or clients
Adept at handling multiple competing priorities in a fast-paced, results-driven, rapidly changing environment

Users love Cutshort

Read about what our users have to say about finding their next opportunity on Cutshort.

Shubham Vishwakarma

Full Stack Developer - Averlon

I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.

Companies hiring on Cutshort

Similar jobs

Sales & Marketing Internship

at TopGrep Tech Private Limited

Posted by Arockia Doss

Bengaluru (Bangalore)

0 - 1 yrs

₹5000 - ₹10000 / mo

Content Marketing

Business Development

Digital Marketing

Branding

Marketing

+1 more

About TopGrep Tech

TopGrep Tech is a technology-driven organization focused on building innovative software and e-learning solutions. Our flagship product, Aivagam, is an advanced e-learning platform designed to make professional and technical learning more accessible, interactive, and industry-relevant.

We are expanding our outreach and are looking for passionate marketing interns to help us promote Aivagam and onboard new clients and learners.

Role Overview

We are looking for an energetic and creative Marketing Intern (Women candidates preferred) who can help drive marketing and outreach activities for our e-learning platform Aivagam. The role will involve both digital marketing and business development aspects — from content promotion and social media engagement to reaching out to institutions, corporates, and learning communities.

Key Responsibilities

Plan and execute marketing campaigns to promote Aivagam across social media, email, and digital platforms
Develop creative content (posts, videos, infographics) to engage target audiences
Identify and connect with potential partner institutions, training centers, and professionals
Support in lead generation and outreach activities through LinkedIn and other digital channels
Conduct competitor and market analysis to enhance brand positioning
Coordinate with internal teams for campaign design, communication, and performance tracking
Assist in organizing webinars, demo sessions, and promotional events for Aivagam

Required Skills & Qualifications

Pursuing or recently completed a degree in Marketing, Business, Communication, or related field
Passionate about digital marketing, e-learning, and technology
Strong written and verbal communication skills
Familiarity with tools like Canva, Google Analytics, Meta Business Suite, and LinkedIn Ads is a plus
Ability to work independently and think creatively
Proactive, organized, and eager to learn

Preferred Candidate Profile

Women candidates who are interested in marketing, communication, and business development
Enthusiastic learners looking to build a career in marketing or edtech
Comfortable engaging with institutions and clients professionally

What You’ll Gain

Practical experience in digital marketing and B2B outreach
Opportunity to work on real campaigns for a live e-learning platform
Exposure to product branding, lead generation, and content marketing
Mentorship and guidance from experienced marketing professionals
Certificate of Internship and potential for a full-time role based on performance

About TopGrep Tech

We are expanding our outreach and are looking for passionate marketing interns to help us promote Aivagam and onboard new clients and learners.

Role Overview

Key Responsibilities

Plan and execute marketing campaigns to promote Aivagam across social media, email, and digital platforms
Develop creative content (posts, videos, infographics) to engage target audiences
Identify and connect with potential partner institutions, training centers, and professionals
Support in lead generation and outreach activities through LinkedIn and other digital channels
Conduct competitor and market analysis to enhance brand positioning
Coordinate with internal teams for campaign design, communication, and performance tracking
Assist in organizing webinars, demo sessions, and promotional events for Aivagam

Required Skills & Qualifications

Pursuing or recently completed a degree in Marketing, Business, Communication, or related field
Passionate about digital marketing, e-learning, and technology
Strong written and verbal communication skills
Familiarity with tools like Canva, Google Analytics, Meta Business Suite, and LinkedIn Ads is a plus
Ability to work independently and think creatively
Proactive, organized, and eager to learn

Preferred Candidate Profile

Women candidates who are interested in marketing, communication, and business development
Enthusiastic learners looking to build a career in marketing or edtech
Comfortable engaging with institutions and clients professionally

What You’ll Gain

Practical experience in digital marketing and B2B outreach
Opportunity to work on real campaigns for a live e-learning platform
Exposure to product branding, lead generation, and content marketing
Mentorship and guidance from experienced marketing professionals
Certificate of Internship and potential for a full-time role based on performance

Brand Manager

A Financial services startup

Agency job

via Qrata by Prajakta Kulkarni

Pune

5 - 13 yrs

₹25L - ₹70L / yr

Brand Management

Brand Manager

Brand Strategy

Branding

Marketing

- Define the brand value proposition and brand strategy

- Own the measurement of the brand and associated KPIs

- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights

- Refine the external voice and expand public presence of the brand

- Drive brand consistency across written text, voice/verbal communication, visual communication and content

- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term

- Managing the budget for advertising and promotional items

- Driving NPS, CSAT and other surveys and deriving insights from these surveys

- Conduct competitive consumer insight linked primary and secondary research

Brand & Marketing Leader

Skin Care Product Company

Agency job

via Qrata by Prajakta Kulkarni

Bengaluru (Bangalore)

2 - 3 yrs

₹25L - ₹35L / yr

Brand Management

Category Management

Marketing

Marketing Strategy

Branding

Role: Brand & Marketing Leader
Location: Bangalore

About The Role

• Own the P&L of the brand, right from pricing, discounts & marketing
activities
• Plan & deliver on growth, in alignment with the company’s strategies
• Conceptualize & execute plans across all marketing channels (Digital,
Outdoor, Social, 3rd party platforms, BTL etc).
• Identify & program manage new product development opportunities that
helps the brand stay relevant with the latest trends & consumer needs,
through market and consumer research.
• Identify brand's differentiation, positioning in the market, build a coherent
consumer language across all touch-points.
• Build newer channels of communication for the brand and help the brand
build channels previously unexplored.
• Work to drive discovery, traffic & conversion. Understand business
trajectory, capture data, analyze campaigns and documents. Create detailed
specifications for all e-commerce platforms and analyze site traffic
management.
• Work closely with operations & supply chain teams to ensure stock
availability by providing growth projections in advance & avoiding out of
stocks
• Complete ownership of campaigns which are rolled out on a weekly, monthly
and yearly basis.
Qualifications and experience
Looking for candidates with an MBA from a Tier 1 & 2 B-School with 1-3 years of post-MBA experience.

Skills required
- 1-3 years of experience in Brand/ Category Management in a consumer facing company
- An understanding of trends and an ability to respond to customers wishes.

Expansion Manager for a renowned NGO(Pune)-West

Hiring for a renowned NGO, based out in Pune.

Agency job

via Merito by Merito Talent

Pune

5 - 20 yrs

₹1L - ₹8L / yr

Project Management

Marketing

Field service

Proposal writing

Budget management

Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth

About the role

As a member of the expansion team, you will be responsible for the pre-partnership

activities which include, research and assessment of new cities, connecting with potential stakeholders,

building a local staff and launching Lighthouses in new cities. You will be working very closely with

government authorities and donors in this position to craft an expansion strategy and also help build the

team.

Your role to supplement the Organizational goals:

● Approaching the government/municipal authorities of various cities in the western region for

communicating about the Lighthouse program.

● Prepare proposals and budgets and submit them to potential stakeholders.

● Follow up with authorities for approval of budget and proposals.

● Collaborate with authorities for the identification of physical space for the Lighthouse center in

accordance with the organization’s specifications.

● Ensuring the development of the physical space in time for the launch of the Lighthouse.

● Supporting the launch of the Lighthouse in the new cities and handing it over to the team.

● Building and maintaining a good relationship with the potential stakeholders

● Coordinate with donors for the release of funds at different stages of the project.

Requirements

● 5+ years of experience in program management or marketing preferably in the social sector.

● Commitment to doing social good.

● Excellent written and verbal communication and interpersonal skills.

● Excellent at writing proposals and budgets

● Strong orientation to client servicing

● Comfortable traveling to different cities/states almost 2-3 days a week.

Benefits

Fixed Pay

Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth

About the role

As a member of the expansion team, you will be responsible for the pre-partnership

activities which include, research and assessment of new cities, connecting with potential stakeholders,

building a local staff and launching Lighthouses in new cities. You will be working very closely with

government authorities and donors in this position to craft an expansion strategy and also help build the

team.

Your role to supplement the Organizational goals:

● Approaching the government/municipal authorities of various cities in the western region for

communicating about the Lighthouse program.

● Prepare proposals and budgets and submit them to potential stakeholders.

● Follow up with authorities for approval of budget and proposals.

● Collaborate with authorities for the identification of physical space for the Lighthouse center in

accordance with the organization’s specifications.

● Ensuring the development of the physical space in time for the launch of the Lighthouse.

● Supporting the launch of the Lighthouse in the new cities and handing it over to the team.

● Building and maintaining a good relationship with the potential stakeholders

● Coordinate with donors for the release of funds at different stages of the project.

Requirements

● 5+ years of experience in program management or marketing preferably in the social sector.

● Commitment to doing social good.

● Excellent written and verbal communication and interpersonal skills.

● Excellent at writing proposals and budgets

● Strong orientation to client servicing

● Comfortable traveling to different cities/states almost 2-3 days a week.

Benefits

Fixed Pay

Expansion Manager-East & South (Renowned NGO)

It is a renowned NGO, based out in Pune

Agency job

via Merito by Merito Talent

Hyderabad

5 - 20 yrs

Best in industry

Project Management

Marketing

Field operations

Proposal writing

Budget management

Job Description

Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth

About the role

As a member of the expansion team, you will be responsible for the pre-partnership

activities in the South region which include, research and assessment of new locations, connecting with

potential stakeholders, building a local team, and launching Lighthouses in new cities. You will be working

very closely with the government authorities of Odisha for the execution of the Lighthouses planned in

the state and any other coordination required with the authorities.

Your role to supplement the Organisational goals:

● Approaching the government/municipal authorities of various cities in the southern region for

communicating about the Lighthouse program.

● Prepare proposals and budgets and submit them to potential stakeholders.

● Follow up with authorities for approval of budget and proposals.

● Collaborate with authorities for identification of physical space for the Lighthouse centre in

accordance with organisation’s specifications.

● Ensuring the development of the physical space in time for the launch of the Lighthouse.

● Supporting the launch of the Lighthouse in the new cities and handing over to the team.

● Coordinating with the Govt officials in Odisha for the launch of Lighthouses in the state.

● Building and maintaining a good relationship with all stakeholders.

● Participate in any relevant meetings and conferences organised by the Government authorities.

● Lead on development and submission of progress reports and applications to relevant ministries,

including Agreements, MOUs, and other periodic reports.

● Work with authorities to secure all required authorizations and permissions to facilitate smooth

implementation of Lighthouse Communities programs.

● Coordinate with donors for release of funds at different stages of the project.

Requirements

● 5+ years of experience in program management or marketing preferably in the social sector.

● Commitment to doing social good.

● Excellent written and verbal communication and interpersonal skills.

● Excellent at writing proposals and budgets

● Strong orientation to client servicing

● Comfortable traveling to different cities/states almost 2-3 days a week.

Base Location

Hyderabad

Benefits

Fixed Pay.

Job Description

Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth

About the role

As a member of the expansion team, you will be responsible for the pre-partnership

activities in the South region which include, research and assessment of new locations, connecting with

potential stakeholders, building a local team, and launching Lighthouses in new cities. You will be working

very closely with the government authorities of Odisha for the execution of the Lighthouses planned in

the state and any other coordination required with the authorities.

Your role to supplement the Organisational goals:

● Approaching the government/municipal authorities of various cities in the southern region for

communicating about the Lighthouse program.

● Prepare proposals and budgets and submit them to potential stakeholders.

● Follow up with authorities for approval of budget and proposals.

● Collaborate with authorities for identification of physical space for the Lighthouse centre in

accordance with organisation’s specifications.

● Ensuring the development of the physical space in time for the launch of the Lighthouse.

● Supporting the launch of the Lighthouse in the new cities and handing over to the team.

● Coordinating with the Govt officials in Odisha for the launch of Lighthouses in the state.

● Building and maintaining a good relationship with all stakeholders.

● Participate in any relevant meetings and conferences organised by the Government authorities.

● Lead on development and submission of progress reports and applications to relevant ministries,

including Agreements, MOUs, and other periodic reports.

● Work with authorities to secure all required authorizations and permissions to facilitate smooth

implementation of Lighthouse Communities programs.

● Coordinate with donors for release of funds at different stages of the project.

Requirements

● 5+ years of experience in program management or marketing preferably in the social sector.

● Commitment to doing social good.

● Excellent written and verbal communication and interpersonal skills.

● Excellent at writing proposals and budgets

● Strong orientation to client servicing

● Comfortable traveling to different cities/states almost 2-3 days a week.

Base Location

Hyderabad

Benefits

Fixed Pay.

Business Development Manager

at Hitbullseye

1 recruiter

Posted by Simran Kaur

Ludhiana

1 - 2 yrs

₹3L - ₹6L / yr

Sales

Marketing

Branding

Event Management

Lead Generation

+1 more

Job description for Business Development Manager:

This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.

Responsibilities:

· Revenue generation for the center.

· Conduct events in colleges and take sessions

· Maintaining and retaining relationships with clients

· Generating and converting leads

. The candidate has to connect with the tuition centers for CUT.

· Seek out the appropriate contact in Colleges.

· Meet clients face to face or over the phone.

· Foster and develop relationships with clients

· Seek ways of improving the way the business operates

Desired Candidates:
· Strong communication and interpersonal skills
· Personal Vehicle is a must.
· Willing to travel within Ludhiana.
· Candidates from the exact location with the same domain will be Preferred

Job Type: Full-time

Salary: Decent Hike on the Current Salary

Schedule:

Morning shift

Education:

Master's (Preferred)

Experience:

Business development: 2 years (Preferred)
total work: 1 year (Preferred)

Language:

English (Preferred)

Job description for Business Development Manager:

This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.

Responsibilities:

· Revenue generation for the center.

· Conduct events in colleges and take sessions

· Maintaining and retaining relationships with clients

· Generating and converting leads

. The candidate has to connect with the tuition centers for CUT.

· Seek out the appropriate contact in Colleges.

· Meet clients face to face or over the phone.

· Foster and develop relationships with clients

Job Type: Full-time

Salary: Decent Hike on the Current Salary

Schedule:

Morning shift

Education:

Master's (Preferred)

Experience:

Business development: 2 years (Preferred)
total work: 1 year (Preferred)

Language:

English (Preferred)

Brand Manager

at Cococart India

2 recruiters

Posted by Subin Sunny

Navi Mumbai, Mumbai

3 - 8 yrs

₹4L - ₹8L / yr

Brand Management

Below The Line Marketing (BTL)

Above The Line Marketing (ATL)

Marketing

Branding

+1 more

Develop brands marketing budget / plan to achieve volume/share/equity objectives.
• Manage the brands wise spending within the approved P&L parameters.
• Manager the full execution of the brand launch with sales & local agencies.
• Develop/implement the necessary control parameters to measure launch success/failure.
• Manage MRTG technical expertise function.
• Conduct monthly/quarterly/annual reviews of the business performance on-going.
• Assign/manage BTL agencies to conduct in-market activation programs. • Leading the activation of products across all retailers. • Ensure that all brand activities are completed on time and in full and within agreed budget • Track sales and recommend support/ corrective action plans. • Monitor all brand elements - advertising, product, packaging, pricing, cost etc. • Regularly screen competitor portfolio and monitor market trends • Review all brand / market data (sales audit, competition, distribution, etc.) – to detect areas of weakness / strength and recommend corrective actions.

Deputy Manager-Brand Marketing

Disruptive Digital Healthcare Platform

Agency job

via Unnati by Veena Salian

Bengaluru (Bangalore)

5 - 7 yrs

₹18L - ₹25L / yr

Marketing

Branding

Healthcare

Brand Management

Digital media

+2 more

Are you a high-performing, collaborative, results-oriented and technologically savvy person who is keen on Supply chain in the digital industry? Then this highly visible role is for you!

Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.

As a Deputy Manager-Brand Marketing, some of your key responsibilities will include conducting consumer and market research and designing a research-based brand strategy.

What you will do:

Identifying how our brand is currently positioned in the market.
Developing and executing marketing campaigns aimed at communicating our brand message.
Communicating our brand personality internally and aligning different teams towards common goal.
Leading marketing team members through campaigns.
Measuring and reporting on success of marketing campaigns.
Anticipating consumer trends and keeping brand up to date.
Creating brand advocates and running referral campaigns.
Driving consumer engagement and retention while managing LTV.

What you need to have:

MBA from Tier-1 B-Schools
Expertise in running ATL / BTL led marketing campaigns.
Media planning and buying
Good know how of the digital eco-system, managing geo-targeted or pan national campaigns as and when required.
Creative development and agency management
A go-getter with ownership and commitment
Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results.

As a Deputy Manager-Brand Marketing, some of your key responsibilities will include conducting consumer and market research and designing a research-based brand strategy.

What you will do:

Identifying how our brand is currently positioned in the market.
Developing and executing marketing campaigns aimed at communicating our brand message.
Communicating our brand personality internally and aligning different teams towards common goal.
Leading marketing team members through campaigns.
Measuring and reporting on success of marketing campaigns.
Anticipating consumer trends and keeping brand up to date.
Creating brand advocates and running referral campaigns.
Driving consumer engagement and retention while managing LTV.

What you need to have:

MBA from Tier-1 B-Schools
Expertise in running ATL / BTL led marketing campaigns.
Media planning and buying
Good know how of the digital eco-system, managing geo-targeted or pan national campaigns as and when required.
Creative development and agency management
A go-getter with ownership and commitment
Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results.

Brand Manager

at Infinite Cercle

1 video

1 recruiter

Posted by Infinite Cercle

Coimbatore

3 - 7 yrs

₹3L - ₹7L / yr

Brand Management

Marketing

Customer Relationship Management (CRM)

Branding

About CercleX:-

CercleX is a digital technology platform which is a leading https://cerclex.com/blog/waste-management-in-india/">waste management company in India with an extended outlook of circularity through its various ventures into the field of sustainability.

We have received FICCI Impactful Cleantech Startup Award, MeitY Emerging Startup Award, TVS Capital Budding Nxt Gen Entrepreneur Award, and many more for our digital solutions enabling transactions between waste generators, and aggregators, processors, and bringing in complete transparency, traceability to the waste ecosystem.

https://play.google.com/store/apps/details?id=com.scrapmarketCCX">Cercle X ScrapMarket is an app that helps you buy and sell scrap by connecting 100% verified buyers and sellers of scrap across India.CercleX helps brands to accomplish their sustainability targets with https://cerclex.com/extended-producer-responsibility/">Extended Producer responsibility and research solid waste managemet on the environment to ensure the environment is eco free.

Job Description:-

Brand Managers are the people who shape a company’s outward image. To do that, you’ll need to uncover consumer insights and deliver innovative marketing campaigns. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.

Cerclex is looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.Ultimately, you’ll help us improve our company’s reputation and drive growth.

Responsibilities:

Analyze brand positioning and consumer insights.Stay current on market trends and competitive activity
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to “take action”
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors’ activities
Align the company around the brand’s direction, choices and tactics

Requirements:

Bachelor's degree in Marketing, Business, or related field. MBA preferred.
3-5 years of experience in brand management, brand marketing, or marketing management
Experience managing a brand across multiple markets
Creative thinker and problem solver
Strong communication skills
Project management experience, with a solid understanding of project management principles and techniques

Past experience of working with startups is preferred
Metric driven marketing Strategies & Campaigns
Digital & Social Media Marketing
Experience in Market Research & Consumer Insights is preferred
Ability to Advertise & Activate Campaigns

About CercleX:-

Job Description:-

Responsibilities:

Analyze brand positioning and consumer insights.Stay current on market trends and competitive activity
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to “take action”
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors’ activities
Align the company around the brand’s direction, choices and tactics

Requirements:

Bachelor's degree in Marketing, Business, or related field. MBA preferred.
3-5 years of experience in brand management, brand marketing, or marketing management
Experience managing a brand across multiple markets
Creative thinker and problem solver
Strong communication skills
Project management experience, with a solid understanding of project management principles and techniques

Past experience of working with startups is preferred
Metric driven marketing Strategies & Campaigns
Digital & Social Media Marketing
Experience in Market Research & Consumer Insights is preferred
Ability to Advertise & Activate Campaigns

Customer Lifecycle Marketing Manager

at The Quartile Company

4 recruiters

Posted by Saakshi Bhartiya

Remote, Bengaluru (Bangalore)

2 - 5 yrs

₹8L - ₹15L / yr

Marketing

Product Marketing

Customer Retention

Customer Acquisition

Growth Hacking

+1 more

Key Responsibilities

There are two main responsibilities of the role:
- to increase the overall top line by increasing the application rate(optimizing the funnel)
- ensuring more users are retained post the first consumption cycle.
Create and refine effective programs that leverage tenure and customer behaviour data, and include a mix of triggered and targeted campaigns.
Identify key, measurable metrics for Customer lifecycle programs with a focus to test and scale rapidly.
Create, implement and optimize daily/weekly/monthly campaigns and user journeys (retention and reactivation - both automated and not automated)
Generate deep insights about customers that increase their retention, root-cause & predict churn and lead to inventing new ways to delight and retain customers. Will include conducting primary & secondary customer research through surveys and talking directly with customers.
Experiment across the whole retention & re-activation funnel constantly looking for maximum impact on DAU (daily active users)
Brainstorm new ways of segmenting potential customers and means of communication, leading to quick-test pilots with clear measurable outcomes

Key Responsibilities

There are two main responsibilities of the role:
- to increase the overall top line by increasing the application rate(optimizing the funnel)
- ensuring more users are retained post the first consumption cycle.
Create and refine effective programs that leverage tenure and customer behaviour data, and include a mix of triggered and targeted campaigns.
Identify key, measurable metrics for Customer lifecycle programs with a focus to test and scale rapidly.
Create, implement and optimize daily/weekly/monthly campaigns and user journeys (retention and reactivation - both automated and not automated)
Generate deep insights about customers that increase their retention, root-cause & predict churn and lead to inventing new ways to delight and retain customers. Will include conducting primary & secondary customer research through surveys and talking directly with customers.
Experiment across the whole retention & re-activation funnel constantly looking for maximum impact on DAU (daily active users)
Brainstorm new ways of segmenting potential customers and means of communication, leading to quick-test pilots with clear measurable outcomes