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Sales Development Representative- MEA Region
Sales Development Representative- MEA Region
Appknox's logo

Sales Development Representative- MEA Region

Vasudha Srivastav's profile picture
Posted by Vasudha Srivastav
2 - 5 yrs
Best in industry
Bengaluru (Bangalore)
Skills
Inside Sales
SaaS
Prospecting
Lead Prospecting
Hubspot
International sales
Business Development
Go-to-market strategy
Sales

A BIT ABOUT US:


Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies with major brands spread across regions like India, South-East Asia, Middle-East, US, and expanding rapidly. We have secured 300+ Enterprises globally.


We are a 65+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.


Role Overview:

Appknox is expanding its Middle-East & South Africa team and is looking for a high performing Sales Development Representative based in India to build a qualified outbound pipeline across key markets (KSA, UAE, Kenya, South Africa, etc).

This role is focused on outbound led pipeline creation for mid market and enterprise customers in regulated industries such as BFSI, fintech, telecom, SaaS, and digital platforms. You will work closely with the regional sales team to open new logos, penetrate target accounts, and convert early conversations into revenue ready opportunities.

This is a hands-on role for someone who has experience selling into MEA markets, understands longer enterprise buying cycles, and is comfortable prospecting into senior security and engineering stakeholders while working with the dedicated aligned hours.


Key Responsibilities:

Pipeline Generation

  • Own outbound pipeline creation across assigned MEA markets 
  • Prospect into defined ICPs including CISOs, Heads of Application Security, DevSecOps leaders, Security Architects, and Engineering Directors responsible for application and mobile security
  • Execute multi channel/threaded outreach using cold calling, personalized email, LinkedIn, and account based prospecting

Qualification and Handover

  • Qualify leads against criteria including use case, urgency, stakeholder alignment, buying process, and budget readiness using structured qualification frameworks such as MEDDPICC or similar.
  • Partner closely with the regional sales team to ensure clean, context rich opportunity handover to encourage faster progression

Market Specific Outreach

  • Tailor outreach and messaging based on country, industry, and regulatory context including and sector specific compliance needs
  • Continuously refine messaging based on conversion data and market feedback

Collaboration

  • Work closely with Marketing and other SDRs to follow up on campaigns and improve lead quality
  • Share insights from prospect conversations to improve ICP definition, messaging, and targeting

Execution and Reporting

  • Maintain high CRM hygiene with accurate activity and pipeline tracking
  • Consistently meet or exceed weekly and monthly activity, meetings booked, and pipeline/conversion targets
  • Sample quarterly targets/Performance Expectations
  • Generate 8–12 qualified meetings per month
  • Build outbound pipeline of USD 300-350k QoQ across named target accounts


Requirements:

Experience

  • 3-5 years of experience in B2B SaaS sales development or a similar outbound role
  • Prior experience selling into MEA markets from India is required
  • Experience in cybersecurity, developer tools, or enterprise SaaS is strongly preferred

Track Record

  • Proven ability to consistently meet or exceed outbound pipeline or qualified meetings targets
  • Demonstrated success working closely with Account Executives on opportunity creation

Prospecting Skills

  • Strong cold calling, email outreach, and social selling skills
  • Comfortable engaging senior technical, security, and engineering stakeholders

Communication

  • Excellent spoken and written English. 
  • Proficiency in additional languages is mandatory. Arabic language familiarity is a strong plus for engaging prospects across Middle East markets 
  • Exposure to regional business communication styles and buying behavior is important

Organization and Ownership

  • Strong time management and prioritization skills
  • Ability to work independently with high ownership in a remote setup

Tools and Technology

  • Hands on experience with CRM systems such as Hubspot, Salesforce or equivalent
  • Familiarity with sales engagement tools, LinkedIn Sales Navigator, and prospecting data platforms is a plus

Growth Path- High performing SDRs will have the opportunity to progress into Senior SDR or Account Executive roles as the Middle-East business scales.


Interview Process:

  • Round 0: Profile Evaluation – HR
  • Round 1: Interview with MEA Lead
  • Round 2: Assignment
  • Round 3: Interview with Chief Strategy Officer 
  • Round 4: HR Discussion / Final HR Round


Compensation:

  • Competitive base salary plus performance-based commission tied to pipeline and revenue generated.


Why Join Us?

  • Global Impact & Innovation: Be part of a cutting-edge cybersecurity company that serves Fortune 500 clients and enterprises across industries. You’ll work on innovative security solutions and gain exposure to global sales strategies.
  • Learning & Growth: Access continuous development opportunities – on-the-job training, professional courses, and mentorship. Appknox invests in your career: as one employee shares, the company has contributed “immensely to my personal and professional growth”.
  • Flexible Culture: Enjoy a flexible schedule and hybrid work model. Appknox trusts you to manage your work – “flexible schedule empowers us to work at our best”. We also emphasize work-life balance; employees appreciate our “healthy work-life balance… and flexible and positive work culture”.
  • Competitive Compensation: A rewarding package with base salary, performance-based commissions/bonuses, and equity options.
  • Benefits & Wellbeing: Comprehensive medical insurance for you and your family, participation in a Corporate Pension Scheme (Corporate-NPS) for future security, and wellness perks like gym memberships and mental health support.
  • Collaborative Team: Join a diverse, cross-functional team of cybersecurity experts, marketers, and sales pros. You’ll report to the Director of Global Sales and collaborate with colleagues worldwide. We uphold honesty, customer-centricity, and open communication in everything we do.


Ready to secure the future of mobile apps? If you’re a driven SDR with a passion for sales and technology, we want you on our team. Apply today to help Appknox continue making mobile apps a safer place for businesses and users around the globe.




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About Appknox

Founded :
2014
Type :
Product
Size :
20-100
Stage :
Profitable

About

Appknox, a leading mobile app security solution HQ in Singapore & Bangalore was founded by Harshit Agarwal and Subho Halder.


Since its inception, Appknox has become one of the go-to security solutions with the most powerful plug-and-play security platform, enabling security researchers, developers, and enterprises to build safe and secure mobile ecosystems using a system-plus human approach.


Appknox offers VA+PT solutions ( Vulnerability Assessment + Penetration Testing ) that provide end-to-end mobile application security and testing strategies to Fortune 500, SMB and Large Enterprises Globally helping businesses and mobile developers make their mobile apps more secure, thus not only enhancing protection for their customers but also for their own brand. 


During the course of 9 years, Appknox has scaled up to work with some major brands in India, South-East Asia, Middle-East, Japan, and the US and has also successfully enabled some of the top government agencies with its On-Premise deployments & compliance testing. Appknox helps 500+ Enterprises which includes 20+ Fortune 1000 and ministries/regulators across 10+ countries and some of the top banks across 20+ countries.


A champion of Value SaaS, with its customer and security-first approach Appknox has won many awards and recognitions from G2, and Gartner and is one of the top mobile app security vendors in its 2021 Application security Hype Cycle report. 


Our forward-leaning, pioneering spirit is backed by SeedPlus, JFDI Asia, Microsoft Ventures, and Cisco Launchpad and a legacy of expertise that began at the dawn of 2014.

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Tech stack

skill iconPython
Ember.js
skill iconDjango
skill iconRust
skill iconGo Programming (Golang)
Google Cloud Platform (GCP)
skill iconAmazon Web Services (AWS)
skill iconDocker
VMWARE ESXi
skill iconJavascript
WASM
Cyber Security
Reverse engineering
skill iconAndroid Testing
iOS Testing

Company video

Appknox's video section
Appknox's video section

Connect with the team

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Subho Halder
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Harshit Agarwal
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Abhinav Vasisth
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Raghunandan J
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Siddharth Saxena
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Suresh Kumar

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