Lead - Customer Engagement and Retention

at Zolve

Agency job
icon
Bengaluru (Bangalore)
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5 - 9 yrs
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₹40L - ₹60L / yr
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Full time
Skills
Customer Retention
Customer Relationship Management (CRM)
Marketing Automation
Customer Acquisition
User experience management
User Engagement
Customer Success
  • Lead the development of our User segmentation, User journey and retention strategies using data-driven approaches.
  • Plan and execute CRM campaigns that will increase DAUs, WAUs & MAUs across multiple channels, platforms and products.
  • Leads analysis of the customer lifecycle to identify different consumer cohorts (high performing, at-risk cohorts etc), understand their motivations and develop incentive & rewards schemes that drive ARPUs.
  • Design new functions and workflow to improve customer experience and drive the growth of customer value
  • Collaborate with cross-functional teams to improve the product, value proposition and drive growth.

Requirements
● 3-9 years working in D2C User retention and engagement
● Highly strategic and analytical; strong Excel skills required
● Should have hands-on experience using one of the Marketing automation tools (MoEngage, Clevertap)
building and managing user journeys
● Successful track record of developing and executing campaigns utilizing audience segmentation and
A/B testing
● Excellent communication, collaboration and project management skills; able to adapt quickly in
fast-paced environments and be highly self-motivated
● Experience in the gaming, fintech industry will be a plus.
● Experience working cross-functionally with growth, creative, data and cx teams.
 
This role is based out of Bangalore
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About Zolve

Zolve’s mission is simple: we want to make financial products accessible to everyone.


Zolve offers the ambitious a plethora of products to simplify banking in the US, such as:

  • A Bank Account you can create from anywhere in the world in under five minutes
  • A high-limit Credit Card that helps build a healthy credit score
  • Easy, lightning-fast, cross-border money transfers with the best rates in the market


Zolve is expanding its horizons, and we’re excited to open our doors to everyone expanding theirs.

We believe: that if space tourism is real, so is reaching for the stars.

Read more
Founded
2019
Type
Product
Size
100-500 employees
Stage
Raised funding
View full company details
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