- Set the vision, roadmap, and direction for the Customer Data Platform
- Collaborate with stakeholders and different teams from the organization to collect data, identify gaps, and create functional requirements.
- Champion customer data platform workshops and user adoption.
- Planning & execution ofonline campaigns on Marketing Automation tools (like Webengage,Clevertap) which includes email, SMS, Push Notifications, inApp notification, Onsite Promotions, Users Journeys etc.
- Responsible for Post-Install Conversion rates, User Engagements across primary Lines of Businesses & Other Health Metrics
- Use Segmentation, Personalization & Dynamic Content to drive the Multi-Channel & Multi-Device Communication strategy via Marketing Automation Tool to enable scale
- Implementation of the Marketing Automation Tools(Webengage/clevertap) - A Single Cross Channel Unified Platform to handle Data Aggregation (Search, Transaction & Analytics driven)
- Reactivation of inactive user base through various online marketing channels
- Work closely with Tech, Product, & Revenue Team to execute Engagement/ Retention Activities
- Using marketing automation on Webengage/clevertap to build hyper personalized dynamic content campaigns basis real time user triggers
Subodh Popalwar
Software Engineer, Memorres
About Angel One
We are Angel One (formerly known as Angel Broking). India's most trusted Fintech company and an all-in-One financial house. Founded in 1996 Angel One offers a world-class experience across all digital channels including web, trading software and mobile applications, to help make millions of Indians informed investment decisions.
Certified as a Great Place To Work for six-consecutive years, we are driven by technology and a mission to become the No. 1 fintech organization in India. With a 9.2 Million+ registered client base and more than 18+ million app downloads, we are onboarding more than 400,000 new users every month. We are working to build personalized financial journeys for customers via a single app, powered by new-age engineering tech and Machine Learning.
We are a group of self-driven, motivated individuals who enjoy taking ownership and believe in providing the best value for money to investors through innovative products and investment strategies. We apply and amplify design thinking with our products and solution.
It is a flat structure, with ample opportunity to showcase your talent and a growth path for engineers to the very top. We are remote-first, with people spread across Bangalore, Mumbai and UAE. Here are some of the perks that you'll enjoy as an Angelite,
- Work with world-class peer group from leading organizations
- Exciting, dynamic and agile work environment
- Freedom to ideate, innovate, express, solve and create customer experience through #Fintech & #ConsumerTech
- Cutting edge technology and Products / Digital Platforms of future
- Continuous learning interventions and upskilling
- Open culture to collaborate where failing fast is encouraged to invent new ways and methods, join our Failure Club to experience it
- 6-time certified as a Great Place To Work culture
- Highly competitive pay structures, one of the best
Come say Hello to ideas and goodbye to hierarchies at Angel One!
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Follow CutshortSubodh Popalwar
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