Retention Marketing

Introduction

We are actively Looking for a Fresher with a deep passion for Digital Marketing to join our emerging Digital Marketing team. This position entails the strategic planning, meticulous execution, and continuous optimization of our online marketing initiatives. We are in search of an individual driven by a true passion for the world of marketing and advertising.

Roles and Responsibilities

• Plan and execute digital marketing campaigns, email marketing campaigns, social media, and paid advertising campaigns.
• Conduct market research to identify trends and insights, and optimize strategies accordingly.
• Create and manage content for various digital platforms, ensuring it aligns with the brand's tone and messaging.
• Create, manage and Automate digital marketing campaigns on buffer/Hootsuite (or any other tools).
• Create and manage content calendar for Hiringhood brand accounts.
• Monitor and analyse the performance of campaigns, using data-driven insights to make continuous improvements.
• Collaborate with cross-functional teams to coordinate marketing efforts and ensure brand consistency.
• Social Media Marketing: Create and manage Groups/Pages and Content across various social media platforms, engage with the audience, increase the followers and grow our social media presence.
• SMM (Social Media Management): Monitor and analyze social media performance metrics, generate insights, and adjust strategies accordingly.
• Email Marketing: Assist in email marketing campaigns, including content creation and segmentation, to drive customer engagement and conversions.
• Analytics and Reporting: Generate regular reports on digital marketing performance, highlighting key metrics and areas for improvement.

Must Have Skills

• Knowledge of digital marketing principles, strategies, and tools.
• Familiarity with social media platforms and digital marketing trends.
• Knowledge of Building digital creatives in various formats like Banners, Videos, slideshows, Gifs, Animations, market flyers, promos & ads for posts using tools like Canva, Photoshop or any other tools.
• Excellent presentation, communication, visualization and articulation skills.
• Bachelor's degree in Marketing, Communications, technology or any related field.
• Fresher / Experienced with knowledge in Social Media Marketing / Digital Marketing.

Good to Have Skills

• Candidates with a portfolio of existing digital marketing projects will be preferred over candidates who do not have related experience.
• Candidates with related micro/nano courses and certifications in digital marketing will be given additional preference.
• A strong passion for digital marketing, a willingness to learn new tools and tech savviness.
• Ability to work with programmatic advertising and the ability to compare and contrast between campaigns across different platforms.
• Ability to automate marketing on instant messaging Apps/Channels like Whatsapp, telegram, Slack, etc,. using NoCode tools like WATI.

About Hiringhood

Hiringhood is a technology platform that offers marketplaces to employers, recruiters, jobseekers, and third parties to increase the acceleration, precision & scale of the recruitment process while decreasing the cost & time. Hiringhood aims to build a cosmos of these marketplaces across India and the world serving various industries & domains.

Hiringhood has built the world’s first and only premium bounty-hunting & crowdsourcing recruitment marketplace.

Location

Hiringhood, founded on 14th November 2020, is located in T-HUB 2.0, the largest incubation center and Innovation campus in Asia, a Hyderabad-based start-up ecosystem enabler. T-Hub facilitates collaborations between Startups, Angel Investors, Venture Capital Firms, Corporates, Governments, and Academia. 

Why Join Hiringhood?

• Be part of an award-winning startup that believes in the entrepreneurial acumen of every employee.
• Hiringhood offers access to a great startup environment at T-Hub you will get access to over 250+ startups, their founders, and their teams, the scope to learn is infinite.
• Hiringhood also offers great networking opportunities through T-Hub events.

JOB DETAILS

CTC - 10-15k Per Month (STIPEND)

EXP RANGE - 0-6 Months

Education - BBA/ Any Graduate

Notice Period - Immediately

Work Mode - WFO

Location - HYDERABAD

About us:

Company website: https://www.neulife.com/

INNOVERTUS NUTRITION TECHNOLOGIES INDIA PVT.LTD. is the leading Indian company in the field of sports nutrition products and dietary supplements. Incorporated over a decade ago, we are pioneers in introducing the concept of sports nutrition as well as educating the mass about the need to be fit and healthy, thus facilitating and educating the mass to choose investing to live a healthy lifestyle.

This role directly reports to the Founder. You will play a significant part in shaping the future of a super early stage, fast-growing, profitable, and potentially disruptive startup.

Digital marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Digital marketing managers will work with the marketing team, supporting teams, agencies and vendors to launch campaigns on time and on budget

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online marketing channels.

You Should Apply If You Have:

• MBA degree in advertising or marketing
• Proven working experience in digital marketing. At least 5+ years
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of google analytics
• Experience in setting up and optimizing Google Adwords & FB Ads Manager campaigns
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement
• Tracking and improving search results on Google Search pages

 Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis
• Design, build and maintain our social media presence
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Measure and report performance of all digital marketing campaigns, and assess against goals.

Benefits:

• Flexible work hours, Work from home and holidays policy
• Open and collaborative work culture
• Competitive salary

Please apply with below details in your resume:

• Current CTC
• Expected CTC
• Earliest joining period (In days)

• Producing periodic reports for management and further analysing the data
• Assisting in the formulation of strategies to increase campaign efficiency
• Launching optimized online adverts through Google AdWords, Facebook to generate leads
• Optimizing ads to increase conversions and reduce CPL
• Suggesting and recommending changes in creatives and banners to improve results
• Providing ideas and collaborating with designers to improve ad experience
• Coordinating with various team members to achieve set targets
• Creating plans and objectives for campaigns

What you need to have:

• Proven experience in SEO, Email marketing and performance marketing is a must
• Understanding of digital marketing concepts and practices
• Knowledge of web analytics tool like Google Analytics
• Good content writing and communication skills
• Knowledge about ad platforms like Facebook & Google Ads
• Knowledge of MS office and Excel (Vlookup/ Pivot/ Text-to-Column/ Deduplication/ Filter/ Sorting)
• Planning, problem solving and decision-making skills
• Time management and project management skills
• Basic understanding of SEO and landing page
• Knowledge of Digital Marketing, Google Adwords, Google Analytics, Optimization and SEO management    

Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Automated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients.

What you need to have:

• Should have E-publishing and Editorial services domain knowledge
• Should understand the competitive landscape and identify the gaps in the market
• Must be able to identify the right opportunities & qualify leads for the Sales team
• Should be able to handle communication and fresh conversations with prospects
• Should have min. 2 years of experience working on the US, European Markets
• Assist Sales Team in identifying, following up, and qualifying prospects
• Generate reports & dashboards on Marketing influenced pipelines regularly
• Create clear and crisp product presentations and solution demonstrations
• Research & develop prospect lists using LinkedIn, Zoominfo, and Web research
• Participate and actively contribute in Marketing Strategy Meetings
• To work with the sales team in handing over any pre-sales efforts
• Support sales efforts with in-depth product and business knowledge
• Miscellaneous Pre-Sales and Sales related activities

Required Experience / Qualifications

• MBA from a good institute with a go-getter attitude to pursue leads and targets
• A motivated, competitive individual with a strong aptitude for Publishing technology
• 4-6 years of experience in a sales & marketing role
• Knowledge of commonly used CRM Salesforce and Marketing automation tools and dashboards
• Excellent presentation skills, verbal and written communication skills, and interpersonal skills

Experience:

• 1 to 4 years of experience in Digital Marketing

Kinds of Projects Undertaken:

• ePublishing, Editorial Services, eLearning, eBook, Accessibility