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Google Analytics Jobs in Mumbai

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health care sector
Agency job
via Qrata by Rayal Rajan
Mumbai
5 - 6 yrs
₹5L - ₹8L / yr
Google Adwords
Google Analytics
Web Analytics
Vendor Management
Budget management

We are looking for a competent Marketing Manager to be in charge of the organisation's marketing activities. This primarily involves developing and implementing strategies to strengthen the company's market presence and help it find a voice that will make a difference. The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others. The goal is to increase the company's market share and maximise revenues in order to thrive against competitors.


Responsibilities:

  • Designing and implementing comprehensive marketing strategies to create awareness of the company's business activities.
  • Supervising the department and providing guidance and feedback to other marketing professionals
  • Responsible for building the brand and achieving revenue goals by developing and executing marketing plans through regular promotions, special activations and events, strategic tie-ups, influencer networks, PR, digital media, ads and brand promotional material as per plan.
  • Produce ideas for promotional events or activities and organize them efficiently.
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports.
  • Responsible for producing valuable content for the company's online presence, editorial design and organising the company's publications.
  • Conduct general market research to keep abreast of trends and competitor's marketing movements.
  • Control budgets and allocate resources amongst projects.
  • Become the organisation's agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
  • Responsible for guest feedback management, tracking marketing expenses, vendor management, co-ordination with agencies to extract the deliverables from them and maintaining good communication with the stakeholders on a regular basis.
  • Build a library of artworks, product/event photographs and other brand promotional material on a regular basis. Do an ROI evaluation of all promotions/activations done within two days of execution/completion to understand and improve effectiveness of future marketing promotions/activations. Any other tasks as assigned.
  • Will be transparent in job duties through daily reports to direct reporting manager/s, regular updates on activities during execution and monthly updates for regular evaluation.
  • Follow it up with concept note, as first step of initiating any promotion.
  • Responsible for Annual Marketing Plan, Quarterly Marketing plans, Product creation, Product launches, Brand tie-ups, Event Management, Advertising deals, Barter associations, Email Marketing, Guest Comment card analysis, Periodic photo-shoots
  • Responsible for Content Creation for Press Release, Coordination with the PR agency to ensure periodic coverage, Coordination with operations on industry story quotes and various treatment, Entertaining of Media for PR barters, Media meets for Principals or company news launches, Media Gifting, Coordination and closure on monthly PR plan over Marketing activities.


Requirements:

  • Proven experience as Marketing & excellent organising skills,
  • Analytical and creative thinking, exquisite communication, and interpersonal skills, Up to speed with current and online marketing techniques and best practices
  • Thorough knowledge of web analytics (e. g. Google Analytics, WebTrends etc. ) and Google Adwords, Customer-oriented approach with aptitude


Read more
A global Media agency
Mumbai
5 - 9 yrs
Best in industry
Product Marketing
Google Analytics
Data Analytics
Data cleansing

About client:

Our client is the world’s largest media investment company. In fact, they are responsible for one in every three ads you see globally. In this role, you will be leading the advocacy narrative for a large cluster of brands for the largest FMCG organization in India.


BEST THINGS ABOUT THE JOB

1. Strategic Leadership Opportunities: As the Director of Product Marketing, you will play a pivotal role in shaping and driving the product marketing landscape for a leading consumer goods company. Your strategic insights and hands-on expertise will directly impact product marketing campaigns, contributing to the organization's growth and market dominance.

2. Transformational Role: In just three months, you'll immerse yourself in the product marketing landscape, and within a year, you'll lead process excellence, innovation, and collaboration. This dynamic progression will challenge you and provide a platform to showcase your capabilities in product marketing strategy.

3. Global Exposure and Collaboration: Working closely with global and APAC teams will allow you to collaborate across diverse markets, cultures, and strategies. Your insights will contribute to a cohesive global product marketing strategy, expanding your professional horizons.

4. Innovation and Creativity: The role offers the chance to introduce innovative product marketing strategies, technologies, and creative campaign approaches. Your ideas will drive exceptional results, ensuring that your creativity is recognized and celebrated.

5. Established Industry Leader: The FMCG brand is a market leader in the fast-moving consumer goods sector. Working with them means being a part of a company that values excellence, growth, and innovation. Your efforts will be instrumental in shaping the product marketing landscape for this industry giant.


REQUIRED EXPERIENCE

• You bring a proven track record of at least 8 years in product marketing, with progressively increasing responsibilities.

• Extensive hands-on experience with Google, Meta (Facebook, Instagram), Google Ads Data Hub, Snapchat, Spotify, and Programmatic Advertising platforms like The Trade Desk and DV 360.

• Working knowledge of Customer Data Platforms (CDP), Data Clean Rooms, First Party Data enhancement tools, and techniques.


REQUIRED COMPETENCIES

• Digital Marketing Expertise: Demonstrated expertise in digital marketing strategies, including SEO, SEM, social media, email marketing, content marketing, and more.

• Data Analysis: Proficiency in analysing data to derive actionable insights, track KPIs, and measure the effectiveness of campaigns. Experience with tools like Google Analytics, marketing 

automation platforms, and CRM systems.

• Process Optimization: Proven ability to design, implement, and optimize processes to improve efficiency and effectiveness. Knowledge of methodologies such as Lean, Six Sigma, or Agile is a plus.

• Project Management: Strong project management skills, including the ability to prioritize tasks, manage timelines, and ensure successful campaign execution within deadlines.

• Collaboration: Excellent communication and collaboration skills to work effectively with crossfunctional teams. Ability to lead, inspire, and influence team members to achieve common goals.

• Technical Proficiency: Familiarity with various digital marketing tools, software, and platforms, including advertising platforms, marketing automation software, and CMS systems.

• Effective Communication: Strong written and oral communication skills in English, with the ability to articulate ideas clearly and persuasively. You can communicate complex concepts to 

both technical and non-technical stakeholders.

• Extreme Ownership: You take full ownership of your projects, campaigns, and decisions, embracing accountability and driving results. Your proactive attitude ensures that challenges are 

met head-on.

• Strategic Thinking: You possess a strategic mindset, able to analyze the bigger picture and translate it into actionable digital marketing strategies that align with business goals.

• Innovative Mindset: Your creative thinking and willingness to explore new ideas contribute to the constant evolution of our digital marketing efforts.


Read more
Adwing Network Solutions Pvt Ltd
Remote, Mumbai
2 - 6 yrs
₹3L - ₹10L / yr
Google Analytics
Google Adwords
campaigns

Responsibilities

  • Experience with Google Analytics, Google AdWords, and having crafted media solutions that drive positive outcomes.
  • Digital advertising experience, specifically in lead generation via ad operations.
  • Experience with A/B testing and marketing effectiveness measurement methodologies and technologies.
  • Experience in remarketing campaigns on Google Ads.
  • Analyze, track and optimize on an ongoing activities basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, CPL, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
  • Setting performance goals and objectives with supervisor
  • Budgets are spent within daily/ monthly limits as assigned
  • Studying & forecasting market needs, planning & executing product launches and campaigns.
  • Learning & taking up the preparation of the Monthly, Quarterly & yearly digital performance with different teams
  • Reviewing the new technologies and keeping updated at the forefront for developments in Digital marketing
  • Become proficient in bidding strategy and track bids in line with marketing objectives and budgets to maintain desired ranking on select search engines
  • Study competition and recommend /implement changes to gain edge above competition
  • Help create PPC strategies including keyword research and analysis

Experience

  • Candidate should be a graduate.
  • Google Ad Campaign Experience – 4 – 8 yrs (REQUIRED)
  • Experience in managing Financial Services/products will be a plus
  • Applicant can be from Any Location and willing to relocate.


Job Type: Full-time


Ability to commute/relocate:

  • Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)



Read more
Mumbai, Bengaluru (Bangalore), Gurugram
5 - 10 yrs
₹10L - ₹13L / yr
Paid Search
Search Engine Marketing (SEM)
LinkedIn
Google Adwords
Facebook Marketing
+3 more

Role - Manager – Paid Search (Gurgaon, Bangalore, Mumbai)


Overview of job -


Our Client is the world’s largest media investment company which is a part of WPP. They are a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.


We are currently looking for a Manager – Performance Marketing In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.


Reporting of the role - This role reports to the Director – Performance Marketing 


What your day job looks like -


● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)

● Support the training and growth of your team

● Enforce Search best practices with a focus on platform expertise, consistency, and quality of work delivery

● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output

● Serve as point of escalation for your team and take ownership of resolving any issue

● Provide career development and coaching for your team

● Line manage 2-5 direct reports

● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done

● Present strong and effective communication across all levels.


What you’ll bring:


● You are proficient in English

● You have 5+ year experience of planning and managing Search campaigns

● You have a high-level knowledge of Paid Search platforms and third-party tools (AdWords, Bing, SA360, GA, SEM Rush, Editor)

● Kenshoo, Marine, Salesforce, etc is a plus

● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed

● You have experience maintaining quality standards at scale

● You have experience providing service to local teams from a centralized location

● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends

● You have excellent communication skills, both verbal and written

● You are proficient in Microsoft Excel and Google Sheets

Read more
Leading Marketing Agency
Agency job
via Merito by Jinita Sumaria
Mumbai
4 - 8 yrs
₹10L - ₹12L / yr
Media planning
Media Strategy
Digital Planning
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
+2 more

We are looking for a Media Planning Lead for one of the leading Marketing Agencies in Mumbai.


Role - Media Planning Lead

Experience - 4+ years

Location - Mumbai


About the company -


Our Client is a Mumbai-headquartered Creative & Business Transformation Company founded in 2015 & has a team of 1000+ members in 8 years. We are present in Bengaluru, New Delhi and London, UK.


We offer holistic solutions that include Digital Content, Search Engine Optimization, Technology, Design, Video Production, Photography, Media Planning & Buying, Influencer Management, Business Research & Consumer Research, Brand Building and more.


We are also a valued Google Premier Partner, Adobe Solution Partner, and Zoho Premium Partner to service the whole tech and media suite for businesses.


With the aim of going from India to the world, we want to grow & we want to take you on this journey of growth!


Job Description -


- Understanding the brands business objective and establishing tangible & quantitative KPIs

- Researching and creating the right buyer's digital journey to target the right audience

- Developing a detailed media plan basis objective and coordinating with media buyers for buying inventories and execution

- Managing a performance budget, optimising and scaling campaigns against tight granular KPIs

- Using Analytics tool such as Google Analytics, SimilarWeb, SEM Rush to analyse campaign data and use the learnings to improve campaign performance

- Using Facebook Pixel Helper and & Google Tag Assistant to ensure codes are fired correctly

- Negotiating key deals with third party vendors

- Post campaign reporting and data analysis & insights

- Coordinating with the creative, web design team for an integrated campaign and recommending best practises from a media point of view

- Maintaining healthy vendor and client relations

- End to end client servicing for media for both branding and performance campaigns

- Training new media team members & interns and bringing out their best on the job and creating processes to increase team efficiency

- Pitching to new business

- Keeping up with the latest media trends & innovations.

Read more
Navi Mumbai
2 - 7 yrs
₹3L - ₹10L / yr
Digital Marketing
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
SEMRush
Google Analytics
+6 more

Roles & Responsibilities

• Devise creative and engaging social media strategies following the design thinking process.

• Build user personas to create understanding and empathy with target audience.

• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube.

• Craft engaging multimedia content across multiple social media platforms.

•  Build key relationships with influencers across social media platforms.

•  Manage social media communities by responding to social media posts and developing discussions.

•  Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.

• Research and assess the latest trends and techniques to find new and better ways of measuring social media activities.

•  Analyze competitor activities.

•  Set targets to increase brand awareness and customer engagement.

 

Key Skills:

Digital Marketing, Social Media Ads Campaign Management, Social Media Marketing (SMM), SEO, Marketing Strategy, Content Strategy, Search Engine Marketing (SEM), Content Marketing, MS Office

Read more
reachlocal
Agency job
via Aptita Consulting Partners by deepika sethiya
Mumbai
5 - 13 yrs
₹3L - ₹9L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Analytics
Google Adwords
Digital media
+2 more
Job Title
Team Lead, Digital Marketing
Work Location
Goregaon East, Mumbai
Reports To
Manager / Assistant Manager
Work Timings:
Day Shift: 09:30 am to 6.30 pm (Mon to Fri + 1 Saturday Working)
Job Summary:
Part of the Middle Management Team, Team Lead – Digital Marketing will manage a team of specialists in SEO & SEM to help carry out the tactical approaches. This role interfaces with internal customers and supports team in our international offices.
The focus of the role is to manage the campaign life cycle, drive optimization based on best practices and advertiser inputs, retain the book managed (advertiser as well as budget) and maintain quality score above benchmarks defined.
Job Description:
The candidate must be flexible and able to multitask across a variety of job duties
• Oversee and manage the assigned team of SEM & SEO analyst and drive campaign traffic and revenues
• Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set
• PPC: Manage monthly budget utilization, advertiser goals (CTR, CPC & CPL) and Quality score. Coordinate with international teams to publish the seasonal calendar for campaign updates
• SEO: implement SEO strategies (on page & off page) and best practices to increase organic traffic, clicks and impressions.
• Ensure team completes all task assigned by respective account managers and meets the SLA defined
• Ensure team meets its annual objectives
• Coaching and development of team members
• Manage career roadmap for team members
• Complete audits for the team assigned as per sample size agreed with the reporting manager
• Resource planning to ensure capacity is maintained at optimum level
• Publish Weekly / Monthly Dashboard on SLAs / KPIs achieved
• Work closely with Quality & Training teams to drive continuous improvement initiatives
• Participate and contribute in calls with International teams, operational team meets & training sessions
• Look for areas of opportunity / gaps in process to improve efficiencies
• Work overtime when needed to meet critical deadlines
• Complete adhoc tasks and projects as needed
Key Attributes:
• Good execution and managerial skills
• Ability to prioritize workload & meet deadlines
• Focused and detail-oriented
• Adaptability / Ability to Multitask
• Good communication skills (written & spoken)
• Good Ms Office Skills / Presentation Skills
• Open to Feedback & Suggestions
• Strive for excellence and can take quick decisions
• Ability to drive and motivate the team to excel
Key Competencies:
• Good understanding of Online Marketing Industry (International)
• Exposure to Search Engine Marketing, Search Engine Optimization, Display Advertising, Social Media, and email marketing
• Google AdWords / Google Analytics / Yahoo Bing Certified preferred
Qualifications & Experience:
• Graduation Mandatory
• Overall experience of minimum 8 years
• Last 3 years in managing a team of at least 5 to 6 members
• Candidates working for Outsourced Processes of International Online Marketing Firms in BPOs eligible
• Online/Digital, Ecommerce, Direct Marketing- Online Lead Generation Industry experience preferred
Mumbai based candidates preferred
Read more
PivotRoots

at PivotRoots

6 recruiters
Alifiya Naik
Posted by Alifiya Naik
Mumbai
1 - 4 yrs
₹3L - ₹10L / yr
Usability testing
Usability
Wireframing
User Research
Competitor Analysis
+2 more

At PivotRoots we follow a user centred and value driven design thinking process. As a UX designer, 

  1. You should be able to understand product specifications and know how to convert business requirements into user journeys and wireframes. 
  2. Able to create personas through user research and data. 
  3. Adept in developing wireframes and prototypes around customer needs.
  4. Use various UX processes to fefine the right interaction model and evaluate its success
  5. Work with UI designers to implement attractive designs
  6. Communicate design ideas and prototypes to developers
  7. Keep abreast of competitor products and industry trends

 

This is a pure UX role and does not require any prior experience in visuals and graphics. 

Read more
Lohono Technologies
Mumbai
6 - 12 yrs
₹0L - ₹15L / yr
Product Management
Google Analytics
SQL
Adobe XD
Mixpanel
+1 more

Responsibilities:

  • Conceptualize and define product vision, create the roadmap and drive its execution
  • Define, track and improve the key product metrics
  • Think analytically about workflows and the impact of product features on conversion
  • Collaborate with cross-functional teams like product managers, developers, designers, marketing and SEO to drive the product execution
  • Develop and provide thought leadership in the user experience across devices.
  • Leverage available insights like market analysis, customer feedback, site metrics, and usability findings
  • Prioritize the features based on user requirements and cost benefit analysis
  • A keen, flexible and aggressive intellect with superb conceptual thinking, analytical and problem-solving skills
  • Ability to work with diverse teams across the organization
  • Be the brand custodian and ensure design guidelines are followed for digital communications
  • Design sprints and conduct daily scrums with the team

 

Requirements:

  • Excellent understanding of product development life cycle
  • Deep understanding of how your products work, know every step of the funnel.
  • You'll be expected to delve deep into datasets, build dashboards and design and accurately measure experiments
  • Excellent experience in creating product roadmap, optimization chart & prioritization sheet
  • Good knowledge of tech, design, SEO & marketing
  • Strong hand on analytical tools like Google Analytics, Mixpanel, Clevertap, Redash etc
  • Strong interpersonal skills with the ability to communicate upwardly to top management and downward to a wide range of audiences, especially tech teams
  • Must be self-directed and motivated and able to multitask in a fast paced environment
  • Excellent skills in prototyping tools such as Balsamiq, Adobe XD, Just In Mind, etc
  • SQL knowledge is a must
  • Ability to rapidly visualize/prototype concepts
  • Ability to AB test prototypes and conduct experiments
  • Ability to provide deliverables within specified deadline with a quality bar
  • Excellent team orientation and communication skills
  • Experience in hospitality domain is a plus Experience
  • 4+ years of product management experience
  • 6+ years of overall experience
  • Programming knowledge is a plus
  • Bachelors' degree in Engineering
  • MBA is a plus
  • Salary range is flexible based on interview performance and relevant experience
Read more
Mumbai
4 - 8 yrs
₹10L - ₹18L / yr
Digital Marketing
Google Adwords
Facebook Marketing
Google Analytics
Marketing
+2 more
Purpose of the Role
 To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyse various digital
marketing initiatives.

Qualification & Experience
 Prior Digital Marketing Experience of 4-6 years.
 Prior experience with start-ups in Ecommerce/DTC space or agencies that have managed brands in DTC is preferred.

Key Deliverables of the Role
 Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.
 Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and
other digital channels.
 Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition-
including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance
and improve conversion rates.
 Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
 Implementing campaigns using a structure and strategy that best suits business and goal.
 Performing keyword research and writing ad copy
 Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites
while maintaining a strong ROI for every stakeholder's marketing budget.
 Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations
to enhance performance
 Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB,
LinkedIn etc.)
 Traffic ad campaigns and builds on ad serving platforms.
 Conduct A/B tests in ads to understand contributing factors that drive the business forward.
 Monitor and analyze advertising trends, and make optimizations recommendations.

Knowledge, Skills & Competencies
 Ability to handle large media spending while catering to different internal business customers.
 Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.
 Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.
 Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the
organization, vendors, and team members.
Read more
BeyondSkool

at BeyondSkool

1 recruiter
Vibidesh Tugave
Posted by Vibidesh Tugave
Mumbai
4 - 6 yrs
₹6L - ₹15L / yr
On-page Optimization
Landing page optimization
SEMRush
Google Analytics
Omniture
+2 more

About the Role

We operate in an industry where parents are constantly seeking information for the education or parenting of their kids. Thereby a parent must always get the right information on priority when researching online. We are hence looking for an SEO and content specialist who can enable us to become the top-ranked site in this sector in India.

What you will do

  • Perform ongoing keyword discovery, expansion, and optimization
  • Research and implement On page and Off page optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Up-to-date with the latest trends and best practices in SEO

What you will need

  • Minimum a Bachelor's degree in Engineering, master’s degree is preferred
  • Proven 4+ years of SEO experience
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Search Console, SEMrush)
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • #hustle

What you will get

  • Ground-level view of building out a global EdTech company that is going to impact hundreds of thousands of lives
  • Be a part of the core team that drives the growth of the company
  • Phenomenal work environment, with massive ownership and great growth opportunities

 

Location

Mumbai (office)

Read more
Neulife

at Neulife

1 recruiter
shradha singh
Posted by shradha singh
Remote, Mumbai
5 - 10 yrs
₹4L - ₹8L / yr
Marketing
Search Engine Optimization (SEO)
Digital Marketing
Social Media Marketing (SMM)
Pay per click management
+8 more

About us:

 

Company website: https://www.neulife.com/

 

INNOVERTUS NUTRITION TECHNOLOGIES INDIA PVT.LTD. is the leading Indian company in the field of sports nutrition products and dietary supplements. Incorporated over a decade ago, we are pioneers in introducing the concept of sports nutrition as well as educating the mass about the need to be fit and healthy, thus facilitating and educating the mass to choose investing to live a healthy lifestyle.

This role directly reports to the Founder. You will play a significant part in shaping the future of a super early stage, fast-growing, profitable, and potentially disruptive startup.

Digital marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

 

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Digital marketing managers will work with the marketing team, supporting teams, agencies and vendors to launch campaigns on time and on budget

 

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online marketing channels.

 

You Should Apply If You Have:

  • MBA degree in advertising or marketing
  • Proven working experience in digital marketing. At least 5+ years
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of google analytics
  • Experience in setting up and optimizing Google Adwords & FB Ads Manager campaigns
  • Strong analytical skills and data-driven thinking
  • Up to date with the latest trends and best practices in online marketing and measurement
  • Tracking and improving search results on Google Search pages

 Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis
  • Design, build and maintain our social media presence
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Measure and report performance of all digital marketing campaigns, and assess against goals.

 

Benefits:

  • Flexible work hours, Work from home and holidays policy
  • Open and collaborative work culture
  • Competitive salary

 

Please apply with below details in your resume:

  • Current CTC
  • Expected CTC
  • Earliest joining period (In days)

 

 

Read more
Schbang Digital Solutions
Saylee Pawar
Posted by Saylee Pawar
Mumbai
1 - 4 yrs
₹1L - ₹5L / yr
Project coordination
Project Management
Product Management
Web Analytics
Google Analytics
+1 more

Experience required:

0.5 - 3 years of experience 

Responsibilities:

  • Day to day maintenance of the website. Along with updating banners, products, product content, blogs, SEO recommendations also maintain a tracker of all updates on the website
  • Coordinate with design and development team to implement strategy
  • Create project plan and timelines for execution
  • Maintaining and recording minutes of the meeting with internal and external stakeholders
  • Keep a track of website health: by conducting regular test plans, working on site experience as well as PageSpeed insights
  • Provide inputs on improving website experience basis GA reports
  • Preparing monthly website performance reports
  • Ensure smooth client communications 
  • All mails must be responded to within 24 hours on working days and any conversation about on-going/upcoming projects over whatsapp/call must be documented on mail
  • Keep up-to-date with industry best practices and monitor competitor websites
  • Stay abreast of new developments in software, trends, and practices. Maintain good awareness of key plugins to be able to rapidly select the best approach for a new site build or update

KPIs:

  • TAT of website uploads
  • 4 recommendations from monthly reports adapted by the clients
  • 2 case studies based on successful recommendations
  • <4 escalations per year

Skills required:

  • Strong attention to detail with an analytical mind and problem-solving attitude
  • Ability to manage and work with teams
  • Ability to adapt to new tools and softwares
  • Google Analytics Power User
  • Has experience operating at least 1 CMS
  • Self starter attitude, proactive
  • Strong communication skills, both written and verbal, with excellent interpersonal skills

Tools to master:

  • Google Analytics
  • Hotjar
  • Microsoft Clarity
  • CMS: Shopify, Wordpress, Magento, Drupal, Sitecore
  • Shopify Analytics
  • Google Search Console
  • Google Tag Manager
  • Google Docs, Slides, Sheets | Excel, Word, Powerpoint
Read more
Schbang Digital Solutions
Aarohee Patel
Posted by Aarohee Patel
Mumbai
1 - 2 yrs
₹3L - ₹6L / yr
Financial reporting
Strategy development
MS-Excel
Project Management
Google Analytics
+1 more
  • Take briefs and dissect (campaign & big projects)
  • Overlooking reports
  • Preparing Strategy decks
  • Monthly estimate tracker
  • Ensure monthly billings (Estimate, POs, Invoices, Performa)
  • Case studies- execution
  • Awards- Write ups
  • Daily internal and external coordination
 

Requirements

  • Strong attention to detail with an analytical mind and problem-solving attitude
  • Ability to manage and work with teams
  • Excellent Excel and Project Management skills
  • Ability to adapt to new tools and softwares
  • Google Analytics Power User
  • Has experience operating atleast one CMS
  • Outstanding clear communication
 
 
Read more
Remote only
3 - 6 yrs
₹5.5L - ₹7.8L / yr
PPC
Google Adwords
Lead Generation
LinkedIn
Google Cloud Platform (GCP)
+5 more

We are looking for a Client Key Account Manager who has an experience in coordinating with the clients and the Digital marketing team. The Account manager will be the liaise between clients and the internal teams (content writers/graphic designers/ implementors/ Billing) to ensure the timely and successful delivery of solutions pertaining to our client's needs. Knowledge of LinkedIn Advertising or PPC campaign is a must. Also, understanding of tech is a plus since we have major tech clients on board.

 

Experience - 4 years - 5 years as an Account manager experience

 

The Ideal Candidate

 

Client Management: Your main task as an Account Manager is to understand and manage clients’ expectations, coordinating with the client and the team and keep them aware about the actions you're taking and how we're progressing. Communication with the client will be basic as your main job is to get results for the clients. Responding to client queries (Account updates, Billing Inquiries, or General complaints) in an effective manner, via Phone calls, Emails, and Chats within the time limits and following up to ensure resolution whenever required.

 

LinkedIn Ads / PPC campaign: Experience with LinkedIn Ads / PPC campaign is required. You are expected to to make day to day changes in the LinkedIn ad manager and take care of the campaigns. Not only do you need to know the fundamentals of LinkedIn or PPC Ads, but also be experienced enough to come up with campaign strategies and manage long term while getting results.

 

Accounts handled: You should have handled minimum 50 lakhs worth of ad spent in past on either PPC campaign / LinkedIn Ads campaigns.

 

Problem Solving: We’re always here to support our team members but you need to be someone who can roll up your sleeve and do your best to deal with problems - and solve those which you can actually solve. Identifying customer needs, and problems and taking proactive steps to maintain positive experiences.

 

Marketing Strategy: Your main job is to learn about the client's business and understand what they sell, who they sell to, etc. in order to use this to guide the client towards strategies that help their ad campaigns become as profitable as possible (with the account executive’s & account lead’s help).

 

Important Personality Traits

  • Persuasive, Assertive, Confident, Direct
  • Strong English proficiency
  • Should be available in IST time zone
  • Willing to work in US time zone, as and when required
  • Remote working.
  • Fast Internet & Power backup (if you have frequent power cut issues).
  • Ready for Video calls at all times. Video calls are an integral part of maintaining the human connection while working from Anywhere.

 

 

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Mumbai
4 - 5 yrs
₹6L - ₹7.5L / yr
Google Analytics
Account Management

In today’s marketing-dependent consumer world, businesses demand innovative brand solutions and our client is engaged in providing brand solutions across businesses. They import renowned global brands & distribute the same. They have a dedicated eCommerce practice to build digital retail footprints for their brands in India. They focus on major categories under FMCG such as F&B, Personal care, etc. and also Home & Fabric Care.

 

Founded in 2003, our client has over 250 Pan-India Distributors and more than 300 SKUs. They deal with 25+ brands and some of the brands are Mogu Mogu, SAN REMO, Simpkins, Moccona, OMINO BIANCO, etc.

 

As a Key Account Manager - eCommerce, you will be responsible for leading and executing the company’s overall eCommerce strategy for website and primary channel partners – Amazon, Big Basket, Flipkart, Nykaa, Supr/BB Daily, Milkbasket as well as other new partners [Smytten, e-pharmacies, etc].

What you will do:

  • Charting out plans for listing and relisting of brands and select SKUs on different channel partners
  • Driving ecommerce operations – site availability, POs and ensuring 95%+ fill rates
  • Managing all in-app visual merchandising, liaisoning with different brand leaders across US, Europe, Australia and South East Asia for accessing content related to respective partner brands and keeping the brand folder up to date with thematic, product hero and lifestyle content
  • Driving in-app brand visibility, targeted marketing and promotional offers on different platforms
  • Establishing processes for monitoring, measurement and optimization of performance marketing metrics to results in desired target sales achievement

 

 

Desired Candidate Profile

What you need to have:

  • Adept at business planning, JBPs and channel specific planning with 1+ years’ experience in Google Ads and Google Analytics
  • Proficiency in using MS Excel and MS PowerPoint
  • Prior experience of ecommerce vertical with Flipkart, Amazon or Big Basket will be an added advantage    

 

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Curry Tree

at Curry Tree

1 recruiter
Rohan As
Posted by Rohan As
Mumbai
3 - 5 yrs
₹9L - ₹15L / yr
Google Analytics
Digital Marketing
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
Performance Marketing
+7 more

Responsibilities:

* Creating and executing a strong performance marketing strategy & execution plan

 

* Developing and managing digital prospecting and remarketing campaigns

 

* Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC while maintaining scale.

 

* Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

 

* Identifying and testing new channels to continue to meet or exceed established critical metrics

 

* Working closely with the performance agency to share funnel conversion improvement ideas, feedback & present results.

Key Requirements:

* Prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels

 

* Expertise in campaign and channel analysis and reporting, including Google Analytics experience

 

* Candidate must possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations

 

* Curious and a strong problem solver.

 

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OnsiteGo

at OnsiteGo

1 video
2 recruiters
moni singh
Posted by moni singh
Mumbai
3 - 7 yrs
₹6L - ₹10L / yr
PPC
Search Engine Marketing (SEM)
Google Analytics
Google Adwords
Job Description :

- Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives.

- Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App, etc. in Google Adwords.

- Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search.

- Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives.

- Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals.

- Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking.

- Liaise with the Paid Digital agency to drive maximum output.

Key Qualifications :

- Bachelors/Masters in Media, Marketing, Technology, Engineering or related field.

- 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns.

- Experience working on Google Adwords, Facebook Ads Manager & Google Analytics is a must.

- Understanding other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search, etc. will be an advantage.

- Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.
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Health Focused FMCG Brand
Mumbai
6 - 8 yrs
₹12L - ₹15L / yr
performance marketing
Marketing
Performance monitoring
Growth Hacking
Google Adwords
+2 more

With the growing demand for a healthier lifestyle, our client has chosen pasta as their USP to showcase their versatility in terms of offering a variety of tastes and types but in a healthier way.

 

They manufacture and sell various types of pasta with benefits such as containing plant-based protein, free of soy, gluten and artificial colours, 100% vegan etc. and their products are Kosher certified. Their website also provides varieties of guilt-free pasta recipes which will help parents un-junk their kids’ food choices.


Founded by a team of three veteran entrepreneurs, our client is headquartered in Mumbai. They have raised a total of $1.3M in funding over 2 rounds.


As a Performance Marketing Lead, you will be responsible for creating and executing a strong performance marketing strategy & execution plan thereby managing the P&L of the website business.

What you will do:

  • Monitoring business metrics on a weekly basis- % repeat, CAC, LTV, ROAS, ACOS, etc
  • Liaising with the brand marketing team to identify the appropriate target audience for particular ad campaigns
  • Developing and managing digital prospecting and remarketing campaigns
  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
  • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
  • Identifying and testing new channels to continue to meet or exceed established critical metrics
  • Working closely with the management to share funnel conversion improvement ideas, feedback & present results

 

Desired Candidate Profile

What you need to have:

  • 6+ yrs digital performance marketing experience ideally in the FMCG space
  • Familiarity with Facebook Business Manager, Google Adwords, analytics, and Instagram    

 

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Gurugram, Bengaluru (Bangalore), Mumbai
8 - 15 yrs
Best in industry
Digital Marketing
Data Analytics
DMP
Google Analytics
Adobe Analytics
+3 more

Our client is currently looking for a Data Solutions Associate Director to join the data, technology & analytics division.

 
Key Role:
  • Support agencies on client brief responses, working with the analytics & technology directors to develop tailored solutions using proprietary or partner technologies.
  • Conduct client data & technology audits for development of audience strategies.
  • Deliver detailed digital transformation roadmaps to support audience activation, provided in a client-ready format for agency partners to utilize.
  • Project manage all signed-off SOW’s, from initiation to closure and ensure effective delivery.
  • Work closely with agency planning teams to identify opportunities for clients within data & tech service scope.
  • As the SME on data marketplaces, be the POC for buying teams with enquiries on data strategy for media activation (source, validate, build).
  • Develop agency data ‘champions’ in your respective market, through training and enablement programs covering Identity resolutions, data governance and ethics policies, as defined by our global and legal teams.
  • Work with the Regional & Marketing teams to create & deliver Learning & Development sessions on our partner solutions to buying and agency teams.
  • Lead and develop key relationships with relevant data & technology partners, working with investment & agencies to deliver opportunities that support our client and internal requirements.
  • Any other ad-hoc projects or tasks relevant to the position.
  • Build a great working relationship with your team, market teams and client team, operating seamlessly together to deliver success for our clients, across the briefing, booking, set up, optimization and reporting processes.


Requirements

  • Bachelor’s degree in a relevant quantitative field (Engineering, Computer Science, Analytics)
  • 10+ years in a data & technology consulting role, with expertise around developing client data strategies (eg CRM, 1st party, 3rd party, CDP/DMP’s) for media activation.
  • Thorough understanding of digital marketing channels (specifically search, social & programmatic) & digital media metrics
  • Expert knowledge on the data landscape and relevant topics within the industry.
  • Be a strategic problem solver, with the ability to understand client business challenges and develop creative, effective & measurable solutions
  • High-level stakeholder management capabilities, who can influence a diverse range of teams and individuals
  • Experienced trainer, having worked with marketing teams to deliver learning & development programs.
  • Outstanding communication skills, both written and verbal. Must be comfortable presenting to clients if needed.
  • Strong data & tech partner management capabilities, with established relationships in place with key partners (eg Data onboarders, aggregators, panel providers, etc)
  • Highly organised, detail orientated, QA-focused with demonstrated project management capabilities
  • Flexibility to work in a cross-functional team but also have the initiative to problem solve independently
  • The following will be highly regarded:
  • Certifications (in addition to demonstrated experience) with Marketing Technology platforms (eg SFMC, AEC)
  • Advanced knowledge of clean room solutions
  • Hands-on experience in either a technology or analytics role, within an agency or management consulting firm.
  • Commercial experience within Data & Tech consulting (eg package service offerings to generate revenue, develop ratecards, SOW’s etc)
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CareerNinja

at CareerNinja

2 recruiters
Shronit Ladhani
Posted by Shronit Ladhani
Mumbai, Navi Mumbai
3 - 6 yrs
₹8L - ₹15L / yr
Google Analytics
Growth Hacking
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Sales

Your Role: We are looking for a growth marketer who thrives in &creates fast moving environments. You will work closely with the founder & cross functional teams to own our complete inorganic marketing strategy so as to help millions learn new skills & build better careers.

About Us: CareerNinja is a vc-funded, fast growing EdTech venture that is building the worlds largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities- 1. Develop and execute the growth plan in conjunction with the founder 2. Own and execute complete inorganic marketing & campaigns including performance marketing and growth hacks so as to drive increased ROI. 3. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals 4. Monitor cohort performance from channels and campaigns, conduct user & market research to identify key improvement areas, new features and product & process iterations for driving user & revenue growth 5. Work closely with sales, product and support team to build & optimize go-to-market strategy for lead conversion, upsells, reactivation and referrals & drive its operations.

Must Have-

  • 3+ years of experience with a proven track record of driving user growth through effective marketing campaigns or growth hacks across different channels(not necessarily Facebook & Google).
  • At Least 2+ years of experience in high-performance product or growth marketing roles
  • 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
  • 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
  • Strong experience with optimizing conversion funnels and growth loops and working closely with design, content, marketing and engineering to implement high-leverage experiments

Good to Have-

  • Relevant industry/Start-up/Edu-tech experience in a similar role
  • Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
  • Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
  • Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
  • A high level of comfort with data and strong analytical skills

Why Work With Us- We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

Read more
Mumbai
2 - 5 yrs
₹2L - ₹5L / yr
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
PPC
Google Analytics
+2 more

Responsibilities:


● Researching and brainstorming each stage of the project
● Organize and oversee advertising/communication campaigns (social media etc.), exhibitions and
promotional events
● Conduct market research and analysis to evaluate trends & brand awareness
● Maintain relationships with media vendors and publishers to ensure collaboration in promotional
activities
● Identify target audiences, objectives and desired outcomes of marketing campaign
● Research and develop marketing strategy, and evaluate success strategy
● Develop content of marketing campaigns
● Stay up-to-date on current marketing trends
● Manage and allocate budget correctly

Qualifications:

● Bachelor's degree in marketing or related field
2 - 3 years of relevant experience
● Excellent research and writing skills, particularly as these apply to marketing
● Strong analytical, communication, time-management and creativity skills
● Strong ability to focus on customer/market and take initiative Experience with social media
Read more
Growisto

at Growisto

2 recruiters
Heena Sayed
Posted by Heena Sayed
Indore, Mumbai, Navi Mumbai
0.6 - 4 yrs
₹1L - ₹8L / yr
Digital Marketing
Google Adwords
Google Analytics
Search Engine Optimization (SEO)

About the role:
We’re looking for a dedicated and efficient professional to join our Digital Marketing (Amazon & Website Marketing teams), and deliver timely results on the projects assigned.
● We work in a consultative manner with clients to deliver better value, rather than just acting as the execution arm. We deliver work that increases value across the entire client operations. This requires us to be proactive and creative in our interactions across all channels.
● The world of eCommerce marketing keeps on changing continually, and staying updated is the only key to stay ahead. To excel here, it is crucial to have curiosity and self-drive to solve new problems. And then, also teach others in the team about it, thereby widening the skill-base within the company.
● We may be a bunch of sharp and intelligent chaps, but it is only through extensive collaboration that we have grown, and remain one of the most capable organizations in eCommerce Marketing. We work hard to grow ourselves and also others around us.


Responsibilities:

Project Execution:
● Design digital campaigns and implement various marketing activities to achieve project goals, for multiple clients at a time
● Assist the Project Owner to provide deliverables to the clients in a timely and efficient manner
● Create and analyze business reports on strategy and campaign performance
● Keep up to date with the latest marketing strategies & technologies, and help in improving existing solution offerings
● Participate in the strategizing process for clients and collaborate with internal teams for efficient execution

Client Assistance:
● Understand the client and their business goals from a holistic perspective
● Prioritize client requirements during project execution and deliver on time with perfection
● Collaborate with the Project Owner and other team members to ensure that everyone is aligned
● Look for opportunities to improve processes, further efficiencies, and make communication more effective

What you'll need?
● Bachelor's degree in any field
● Excellent problem-solving and analytical skills
● Strong interpersonal skills and ability to work independently with little supervision on projects
● Aspiration to learn, grow and develop self as a leader
● Ability to prioritize in a high volume and fast-paced environment
● Highly organized and detail-oriented, with a strong ability to manage several competing tasks simultaneously

Who Should Consider Joining?
● If you like challenges and think from a first principle basis,
● If you are driven to take ownership and get on the driver's seat,
● If you have the aspiration to grow fast in the dynamic environment of a start-up,
● If you are a collaborative team member, who believes in collective success,
● If you are someone who makes objective, fact-based decisions

Who should not consider joining?

● If the role description does not excite you, then you should not join us
● We are a startup and things will move fast. If you are not comfortable in a fast-paced environment, then you should not join us
● If you are not a self-starter who is willing to learn & experiment more, then you should not join us.

What We Offer:
● Limitless growth and learning opportunities
● A collaborative and positive culture — Your colleagues will be as smart, helpful, and driven as you.
● Guidance and mentorship from industry experts and renowned IIT Alumnus
● In house digital marketing training from specialists, hence a digital marketing experience is not mandatory for this profile
● An opportunity to make an impact — Your work will contribute directly to our strategy and clients' growth

Read more
CareerNinja

at CareerNinja

2 recruiters
Shronit Ladhani
Posted by Shronit Ladhani
Mumbai
2 - 4 yrs
₹6L - ₹9L / yr
Digital Marketing
Google Analytics
Facebook Marketing


About us-

CareerNinja is a personalized learning platform that leverages AI to create customized courses for a learner based on their goal and background. It curates the right content, provides 1:1 & 1:many live mentorship & connects to job opportunities to help youth learn in a practical manner to achieve their next career goal. We are ultimately working to make high quality experiential learning accessible to anyone at a mass-global scale.


You will drive growth loops, build flywheels, ensure great adoption and seamless sales systems to drive our growth. You will be in the driving seat of ensuring effective marketing strategies and plans to communicate the features and benefits of our product to customers. You will handle market research on current trending products, drive product innovation, influence pricing and packaging, guide sales teams, develop messaging and market positioning around products and take part in presentations and events.


You are right for this role if you can think of a 100 ways to take a product to market & but also prioritise 3 & roll up your sleeves to drive them. Further, if you have real history driving growth loops, strong user adoption and great sales. You should love data, be both analytical & creative at the same time and should enjoy high-leverage experiments.


Responsibilities-
1. Drive traffic to our product via channels ranging from paid advertising & social media to referrals. Lead and manage growth marketing strategies that can move the needle across the company's revenue goals.
2. Generate high-quality leads by optimising channels, messaging, landing pages, etc.
3. Obsession around customer behaviour, customer segmentation and targeting to ensure sharp targeting of customers with relevant communication.
4. Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation
5. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals
6. Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth
7. Work closely with sales and support team to build & optimize go-to-market strategy on lead conversion, upsells, reactivation and referrals & drive its operations
8. Manage digital campaigns, from ideation to media planning, creative communication and indepth analysis of performance to drive optimization.
9. Work with the creative team to make sure all performance marketing creative assets are built effectively as well as gather learnings to improve them.
10. Key resource in developing internal core competency around the ability to segment, target, acquire, re-target and optimize consumer acquisition across a coordinated growth marketing strategy through all marketing channels and sources.


Must Have-
1. 2+ years of experience with a proven track record of driving user growth through effective marketing campaigns and growth hacks across different channels(not necessarily Facebook & Google).
2. At Least 2+ years of experience in high-performance product or growth marketing roles
3. 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
4. 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
5. Experience driving growth strategy, sales operations and owning product that immediately drives the company's business objectives, growth and P/L
6. Strong experience with optimizing conversion funnels and organic growth loops and working closely with design, marketing and engineering to implement high-leverage experiments
7. Strong track record of hitting weekly and monthly targets.
8. Good judgment and strong thought partner for head of product and founders
9. Strong understanding of growth models, strategies and tactics, including acquisition, activation, retention (engagement and stickiness) and virality
10. Experience conducting user research and developing strong user understanding


Good to Have-
1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
3. Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
4. Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
5. A high level of comfort with data and strong analytical skills


Why Work With Us-
Being an education organisation, we take your growth seriously. Working with us could be your best decision if you're looking for learning, wide exposure & looking to be in the driving seat of what you
do. Most importantly, if you’re looking to jump five steps ahead and think your current work opportunities aren’t keeping pace with you. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, etc are just a regular part of our work life.

Read more
Impact Guru

at Impact Guru

15 recruiters
Kavya Guwalani
Posted by Kavya Guwalani
Mumbai
1 - 5 yrs
₹4L - ₹10L / yr
Digital Marketing
Marketing
Marketing management
Google Analytics
Google Adwords
+3 more

About Us :

ImpactGuru.com, India's leading healthcare financing platform for patients raises money online for medical expenses via crowdfunding. It aggregates a large number of online payments to allow any individual requiring financial assistance to raise funds for medical expenses - be it cancer, transplant, accident, or any medical emergency.


ImpactGuru.com has already helped mobilize Rs 1,500 cr / US$200mm via crowdfunding along with its partners.

ImpactGuru.com was incubated at Harvard Innovation Lab in the USA in 2014.


ImpactGuru.com recently announced a $2mm Series A round, led by Apollo Hospitals Group, Currae Healthtech Fund, RB Investments (Singapore based VC Fund), Shorooq Investments (Middle East based VC Fund), Venture Catalysts (India's #1 angel investor group) with participation from various other investors from USA, Southeast Asia, and the Middle East.

ImpactGuru.com was recently awarded Best Technology Solution for Social Good by Economic Times Intelligent Health & Tech Awards, selected among top 5 early-stage startups in India by TiE, featured multiple times on CNBC Young Turks.

ImpactGuru.com was ranked among the top 21 Startups Globally to Watch in the space in which it operates by CB Insights. Impact Guru's senior management is led by Harvard, Wharton, Parsons, IIT, and IIM alumni with the founders recently being profiled in Fortune 40 under 40. If you are interested in being a part of a dynamic startup working at the intersection of financial services and healthcare which is making significant positive social impact to society, then Impact Guru is the right place for you.


Website : https://www.impactguru.com/
Team : https://www.impactguru.com/team

Location : Mumbai

Team Size : 300 +


We are scouting Asst Manager / Manager - Digital Marketing Analyst, Mumbai.


 

Responsibilities:

  • Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
  • Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
  • Lead a team of performance marketers & Data Analyst
  • Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
  • On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
  • Understand ways to scale campaigns across platforms in an optimal manner.
  • Perform interest research in Facebook using audience insights and ads manager.
  • Create a digital media plan based on requirements across multiple platforms
  • Understand how content works across different social media platforms
  • Create insightful reports based on data from performance marketing campaigns
  • Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
  • Work on Launching & Optimizing other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
  • Work on retention marketing through Mo engage or internal communication.
  • Coordination with SEO Team for Organic ranking updates & suggestions
  • Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
  • Work on launching influencer marketing campaigns & influencer network for the brand.

Eligibility

  • 1-2 years experience in digital marketing at a high-growth B2C organization.
  • Hands on experience of working on Facebook Ads, Google Ads, etc
  • Managed monthly paid marketing spends of 50L-1 Crore+
  • Bachelors degree in Engineering, Media Communications, Business Administration, Journalism, or related Fields.
  • Strong communication skills
  • Strong creative and analytical skills
  • Working Proficiency in Google Analytics, Google Tag Manager, SQL, Excel, and creating data visualizations on data studio or Tableau
  • Be able to take 100% ownership of the process from start to finish
  • Strong quantitative mindset & data-driven approach to digital marketing; expert in excel-based data modeling, analytics tools.
  • Ability to multitask in a fast-paced work environment.
  • Punctual and dedicated to meeting targets & deadlines.
  • Able to effectively work independently, and as part of a team.
  • An early adopter attitude towards technology
  • Min. 1 year experience is required in this role.

 

Read more
Symansys Technologies India Pvt Ltd
Chanchal Jugran
Posted by Chanchal Jugran
Pune, Mumbai, Chandigarh
2 - 8 yrs
₹1L - ₹12L / yr
Google Analytics
Analytics
Web Analytics
  • 6-8 years’ Digital analytics implementation experience with Google Analytics experience
  • Expertise in Google Analytics Tag implementation using Tealium and Google Tag Manager or similar tools like Ensighten, Adobe Launch. Ability to Implement, Manage different tools/extensions in Tag Management System
  • experience any other debugging tool - Omnibug, ObservePoint, or any other debugging tool
  • Understanding of TMS architecture & functioning
  • Intermediate to advanced JavaScript skills
  • Experience with HTML and CSS selectors (preferably JQuery)
  • Understanding of TMS architecture & functioning
Read more
Mumbai
3 - 7 yrs
₹6L - ₹9L / yr
Digital Marketing
Google Adwords
Web Analytics
Google Analytics
Facebook Marketing
+1 more
Our client aims at bridging the gap between the readers and writers through a creative literature platform which allows writers to show their creativity in the form of blogs, poems, stories, participating in competitions etc. and also allows readers to avail a variety of literature material, online. Their community consists of 6 million readers, 100000 writers across 10 languages and in 2800 locations.
This Mumbai-based Tech startup was founded in 2015 and their brand partners include Pedigree, Yippee, Yes Bank, FICCI, Collegedunia, KidZania, Oven Story.
Our client aims at building a creative ecosystem that allows everyone to contribute in the field of literature, through their platform
 
As a Digital Marketing Manager, you will be responsible for maintaining social media presence across all digital channels.

What you will do:

  • Planning and executing various paid campaigns on Facebook & Google Ads
  • Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Coordinating with sales team and creating marketing campaigns
  • Preparing emails to send out to customers
  • Brainstorming new and creative growth strategies through digital marketing
  • Lead generation and managing social media calendar

 


Candidate Profile:

 What you need to have:

  • 3+ Years of Experience in Digital Marketing and previous experience in publishing / content industry will be preferred 
  • Experience in executing paid social media campaigns on various platforms 
  • Knowledge of video and picture editing software such as Adobe, Canva, etc.
  • Must be able to juggle multiple projects at the same time 
  • Incredible attention to detail & Problem solving skills 
  • Excellent understanding of all social media platforms 
  • Must have understanding & knowhow of various marketing and analytical tools 
  • Experience of SEO & Content Marketing will be added advantage 
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. 
  • A sense of ownership and ability to work independently
  • Ability to think out of box, fast learner and a team player            

 

Read more
sah Tea
Guwahati, Pune, Bengaluru (Bangalore), Delhi, Chennai, Mumbai, Kolkata, Kochi (Cochin)
2 - 5 yrs
₹3L - ₹9L / yr
Digital Marketing
Google Adwords
Performance Marketing
Web Analytics
Google Analytics
+3 more

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

 

The Job

  • Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
  • Be responsible for the ROI of dozens of campaigns you execute.
  • Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
  • Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
  • Analyze creative data and make recommendations to the Creative designers
  • Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
  • Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

 

The Ideal Candidate

  • 2-4 years of paid marketing experience, preferably in consumer-facing products
  • Fluent in English (Advanced writing and speaking English skills)
  • Experience with creative experimentation
  • Experience with fast-paced, high growth startups
  • Strong analytical and problem-solving skills
  • A natural strategist
  • Makes fast business decisions that prove to be profitable

Nice to have

  • SQL
  • Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

 

Note: Must Be willing to relocate to Guwahati, Assam

Read more
GHKARIA

at GHKARIA

1 recruiter
Naveen Karia
Posted by Naveen Karia
Mumbai
1 - 2 yrs
₹1L - ₹1.5L / yr
Digital Marketing
Google Adwords
Web Analytics
Google Analytics
Facebook Marketing
+1 more
digital marketing for retail organization which is a family run business. SEO, EMAIL MARKETING, LINKEDIN, INSTAGRAM, LANDING PAGE. 
Read more
iRealities

at iRealities

1 recruiter
Hemant Arora
Posted by Hemant Arora
Remote, Mumbai
0 - 3 yrs
₹2L - ₹6L / yr
Digital Marketing
Search Engine Optimization (SEO)
Google Adwords
Web Analytics
Google Analytics
+3 more
Lead the company's intended foray into creation of niche Digital Media properties. The company has plans to develop businesses as Affiliate Marketers in particular niches and needs candidates with comfort in using Digital Marketing tools
Read more
upGrad

at upGrad

1 video
19 recruiters
Arthi Velmurugan
Posted by Arthi Velmurugan
Mumbai
2 - 11 yrs
₹5L - ₹16L / yr
Business Analysis
Business Analyst
Market Research
Secondary Research
Google Analytics
Role and Responsibilities
The job will include the following responsibilities:
● Design world-class online learning experience by leading the program design through user
research, market benchmarking, gap analysis and recommending suitable design to improve
learner experience and learning outcomes.
● Understand the industry requirements and develop courses to help students gain skills to
meet and exceed industry needs.
● Conduct interviews and focussed groups with learners, industry expert, hiring managers and
reach out to them for the better understanding of the industry needs and skill gaps.
● Draw insights from primary and secondary research and translate the knowledge of experts
and professors into structured learning experience suggestions.
● Conduct thorough secondary research by scraping internet, blogs, LinkedIn and other online
sources to collect qualitative and quantitative data to support the skill and industry needs.
● Work closely in a cross-functional environment, with teams such as marketing, content,
delivery, sales and business to develop and overall vision for the program.
● Detail out recommendations and create product-feature vision documents in accordance with
the findings including aligning the P&L costs.
● Work with external stakeholders : subject matter experts (SMEs), university partners to align
on the program design and program requirements.
Skills Required
● Graduates from Tier 1 universities preferred (MBA/BTech preferred)
● Highly analytical and excellent stakeholder management skills required
● Preferred experience of 1-3 years in consulting, business analysis, product management,
knowledge management and insights domain
● Should be good at writing internal and external facing documents
● Data analysis and project management
● Good interpersonal, presentation and communication skills
Read more
Mumbai
4 - 8 yrs
₹8L - ₹12L / yr
Digital Marketing
Google Analytics
DTC
Social Media Marketing (SMM)
Purpose of the Role :

- To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyze various digital marketing initiatives.

Key Deliverables of the Role:

- Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.

- Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and other digital channels.

- Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition- including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance and improve conversion rates.

- Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.

- Implementing campaigns using a structure and strategy that best suits business and goal.

- Performing keyword research and writing ad copy

- Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholder's marketing budget.

- Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance

- Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB, Linked IN etc.)

- Traffic ad campaigns and builds on ad serving platforms.

- Conduct A/B tests in ads to understand contributing factors that drive the business forward.

- Monitor and analyze advertising trends, make optimizations recommendations.

Knowledge, Skills & Competencies :

- Ability to handle large media spends while catering to different internal business customers.

- Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.

- Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.

- Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors, and team members.
Read more
Azent Overseas

at Azent Overseas

6 recruiters
Mahalakshmi Iyer
Posted by Mahalakshmi Iyer
Mumbai
2 - 7 yrs
₹2L - ₹8L / yr
Marketing
Google Adwords
Search Engine Marketing (SEM)
Google Analytics

Responsibilities:

  • Plan and execute all performance marketing campaigns, including but not limited to SEM, Google Display and Discovery ads, remarketing & email campaigns
  • Manage budgets and campaigns across all digital channels to drive strong return on investment by optimisimng cost per qualified lead
  • Plan, execute, and measure experiments and conversion tests
  • Manage landing pages and optimize user experience
  • Ensure successful planning, execution, optimization for key traffic KPIs via paid, organic & other media channels
  • Identify trends and insights, and optimize spends and performance based on the insights

Requirements:

  • Any Bachelor’s/ Master’s degree
  • Certifications in Google and Facebook ad management strongly preferred
  • 1-3 years of experience in setting up and optimizing Google AdWords & Facebook Ad campaigns.
  • Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Demonstrable experience managing SEM, marketing database, email, social media and/or display advertising campaigns
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
Read more
MSMEx

at MSMEx

6 recruiters
Sujata Ranjan
Posted by Sujata Ranjan
Mumbai, Pune
3 - 8 yrs
₹18L - ₹22L / yr
Product Management
Product development
Google Analytics
SQL
User Interface (UI) Development
+3 more
About Us :

- MSMEx is a business advisory platform which connects Micro, Small & Medium Enterprises (MSMEs) & Start-ups with leading industry experts for professional advice & mentoring.

- Our goal is to bring world-class business management support in a micro advisory format to MSMEs at highly-affordable price points, so they can scale to their full potential faster with qualified guidance, expert mentoring and hand-holding.

- We take a customer-centric approach in our product development and measure our success using defined business metrics.

- We are a small team with diverse background & experiences. We work hard as a team - and appreciate the meaningful contribution of each other. We celebrate the journey and milestones and don- t wait for destination.

Responsibilities :

- Perform market research and competitive analysis

- Understand user needs, pain points & behaviour

- Develop & drive product direction and strategy

- Own the product roadmap, milestones and KPIs

- Collect & gather the requirements from different stakeholders to write PRDs & User

Stories.

- Define Acceptance Criteria & KPIs for each product feature

- Preparing Wireframes to explain the feature requirements to UI/UX Team

- Managing & Planning Sprints, Backlog & UAT

- Oversee product execution from inception to delivery

- Define and execute go-to-market plans /strategies along with marketing team

- Work with design, engineering, operations & marketing teams to set priorities & achieve the product and business goals

- Own the product tracking & analytics to gain insights for product iteration

Requirements:

What we are looking for:

- BE/BTech or MBA with relevant experience of 3-5 years

- Strong Analytical Skills with ability to formulate data driven decisions

- Own a track record of building interesting mobile products

JOB DESCRIPTION - PRODUCT MANAGER :

- Experience in Agile Product Development Process

- Exceptional Written & Verbal Communication Skills

- Cross-Functional Team Management

- A Team Player with an Entrepreneurial spirit

- Embrace change, and thrive in a fast-paced start-up environment

Tools:

- Project Management: JIRA, Slack etc

- Wireframing Tools: Framer etc

- Analytics: Google Analytics, Google Tag Manager, Facebook Analytics, Metabase, Tableau etc

- MS Office: Excel, Power Point, Word etc

Why MSMEx?

- You want to work directly with cofounders & serial entrepreneurs

- You love challenges and independently solve them

- You love to work in fast paced start-up environment

- You want fast paced growth in your career

Location: Preferred Mumbai in long run. For 2021 can work from anywhere.
Read more
Impact Guru

at Impact Guru

15 recruiters
Fahad Kazi
Posted by Fahad Kazi
Mumbai
2 - 6 yrs
₹3L - ₹9L / yr
Data Analysis
Business Analysis
Business Intelligence (BI)
Tableau
SQL
+6 more
Experience - 2 years to 5 years.
Location - Andheri (Mumbai)
 
Job Responsibilities:
 
Excellent problem solving and analytical skills - ability to develop hypotheses,
understand and interpret data within the context of the product / business -
solve problems and distill data into actionable recommendations.

 Strong communication skills with the ability to confidently work with cross-
functional teams across the globe and to present information to all levels of the
organization.
 Intellectual and analytical curiosity - initiative to dig into the why, what &amp; how.
 Strong number crunching and quantitative skills.
 Advanced knowledge of MS Excel and PowerPoint.
 Good hands-on SQL
 Experience within Google Analytics, Optimize, Tag Manager and other Google Suite tools
 Understanding of Business analytics tools &amp; statistical programming languages - R, SAS, SPSS, Tableau is a plus
 Inherent interest in e-commerce &amp; marketplace technology platforms and broadly in the consumer Internet &amp; mobile space.
 Previous experience of 1+ years working in a product company in a product analytics role
 Strong understanding of building and interpreting product funnels.
Read more
Mumbai
4 - 7 yrs
₹25L - ₹35L / yr
Digital Marketing
Search Engine Optimization (SEO)
Google Analytics
Marketing Automation
Performance Marketing
Key Deliverables of the Role
• Digital sales – work with brands on mandate to build their digital channels like DTC & help grow ecommerce sales through effective on platform performance marketing strategies
• Performance marketing – create right plans for fast digital growth on DTC & Ecommerce and other alternate channels
• SEO – work with brands to close the right SEO framework for ensuring maximum oraganic traffic potential and executing strtagey for growing organic traffic
• Marketing measurement – deep diving and understanding the conversion funnel on DTC & Ecom to help brands grow & convert better
• Work on reports for digital campaign effectiveness and asset management.

Key Competencies
• Business acumen
• Agile and extremely good at numbers
• Knowledge of tools like Google Analytics
• Knowledge and deep understanding of Searche Engine Marketing, Search Engine Optimization, Marketing Automation, Affiliate Marketing
• Knowledge of running campaigns on various social media platforms
• Understanding of various E-Commerce platforms – Amazon Marketing Service, Flipkart and others

Reporting relationship
• Upwards: Head – Digital BU
Read more
A leading Mumbai based company
Mumbai
5 - 7 yrs
₹4L - ₹8L / yr
Digital Marketing
Google Adwords
Web Analytics
Google Analytics
Facebook Marketing
+4 more

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Transforming from agency driven to in-house digital marketing functioning

Supporting in building in-house digital marketing function

Read more
MSMEx

at MSMEx

6 recruiters
Sujata Ranjan
Posted by Sujata Ranjan
Remote, Mumbai, Pune
5 - 8 yrs
₹15L - ₹18L / yr
React.js
Technical Architecture
Responsive Design
HTML/CSS
Amazon Web Services (AWS)
+6 more
Having worked on React, HTML/CSS with a total experience of 4 to 6 years.
Minimum two year of experience in React is required for this position.

  • Responsible for requirements understanding, propose architecture, detailed design,
  • development and timely deliverables with the highest quality standards.
  • We are looking for Product creators who can work with minimum inputs from business and are able to deliver products quickly and with quality.
  • This person should have worked in Enterprise class product from scratch.
  • Start-up experience would be highly desirable.
  • Tech Stack: React.js, HTML, CSS, AWS, MySQL, Razor Pay, Google Analytics, SEO, Dev Ops, CI/CD Pipeline
Responsibilities
• Working with the technical manager, understanding requirements, documents, and
develops with clean and maintainable code, and works with members to foster growth
within the team.
• Analyses, designs, programs, resolve bugs, supports, and modifies software for
enhancements and/or new feature development.
• Estimates work based on requirements.
• Develop user interface components and implementing them following well-known
React.js workflows (such as Redux), React hooks, react-router with Javascript ES6.
• Develop and maintain excellent React Native applications with clean code.
• Optimizing components for maximum performance.
• Work with modern tools like Jira, Git, Google Docs, etc
• Highly motivated, enthusiastic, and self-learner.
• Partnering with others to solve problems quickly and efficiently
Qualifications
• BE / B.Tech / MCA
• 5 – 8 years of experience in Front-end development.
• Expertise in HTML5, CSS, React Js / JavaScript (ES6), DOM manipulation and
the JavaScript object model.
• Experience with popular React.js workflows (such as Redux)
• Experience working with ReactNative and understanding of ReactNative best
Practices would be added advantage.
• Proficient understanding of code versioning tools, such as Git
• Basic understanding of CSS pre-processing platforms, such as LESS and SASS
• Familiarity with RESTful APIs
• Having knowledge of Unit-Test/Java/Spring will be an added advantage
• Knowledge of modern authorization mechanisms, such as JSON and Web Token
• Demonstrates deep expertise in specific coding concepts and/or languages,
• especially around modern application architectures.
• Experience with web applications that use responsive design to better support mobile
browsers
We are more interested in what you CAN DO than your location, education, or
experience levels.
Location- Anywhere in India with remote working (Base location Mumbai/Pune)
Send us your code samples / GitHub profile / published articles if applicable.
Read more
MSMEx

at MSMEx

6 recruiters
Sujata Ranjan
Posted by Sujata Ranjan
Remote, Mumbai, Pune
4 - 6 yrs
₹5L - ₹12L / yr
Data Analytics
Data Analysis
Data Analyst
SQL
Python
+4 more

We are looking for a Data Analyst that oversees organisational data analytics. This will require you to design and help implement the data analytics platform that will keep the organisation running. The team will be the go-to for all data needs for the app and we are looking for a self-starter who is hands on and yet able to abstract problems and anticipate data requirements.
This person should be very strong technical data analyst who can design and implement data systems on his own. Along with him, he also needs to be proficient in business reporting and should have keen interest in provided data needed for business.

 

Tools familiarity:  SQL, Python, Mix panel, Metabase, Google Analytics,  Clever Tap, App Analytics

Responsibilities

  • Processes and frameworks for metrics, analytics, experimentation and user insights, lead the data analytics team
  • Metrics alignment across teams to make them actionable and promote accountability
  • Data based frameworks for assessing and strengthening Product Market Fit
  • Identify viable growth strategies through data and experimentation
  • Experimentation for product optimisation and understanding user behaviour
  • Structured approach towards deriving user insights, answer questions using data
  • This person needs to closely work with Technical and Business teams to get this implemented.

Skills

  • 4 to 6 years at a relevant role in data analytics in a Product Oriented company
  • Highly organised, technically sound & good at communication
  • Ability to handle & build for cross functional data requirements / interactions with teams
  • Great with Python, SQL
  • Can build, mentor a team
  • Knowledge of key business metrics like cohort, engagement cohort, LTV, ROAS, ROE

 

Eligibility

BTech or MTech in Computer Science/Engineering from a Tier1, Tier2 colleges

 

Good knowledge on Data Analytics, Data Visualization tools. A formal certification would be added advantage.

We are more interested in what you CAN DO than your location, education, or experience levels.

 

Send us your code samples / GitHub profile / published articles if applicable.

Read more
Mosaic Wellness

at Mosaic Wellness

1 recruiter
Sneha Mali
Posted by Sneha Mali
Mumbai
1 - 1 yrs
₹3L - ₹5L / yr
Search Engine Optimization (SEO)
On-page Optimization
SEMRush
MS-Excel
SEO management
+3 more

Responsibilities:

  • Executing implementation of strategic and operational SEO Strategies- On-Page, Off-Page & Technical SEO
  • Performing an in-depth page analysis using various SEO tools & extension- Search Console, Analytics, SEMrush, Ahrefs, etc
  • Performing technical and On-Page SEO analysis to identify and execute website optimization strategies to boost organic traffic and conversions
  • Executing and monitoring data based on SEO targets and timelines- KPIs and OKRs in alignment with business strategy
  • Coordinating with internal and external stakeholders across the organization to get things done on time
  • Staying on top of SEO news, Google Updates and so on and implement them in relevant day-to-day activities
  • Creating optimized content for product pages and blogs in lines with SEO best practices that can break the clutter online 
  • Doing competitive analysis to fill in the SEO and content gaps for various product and landing pages
  • Find out-of-the-box topics based on competitor analysis, trending topics, and various SEO tools

 

Requirements:

  • 0-1 years of experience
  • Basic analytical mindset for understanding SEO KPIs and handling Data
  • Excellent in English verbal and written communication skills
  • Comfortable in writing and editing content
  • Comfortable with technical analysis and adept at learning things quickly
  • Knowledge of Excel and Google Sheets- formulas, formatting, etc
  • Adept with basic formatting, eye for detail, thorough research and analysis
  • Proactive, responsible, hard-working, and diligent
  • Ability to meet deadlines

 

Skills Required: Analytical Skills, Strategic Thinking, MS Office, Fluent in English, Writing Skills

 

If you want to learn and implement in-depth organic marketing, churn out SEO-friendly pages, have an eye for detail, and if data analysis does NOT scare you off- we'd love to meet you! 

Read more
Impact Guru

at Impact Guru

15 recruiters
Pooja Malde
Posted by Pooja Malde
Mumbai
2 - 5 yrs
₹7L - ₹11L / yr
Google Analytics
Google Tag Manager (GTM)
Wireframing
Prototyping
Analytics
+1 more
Role - Product Analyst. (Google Analytics & Tag Manager)
 
Location - Andheri (Mumbai)
 
Job Responsibilities:
 
Excellent problem solving and analytical skills - ability to develop hypotheses,
understand and interpret data within the context of the product/business -
solve problems and distill data into actionable recommendations.

 Strong communication skills with the ability to confidently work with cross-
functional teams across the globe and to present information to all levels of the
organization.
 Intellectual and analytical curiosity - initiative to dig into the why what &amp; how.
 Strong number crunching and quantitative skills.
 Advanced knowledge of MS Excel and PowerPoint.
 Good hands-on SQL
 Experience within Google Analytics, Optimize, Tag Manager, and other Google Suite tools
 Understanding of Business analytics tools &amp; statistical programming languages - R, SAS, SPSS, Tableau is a plus
 Inherent interest in e-commerce & marketplace technology platforms and
broadly in the consumer Internet & mobile space.
 Previous experience of 1+ years working in a product company in
a product analytics role
 Strong understanding of building and interpreting product funnels.
Read more
Mumbai
7 - 10 yrs
₹11L - ₹13L / yr
Google Analytics
Search Engine Marketing (SEM)
Facebook Marketing
Bug tracking
Google Ads
+2 more
  • Create and execute paid media strategy and establish priorities & tactics for achieving MQLs/KPIs
  • Research competition, keywords, create ad copies, monitor performance, conversions, A/B Testing
  • Build and optimize keywords lists with a continuous test & learn practice to deliver a strong ROAS
  • Manage paid search campaigns, paid social campaigns & display campaigns across LoBs
  • Understand campaign objectives and optimize ads for conversions and lead generation
  • Manage the service and product websites paid search budgets and monitor ROAS closely
  • The report paid analytics with actionable insights to identify gaps and adjust ad campaign spends

Position Requirements

  • PPC Campaigns Management Google Ads/FB
  • Research Keywords & Competition Tracking
  • Campaign Strategy & Execution
  • Performance Tracking & Optimizing
  • Analytics & Reporting

 

Experience:

  •  7-10 years of experience with online marketing, B2B experience is preferred
  • Hands-on experience in the execution of PPC - Google Ads/FB/Insta campaigns
  • Ability to develop and execute marketing strategies using online channels and tools
  • Detailed understanding of Google Analytics, Google Ads, SEM, and Facebook/Insta Ads
  • Ability to write ad/landing page copy as per best practices for Google Quality Scores
  • Strong analytics, Data Visualization, and Excel skills
Read more
Beldaracom

at Beldaracom

1 recruiter
Nisha Singh
Posted by Nisha Singh
Mumbai, Andheri, Sakinaka
1 - 2 yrs
₹1.5L - ₹3L / yr
Digital Marketing
Google Adwords
Web Analytics
Google Analytics
Facebook Marketing
+1 more

Responsibilities :

· Assist in the formulation of strategies to build a lasting digital connection with consumers

· Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)

· Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness

· Be actively involved in SEO efforts (keyword, image optimization, etc.)

· Prepare online newsletters and promotional emails and organize their distribution through various channels

· Provide creative ideas for content marketing and update website

· Collaborate with designers to improve user experience

· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)

· Acquire insight in online marketing trends and keep strategies up-to-date

· Maintain partnerships with media agencies and vendors

 

Competencies & Skills Required :

· Proven experience as Digital Marketing Executive or similar role

· Excellent understanding of digital marketing concepts and best practices

· Experience with B2C social media, Google AdWords and email campaigns, and SEO/SEM

· Working knowledge of ad serving tools (e.g., DART, Atlas)

· Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, WebTrends, etc.)

· Skills and experience in creative content writing

· Analytical mindset and critical thinking

· Excellent communication and interpersonal skills

Read more
Styllox

at Styllox

1 recruiter
Styllox India
Posted by Styllox India
Remote, Mumbai
1 - 4 yrs
₹8L - ₹16L / yr
Digital Marketing
Google Analytics
Google Adwords
Web Analytics
Facebook Marketing
+1 more

1 to 3 years of experience in digital marketing - Highly conversant with Google Analytics and other similar tools - Basic programming ability(preferably R or Python)

Read more
High-Growth Fintech Startup
Agency job
via Unnati by Prabha Ramamurthy
Mumbai
3 - 5 yrs
₹7L - ₹11L / yr
Product Analyst
Product Management
Product Manager
SQL
Product Strategy
+5 more
Want to join the trailblazing Fintech company which is leveraging software and technology to change the face of short-term financing in India!

Our client is an innovative Fintech company that is revolutionizing the business of short term finance. The company is an online lending startup that is driven by an app-enabled technology platform to solve the funding challenges of SMEs by offering quick-turnaround, paperless business loans without collateral. It counts over 2 million small businesses across 18 cities and towns as its customers.
 
Its founders are IIT and ISB alumni with deep experience in the fin-tech industry, from earlier working with organizations like Axis Bank, Aditya Birla Group, Fractal Analytics, and Housing.com. It has raised funds of Rs. 100 Crore from finance industry stalwarts and is growing by leaps and bounds.
 
As a Sr Product Analyst, you will partner with business & product teams to define goals and to perform extensive analysis.
 
What you will do:
  • Performing extensive analysis on SQL, Google Analytics & Excel from a product standpoint to provide quick recommendations to the management
  • Estimating impact and weighing in on feature prioritization, looking for insights and anomalies across lending funnel,
  • Defining key metrics and monitor on a day to day basis
  • Helping Marketing, product and UX team in defining segments by conducting user interviews and data backed insights

 


Candidate Profile:

What you need to have:

  • B.Tech /B.E.;Any Graduation
  • Strong background in statistical concepts & calculations to perform analysis/ modeling
  • Proficient in SQL
  • Good knowledge of Google Analytics and any other web analytics platforms (preferred)
  • Strong analytical and problem solving skills to analyze large quantum of datasets
  • Ability to work independently and bring innovative solutions to the team
  • Experience of working with a start-up or a product organization (preferred)
Read more
Leading Sports Technology company
Mumbai
6 - 10 yrs
₹18L - ₹28L / yr
User Interface (UI) Design
User Experience (UX) Design
Sketch
Visual Designing
HTML/CSS
+3 more
Your Role:

  • Be a hands-on user interface and visual designer for our toughest design challenges.
  • Develop and detail visual designs and design specifications; drawing on existing high level designs and digital brand guidelines.
  • Work alongside product, marketing, UX designers, copywriters, and developers to come up with complete design solutions.
  • Review UX design documentation such as wireframes to identify gaps and issues and raise these within the team.
  • Own the quality of visual design execution for your design directions as well as extend the existing design styles.
  • Present and defend your work to colleagues, other teams, and management.
  • Contribute to the development of our Design Club to promote learning, growth, comradeship and innovative thinking across the organisation.

Must Have:

  • 2 or more years of experience and proven track record.
  • An impressive portfolio of work that showcases excellent practical design skills including layout, colour, typography, and multi channel design.
  • Full project lifecycle experience from concept through to completion.
  • Experience designing for complex systems across Desktop and Mobile applications.
  • Expert user of Sketch, Zeplin, Creative Suite, other tools of the trade.
  • Ability to multitask, prioritise projects and communicate across teams, and take feedback positively to turn it into intuitive design solutions.
  • Strong understanding of Design Systems.
  • Creative ideas with a problem solving mindset.

Good to Have:

  • Degree in a design-related field.
  • Recognised UX / UI certifications.
  • Experience working in an agile development process.
  • Basic knowledge of HTML/CSS and JavaScript.
  • Basic knowledge of analytics, including Google Analytics.
  • Passion for sports.
Read more
Homesfy

at Homesfy

6 recruiters
Sharvari More
Posted by Sharvari More
Thane, Mumbai
3 - 8 yrs
₹6L - ₹11L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Adwords
Digital Marketing
Web Analytics
+3 more



PPC Specialist:



Job Responsibilities:

Perform daily account management on Google Ads, FB ads, Taboola or other search platforms for a variety of projects.

Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, and other facets of paid search in accordance with goals for Google channels

Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

Communication to team and management on project development, timelines, and results.

Work with leadership to explain and modify strategic plans

Understand and stay current on industry trends, competitive landscape and internal product development efforts



Skills:

Should be a tech graduate/MBA with experience in Search Engine Marketing (SEM) and Paid Search (PPC)

Preferably someone with 3-7 years of PPC/ SEM experience

Are passionate about Search and internet marketing

Have an outstanding ability to think creatively, and identify and resolve problems

Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals

Have high levels of integrity, autonomy, and self-motivation

Should have handled monthly campaigns of 10lacs and above

Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-end, and manage multiple projects simultaneously AdWords / Facebook certification is a plus.



And if you’re excited about:

Being a part of the company doing something really amazing & redefining stuff.

Making a splash in a the exciting Real estate industry, Learning & Growing far beyond your current horizon •

Competitive Compensation with the usual benefits

A place full of like-minded & smart folks

A start-up culture that you’d cherish forever in your work life Then, we would love to have a chat with you

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High-Growth Fintech Startup
Agency job
via Unnati by Sarika Tamhane
Mumbai
3 - 5 yrs
₹7L - ₹11L / yr
Business Intelligence (BI)
Tableau
PowerBI
SQL
Data Analytics
+7 more
Want to join the trailblazing Fintech company which is leveraging software and technology to change the face of short-term financing in India!

Our client is an innovative Fintech company that is revolutionizing the business of short term finance. The company is an online lending startup that is driven by an app-enabled technology platform to solve the funding challenges of SMEs by offering quick-turnaround, paperless business loans without collateral. It counts over 2 million small businesses across 18 cities and towns as its customers.
 
Its founders are IIT and ISB alumni with deep experience in the fin-tech industry, from earlier working with organizations like Axis Bank, Aditya Birla Group, Fractal Analytics, and Housing.com. It has raised funds of Rs. 100 Crore from finance industry stalwarts and is growing by leaps and bounds.
 
As a Sr Product Analyst, you will partner with business & product teams to define goals, identify specific insights/ anomalies and monitor key metrics on a day-to-day basis.
 
What you will do:
  • Performing extensive analysis on SQL, Google Analytics & Excel from a product standpoint to provide quick recommendations to the management
  • Establishing scalable, efficient and automated processes to deploy data analytics on large data sets across platforms

 

 

What you need to have:

  • B.Tech /B.E.; Any Graduation
  • Strong background in statistical concepts & calculations to perform analysis/ modeling
  • Proficient in SQL and other BI tools like Tableau, Power BI etc.
  • Good knowledge of Google Analytics and any other web analytics platforms (preferred)
  • Strong analytical and problem solving skills to analyze large quantum of datasets
  • Ability to work independently and bring innovative solutions to the team
  • Experience of working with a start-up or a product organization (preferred)
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Disprz

at Disprz

4 recruiters
Sai Disprz
Posted by Sai Disprz
Remote, Mumbai
4 - 10 yrs
₹7L - ₹12L / yr
Content Writing
writer
Blogging
Creative Writing
Search Engine Optimization (SEO)
+6 more

About the Manager- Content Writing

 

We are looking for a passionate and creative content writer to join our marketing team. You are an individual who possess world-class writing skills, loves making complex technology easy to understand and thrives in a fast paced agile environment.

 

Responsibilities (not exhaustive)

 

  • Design and execute content marketing strategy to support sales and marketing team
  • Write compelling content for multiple online channels like blogs, white papers, Ebooks, case studies, press releases, videos, etc.,
  • Drive internal sales enablement and work closely with our Inside Sales team to develop monthly client pitches, emails, and drafting content with various touch points defined in the outbound sales activity.
  • Write innovative content copy for weekly social media posts (LinkedIn, Twitter)
  • Ghost write few original content in the form of blogs, ebooks, others
  • Support content operations including uploading content, maintaining content management system (Wordpress), creating supporting graphics.
  • Use search engine optimisation (SEO) in writing to maximise the visibility of all the online content pieces
  • Engage with the internal product team, strategy team to get product briefs and create positioning documents.
  • Research buyer personas, and create appropriate messaging around it.
  • This profile will be required to collaborate extensively with fellow colleagues across the marketing, inside sales, strategy, leadership, other teams to create and execute high impact content development and content marketing projects.

 

The Ideal Candidate

 

Education

  • Bachelor’s degree preferably in Journalism, Business Marketing or related field from a top institute with an excellent academic record

Experience

  • 4+ years of content marketing experience in IT industry / tech start-ups (SaaS experience is a plus)
  • Have a proven track record of on time and high-quality project delivery
  • Experience of having operated effectively in a high demand, rapidly shifting / fluid environment.
  • Ability to work on multiple projects with different objectives simultaneously

Functional Skill Set

  • Impeccable grasp of English language with strong interpersonal skills
  • Strong knowledge of SEO, SEM, Google Analytics best practices
  • Understanding of Social media content formats and style.
  • Well versed with the nuisances of social media, especially LinkedIn and Twitter

 

Leadership Skills and Mindsets

 

  • Lives and breathes a proactive delivery mindset, role-filling as necessary to meet program goals.
  • Strong leadership skills and demonstrated ability to manage through times of uncertainty and change
  • Ability to work with marketing and sales teams virtually
  • Good time management skills, including prioritizing, scheduling and adapting as necessary
  • Exceptionally creative with the ability to come up with creative content suggestions for various sales and marketing campaigns for different industries and personas
  • Innovative mindset to come up with engaging content strategy that adds to our brand voice.
  • Ability to quickly understand and communicate technical concepts and challenges across a wide range of audiences
  • Self starter with the aggression to contribute continuously to increasing brand reach, and in the long run generating leads

 

Location

Anywhere in India, Mumbai preferred.



 



 

 

 

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HiGrocer

at HiGrocer

1 recruiter
Dharit Parikh
Posted by Dharit Parikh
Mumbai
7 - 10 yrs
₹10L - ₹15L / yr
Online advertising
Channel Sales
Online advertising management
Social Media Marketing (SMM)
Social Media Optimization (SMO)
+4 more
Higrocer team is looking for a talented, smart, experienced and entrepreneurial Business Manager/Head/Lead/Specialist to help us deliver a world-class product in the social media and e-commerce space. You will be working on an exciting new product that will change the way we discover products and shop for them online. You will be joining a dynamic and creative group who set a high bar for innovation and success in a fast-paced and changing environment.

Designation: Business Head - eCommerce - Comfort Food Ecosystem

Location: Mumbai

This role will have end-to-end ownership of this e-commerce business with Digital First mindset. You will create the Digital Selling Strategy, help build the prototype and beta-version of the product and work closely with the internal and external stakeholders.

We expect the Business Manager/Head/Lead/Specialist to be a passionate customer advocate with proven analytical capabilities and project management skills, extreme attention to detail, online/mobile technology understanding, social media marketing skills and the ability to effectively prioritize and multi-task.

The Business Manager/Head/Lead/Specialist must be an effective negotiator and an excellent communicator in working with partners and vendors, as well as with internal cross-functional teams. The ideal candidate will be a self-starter with a passion for Digital First on product & technology, a high level of flexibility, commitment, and a sense of ownership


An Ideal Candidate will be able to:

Act as the business owner for this e-commerce product, possessing a complete understanding of internal and external variables that impact the business
Develop a detailed understanding of the product development and go-to-market process for the Digital First business, as well as the factors that drive success within each segment of our business
Must Have experience in FMCG Food & Beverages or OTC marketing
Responsible for managing the ecommerce business, apart from building and cost effective and efficient business model
Responsible for establishing a system and process that is standardized, reasonable and suitable for the Indian e-commerce sales model, and effectively complete the whole process management of the sales process
Manage Revenue and Gross Profit Targets for E-commerce and grow the business digital interventions
Planning, Executing & Handling complete business operations of e-commerce at each level
Understand the characteristics of Indian e-commerce market and use the platforms superior resources to establish and build the overseas e-commerce network
Front-end operations, Product Assortment, Supply chain, Distribution and CRM
Over-seeing and executing Pan-India level deliveries for a seamless operation
Planning and implementing visibility activities for the brand for the e-commerce clients
Campaign Analytics Strategies & implementation for maximizing revenues and customer experience
Manage the user experience of the website including site navigation, content development, checkout funnel and promotional campaigns
Responsible for the development of effective e-commerce website branding, planning and marketing programs
To create engagement via digital marketing plans to ensure maximum brand visibility on a platform
Formulate a comprehensive account wise strategy for e-Commerce channel
To drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up process
Create business plans for new opportunities and develop and execute project plans for the launch of new features, incorporating merchandising and pricing strategies.
Conduct financial analysis of business opportunities to meet and exceed revenue and profitability targets.

Basic Qualifications

Bachelor’s degree in technical field preferably from prestigious institutions
6+ years of product management experience developing and launching products
5+ years of experience in the e-commerce space with exposure to social media trends, online marketing and brand building
Experience managing multiple projects - prioritization, planning and task delegation
Ability to develop & drive business strategy
Multiple successful launches of V1 products in a rapid growth environment
Hands on experience working in an Agile environment with a short iteration cadence
Proven track record of taking ownership and driving results
Exceptional interpersonal and communication skills, both written and verbal
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