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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

• Greet and welcome guests as soon as they arrive at the office.
• Direct visitors to the appropriate person and office.
• Answer, screen, and forward incoming phone calls.
• Maintain the reception area in a tidy and presentable condition.
• Provide basic and accurate information in-person and via phone/email.
• Receive, sort, and distribute daily mail/deliveries.
• Schedule meetings and maintain meeting room calendars.
• Assist with administrative tasks such as data entry, filing, and document management.
• Manage office supplies inventory and place orders as needed.
• Handle visitor logs and issue visitor passes when required.
• Coordinate with internal teams for various facility-related requirements.

Job Summary 

We are looking for a blockchain developer who will be responsible for designing, implementing, and supporting a distributed blockchain-based network.

 Experience: 2+

Location: Jaipur 

Responsibilities: 

• Research, design, develop, and test blockchain applications
• Brainstorm and help evaluate applications, technologies and tools as these continually evolve
• Maintain and extend current distributed applications, be responsible for its integration and workflows
• Document new solutions as well as maintaining that of existing ones
• Develop and maintain artefacts
• Participate in presales activities when it is required 

Requirements:                       

• Strong blockchain development experience on network, protocol and application layer
• Experience working with open-source platforms Hyperledger, Ethereum etc.
• Understanding the private blockchain network. Desirable.
• Experience with different PAAS solutions offered by different cloud platforms such as Azure, AWS etc. Desirable.
• Strong experience with computer networking is desirable including details of network topology and OSI layer protocols.
• API integration experience with 3rd party applications is desirable
• Experience with Secure coding practices is a plus
• Think out of the box and don't give up easily, as blockchain is a fairly complex concept and there isn't much help available in programmers forums.

Role:Blockchain Developer

Salary: 4,00,000 - 5,400,000 P.A.

Industry:https://www.naukri.com/it-services-consulting-jobs">IT Services & Consulting

Functional Area:https://www.naukri.com/consulting-jobs">Consulting

Role Category:IT Consulting

Employment Type:Full Time, Permanent

Education

UG:B.Tech/B.E. in Any Specialization

Company Profile

Appinop  technologies Pvt ltd

About Appinop

Innovation begins with like-minded people aiming to transform the world together.

We invite you to become a part of an organization that has been helping clients transform their business by fusing insights, creativity, and technology. At Appinop, we embrace a diverse mix of talented people who come here to stay and do their best work. 

At Appinop, we transform passionate individuals into proficient professionals dedicated to exploring new frontiers in Software development. Here you will get the opportunity to work with technical craftsmen that are pioneer in latest technologies

We promote a culture of equality, learning, collaboration, and creative freedom so that our employees grow.

For more information about our solutions and organization, visit www.Appinop.com, 

Company Info:

Corporate Address: Appinop Technologies - 41, Prince Road, Ajmer Rd, Vidhyut Nagar - A, Jaipur, Rajasthan 302021

Must-Have:

• Web development frameworks and tools, such as AngularJS, and React JS • Knows frameworks and programming languages such as .NET, C#, JavaScript, and NodeJS. • Must have an idea about hybrid cloud platforms like Azure or AWS • Knowledge about build Tools like Webpack and Grunt • Should know basic design principles and coding practices, such as linters and types • Secure coding practices and protocols such as the Open Web Application Security Project (OWASP) • Basic knowledge of CMS tools and their workings, CMS like Sitecore • Having experience in API and service-based architectures using REST APIs, microservices, and utilizing JSON for web or mobile applications

Good to Have:

• Testing frameworks and tools like Jest, Codecept, Tosca, Jenkins • SQL, PL/SQL, and NoSQL database management. • Knowledge of various web tools and software like Miro, Figma, Visual Studio, VS Code, PyCharm, Jira, Confluence, and DevOps portals • Could have knowledge of payment gateways and their implementations on e-commerce management tools like Hybris • Having knowledge of product life cycle management

What you need to have:

• Strong experience in building UI and Backend process, APIs using PHP and CI technology stack
• Excellent knowledge and experience of CodeIgniter CI
• Good core knowledge of HTML5, CSS3, jQuery, and Bootstrap
• Good knowledge and experience in MySQL
• Good experience in the build and deployment process

• Bachelor’s degree in computer science or a similar field.
• Knowledge of PHP web frameworks including Laravel, and CodeIgniter.
• Knowledge of front-end technologies including CSS3, JavaScript, and HTML5.
• Understanding of object-oriented PHP programming.
• Previous experience creating scalable applications.
• Proficient with code versioning tools including Git, Mercurial, CVS, and SVN.
• Familiarity with SQL/NoSQL databases.
• Ability to project manage.
• Good problem-solving skills.

Job Description :

You're going to be at the core of our development team. You'll mainly be coding in Node.js. You'll be doing a little bit of everything from writing backend code that communicates with other internal services, to working with APIs, to writing code that controls EC2 instances and so on.

Requirements :

• Strong understanding of object-oriented programming and functional programming  and design concepts like - dependency injection, abstract classes, interfaces, data, providers, factories, middlewares, interceptors, orm
• Strong understanding of database architecture and design principles MySQL, mongo-DB. Understanding of MongoDB’s aggregation framework is a bonus.
• Excellent knowledge of Node.js frameworks (NestJs preferred) and experience in integrating libraries, authentication, queues, jobs, logger services. Past experience in working on multi-tenant SAAS product is a bonus.
• Experience with AWS, Architecture Design, and Web development. 
• 1+ years of relevant experience
• Passionate about working in a startup and creating a great product
• Must be able to show us projects and or websites that you have created. Bonus points if you’ve created these projects/websites outside of your work (we love seeing proof of how much you love technology and coding).
• Must love to program, must be willing to learn, and must be creative. If you are the type of person who finds learning a new technology or language an exhilarating experience, this is the place for you.

Responsibilities : 

• Working alongside front end developers, designers, and other backend developers creating cutting edge applications
• Delivering programming solutions for a variety of challenging and exciting projects
• Testing applications to ensure they meet users' expectations
• Integrating third-party APIs
• Deliver outstanding projects within tight deadlines

• Ability to code and implement front-end web applications and backend processing systems.
• Research, evaluate, and prototype new methodologies, technologies, Prepare proofs-of-concept.
• Convert business requirements into technical documentation using UML diagrams.
• Accountable for peer review, and quality using various design principles and patterns.
• Responsible for team members learning.
• Enforce to follow Secure Coding guidelines.
• Provide clear communication and set expectations to team members.
• Assist Project Manager in defining and refining project scope and work.
• Foreseeing the project risk and define mitigation plan and keep the manager updated.

Skills Required:

• Multi-tier Web Services / RESTful APIs
• C++, Java, C#, .Net
• Web API Frameworks (spring, ASP .NET Core, ExpressJS, etc.)
• Frontend Javascript Frameworks (Angular, React, etc.)
• Understanding and usage of the unit testing framework. Like NUnit, x unit, and JUnit
• Knowledge of SQL and writing queries
• Agile and DevOps methodologies
• Effective communication, Teamwork, Team Handling, Adaptability, Flexibility, Leadership, Problem-solving, Work Ethics, and Creativity.
• Well-versed with the version control systems. Like git, gitlab, bitbucket etc. 
• Good to have knowledge of Microservices architecture.

Education Required:

• Candidates with Bachelor's Degree in Computer Science (or equivalent) are preferred.