OnsiteGo
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Google Analytics- Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives.
- Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App, etc. in Google Adwords.
- Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search.
- Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives.
- Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals.
- Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking.
- Liaise with the Paid Digital agency to drive maximum output.
Key Qualifications :
- Bachelors/Masters in Media, Marketing, Technology, Engineering or related field.
- 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns.
- Experience working on Google Adwords, Facebook Ads Manager & Google Analytics is a must.
- Understanding other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search, etc. will be an advantage.
- Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.
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About the company
Onsite is a well-funded startup, founded by alumni from IIT and ISB and backed by VC funds and some of the leading Tech Entrepreneurs of India. Onsite aims to transform the construction industry through digitization and is building a mobile-first Project Expense and Collaboration tool for MSME Contractors. Onsite mobile application is currently in use by 100,000+ Contractors, Project Managers and Supervisors in more than 500 cities of India.
https://onsiteteams.com
https://play.google.com/store/apps/details?id=com.app.onsite
We envision transforming the Construction industry by powering SME Construction Companies with the right digital tools that help them scale easily and grow faster. Our easy-to-use and secure platform lets Construction Companies manage their business easily with our Desktop App and manage their Sites with our Mobile App.
Onsite aims to be the world's largest platform for construction site management. The onsite mobile app helps construction companies and contractors manage project resources and project spending at the click of a button.
Key features of the Onsite app currently include Task Management, Labor and Raw Material tracking, Site Expense tracking, Design viewing and Reporting. This will directly help the contractors and the construction companies improve labour efficiency, reduce pilferage at work sites, reduce work errors and a lot more - resulting in better profits, scalability and customer experience.
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