
Role - Manager – Paid Search (Gurgaon, Bangalore, Mumbai)
Overview of job -
Our Client is the world’s largest media investment company which is a part of WPP. They are a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.
We are currently looking for a Manager – Performance Marketing In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
Reporting of the role - This role reports to the Director – Performance Marketing
What your day job looks like -
● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
● Support the training and growth of your team
● Enforce Search best practices with a focus on platform expertise, consistency, and quality of work delivery
● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
● Serve as point of escalation for your team and take ownership of resolving any issue
● Provide career development and coaching for your team
● Line manage 2-5 direct reports
● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
● Present strong and effective communication across all levels.
What you’ll bring:
● You are proficient in English
● You have 5+ year experience of planning and managing Search campaigns
● You have a high-level knowledge of Paid Search platforms and third-party tools (AdWords, Bing, SA360, GA, SEM Rush, Editor)
● Kenshoo, Marine, Salesforce, etc is a plus
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have experience providing service to local teams from a centralized location
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets

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Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 5-7 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Apptroit is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
Candidates with experience in website selling campaign can apply
Open to work in full time morning/ Night shift job.
Both Fresher and experienced candidates can apply for this job opening.
>Fresher graduates with good communication skills in english can also apply.
>Candidates with 1-2 year experienced in outbound sales at international BPO (Website Sales exp is prefered).
>Both morning and Night shift available with 5 working day.
Fixed Salary - upto 10K for freshers.
Monthly Sales Incentives.
Saturday and sunday fixed off Fixed OFF.
For more information contact RAheel @ 829^611^57^04
Thank you.
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REQUIREMENTS
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Write hand-coded HTML5, JS, and CSS(SCSS) that is thoroughly standards-compliant.
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Solid Javascript experience.
-WordPress Must needed
-Experience designing and developing responsive design websites -
Knowledge of modern authorization mechanisms, such as JSON Web Token
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You know how to architect all components of a frontend project
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You have experience reading API documentation and working with different endpoints to compose the desired effect
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You know how to run projects through solid processes (things like code reviews, reviewing stories, planning)
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Ability to understand business requirements and translate them into technical requirements
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Picks up new technologies quickly and efficiently
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Uses Git effectively
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Know how to create tests and why it's important
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Knowledge of OOP and software design principles
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You know how to optimize frontend load times, debug rendering issues, and overall provide a smooth experience to the user.
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Knowledge of responsive frontends
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You don't have to be an expert in backend tech, but you'll need to understand how to integrate with the backend guys.
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Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform
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WHAT do WE expect?
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Someone who is comfortable taking on multiple projects at the same time, juggling tasks.
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Experience of working in and collaborating with teams
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Should take ownership of tasks.
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Acumen. You must be able to think and judge multiple solutions for a problem and be able to reason between them.
GOOD TO KNOW
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Experience in Linux and command-line interface.
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JS/Webpack/Browserify.
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THE OPPORTUNITY
A platform to learn and grow in a great working environment with cutting edge technologies. There is vast opportunity to showcase creative thinking which can be translated into a highly optimized tools/utilities.
KEY ACTIVITIES
- Code Integrations ( Compile, Build, Notify )
- Package creation ( Service Packs, Patches, Hotfixes )
- Environment Preparation ( With GOLD SCM technical stack )
- Environment & Infra management
- Package delivery ( Customer specific & Standard )
- Build & Deployment automation
- Tickets management
KEY CRITERIA
Primary Technical Skills
- Shell Scripting
- ORACLE DB Fundamentals
- Infra Monitoring & Diagnostics
- ClearCase / GIT
- DevOps concepts
- Basic Java
Other Required Skills
- Problem Solving
- Logical Reasoning
- Aptitude & Attitude
- Communication (Verbal & Written)
Excellent writing skills & command over English language is a must. Knowledge of technology and experience in creating content for the web is a huge plus
-Write creative, unique, and relevant content as per the requirements
- Comfortable working under timelines and a goal-based approach.
- Researching and gathering useful information and writing relevant content as per the style, tone, and requirements.
- Should filter information into clear and concise text and have ability to present content in the most engaging manner.
- Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
- Develop grammatically correct and quality content across different verticals.
- Analyze information from multiple sources (SME, Offline and Online) and use them to create original documents
- Demonstrate consistency in internal and external communication of the brand and clarity in showcasing our brand voice across every touch point. Conduct rigorous quality checks on every piece of outbound content.
-Ability to manage multiple projects in a fast-paced, deadline-driven environment, Proven ability to build consensus and work effectively within a cross-departmental team experience managing content
- Needs to have Passion, Integrity and Energy, Proactive and Problem Solving attitude
-A dual-minded approach: Must be highly creative and an excellent writer
Skills:
- Content writing, blog writing, press release, business writer
- Time management- the ability to meet stringent deadlines
- Multitasking on content projects
- Excellent communication skills










