GRG India is a B2B enterprise SaaS company in the incentive and reward management space. Our flagship product, My Incentives, helps large companies automate and gamify the end-to-end sales and channel incentive process — typically for organizations with 2,000+ frontline and channel sales members.

Our clients include some of India's leading brands across BFSI, FMCG, Construction, IT, Agro Chemicals, and Automotive.

My Incentives is a no-code platform that delivers four core outcomes for our clients:

Real-time incentive automation — ingesting sales data and calculating payouts with zero manual effort
Gamification and motivation — keeping the brand and sales targets top of mind for frontline and channel reps
Leadership visibility — giving regional sales heads a live view of team performance
Fraud and leakage elimination — ensuring every payout is accurate and tamper-proof

We expect you to play a critical role in supporting the go-to market strategy for our products. You will be responsible for all marketing activities, more specifically identifying, developing and acquiring new leads and creating brand awareness. In addition to having a successful presence on relevant digital media, you will also demonstrate a proactive approach to creating the right opportunities to grow our business. It is essential that you are a focused performer who is in the habit of achieving the assigned objectives.

Reports to

Head of Sales

3 best things about the job

Work in a rapidly evolving industry where scalable tech products have a huge impact
Have complete ownership of marketing activities and grow your team over time.
Potential for the role to evolve into a senior role.

Measures of success

Website traffic growth
Visitor-to-lead conversion rate
Sales-qualified leads generated
Opportunities (or pipeline revenue) generated
New customers generated
Revenue generated

Responsibilities of the role

Paid Search & Performance: Develop, implement, and optimize high-performing Google Ads campaigns (Search, Display, Retargeting) to drive B2B lead generation.
Multi-Channel Acquisition: Beyond Google, manage paid media and growth hacking through LinkedIn and other B2B platforms.
Conversion Rate Optimization (CRO): Identify technical hacks and integrations to improve visitor-to-lead conversion rates on landing pages.
Data-Driven Execution: Gather and derive actionable insights from Google Analytics and Zoho to refine targeting and reduce Customer Acquisition Cost (CAC)
Hands-on expertise in paid/organic traffic sources including SEO/SEM/LinkedIn/ Email/Other paid media
Must have expertise in using various digital platforms like Adwords, Facebook, Ad networks, Google Analytics, LinkedIn Ads, Zoho campaigns, etc.

What you will need

Experience: Minimum 2 years of experience in B2B marketing, preferably in the SaaS domain.
Technical Expertise: Deep hands-on expertise in Google Adwords (Google Ads), Google Analytics, and LinkedIn Ads is mandatory.
Analytical Mindset: A strong bias for using analytical tools to make data-driven decisions.
Soft Skills: Great communication skills and a creative mindset to balance technical performance with compelling brand messaging.
Collaboration: Ability to report to the Head of Sales and coordinate with internal/external stakeholders.

Location:

Sewri West, Mumbai

Marketing Executive

About us

Our clients include some of India's leading brands across BFSI, FMCG, Construction, IT, Agro Chemicals, and Automotive.

My Incentives is a no-code platform that delivers four core outcomes for our clients:

Real-time incentive automation — ingesting sales data and calculating payouts with zero manual effort
Gamification and motivation — keeping the brand and sales targets top of mind for frontline and channel reps
Leadership visibility — giving regional sales heads a live view of team performance
Fraud and leakage elimination — ensuring every payout is accurate and tamper-proof

Reports to

Head of Sales

3 best things about the job

Work in a rapidly evolving industry where scalable tech products have a huge impact
Have complete ownership of marketing activities and grow your team over time.
Potential for the role to evolve into a senior role.

Measures of success

Website traffic growth
Visitor-to-lead conversion rate
Sales-qualified leads generated
Opportunities (or pipeline revenue) generated
New customers generated
Revenue generated

Responsibilities of the role

Paid Search & Performance: Develop, implement, and optimize high-performing Google Ads campaigns (Search, Display, Retargeting) to drive B2B lead generation.
Multi-Channel Acquisition: Beyond Google, manage paid media and growth hacking through LinkedIn and other B2B platforms.
Conversion Rate Optimization (CRO): Identify technical hacks and integrations to improve visitor-to-lead conversion rates on landing pages.
Data-Driven Execution: Gather and derive actionable insights from Google Analytics and Zoho to refine targeting and reduce Customer Acquisition Cost (CAC)
Hands-on expertise in paid/organic traffic sources including SEO/SEM/LinkedIn/ Email/Other paid media
Must have expertise in using various digital platforms like Adwords, Facebook, Ad networks, Google Analytics, LinkedIn Ads, Zoho campaigns, etc.

What you will need

Experience: Minimum 2 years of experience in B2B marketing, preferably in the SaaS domain.
Technical Expertise: Deep hands-on expertise in Google Adwords (Google Ads), Google Analytics, and LinkedIn Ads is mandatory.
Analytical Mindset: A strong bias for using analytical tools to make data-driven decisions.
Soft Skills: Great communication skills and a creative mindset to balance technical performance with compelling brand messaging.
Collaboration: Ability to report to the Head of Sales and coordinate with internal/external stakeholders.

Location:

Sewri West, Mumbai

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About GRG India

Founded :

1998

Type :

Products & Services

Size :

20-100

Stage :

Bootstrapped

About

Boost sales motivation through a sales incentive software that automates incentive calculation and incentive management.

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