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Performance Marketing executive
Performance Marketing executive
Azent Overseas's logo

Performance Marketing executive

Mahalakshmi Iyer's profile picture
Posted by Mahalakshmi Iyer
2 - 7 yrs
₹2L - ₹8L / yr
Mumbai
Skills
Marketing
Google Adwords
Search Engine Marketing (SEM)
skill iconGoogle Analytics

Responsibilities:

  • Plan and execute all performance marketing campaigns, including but not limited to SEM, Google Display and Discovery ads, remarketing & email campaigns
  • Manage budgets and campaigns across all digital channels to drive strong return on investment by optimisimng cost per qualified lead
  • Plan, execute, and measure experiments and conversion tests
  • Manage landing pages and optimize user experience
  • Ensure successful planning, execution, optimization for key traffic KPIs via paid, organic & other media channels
  • Identify trends and insights, and optimize spends and performance based on the insights

Requirements:

  • Any Bachelor’s/ Master’s degree
  • Certifications in Google and Facebook ad management strongly preferred
  • 1-3 years of experience in setting up and optimizing Google AdWords & Facebook Ad campaigns.
  • Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Demonstrable experience managing SEM, marketing database, email, social media and/or display advertising campaigns
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Azent Overseas

Founded :
2017
Type :
Product
Size :
100-500
Stage :
Bootstrapped

About

We are Revolutionizing how students go to study abroad


We are an international education advisory, backed by years of experience in education and technology, Azent is the brainchild of Atul Nishar (founder of Aptech and Hexaware Technologies). With an unprecedented investment in infrastructure and technology, we aim to create a one-of-a-kind experience for students aspiring to international education.


We, at Azent, help students with every step of the admissions process, from university shortlisting to course selection to application and visa requirements. It also facilitates a smooth transition to the new environment by providing support service offerings that extend up until the student's arrival on campus, and it has a significant presence in 1450+ universities in other cities (Experience Centres & Virtual Offices in 17 cities across India).



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Connect with the team

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Mahalakshmi Iyer
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Rutvi Dresswala
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Kechit Goyal
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Sunayana Kilje
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Ajay Imade
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Ravindra Rathod

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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