Google AnalyticsResponsibilities:
- Plan and execute all performance marketing campaigns, including but not limited to SEM, Google Display and Discovery ads, remarketing & email campaigns
- Manage budgets and campaigns across all digital channels to drive strong return on investment by optimisimng cost per qualified lead
- Plan, execute, and measure experiments and conversion tests
- Manage landing pages and optimize user experience
- Ensure successful planning, execution, optimization for key traffic KPIs via paid, organic & other media channels
- Identify trends and insights, and optimize spends and performance based on the insights
Requirements:
- Any Bachelor’s/ Master’s degree
- Certifications in Google and Facebook ad management strongly preferred
- 1-3 years of experience in setting up and optimizing Google AdWords & Facebook Ad campaigns.
- Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Demonstrable experience managing SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
Shubham Vishwakarma
Full Stack Developer - Averlon
About Azent Overseas
About
We are Revolutionizing how students go to study abroad
We are an international education advisory, backed by years of experience in education and technology, Azent is the brainchild of Atul Nishar (founder of Aptech and Hexaware Technologies). With an unprecedented investment in infrastructure and technology, we aim to create a one-of-a-kind experience for students aspiring to international education.
We, at Azent, help students with every step of the admissions process, from university shortlisting to course selection to application and visa requirements. It also facilitates a smooth transition to the new environment by providing support service offerings that extend up until the student's arrival on campus, and it has a significant presence in 1450+ universities in other cities (Experience Centres & Virtual Offices in 17 cities across India).
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Full Stack Developer - Averlon