Give a boost to your career and find more success with your content marketing skills with our client! Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Automated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients. The agency is one of the few in India that has partnerships with the biggest platforms like Facebook, Google API, Taboola and many more. They are serving more than 100 clients and is on an explosive growth path. The founder is a serial entrepreneur and an alumnus of IIT-BHU. He has assembled a unique team of seasoned data scientists, consultants, and digital strategists to deliver the best online marketing solutions. As a Head Content Marketing (B2B Saas), you willwork on blog posts, social media promotion, reports, white papers and more to build awareness, followers and leads in company's primary verticals: brand, agency, media & entertainment and politics & advocacy. You’ll play in integral role in ensuring content funnels deliver the right message at that right time to move leads from first high-level touch through the campaign nurture stream. What you will do: Becoming an expert in the company Platform so you can dig into the data and brainstorm new ways to present comapny's unique capabilities and solutions Researching and writing various types of content on a wide range of topics such as promotional emails and blog posts in support of driving leads and awareness, and/ or other important metrics that is in-tune with market and sales needs; this content will cover topics ranging from company data to how company's solutions, address current trends Creating and executing a social media plan focused on Twitter and LinkedIn to promote assets and discover new leads Writing in a compelling, impactful manner –– everything from emails to social posts should be short, bold and engaging! This is B2B tech content, but company's voice is bold, pithy and never dry Creating 1-2 free resources each month to drive leads and awareness, and/ or other important metrics (examples include ebooks, whitepapers, infographics, guides, etc) Supporting content development for advertising, emails, and search campaigns Providing feedback to other contributors and edit/ proofread content (at least two sets of eyes on every asset!) Optimizing content for lead generation and the B2B buying journey. Collaborating with internal marketing colleagues, product marketing, sales and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience Collaborating with campaign managers on campaign themes and messaging – helping to form creative that compels action! What you need to have: BA/ BS degree or equivalent working experience Be from SaaS company with at least 2 yrs in a similar profile A passion and strong understanding of the martech industry and our business' mission 3-5+ years’ marketing experience producing content for B2B demand generation and thought leadership specifically, as well as channel-specific knowledge Experience building successful and measurable social media campaigns that grow leads, increase awareness and build thought leadership influence Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions Excellent organizational skills to work independently and manage projects with many moving parts Knowledge and experience marketing B2B software solutions a must. Software solutions in the data, market research or marketing technology industry a plus Experience marketing to the consumer brand industry is critical; marketing to marketing professionals a plus Proficient in Microsoft PowerPoint, Hootsuite, Google Analytics, Adobe Suite, Salesforce helpful Ability to manage multiple projects at the same time in a fast-paced, rapidly changing work environment One with savvy social media skills, a knack for writing impactful, pithy emails and the ability to research and write long-form assets that display the depth and breadth of company's B2B services
Do you obsess over quality scores, CPC, conversion rates, look-alike audience and analytics? Do you love making funnels? Then this is your chance to make world a more secure place while doing all that!Astra Security is a cyber security SaaS solution powering thousands of websites globally. After working with a number of external agencies for our paid channels, we're looking for our first in-house SEM specialist.Primary Job Responsibilities Design, execute and maintain ROI-Focused Pay Per Click campaigns including paid search and display campaigns Conduct thorough keyword analysis Continually optimize PPC & Display campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, audience optimization, etc. Write compelling Ad copy with a focus on driving conversions Actively measure and execute A/B split testing for ad copy, landing pages, etc. to ensure optimal campaign performance Create funnels between Facebook, Google and other ad channels Work closely with SEO team to optimize conversion rates Set up Conversion Tracking & Retargeting Pixels Research to stay on top of the latest trends in PPC & Paid Social advertising The Ideal Candidate Experience in SaaS industry or a product based company Should have the ability to design and optimize landing pages Should have the ability to deisgn graphics required for social ads Should have excellent written and verbal communications skills Should have Google Tag Manager experience Strong creative writing skills Proficiency in Google sheets & documents Proven success at optimizing and managing existing PPC campaigns Educational QualificationNo bar of education, we are looking for the right mindset to align with our company's philosophy of 'Growth for all'. The number of years of experience would not matter if you show promising skills.We offer Holistic understanding of SaaS and enterprise cloud business Competitive compensation Opportunity to engage and collaborate with developers globally Amazing colleagues from top companies like Amazon, PwC, Bigbasket, Mobikwik etc. Virtual coffee sessions over Zoom (if not in office) Weekly table tennis tournaments, we have some amazing TT players in-house 😉 (if in office) Yearly trips with the entire team :)
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country. The founders are MIT alumni who bring with them immense tech and business knowledge to provide global level gaming services. As a Customer Retention Analyst, you will work with relational databases, querying tools, Excel, Tableau, and more to synthesize, analyze, and interpret business data to deliver compelling insights and recommendations to stakeholders What you will do: Working with tools such as CleverTap, Mixpanel, Apxor, Google Analytics Adding rigor and structure to how the company measures for customer success (health, growth, retention) in interactions and trends over time Extracting and transforming data into dashboards and reports for a multitude of levels within the organization Influencing the development and measurement of targets in customer health, growth, and retention Building data-informed business cases for how to best drive customer journey What you need to have: 2-4 Years of relevant experience in customer retention Experience with tools such as CleverTap, Mixpanel, Apxor, Google Analytics Strong proficiency in working with CRM tools Proficient in writing and optimizing SQL statements An ideal candidate will have a deep understanding of retention analytics and/ or lifecycle analysis, data analytics, customer segmentation, and storytelling with data for an online brand.
Nutrabay is the largest health & nutrition store in India. We are proudly a bootstrapped business with lakhs of customers that trust us. Our vision is to keep growing, having a sustainable business model and continue to be the market leader in this segment by launching many innovative products. We have built a complex and high converting eCommerce system and our monthly traffic has grown to a million. We are looking to build a visionary and agile team to help fuel our growth and contribute towards further advancing the continuously evolving product. What will you do? Owning the whole digital acquisition piece for Nutrabay across all channels like Facebook, Instagram, Google, etc and be responsible for cost and performance targets. Determine areas of opportunity, design and execute experiments and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement, and retention. Working closely with the Partnerships, Product and Design team to create the growth strategy. Running 10's of exciting experiments on growth and strategy to help chart out the future business strategy for Nutrabay. Lead & manage all digital campaigns, ensure proper optimization is taking place & monthly targets are met. Drive marketing programs that are highly targeted basis LTV of relevant segmented audience cohorts. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Execute effective digital media campaigns on platforms including but not limited to AdWords, Facebook Ads, Twitter Ads, DBM, Display, Video, Re-marketing, Branding, Affiliates, etc. Working on presentation/analytics/MIS and weekly/daily updates. Plan experiments conversion test, A/B test, lift study and draw meaningful insights from the same. Execution of campaign setups and measuring their performance. Well versed with data tracking tools such as Firebase, Appsflyer, Google Analytics. Collaborate with internal teams for creatives, data inputs, etc. to optimize the campaigns. Ability to take on challenging deadlines and priorities. Skills Required: Google Analytics Facebook Ads Media Buying Paid Media Firebase/Mixpanel You should apply if you have: 2 -5 years of performance marketing experience in a fast-paced start-up A combination of analytical and creative thinking Passion & hustle to take on & solving big problems Ability to thrive in an ambiguous environment Willingness roll up your sleeves and execute as opposed to creating strategies Experience in handling large scale campaign planning, optimization for both performance and brand impact Thorough understanding and hands-on experience of Bid Optimisers, RTB, DSPs, Ad Exchanges, DMPs, Audience targeting/segmentation, Web Analytics tools like Firebase, Mix panel, Appsflyer, etc Varied industry exposure in running PPC, Affiliates and Display campaigns focusing on transactions A knack for data-driven creative conceptualization and production. Good communication skills and proactive in nature. An ability to multitask and perform under tight deadlines. Excellent interpersonal skills and ability to manage multiple stakeholders on diversified manpower requirements within the allocated resources The hunger to constantly learn and look for ways to improve yourself and the processes around you. Work Experience: 2-5 yrs Working days: 5 Location: Mohan Estate, New Delhi Perks: Friendly atmosphere High learning & personal growth opportunity Work from home options Flexible Timings Diverse work environment Why Nutrabay: Working with Nutrabay can be fun, and a place of a unique growth opportunity. Here you will learn how to maximize the potential of your available resources. You will get the opportunity to do work that helps you master a variety of transferable skills or skills that are relevant across roles and departments. You will be feeling appreciated and valued for the work you delivered. We are creating a unique company culture that embodies respect and honesty that will create more loyal employees than a company that simply shells out cash. We trust our employees and their voice and ask for their opinions on important business issues. About Nutrabay: Nutrabay was born out of a problem that all health and nutrition stores in India could not actually ensure the authenticity of products they deliver as they were all a marketplace. This is not the best situation when you need to ensure 100% authenticity of products as the website selling these never know what the 3rd party seller is actually sending to the customer via their website. This is where we saw a huge problem to be solved. A website that lists no 3rd party seller, no middlemen, fulfills and ships direct to the customer, get certified by all the brands for authentic products and is able to offer comfortable price points at the same time. Today, we have found huge success in solving this problem. We’re proud of it, and will continue to innovate and bring exciting products that help you become a better version of yourself. Learn more: https://nbay.cc/brand
Roles & Responsibilities:⦁ Excellent overall writing skills in a number of different styles /tones⦁ Impeccable spelling, grammar and should have good technical knowledge⦁ Good understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO)⦁ Interested in Research work and managing skills to handle multiple works at the same time
Your role in a nutshell: You’ll own your clients’ business goals. Monitor source of traffic & performance by tactic, facilitate daily discussions on performance to plan, measurement/analysis & most importantly challenge the status quo to identify additional opportunities to grow. As a Digital Marketing Manager you will be responsible for: Communicating and coordinating with clients Managing all paid search and display programs Managing all SEO programs Setting up and managing tools that you deem necessary for growth Content creation strategies for clients’ social networks and blogs Setting up and managing email marketing campaigns Web Analytics and reporting What we’ll be expecting from you? Deep understanding of Digital drivers of demand and approaches such SEM & Social Media & most importantly the productivity and intent associated with each. Proven experience working (hands-on) with industry tools and analytics packages including email, Social posting and listening, web analytics, CRM, and marketing automation platforms. Examples: HubSpot, Marketo, Hootsuite, WordPress, Google Analytics, Adobe Photoshop, Kissmetrics, VWO, Moz, Ahrefs, Adwords, Basecamp, Asana etc. 2+ years digital marketing experience with a focus on traffic enablement, site experiences and optimization Ability to forge strong cross-functional relationships with both IT (operations, development, design etc.) and business (Marketing, Metrics, Sales etc.) teams Ability to manage time and multiple priorities with a variety of internal and external business partners. Evidence of proven track record with inbound marketing campaigns including development, execution and analysis. You need to be someone who: Can work autonomously Can think creatively, strategically and logically Should be good with numbers Can communicate with a variety of different personality types Can-do attitude and a willingness to get stuck in – as an organisation, we don’t have jobs for delegators Strives for learning and excellence You will work closely with the: Marketing teams – internal and clients Content teams Technology teams Design teams Preference will be given if you have: Experience in B2B, working with high-tech products/services HTML/CSS coding experience, along with troubleshooting/de-bugging Experience working in an agency Certifications from Google and HubSpot
3 Months probational internship convertable into a full -time job.About the Internship: Selected Candidate's day-to-day responsibilities include:1. Handling digital marketing activities and projects (SEO (on-page- off-page), SEM, SMO)2. Working on keyword research using various tools, generating reports & analyzing account performance3. Handling core team tasks related to marketing4. Building and executing a strategy with the team5. Identifying leaders and influencers (internal/external) and engage them in brand activities6. Managing social media marketing and email campaigns7. Brainstorming new and creative growth strategies
Job SummaryAs a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plusResponsibilities and DutiesUse qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).Coordinate with developers, analysts, and researchers to drive projects forward.Required Experience, Skills and QualificationsPrior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skillsConversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.Understanding best practices for UI and UX for websitesUnderstand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plusExperience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plusPrior experience working in diverse client portfolioBenefits5 Day workingFlexible work from home policy‘No Leaves’ Policy: we trust people in getting work doneCompany sponsored team outing and partiesCompany sponsored lunchNo dress codeSalaries at par and above the industry standardsGreat Learning and growth opportunitiesOpportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personallyDiverse and exciting client portfolio of internationally renowned brands
What does this role hold for you ?? - Constantly work with business owners, sales, customer service and operation team to understand Proptiger's mission and then collaborate with technology & design teams to move closer to achieving that mission. - Responsible for steering products throughout the innovation stage & execution cycle, focusing specifically on analyzing, tweaking and promoting your product to our intended customer base. - Create and execute product initiatives focused on driving measurable results in conversions, user engagement and traffic growth on PropTiger website and Apps. - Work with the team to plan and drive execution of consumer-facing features. - Taking care of the entire product line life cycle from understanding customers needs to planning to tactical activities. Finding and elaborating on the market requirements for current and future products by conducting market research supported and customer interaction. - Driving a solution set across teams (primarily Development and Marketing). - Developing and implementing a company-wide go-to-market plan, working with all departments to execute. - Develop detailed, crisp requirements that can be used to create product specifications and architecture for each product. - Successful candidates will be detail driven, have a technical background and have excellent problem-solving abilities. - Should be able to mentor and groom high potential product managers. Apply if you have : - A technical undergraduate degree with some hands-on software engineering experience. - Streamlined thinking and Logical depth to break down complex problems in solvable steps. - Bias towards swift action and hunger for results to figure out what's best for your customer- in short, "Driver Personality with product Judgment skills". - High bar for design and product architecture- something you wish to exemplify in not only your contributions but also the products you work on. - Love for Data: Ability to make quick decisions based on small or large sets of data and embed this as a habit in every key decision you make. - Monitor and measure launched products and feed learnings back into the product development process. - Customer Centricity- Having an emotional connection with your customer and merging objectivity in your analysis while understanding the actual problems that they face. Their problem should be your problem. - 2+ Years of hands-on experience in delivering scalable and effective consumer Internet products. Someone who is ready to roll up his/her sleeves when others have been tired of trying. - Should have strong exposure to analytics and performance measurement tools like Google Analytics, Mixpanel or similar. - Experience with launching mobile-first products will be a big plus. - 2+ years of experience in consumer-facing online/ mobile products is a plus.
We are looking for an experienced and result-driven Digital Marketing Strategist to join our awesome marketing agency! As a Digital Marketing Strategist at our company, you will be responsible for setting up, implementing and managing the overall clients digital marketing strategy. We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels. Duties and responsibilities Build, plan and implement the overall digital marketing strategy Manage and train the rest of the team Stay up to date with latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build and inbound marketing plan Motivate digital marketing team to achieve goals Monitor competition and provide suggestions for improvement Requirements 3 years of experience as a Digital Marketing Strategist or similar role 4 years of experience in developing and implementing digital marketing strategies Good knowledge of all different digital marketing channels Good knowledge and experience with online marketing tools and best practices 5 years of hands on experience with SEO/SEM, Google Analytics and CRM software Critical thinker and problem-solving skills Team player Good time-management skills Great interpersonal and communication skills
Immediate Requirement!! This is a key role in the company and the model is driven on mobile applications. It’s a solution driven role involving identification, modification and adaptation. A brilliant opportunity to learn and grow your skill set Responsibilities and Duties You would work on an upcoming E-commerce and social interaction platform. Work on existing and new product development. Designing and executing systems and processes to ensure smooth user experience. Work on design and development of chat modules. Required Experience, Skills and Qualifications 1. Strong knowledge of Android SDK, different versions of Android, and how to deal with different screen sizes 2. Familiarity with RESTful APIs to connect 3. Android applications to back-end services 4. Strong knowledge of Android UI design principles, patterns, and best practices 5. Knowledge of the open-source Android ecosystem and the libraries available for common tasks 6. Familiarity with cloud message APIs and push notifications 7. Understanding of Google’s Android design principles and interface guidelines 8. Proficient understanding of code versioning tools, such as Git
Roles and Responsibilities: To develop and implement a digital marketing plan to support exponential sales growth. Manage & Execute online digital marketing strategy of company's solutions Familiar with on-page and off-page SEO, SEM, SMM Know how to increase website traffic with right keywords & content Familiar with Google Analytic, Webmaster, SEO tools Web SEO, SMO, SMM, B2B, PPC Campaigns, Google Analytic, Affiliate Marketing Email Etiquette, Blogging & Absence, Digital Marketing Online Marketing, Manage FB, LinkedIn & Twitter Accounts Identify and implement innovative SEO strategies Think creativity to produce new ideas and design concepts Skills Required : Candidate with experience from IT Software and Services Company is an added advantage. Intimate understanding of traditional and emerging marketing channels Excellent communication skills Ability to think creatively and innovatively Analytical skills to forecast and identify trends and challenges Familiarity with the latest trends, technologies. High degree of personal integrity and strong ability to work collaboratively and effectively in a fast-paced, flexible, team based environment.
Job Description for Digital Marketing Professional - SEO Specialist We work with extraordinary brands such as Berrylush, Krossstitch, Jump USA, Tuffrider, Equine Couture, Henri de Rivel etc. We are a friendly team and believe that we can have a big impact on the world of e-commerce. Key Requirements: Prior experience in content marketing, content growth and SEO Working knowledge of search engine optimization practices Outstanding ability to think creatively, strategically, and identify and resolve problems Excellent verbal and written communication skill Ability to work within a team and independently Familiarization Google analytics Experience with website optimization tools Strong organizational, time management, and analytical skills Responsibilities: Reviewing and analyzing client sites for areas that can be improved and optimized Preparing detailed strategy reports Identifying powerful keywords to drive the most valuable traffic Running PPC campaigns Writing powerful calls-to-action to convert visitors Filling websites and other content with effective keywords Writing effective SEO content for blogs, websites and social media accounts Developing link building strategies> Analyzing keywords and SEO techniques used by competitors Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines Compiling and presenting SEO guidelines Benefits 15 days paid holiday per annum. Office closed on 2nd and 4th Saturdays, Sundays and 12 Public Holidays. We are based out of Noida. Well connected with public transport. Fun, challenging projects for interesting, creative clients. We are a social bunch so expect to have fun and monthly team outings. Great opportunity to work with brands where your work can have a great impact. You will have the chance to shape how we grow this year and beyond. If this sounds something that you'd be interested in please get in touch.
So basically we are looking for a person who is real good in social media marketing.He'll be taking care of social media handles of our clients and our own company too!
He/ She must have done a Digital Marketing Course from some institute - He/ She must have some basic knowledge in SEO, SEM, SMM and SMO. - Good Command over English (Verbal and Written) - He/ She must be active on Social Media such as Facebook, Instagram, Pinterest, Twitter, LinkedIn, Google+, YouTube etc. - He/ She should be able to plan SEO strategy and execute and Manage on page and off page optimization. - He/ She should be able to do Website and keyword analysis for SEO - Manage Social Media Marketing - Twitter, Facebook, and LinkedIn, how to use SEO Softwares, Ranking Analysis, Competitors Analysis - Should know about Tracking the links and building SEO reports - He/ She must have a basic knowledge about Search Engine Marketing and Search Engine Optimization - Should run targeted sales & marketing campaigns for business development - Should Implement online marketing strategies in coordination with offline team. to apply visit http://nerdgeeklab.com/jobs.php
The duration of this internship is three months.