
Social Media Growth Manager
SUMMARY
We're looking for an AI-first, growth-oriented Social Media Growth Manager who understands how to build brands in
today's digital landscape. This role goes beyond posting content—you'll be responsible for creating high-impact
content, growing our online communities, increasing brand awareness, and driving measurable business outcomes
through innovative social media strategies.
If you're someone who is obsessed with social media trends, understands platform algorithms, loves experimenting
with content, and can turn ideas into viral campaigns, we'd love to hear from you.
TECHNICAL SKILLS
Strong understanding of social media algorithms and organic growth strategies.
Excellent storytelling and content creation skills.
Proven ability to create high-performing and viral social media content.
Strong analytical skills with the ability to interpret data and make growth-focused decisions.
Deep understanding of audience behaviour and digital content consumption.
Excellent copywriting and communication skills.
Creative mindset with a passion for experimentation and continuous learning.
Ability to work in a fast-paced, performance-driven environment.
ChatGPT
Claude
Google Gemini
Perplexity AI
Canva AI
CapCut AI
Midjourney (preferred)
Adobe Express AI
Meta Business Suite
Google Analytics
Social media scheduling and analytics tools
KEY RESPONSIBILITIES
- Develop and execute social media strategies across Instagram, Facebook, LinkedIn, YouTube, X, and emerging
platforms. - Create engaging, shareable, and viral content that resonates with our target audience. - Drive consistent
growth in followers, reach, engagement, impressions, watch time, and other key social media metrics. - Plan and
manage content calendars aligned with business objectives and marketing campaigns. - Collaborate with designers,
video editors, and marketing teams to create compelling creatives and videos. - Stay updated with platform algorithms,
content trends, creator economy insights, and emerging social media features. - Monitor performance metrics and
optimize content using data-driven insights. - Conduct competitor analysis and identify opportunities to outperform
industry benchmarks. - Build and engage online communities by responding to comments, messages, and audience
interactions. - Continuously test new content formats, storytelling techniques, hooks, and distribution strategies to
maximize organic growth.
AI & CONTENT INNOVATION
AI is an integral part of this role.You should be comfortable leveraging AI to accelerate content production while maintaining creativity and
authenticity.
Responsibilities include:
- Using AI tools to generate content ideas, scripts, captions, headlines, and campaign concepts. - Repurposing long-
form content into multiple short-form assets using AI workflows. - Creating AI-assisted images, videos, reels, and
presentation content. - Writing effective prompts to generate high-quality outputs. - Researching trends, competitors,
and audience insights using AI-powered platforms. - Identifying and adopting new AI tools that improve efficiency,
creativity, and performance.
EXPERIENCE
- 2–5 years of experience in Social Media Marketing, Content Marketing, or Digital Marketing. - Demonstrated
success in organically growing social media accounts. - Experience creating short-form video content and high-
engagement campaigns. - Portfolio showcasing successful campaigns, viral content, or measurable audience growth is
mandatory. - Experience in Education, EdTech, Digital Marketing, or Personal Branding will be an added advantage.
WHAT WE'RE LOOKING FOR
The ideal candidate:
- Thinks like a growth marketer rather than a traditional social media manager. - Is data-driven and comfortable
making decisions based on numbers. - Has a strong growth mindset and continuously experiments with new ideas. - Is
proactive, curious, and always learning. - Understands internet culture, memes, trends, and viral content mechanics. -
Can balance creativity with business objectives. - Is passionate about building communities and brands that people
genuinely engage with.
KEY PERFORMANCE INDICATORS (KPIS)
Success in this role will be measured by:
- Growth in followers and subscribers - Organic reach and impressions - Engagement rate - Video views and watch
time - Shares, saves, and comments - Community growth and audience retention - Content production efficiency -
Lead generation and traffic from social media - Brand awareness and campaign performance
WHY JOIN US?
You'll have the opportunity to work on exciting brands, experiment with the latest AI technologies, influence
marketing strategy, and build social media campaigns that reach millions. We believe in creativity, ownership,
innovation, and continuous learning, and we're looking for someone who shares the same mindset.

About Risosu Consulting LLP
About
Your next opportunity isn't just a job—it's the next chapter of your career.
At Risosu Consulting, we're committed to helping professionals find roles where they can grow, make an impact, and build rewarding careers. We partner with innovative startups, established businesses, and global organizations across Technology, Data & AI, GCC, Energy, and other high-growth sectors. More than recruiters, we're career partners who take the time to understand your goals and connect you with opportunities that truly fit. With honesty, transparency, and a people-first approach, we're here to help you move forward with confidence.
Founded in 2023, Risosu Consulting has grown into a trusted hiring partner for startups, SMEs, and global organizations. Today, we support 12+ active clients across Technology, Data & AI, GCC, Energy, and other emerging sectors. Our commitment to quality, transparency, and long-term relationships has helped us build trust with both employers and professionals alike.
Candid answers by the company
Mumbai, Pune, Noida, Hyderabad, Bangalore
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