
Role Overview:
We’re looking for a performance-focused Sr. SEO/SEM Executive with a strong understanding of search algorithms and AI-powered optimisation tools. The ideal candidate will not only manage all search engine marketing activities but will also be comfortable integrating Artificial Intelligence into SEO/SEM strategies to stay ahead of the curve.
Key Responsibilities:
● Conduct keyword research aligned with client objectives to improve content and discover growth opportunities.
● Leverage AI-driven tools (e.g. Surfer SEO, Clearscope, MarketMuse, Jasper) to optimize content strategies and streamline SEO workflows.
● Deliver SEO analysis and technical recommendations for websites and web pages using both manual insights and AI-assisted audits.
● Identify technical SEO issues, competitor gaps, and backlink opportunities.
● Support content development to enhance user intent matching and content relevance.
● Manage and update webmaster tools, XML sitemaps, and shopping feeds for SEO diagnostics.
● Develop content assets with a content team (blogs, case studies, customer stories) optimised via AI-based keyword clustering and topic modelling.
● Plan and execute link-building campaigns enhanced by AI tools for prospecting and outreach.
● Collaborate on social and content strategies that integrate real-time AI trend analysis.
● Stay on top of AI developments in search (Google’s Search Generative Experience, algorithm updates, voice search, etc.)
● Monitor and evaluate website traffic and search performance using both standard analytics and AI-powered dashboards.
● Present findings, project progress, and insights to clients and internal teams with clarity and actionable suggestions.
● Create SEO pitch presentations by doing required research about the brand, competitors and other relevant data.
Professional Competencies:
● Passion for SEO, SEM, and digital marketing, with curiosity around AI integration.
● Creative thinker with a data-driven mindset and strong problem-solving abilities.
● Able to manage multiple projects without losing sight of detail or deadlines.
● Confident communicator with a collaborative attitude.
● High levels of integrity, autonomy, and accountability.
● Strong organisational and project management skills.
Required Skills & Qualifications:
● Proven SEO and SEM experience with evidence of impact.
● Experience using AI tools like Surfer SEO, Frase, Jasper, Writesonic, MarketMuse, and ChatGPT for SEO/SEM tasks
● Familiarity with PPC campaign management across Google Ads, YouTube, LinkedIn
● Sound understanding of performance marketing and customer acquisition via AI-enhanced targeting
● Proficient with analytics platforms (Google Analytics, Looker Studio, etc.) and SEO toolkits (SEMrush, Ahrefs, Moz)
● Experience with keyword research tools and AI-powered content planning platforms
● Exposure to A/B testing for various SEO and SEM Campaigns.
● Basic knowledge of HTML, CSS, and JavaScript
● Up-to-date with the latest trends in SEO, AI in search, and digital marketing tools.
Qualifications:
● Bachelor’s degree in a quantitative, analytical, or tech-driven field.
● SEO or Digital Marketing Certifications.

Similar jobs
Job title: Chief Agentic Quality Architect
Type: Full-Time | Contract
Location: Remote
Role Overview
Equity Partners builds profitable growth by acquiring and operating enterprise software companies — refining a proprietary operating model across 40+ acquisitions and two decades of hands-on experience, now supercharged by our patented agentic AI platform. We're hiring a Chief Agentic Quality Architect to lead the transition from traditional scripted testing to an AI-augmented quality ecosystem. In this role, you'll audit and rebuild our quality engineering foundations, deploy agentic automation across critical business flows, and build the guardrails needed to keep AI-generated code production-ready.
Key Skills
- 10+ years in QA automation engineering, SDET, or test architecture roles
- Expert-level proficiency in Playwright, Cypress, or Selenium
- Hands-on experience using LLMs (Claude, GPT-4, etc.) and agentic frameworks to generate code or automate workflows
- Deep understanding of integrating quality gates into AWS-based CI/CD pipelines or similar environments
- Architectural mindset, with the ability to design "Behavioral Snapshots" to safeguard critical business logic during rapid transformation
Responsibilities
- Conduct a comprehensive audit of the existing test estate across unit, integration, API, UI, sanity, and regression layers, producing a Current State & Gap Coverage Report
- Architect and own a phased quality engineering roadmap across two-week, one-month, and three-month delivery horizons
- Deploy agentic test generation — transforming business requirements into executable Playwright/Cypress scripts, generating synthetic test data, and implementing self-healing automation
- Design regression strategies and quality gates specifically tuned to catch hallucinations and logic errors in AI-generated code
- Build, mentor, and upskill a specialist QA team fluent in AI-assisted testing and agentic automation frameworks
If you're ready to rewrite the rules of quality for an AI-native world, we want you leading the charge.
We are looking for a CERT-In level security tester with strong expertise in Vulnerability Assessment and Penetration Testing (VAPT) for web applications, APIs, mobile applications, and infrastructure.
The role is responsible for conducting security assessments in line with CERT-In guidelines, identifying vulnerabilities, validating risk impact, and supporting compliance requirements for BFSI and enterprise clients. You will work closely with engineering, DevOps, and compliance teams to ensure applications and platforms meet regulatory and security standards.
We are seeking a creative and strategic Social Media Manager to oversee our social media presence across various platforms. You will be responsible for planning, implementing, managing and monitoring our social media strategy to increase brand awareness, improve marketing efforts and drive engagement.
Key Responsibilities:
- Develop, implement and manage social media strategy across platforms like Instagram, Facebook, LinkedIn and YouTube.
- Create engaging content tailored to each platform.
- Schedule posts, track performance and optimize based on insights and trends.
- Run paid social media campaigns.
- Respond to comments, messages and mentions promptly to build community.
Requirements:
- Bachelor's degree is must.
- Proven work experience as a Social Media Manager or similar role.
- Excellent communication skills.
- Ability to manage multiple projects and meet deadlines.
Location - Gurugram
Work from Office
6 Days, Sunday fixed off
Salary : 25k-40k (Depends on Interview and last drawn)
Roles and Responsibilities:
· Create, develop, and manage cutting-edge PHP web applications on portals and paid service platforms.
· Create cutting-edge apps in collaboration with the User Experience (UX) group.
· Check that the shared JavaScript, HTML, and CSS are all credible and reliable across apps.
· Using standard development tools, create and manage all apps.
· Use backend data solutions and expertise to expand current data service APIs.
· From the idea stage through delivery & post-launch maintenance, you will be in charge of the whole web development lifecycle.
· Convey all work progress, assessments, proposals, timetables, and technical and analytical difficulties properly.
· The development process, standard components, and architecture should all be documented.
· Keep up with the latest web development trends and technologies.
Laravel Developer Requirements
· Overall 5+ year experience in Laravel framework and Minimum 2 years of experience in Core PHP and object-oriented programming.
· Experience in developing applications using Laravel frameworks.
· Should have an excellent grasp of version control technologies, relational databases, and web service development.
· Strong understanding of front-end technologies, such as JavaScript, HTML5, and CSS3
· Knowledge of code versioning tools like Git, SVN, and Mercurial
· Familiarity with the limitations of PHP as a platform and its workarounds
· Intentional commitment to code quality through bug fixes, refactoring, unit testing, and automation
· Creative problem-solving skills with a focus on delivering business value quickly
Our client is a leading nature-based personal care products company backed by a Private Equity firm. It manufactures and markets Ayurveda/nature-based hair and skincare products under a well-known brand known for its commitment to marry the principles of Ayurveda with the best of natural ingredients to deliver outstanding products to customers across the globe.
Must be a self-starter with a strong orientation to build a high growth brand.
Requirements
Looking for enthusiastic tech driven individuals who can architect a web application, push pixels, design a web API, design a UI and optimize the backend for scalability. Should be thrilled to deep dive into the field of Location Intelligence.
Hiring for the role of Frontend Developer for our Development team. Apply if you are keen to explore how data-tech is changing the decision intelligence landscape.
About the organization
Sociometrik is a geospatial data intelligence start-up based out of New Delhi, India - founded in 2019 with the mission of redefining data-backed executive decision making. We measure and quantify physical earth, built structures and human activity using multi-channel data sources like satellite imagery, smartphone mobility, web records and administrative data to power alternative data-based decision support systems for our clients.
Responsibilities And Duties
- Write effective, scalable and reusable code
- Participate in system design and architecture discussions
- Collaborate with Product Owner to identify optimal ways to implement new features & product enhancements.
- Coordinate with internal teams to understand user requirements and provide technical solutions.
- Create UI mock-ups and transform them into quality product features consistent with the Product Owner’s vision.
Frontend Web Developer
- Minimum 2 year of work experience as a frontend developer
- Minimum 2 year experience in React.JS.
- Must have Experience working in a Typescript codebase
- Experience with Leaflet.JS, Google Maps API, or Geospatial projects are a "Nice to Have"
- Exposure to deck.gl is “Good to Have”.
- Proficiency with HTML, CSS, JavaScript and jQuery
- Must have Experience collaborating in a team environment
Soft Skills
- An analytical bent of mind
- Good time management skills
- Curiosity for learning
- Creative vision
- Team spirit and good problem-solving skills
Hiring Process
Below is our hiring process for this position. We will reach out or send a rejection notice to most candidates within 1-5 business days of applying. Sociometrik promises to value your time and professionalism in every step of the process.
- Quick Screening
- Interview with Technical Lead
- Final Interview with Leadership
Responsibilities
- Convert shared custom designs into Shopify websites
- Expert-level knowledge of Shopify Liquid templating language to edit the website
- Add new sections, filters, products, etc.
- Integrating third-party and platform-supported apps into the websites
- Analyze the requirements and provide solutions
- Work on issue debugging and troubleshooting
- Use Shopify liquid, jQuery, CSS, and HTML to deliver interfaces as required
- Use Shopify JS APIs (storefront, AJAX Cart, Sections, etc.) to deliver the required functionality
Additional: Candidates with knowledge of SEO will be preferred.
Education and Experience:-
- A Bachelor's degree in Computer Science or equivalent.
- Strong knowledge of the Shopify platform
- Knowledge of SEO optimization
- 2+ years of development experience
. Deep knowledge of FullStack Development via PHP 7 (Laravel or Phalcon) and React based tech stack.
. Deep understanding about Ubuntu OS, Nginx Server, PM2, Supervisor, PHP FPM.
. Good knowledge of microservices based architectures which can scale over a period of time.
. Should be able to create a plan to break an existing monolith into microservices.
. Hands-on experience on AWS IAM, EC2, Route53, S3, RDS, Elasticsearch etc.
. Define and maintain coding standards, and guide team members to comply with these standards.
. Onboarding new developers and members e.g. AWS IAM and granting access to repositories.
. Planning product technical requirements and SDLC for critical projects like ecommerce, real time gaming projects etc.
. Work on DevOps, CI/CD and automation initiatives in Favcy. . Researching and incorporating latest frameworks, design patterns and coding architecture to create a scalable product.
. Proactively working for Favcy OS Enhancements and obsession towards keeping the Favcy Cloud Infrastructure updated.
. Drive issue resolution, risk identification and mitigation, and dependency management.
. Maintaining security and implementing security processed for third party integrations and accounts.
. Designing or reviewing backend and frontend architectures and UML diagrams, test cases, website functionalities.
. Follow agile approach to get the projects done via daily scrum and project tracking.
. Plan and sequence release deployment activities like DB migrations in coordination with Release Management
. Monitoring backend and frontend telemetric data and project progress e.g. New Relic, Kibana.
. Planning project pipeline as per the deadlines and resources. . Collaborate with business analysis and quality assurance engineers to fix defects.
. Should be able to manage multiple projects and communicate to clients directly.
. Focus on a seamless experience for users by ensuring availability, latency, scalability
. Documenting features, APIs and workflows for client side integrations and onsite web-hook integrations.
Requirements
Must have Technical abilities:
. Passion for programming, excellent debugging skills, expertise in designing scalable backend architecture.
. Know-how for using Design Patterns, Caching, Batch Processing, Rest APIs, JSON, Microservices, Test Cases, Git, Nginx, Webpack, NodeJS, React
. Rich experience in third party integrations like RazorPay Payments/Payouts, Webhooks, Authentication Methods like OAuth2, .
. Can take technical decisions and finding creative solutions.
. Teaching someone something new which makes tech team motivated.
. Proactively resolving the issues of production
Soft Skills
. A good team player who can help the team whenever needed including coding if needed.
. Can communicate clearly and write well.
. Can speak eloquently and explain just about anything to anyone.
And you’re comfortable communicating in writing and on the phone
. Should be motivated and driven.
You volunteer for new challenges without waiting to be asked.
You’re going to take ownership of the time you spend with us and truly make a difference.
. Should point out the bad practices and bring a positive change in the culture.
. Should bring a sense of ownership among the team members.
. Should help the team to grow professionally and help them to achieve their professional goals.











