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Insane Marketers
Bengaluru (Bangalore)
2 - 4 yrs
₹5L - ₹10L / yr
Media Buying
PPC
Facebook Marketing
Google Adwords
Digital Marketing
+2 more

About the role


We are looking for a skilled Performance Marketer for Insane Marketers who can optimize ad exposure and add Insane value to the campaign strategies. Responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data across multiple channels.

 

Responsibilities


  • Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
  • Proofreading advertising material before launching campaigns.
  • Coordinating and overseeing the development and launch of campaigns
  • Run Google Ads, and FB ads and manage complete responsibility of Google and Social media ads with an advanced understanding of marketing, and funnels, and comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
  • Creating and managing Multiple Campaigns with the Right Ad Copy, optimizing the ad copy, and landing pages for the best quality leads
  • Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
  • Analyzing and evaluating the effectiveness of the campaign and using this data to inform future campaigns
  • Collaborate with cross-functional team to develop creative solutions to address client’s business challenges
  • Well aware of segmentation of Budget across the funnel, and ensure the right ads are shown to the right audiences.

 

Requirements


  • Minimum of 2 years of experience as a media buyer.
  • Prior Experience running Google or Facebook Advertising campaigns
  • Good understanding of media analytics tools such as Google Analytics, and strong computer skills with programs such as MS Office, Google Suite
  • The ability to collaborate with others and work as part of a team.
  • Exceptional organizational and project management skills.
  • Strong communication and networking abilities.

 


Benefits-


  • Health insurance.
  • All books ordered in the domain that Insane works in will be reimbursed.
  • The freedom to manage your own time, location, and schedule (we have no physical office or set working hours).
  • 5 days working.
  • In-house training to grow your skills
  • The opportunity to work with an innovative team of people with an awesome company culture
  • The chance to grow, be challenged, and develop with Insane marketers
  • Day shift.
  • Willing to relocate to Bangalore or be based in Bangalore for this position


 

About you


  • You’re numbers-driven.
  • You love data.
  • You're passionate and driven.
  • You have a sharp eye for detail.
  • You're proactive and reactive.
  • You have 2+ years in paid media buying.


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Eridium
Madhuri Charchumall
Posted by Madhuri Charchumall
Bengaluru (Bangalore)
3 - 5 yrs
₹5L - ₹7.5L / yr
Search Engine Optimization (SEO)
SEO management
Google Analytics
SEMRush

Eridium Digital is a Digital Marketing company, we help brands - see, shape, and act on opportunities. Driven by insights and data we decipher the consumer intent, delivering sophisticated Integrated brand presence and targeted campaigns across Search, Social, AI driven Display in sync with Marketing Technologies. We help brands to enhance their value across reputation, reach, and interest.


As an SEO Team Lead at Eridium, you will play a pivotal role in enhancing our clients' online visibility and search engine rankings. You will lead a team of SEO professionals, develop effective strategies, and ensure the successful execution of on-page SEO initiatives.


Responsibilities:

  • Develop and implement on-page SEO strategies to optimize client websites for search engines.
  • Conduct keyword research and analysis to identify growth opportunities.
  • Stay updated with industry trends and algorithm changes to adapt strategies accordingly.
  • Lead a team of SEO specialists, providing guidance, training, and performance feedback.
  • Assign tasks, set goals, and ensure the team meets deadlines.
  • Foster a collaborative and innovative work environment.
  • Act as the primary point of contact for clients, addressing their SEO needs and concerns.
  • Prepare and present SEO reports, explaining progress and recommending improvements.
  • Work closely with clients to align strategies with their business goals.
  • Monitor and track the progress of on-page SEO projects, ensuring they are executed effectively.
  • Analyze website performance metrics and provide insights for continuous improvement.
  • Implement best practices to enhance search visibility and user experience.
  • Identify technical SEO issues and work with the team to resolve them.
  • Optimize website content, meta tags, and on-page elements to improve search rankings.
  • Collaborate with the off-page SEO team to develop integrated strategies.


Requirements:

  • 4-5 years of proven experience in on-page SEO with a strong track record of improving search visibility.
  • Prior experience working in a digital marketing agency is a plus.
  • Excellent communication and client-facing abilities.
  • Analytical mindset with a focus on data-driven decision-making.
  • Strong understanding of search engine algorithms and ranking factors.
  • Sound experience in managing multiple projects in the agency/client relationship model
  • Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
  • Strong leadership and team management skills.
  • Up-to-date knowledge of SEO best practices and industry trends.


Nice to Have:

  • Knowledge of digital marketing services, including website design/development, content marketing and social media marketing.
  • Bachelor’s Degree in Marketing, Business Administration, Communications or related field.


Read more
Quantum BSO and Tech Pvt Ltd
Cinthia Mitchell
Posted by Cinthia Mitchell
Quantum BSO and Tech Pvt Ltd, 3rd Floor, Ahad Pinnacle, 5th main, 2nd Cross, 5th block, Koramangala Industrial Area, Bangalore -560095, Phone - 080-44066700
3 - 6 yrs
₹1L - ₹6L / yr
Social media management
Email Marketing
Search Engine Optimization (SEO)
LinkedIn
Google Analytics
+1 more


JOB DESCRIPTION


Job Title: Digital Marketing Executive

Department : Marketing

1.       Job PURPOSE:

 

Planning, developing, implementing and managing the overall digital marketing strategy. In addition, they are responsible for managing, guiding and training digital marketers and other marketing positions in the team.

 

2.       ROLES & RESPONSIBILITIES:

 

l Responsible for formulation and execution of the company’s Digital Marketing Strategy

l Creation and management of website

l Independently managing all digital marketing activities

l Set up and management of Linked in and twitter accounts

l Writing blogs and content on digital forum to ensure visibility

l Responsible to develop and implement the Online Marketing and Brand Positioning strategies

l Create key reporting and performance indicators based on business requirements

l Brand management on the digital forum

 

 

3.       EXPERIENCE REQUIRED:

 

     Overall :   3 - 5 yrs           

 

4.  TECHNICAL SKILLS:

 

Primary Skills :

l  3+ years experience as a Digital Marketing Professional

l Understanding the importance of the Website

l Experience in Email marketing and carry it to the digital forum

l Social media marketing - visibility

l Experience in branding

l Must understand page optimization and off page optimization,

l Understand the value of Search engine optimization but as a complementary skill.

l Blog writing and Content generation

Secondary Skills :

l Knowledge on Google certification and Google analytics, Google AdWords

l  Setting up tracking systems for marketing campaigns and online activities

l Experience in Website maintenance and press releases

l Latest marketing techniques

Desired Skills :

l Experience in IT product based company

l Advanced web ranking

l Knowledge on Google webmaster, Keyword planner, Google trends

l Online Reputation Management


5. ABILTY

 

l Excellent Communication Skills

l Good conceptualization skills

l Excellent computer and web related skills

l Quick grasping skills

l Initiation

l Time management

l Dedication and ownership


6 .EDUCATIONAL QUALIFICATION :

 Preference: MBA ( Marketing ), BBA

 

Age between 26 Year to 30 Years

 

Read more
No 594, 2nd Floor, 15th Cross, Outer Ring Rd, 1st Phase, J. P. Nagar, Bengaluru, Karnataka 560078
1 - 2 yrs
₹3L - ₹4L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Google Adwords
Google Analytics
+2 more

Digital marketing executive job duties include:

• Prepare social media marketing strategy and campaign by coming up with content

ideas, planning the budget, and implementing it.

• Utilize various social media channels to promote the company’s products and

services.

• Increase the visibility of the company’s social content by optimizing individual

company pages on social media platforms.

• Utilize the digital marketing aspects of the social media marketing roadmap to

increase website traffic, audience engagement, and revenue.

• To achieve certain goals, you must generate leads, qualify leads, develop

marketing communications, build your brand image, and convert sales leads.

• Taking steps to improve campaigns and other marketing efforts by monitoring

their performance and evaluating their effectiveness.


Requirements for Digital marketing executive

• A graduate degree in marketing or a related field is required.

• 1-3 Years of experience in digital marketing.

• Efforts to lead and manage SEO/SEM, marketing databases, email campaigns,

social media campaigns, and display advertising campaigns.

Read more
Bengaluru (Bangalore)
0.5 - 0.5 yrs
₹12000 - ₹15000 / mo
Microsoft Excel
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Facebook Marketing
+10 more

CSTech Infosolutions Private Limited has been a web design and development studio in business since 2003. As a website design studio, we have provided solutions to businesses of all sizes, whether freelancers, SMEs, or corporates. Our clients range from government agencies to private companies and startups.


Selected intern's day-to-day responsibilities include:

1. Handle on-page and off-page SEO activities.

2. Perform keyword research to optimize existing content and uncover new opportunities.

3. Handle link development tasks for websites to get the website in top positions in search engines.

4. Promote websites/services with the help of available social media sites.

5. Provide SEO analysis and recommendations in coordination with elements and structure of websites and the web.

6. Communicate and coordinate with subject matter experts, content/marketing managers, webmaster, and technology team to ensure SEO friendliness of the website/content.

7. Timely report generation to present metric for month-on-month comparison of efforts versus.

8. Plan and write the SEO strategy.

9. Provide ongoing client support for SEO strategy.

10. Being up-to-date with the latest SEO initiatives in the market.

Read more
No 594, 2nd Floor, 15th Cross, Outer Ring Rd, 1st Phase, J. P. Nagar, Bengaluru, Karnataka 560078
0.6 - 1 yrs
₹3L - ₹4L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Analytics
Social Media Marketing (SMM)
Email Marketing

Digital marketing executive job duties include:

• Prepare social media marketing strategy and campaign by coming up with content

ideas, planning the budget, and implementing it.

• Utilize various social media channels to promote the company’s products and

services.

• Increase the visibility of the company’s social content by optimizing individual

company pages on social media platforms.

• Utilize the digital marketing aspects of the social media marketing roadmap to

increase website traffic, audience engagement, and revenue.

• To achieve certain goals, you must generate leads, qualify leads, develop

marketing communications, build your brand image, and convert sales leads.

• Taking steps to improve campaigns and other marketing efforts by monitoring

their performance and evaluating their effectiveness.


Requirements for Digital marketing executive

• A graduate degree in marketing or a related field is required.

• 1-3 Years of experience in digital marketing.

• Efforts to lead and manage SEO/SEM, marketing databases, email campaigns,

social media campaigns, and display advertising campaigns.

Read more
Flatworld Solutions

at Flatworld Solutions

1 video
5 recruiters
Sheela D
Posted by Sheela D
Bengaluru (Bangalore)
2 - 8 yrs
₹6L - ₹12L / yr
Google Analytics
Web Analytics
Javascript
HTML/CSS
Google Tag Manager (GTM)
+1 more

Skills required

·      Certified in Google Analytics (any popular certifier)

·      A minimum of 4+ years of experience in the web analytics domain

·      Consolidated knowledge of the GA4 platform

·      Excellent communication skills (written & verbal)

·      Good understanding of Analytics, Tag Manager, and Data Studio.

·      Basic knowledge of BigQuery & JavaScript

·      Familiar with HTML, CSS and Javascript, and will have the ability to read, reuse and customise code

·      Advanced understanding of Events Tagging and Custom dimensions.

·      Hands-on experience with data visualization (custom dashboards)

 

 

Roles and Responsibilities

 

·      Responsible for managing our Analytics (G4) and GTM accounts

·      Implementation of highly effective web data analytic solutions

·      Visualize customer behavioral data such as page/path analysis, clickstream, funnel progression, CTA optimization, page/site abandonment, etc.

·      Implement tagging and configuration that ensures data collection is accurate and adequate based on the business needs

 

In-depth knowledge in the following areas.

·      Determine tracking requirements.

·      Create functional and technical design (Dom Scrapping & Custom HTML) of the tags.

·      Install GTM container tag on the live/staging websites.

·      Create, publish and test tags on the live/staging websites.

·      Able to track the successful form submission.

·      Do regular Tag audits for the live/staging websites.

·      Coordinate with the marketing heads to understand and develop custom reports and dashboards.

·      Create specified digital analytics tagging standards to ensure robust and consistent data capturing.

·      Testing and validating the tracking using various debugging tools.

 

Read more
Promilo
Karina Biswal
Posted by Karina Biswal
Bengaluru (Bangalore)
2 - 8 yrs
₹1.5L - ₹3L / yr
Spotfire
Qlikview
Tableau
PowerBI
Data Visualization
+7 more

Designation: business analyst

Company name - promilo.com (sawara solutions pvt ltd)

Experience – 2 - 8 yrs.

Location: Bangalore

Mode – full time / work from office


About us:

Promilo is India’s 1st innovative platform which “pay to browse”

It is a b2b SaaS start-up that enables to accelerate  the business appointment funnel of the

Companies. We’re an SaaS based advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by start-up India, start-up Karnataka & MSME companies. Also, the top 100 Google AppScale academy start-up


Job description:


We are looking for an experienced business analyst to join our team. The ideal candidate will have 2-8 years of experience in web & mobile user & client data analyst for start-ups, with a strong passion to help start-ups and a proven track record to bring the strong business insight to improve the sales, marketing, user, client, ui, ux of the organisation.


Responsibilities

  • Requirement gathering and analyzing
  • Conduct gap analysis, assess scope & suggest solutions
  • Responsible for technical proposal writing and time and cost analysis for web and mobile application development
  • Preparing rfp/rfq
  • Would be involved in presales activities
  • Work as liaison between client and technical team
  • Create wireframe | prototype | feature list | srs | brd & flow diagrams as per the client's requirement
  • High it literacy proven use of web and associated technologies (excel, power point, google apps).
  • Previous experience with data visualization tools (tableau, power bi, etc.), is strongly preferred.
  • Cleanse and curate sourced data into standardized reporting templates
  • Create, document, validate and ensure delivery of ad hoc, daily weekly, and monthly reports to internal stakeholders
  • Create, validate and deliver tracking links for the marketing department
  • Assist in the creation, qa, validation and reporting of a/b and multivariate tests
  • Proactively monitor the marketing kpis and ua data on a daily basis
  • Analyze marketing ua performance and conduct deep dive analysis to answer hypotheses and questions posed by the team
  • Gather, transform, and analyze digital marketing data, including paid media, search, social, website, and conversion funnel analytics
  • Analyze marketing data searching for top of funnel growth opportunities
  • Analyze product data searching for insights to increase app engagement, conversion, and retention
  • Analyze ltv/cac drivers to support overall business growth
  • Partner with marketing, product, and growth teams
  • Present findings to stakeholders and make recommendations for spend targets and campaign strategies
  • Pov on ios 14 and upcoming android privacy changes and we can navigate tracking in light of these changes
  • Pov on transition to skan 4.0
  • Working knowledge of statistical techniques (regression, k-means clustering, pca)
  • Experience with lift studies and marketing mix modeling working experience with python, r, & dbt
  • Experience at a small company
  • Experience with a subscription business
  • Analyze website and mobile app data on traffic sources and patterns. Provide insight on data trends and anomalies, making recommendations where appropriate to improve business performance.


Qualification

  • Master's or bachelor degree in computer science
  • Well-versed with its technologies
  • 2+ years of business analysis or project analysis experience
  • Tech-savvy with proficiency in Microsoft office, google apps, and other web and mobile applications
  • Excellent written and verbal communication skills
  • Self-motivated, flexible, and comfortable with a fast-paced startup environment
  • Advanced experience with Excel, google sheets including an understanding of visualizations, pivot tables, vlookup, and other key functions
  • Experience with adobe analytics, google analytics, tableau, SQL, and data grid is a plus.
  • Strong analytical and problem-solving skills, with clear attention to detail
  • Ability to prioritize and work under tight deadlines
  • Fast learner, able to master new concepts, theories, ideas, and processes with ease
  • Experience creating user acquisition reports and dashboards
  • Deep understanding of mobile attribution, cohort analysis, customer segmentation, and ltv modeling
  • Experience pulling data and creating databases using an API of at least one of these ad platforms; Facebook, Snapchat, TikTok, google ads, applovin
  • Experience with the architecture and deployment of mobile tracking solutions, including SDK integration, ad platforms APIs, server-postbacks, and mmp providers such as Appsflyer, adjust, kochava


If you are data driven individual with a passion for start-ups and have experience in business analytics, we encourage you to apply for this position. We offer a competitive salary package, flexible working hours, and a supportive work environment that fosters growth and development.


Read more
Promilo
Karina Biswal
Posted by Karina Biswal
Bengaluru (Bangalore)
2 - 5 yrs
₹4L - ₹6L / yr
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Optimization (SMO)
Social Media Marketing (SMM)
+8 more

Digital Marketing Manager


Role: Digital Marketing Manager

Required Educational Qualification: Any UG or PG

Company Name - Promilo.com (Sawara Solutions Pvt ltd)

Experience - 2 to 5 yr

Location: Bangalore

Mode – Full Time / Work from office


About us:

Promilo is India’s 1st innovative platform which “Pay to Browse”

It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the

companies. We’re an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by Start-up India, Start-up Karnataka & MSME companies.

To know more - visit our company website.


Job description

Roles and Responsibilities


● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social

media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.

● Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and

maintain social media presence and execute marketing campaigns.

● Measure and report performance of all digital marketing campaigns and assess against goals.

● Measuring ROI for digital marketing and making recommendations on the most optimal

solutions.

● Collaborates with internal teams to create landing pages and optimize the user experience.

● Brainstorms new and creative growth strategies through digital marketing

● Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.

● Regularly review and monitor competitive websites to ensure leading in design, usability, and

user experience.

● Keeping up to date on industry trends, new media buying opportunities, and

recommendations on new ways to reach the target audience


Desired Candidate Profile

● Minimum 1 -2 years of relevant experience in Digital Marketing.

● Demonstrable experience leading and managing SEO/SEM, marketing database, email,

social media and/or display advertising campaigns, EPC campaign, Organic content, blog

posts.

● Experience working on-page optimization and off-page optimization

● Highly creative with experience in identifying target audiences and devising digital campaigns

that engage, inform, and motivate

● Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,

WebTrends)

● Working knowledge of HTML, CSS, and JavaScript development and constraints

● Experienced with website analytics and can distill data into actionable insights

● Familiar with financial planning and strategy, excellent account-based marketing, event

planning, analytics, email, social media, paid, marketing operations, copywriting, and editing

skills.



KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing



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Mumbai, Bengaluru (Bangalore), Gurugram
5 - 10 yrs
₹10L - ₹13L / yr
Paid Search
Search Engine Marketing (SEM)
LinkedIn
Google Adwords
Facebook Marketing
+3 more

Role - Manager – Paid Search (Gurgaon, Bangalore, Mumbai)


Overview of job -


Our Client is the world’s largest media investment company which is a part of WPP. They are a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.


We are currently looking for a Manager – Performance Marketing In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.


Reporting of the role - This role reports to the Director – Performance Marketing 


What your day job looks like -


● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)

● Support the training and growth of your team

● Enforce Search best practices with a focus on platform expertise, consistency, and quality of work delivery

● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output

● Serve as point of escalation for your team and take ownership of resolving any issue

● Provide career development and coaching for your team

● Line manage 2-5 direct reports

● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done

● Present strong and effective communication across all levels.


What you’ll bring:


● You are proficient in English

● You have 5+ year experience of planning and managing Search campaigns

● You have a high-level knowledge of Paid Search platforms and third-party tools (AdWords, Bing, SA360, GA, SEM Rush, Editor)

● Kenshoo, Marine, Salesforce, etc is a plus

● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed

● You have experience maintaining quality standards at scale

● You have experience providing service to local teams from a centralized location

● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends

● You have excellent communication skills, both verbal and written

● You are proficient in Microsoft Excel and Google Sheets

Read more
Bengaluru (Bangalore)
2 - 3 yrs
₹6L - ₹7L / yr
Social Media Marketing (SMM)
Creative Writing
Project Management
Social media management
Social Media Optimization (SMO)
+2 more

Job description:

We are seeking a Social Media Specialist to join our team. The ideal candidate should have 2-3 years of experience in managing social media accounts and campaigns for brands. The role involves developing and executing social media strategies that align with the brand's goals and objectives, as well as engaging with followers and analysing data to improve performance.


Responsibilities:


  • Create and execute social media campaigns across various platforms, including Facebook, Twitter, Instagram, and LinkedIn.
  • Develop and maintain a social media content calendar that aligns with the brand's marketing goals and objectives.
  • Collaborate with the marketing team to ensure social media messaging aligns with overall marketing messaging and brand guidelines.
  • Engage with followers, respond to comments and messages, and build relationships with the community.
  • Analyze social media metrics and create reports to track performance and identify areas for improvement.
  • Stay up-to-date with industry trends, platform updates, and emerging social media technologies to continuously improve the brand's social media presence.
  • Manage social media advertising campaigns, including creating ads and tracking performance metrics.
  • Work with influencers and brand ambassadors to develop partnerships and campaigns that align with the brand's goals.
  • Monitor social media channels for brand mentions and engage with users to address any issues or concerns.
  • Support other marketing initiatives as needed.


Requirements:


  • Bachelor's degree in marketing, communications, or a related field.
  • 2-3 years of experience managing social media accounts and campaigns for brands.(7lakh)
  • Excellent written and verbal communication skills.
  • Strong attention to detail and the ability to multitask in a fast-paced environment.
  • Knowledge of social media platforms, tools, and best practices.
  • Experience with social media management and analytics tools, such as Hootsuite, Sprout Social, and Google Analytics.
  • Knowledge of social media advertising, including Facebook Ads and LinkedIn Ads.
  • Experience working with influencers and managing partnerships.
  • Ability to work independently and as part of a team.
  • Creative and innovative mindset.
Read more
Apps10X

at Apps10X

4 recruiters
Aneesa Pathan
Posted by Aneesa Pathan
Bengaluru (Bangalore)
3 - 6 yrs
₹4L - ₹8L / yr
Digital Marketing
Search Engine Optimization (SEO)
APP MARKETING
Email Marketing
Database marketing
+6 more

Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.

Let’s start with

The Opportunity

If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.

What we believe:

Our number one priority is company culture. our whole belief is that “your culture is your brand”

● All the team members are open to converse, helping and teaching

● You will always be noticed for your better work and rewarded.

● Great work-life balance with the flexibility of you deciding your working hours.

● No bossy culture

● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.

Feel free to reach out to any of our team members. They can share their first-hand experience.

Responsibilities:

● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.

● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.

● Design, build and maintain our social media presence.

● Promoting app on various platforms.

● Creating viral & trendy content.

● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

● Brainstorm new and creative growth strategies.

● Plan, execute and measure experiments and conversion tests.

● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.

● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

● Instrument conversion points and optimise user funnels.

● Collaborate with agencies and other vendor partners.

● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.

● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.

● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.

● Weekly-Monthly Stats Report

Requirements:

● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.

● 3+ years experience in online advertising/marketing digital marketing.

● Experience in Organic Traffic Generation

● Experience in Social Media Optimization and Marketing

● Experience with Data Analytics for ASO and SEO.

● Experience in Keyword Research and Optimisation

● Experience in Competitor Analysis

● Understanding of How metadata differs across store pages and platforms.

● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

● Experience in optimising landing pages and user funnels

● Experience with A/B and multivariate experiments

● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)

● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )

● Experience in setting up and optimising Google Adwords campaigns

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

● Excellent written and verbal communication.

● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads

● Responsible for creating and scaling Facebook, Adwords marketing campaigns

● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster

Are you the right person?

To make the cut, you must meet the following criteria -

● You are an impressively smooth talker who can get your point across with ease

● You are able to assess and understand a situation faster than Sherlock

● You love taking initiative and seeing a project through to completion

● You are creative and would love to experiment with new ideas

● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!

Location: Bengaluru (Koramangala) Experience: 3 to 6 years

Benefits :

● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.

● Office lunch - Daily free lunch

● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.

● Great team- Like-minded talented team to work with

● MacBook to work- You decide your machine, however, we prefer Apple

● Career growth- Boost your career growth by 10X more learning and opportunities

● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu

We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!

It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.

If this role highlights your experience and gets you excited – please apply! 


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confidential
Agency job
via Qrata by Prajakta Kulkarni
Bengaluru (Bangalore)
5 - 7 yrs
₹20L - ₹35L / yr
Product Management
Telecom
Documentation
Technical analysis
Integration
+6 more
About the Role:
It’s a global role responsible for managing the product throughout the product lifecycle from
planning to execute in support of organizational strategy and objectives.
Responsibilities:
• Write detailed user stories and acceptance criteria, draft user flows, and communicate
project scope effectively, and manage products through development, QA, UA
Testing, and launch
• Ability to understand business and technical requirements & conceptualize end-to-end solutions
• Ensure requirements are communicated effectively to the business, design,
operations, CS and development teams.
• Manage agile product development process from a product management point of
View
• Participate in scrum meetings, planning, reviews and retrospectives
• Maintain and prioritize the product backlog and track feature releases with different
stakeholders
• Work with QA and engineering teams to streamline system integration, test and
improve product features
• Serve as an in-house expert for our products and become the go-to person for all
functional issues
• Manage all aspects of in-life products, including customer feedback, requirements,
and issues
• Have Strong OSS/BSS requirement gathering and solution experience (Telecom
domain).
• Minimum 5-7 years of experience in Telecom products e.g CRM, SDP, Billing &
Service provisioning.
Skills and Qualifications:
• A Bachelor’s degree in Computer Science, Engineering or equivalent is preferred
• 5-7 years of experience in product development & management expertise in the
payments / mobile app/consumer application/telecom domain
• Tech savvy and passionate about building products.
• Experience in technical documentation is a must.
• Prior experience in product development or management is desirable but not
mandatory
• Excellent writing and editing skills in Microsoft Word, Excel, and PowerPoint
• Comfortable using Google Analytics, Slack, Trello, Jira, Confluence, and/or similar
analytic tools, testing platforms, and tracking tools
• Understanding and capability to define Call flows, Business flows, use case flows and
documents them
• Have worked on integrations with the multi-vendor environment
Domain Experience -Thorough understanding of Telecom Business Processes domain
knowledge in all or either of these areas·
• Mobile, Broadband & Internet of Things, MVNO/MVNE
• PCRF, OCS, IMS, AAA, Partner Management,
• Activation, Provisioning, Fulfilment
• Understanding of technical knowhow on 4G, 5G, LTE, Mobile broadband, and Wifi
solutions
• Telecom OSS and BSS system
Read more
Curejoy Media Pvt Ltd

at Curejoy Media Pvt Ltd

2 candid answers
Padmini Veeranki
Posted by Padmini Veeranki
Bengaluru (Bangalore)
5 - 10 yrs
₹4L - ₹10L / yr
Digital Marketing
Account Management
Client Servicing
Client Management
Paid Ads
+8 more

Role: CLIENT SERVICING - PERFORMANCE MARKETING

Company Industry: Marketing and Advertising

Experience: 2-5  years

Education: Bachelor’s degree or equivalent

Salary Bracket:  - 8L


You will have to develop a thorough understanding of Unigage's clients and drive customer engagement. You will be responsible for streamlining processes for the entire client lifecycle from on-boarding to churn. 


RESPONSIBILITIES:

    • Responsible for achievement of digital marketing objectives of our clients
    • Oversee overall quality of work being delivered on the account
    • Demonstrate subject matter understanding of digital marketing, engage in strategic discussions around Performance marketing, Search Engine Marketing, Social, SEO and other channels
  • Experience in fronting client relationships directly
  • Handling operations and client management
  • Briefing the creative team, helping in the creation of a concept.
  • Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
  • Strategizing and executing campaigns for clients.
  • Working with senior management keeping them informed of new developments, service issues and new business opportunities.
  • Managing paid social media campaigns 

 

REQUIREMENTS:

  • Should be hands-on experience in paid search, display, retargeting, email marketing, social, Conversion Optimization, and other key relevant channels that provide traffic and conversions for clients and to share this with internal teams too.

  • Understanding and experience of the key analytical and market intelligence tools like Google Analytics and other sources across multi-channels – including PPC and display platforms is a must.

.

  • Should have worked on social media calendar and interactions
  • Should have advertising agency experience

 

 

Read more
India's Leading FMCG Company
Bengaluru (Bangalore)
3 - 6 yrs
₹8L - ₹11L / yr
Digital Marketing
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Google Analytics
Affiliate marketing

Assist with the development, execution, management, and measurement of digital marketing programs and campaigns that drive customer awareness, traffic, sales and retention across D2C eCommerce touchpoints

  • The desired candidate must be from a D2C company.
  • Strong hands-on experience in handling e-commerce platforms/websites.
  • MBA- Marketing with minimum of 3 years experience in the same role.
  •  

Responsibilities:

1. Develop, propose, and execute a robust promotion plan in partnership with brand teams to drive sales on owned D2C platforms

2. Create D2C channel from scratch for a brand as well as run an existing one

3. Activate key marketing channels (social, SEM, SEO, display, email, influencer, and affiliate marketing) to drive qualified traffic

4. Utilize analytics tools such as Google Analytics and Adobe analytics to assess and optimize the performance of sites, campaigns, and marketing channels

5. Utilize web and sales analytics data to analyze business performance and provide insights and recommendations for growth

6. Develop and propose innovative marketing programs and initiatives to grow the D2C business.

7. Effectively provide executive stakeholders with timely promotion and marketing campaign performance reports

8. Ensure content marketing and content updation on own channel to engage consumers

9. Launch a long-running program to ensure higher retention and drive repeat purchases

Requirements:

 Experience in running D2C channels from an end-to-end perspective

 Experience in data analytics and use of web analytics tools, such as Google Analytics, to assess and report site and channel performance

 Understanding of consumer behavior and market trends

 High result orientation – getting things done on time and as per agreed-upon norms.

 Good Communication Skills

 Attention to detail;

 Creativity

 Good research capabilities

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Bengaluru (Bangalore)
5 - 10 yrs
₹30L - ₹45L / yr
Google Adwords
PPC
Data Warehouse (DWH)
SQL
Web Analytics
+7 more

What is the role?

We are looking for a Senior Performance Marketing manager (PPC/SEM) who will be responsible for paid advertising for this company across Google Ads, Social ads and other demand-gen channels.

Our ideal candidate has a blend of analytical and creative mindset, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our Sales, product, design, and broader marketing teams.

Key responsibilities

  • Strategise, execute, monitor, and manage campaigns across multiple platforms such as Google Ads (incl. Search, Display & Youtube),, Facebook Ads & Linkedin Ads.
  • Oversee growth in performance campaigns to meet the brand's business goals and strategies.
  • Should have hands-on experience on managing landing pages, keyword plans, ad copies, display ads etc.
  • Should have extremely good analytical skills to figure out the signals in the campaigns and optimize the campaigns using these insights. 
  • Implement ongoing A/B and user experience testing for ads, quality score, placements, dynamic landing pages and measure their effectiveness.
  • Monitor campaign performance & budget pacing on a day-to-day basis. 
  • Measure the Campaign performance parameters methodically, analyze campaign performance, compile and present detailed reports with proactive insights.
  • Be informed on the latest trends, best practices, and standards in online advertising across demand-gen channels.
  • Perform Media Mix modeling. Design, develop, and monitor other digital media buying campaigns.

What are we looking for?

  • 5-10 years of pure PPC experience, preferably in a SaaS company managing annual budgets of more than 2 mn USD.
  • Highly comfortable with Google Ads Editor, Linkedin Ads, Facebook Business Manager & such.
  • Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyze Campaign metrics on Excel/Data Studio and optimize campaigns with insights.
  • Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.
  • [Good to have] Working knowledge of SQL, Data Warehouses (Bigquery), Data connectors/pipelines, blends/joints (for blending multiple data sources) etc.
  • In-depth experience with GA4. Clear understanding of Web Analytics.
  • Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.
  • Experience with running Campaigns for US, European, and the global markets.

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this company

We are

It  is a rapidly growing fintech SaaS firm that propels business growth while focusing on human motivation. Backed by Giift and Apis Partners Growth Fund II, Company offers a suite of three products - Plum, Empuls, and Compass. The company works with more than 2000 clients across 10+ countries and over 2.5 million users. Headquartered in Bengaluru, Company is a 300+ strong team with four global offices in Dubai, San Francisco, Dublin, Singapore, New Delhi.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

Read more
Wolken Software

at Wolken Software

4 recruiters
Deeksha M
Posted by Deeksha M
Bengaluru (Bangalore)
5 - 8 yrs
₹5L - ₹15L / yr
Product Marketing
Marketing
Communication Skills
Advertising
Google Analytics
+2 more
About the Company: 

Wolken Software provides a suite of AI-enabled, SaaS 2.0 cloud-native applications for Customer Service and Enterprise Solutions namely Wolken Service Desk, Wolken's IT Service Management, and Wolken's HR Case Management. We have replaced incumbents like Salesforce, ServiceNow Zendesk, etc. at various Fortune 500 and Fortune 1000 companies.

Product Marketing Manager - Job Brief


We are looking for a Product Marketing Manager to lead our inbound & outbound marketing activities. You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. For this role, you should be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email and ad campaigns. Your goal will be to develop and implement the most profitable plans to position and promote our products.

Responsibilities:

 Study company products and understand them thoroughly.
 Translate technical details into benefits for the user. Concise knowledge of the benefit of our products to the prospects.
 Follow and analyze market trends and intelligence to position products
 Develop product marketing strategies (Communication, advertising, product launch etc)
 Craft compelling messaging across marketing channels (landing pages, ad campaigns)
 Work with various teams (design, content, product, sales) to implement strategies
 Test marketing product features, releases and ad copy
 Understand the competitive landscape—be an expert on our competition and how they are positioned.
 Create copy/content, run measurable and effective email campaigns and ads on various platforms
 Participate in industry events. Organize company events such as breakfast meets and webinars end to end
 Help in building and recognition of Brand Wolken.
 Be in charge of all the digital channels and use them to drive brand awareness and generate leads.
 Overseeing and developing the overall content strategy for the company, as well as the monitoring and analysis of all marketing campaigns across channels.
 Work with the in-house and/or external Writers and other content creators to create the desired content.
 Develop and maintain relationships with external vendors whose products or services will be needed for the product.
 As a Product Marketing Manager, you should know marketing principles and techniques to create a marketing communication sequence that leads to sales.

Requirements and skills:

 6 -8 years of proven experience as a Product Marketing Manager
 At least 5 years of relevant experience in B2B, SaaS product marketing
 Experience in market analysis
 Familiar with product marketing tactics (e.g. integrated marketing campaigns)
 Working knowledge of web analytics tools (Google Analytics, WebTrends)
 Excellent communication skills
 Excellent knowledge of MS office suite
 A keen eye for detail
 Creativity
 Analytical mind and strong quantitative skills
 BSc/BA/MBA in Marketing, Communications or a similar field
 Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
 Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
 Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
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Bengaluru (Bangalore)
7 - 10 yrs
Best in industry
Google Analytics
Search Engine Marketing (SEM)
Google Adwords
CleverTap

Job description: 

  • Create & optimize paid ads strategy to meet business goals & objectivesMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI, ROAS and KPIs)- Run Instals, In-App Action & Remarketing campaigns from ideation to media planning and optimization of spend across website and app 
  • TOF, MOF, BOF- Create and manage SEM Campaigns to drive traffic through branded, competitor, industry and relevant keywords- Drive website/app acquisition and engagement efficiencies through campaigns using targeting techniques. Identify trends and insights, and optimize spend and performance based on the insights. Conceptualize creatives for the Ad Campaigns and brief the creative team 
  • Managing budgets and financial for digital marketing initiatives for the organization 

 

Skills Required :- 

Experience in Google Adwords, Facebook & Instagram Ads, SEM & YouTube video campaigns- Hands-on experience with using Analytics tools

 

Strong orientation towards data gathering, problem solving, experimenting, and iterating with the results, to arrive at the right solution- Customer centric and problem-solving mindset 

 

Successful applicant: 

  • 7-10 years of performance/digital marketing experience, including expertise in Google, Facebook, Instagram and YouTube Marketing. Experience in Affiliate and Programmatic platforms is a plus. 
  • Bachelor's or Master's degree in Engineering or Business Administration with a consistent track record in quantitative fields 
  • Proven track record of helping scale up digital marketing in a start-up environment and/or relevant work experience in leading performance marketing agencies 
  • A start-up mentality and ability to flex in a fast-paced and dynamic environment 
  • Solid knowledge of app/website attribution, retention and analytics tools (e.g.: Appsflyer/Branch, Google Analytics, Clevertap/MoEngage) 
  • Strong analytical skills and data-driven thinking What’s on offer: 
  • Lead the performance marketing for a D2C brand in a never-before-done category 
  • To be at the center of action in scaling the brand across the country successfully
Read more
Voizworks

at Voizworks

4 recruiters
Mriganka Singh
Posted by Mriganka Singh
Bengaluru (Bangalore)
1 - 2 yrs
₹1.8L - ₹2.4L / yr
Search Engine Optimization (SEO)
Keyword Research
Link building
Google Analytics

Roles and responsibilities:


  • Execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns.

  • Track, report, and analyze website analytics.

  • Optimize copy and landing pages for search engine marketing.

  • Perform ongoing keyword discovery, expansion and optimization.

  • Research and implement search engine optimization recommendations.

  • Research and analyze competitor advertising links.

  • Develop and implement link building strategy.

  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

  • Work with editorial and marketing teams to drive SEO in content creation and content programming.

  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements and skills:

  • Bachelor’s degree required.

  • 1-2 years of experience in SEO marketing.

  • Proven SEO experience.

  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

  • Solid understanding of performance marketing, conversion, and online customer acquisition.

  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).

  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).

  • Experience with A/B and multivariate experiments.

  • Knowledge of ranking factors and search engine algorithms.

  • Up-to-date with the latest trends and best practices in SEO. 
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Voizworks

at Voizworks

4 recruiters
Mriganka Singh
Posted by Mriganka Singh
Bengaluru (Bangalore)
1 - 2 yrs
₹1.8L - ₹2.4L / yr
Google Adwords
Google Analytics
Google Tag Manager (GTM)
Keyword Research
PPC
+3 more

Roles and Responsibilities:


  • Perform day-to-day management of campaigns, including oversight of bid recommendations, execution details, and budgets.
  • Conduct thorough keyword analysis by: creating keyword lists, analyzing search volume, and making recommendations.
  • Experiment with new platforms and channels.
  • Ensure ads are creative and displayed appropriately.
  • Monitor costs and return on investment (ROI).
  • End to End campaign management & setup.
  • Continual testing and optimization.

Skills and Qualifications:


  • Bachelor’s degree required.
  • 1-2 years of experience in Google Campaigns. 
  • Relevant previous experience and success within a similar PPC or Digital Marketing focused role. 
  • Google Ads and Google Analytics certified.
  • Current knowledge of Google Analytics and other digital marketing software and tools.
  • Strong analytical ability and experience to work with a variety of data sources.
  • Strong Excel experience.
  • Ability to communicate effectively.
Read more
MediaReds

at MediaReds

1 recruiter
Wilson K
Posted by Wilson K
Remote, Bengaluru (Bangalore)
2 - 3 yrs
₹3L - ₹6L / yr
Google Analytics
Facebook Marketing
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
LinkedIn
+1 more
Capable enough to prove managerial skill for digital marketing and good communication skill sets, respective and hardworking
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Bengaluru (Bangalore)
4 - 8 yrs
₹10L - ₹12L / yr
Digital Marketing
Product Marketing
Google Analytics
SaaS
Hubspot
+4 more

What is the role?
We are looking for a growth marketer who can profoundly understand the user and can translate our product details as per the user's needs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple growth initiatives in marketing for international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities:

  • Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
  • Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, ORM, slack community for our users, sales enablement and marketing assets.
  • Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
  • Understand and analyze the competitive landscape to define our own marketing strategy

  • What are we looking for?

    An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

    • 2+ years of relevant work experience that can span digital marketing, product marketing or growth marketing.

  • Experience working on marketing or growth throughout a product’s lifecycle.
  • Working experience in SaaS, preferably for international markets.
  • Hands-on experience in Google Analytics, Google AdWords, Hubspot CRM, Slack, ORM tools and Webflow.

What can you look for?


A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

We are

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Xoxoday works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

 

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable timeframe for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

 

 
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Remote, Bengaluru (Bangalore), Gurugram
5 - 15 yrs
Best in industry
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Google Analytics
Google Adwords
Digital Marketing

Our client is a Y Combinator-backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists, etc.) to launch, manage and grow their business online. Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED).

 
About the role:
As a Performance Marketing Lead, you will devise strategies and empower us to drive usage, delight customers work towards customer acquisition and retention and grow them. Your goal will be to effectively position and promote the company across channels and drive ambitious goals of achieving a good scale of acquisitions at sustainable costs for them.
 
What you’ll do:
Creating & executing effective convertible performance marketing campaigns.
Managing budget & campaigns across all digital platforms to drive the desired return on investment.
Scale and manage CPM and CPI campaigns across multiple channels like Google, Facebook, and affiliates.
Plan and manage paid social media campaigns and assist content and brand teams.
Use marketing analytics tools such as AppsFlyer, Google analytics, and Clevertap to analyze & track the ROI & CAC for each marketing campaign.
Working closely with management to discuss conversion improvement strategies, feedback & results.
Analyzing sales funnels, trends & understanding customer behavior.
Research & implement marketing tools to boost our promotional efforts
Reporting on marketing KPIs like leads, conversion rates, website traffic, ROAS, social media engagement, etc.

Requirements 
5-8 years of experience. Led team & has a deep understanding of all facets of content marketing.
Expert in creating & executing successful campaigns on Facebook, Instagram & Google Adwords.
You are a highly goal-oriented individual with good communication skills.
Experienced in other ad platforms like Quora Ads, Reddit Ads, and others.
Highly analytical with expertise in setting up, running, and reporting on experiments, and always sharing insights rather than just data.
Expertise with Firebase, GTM, and Google Analytics.
Experience in generating leads and achieving long-term sustainable growth.
Experience in working with creative teams to give constructive feedback for performance marketing.

A strong portfolio to demonstrate your skillset
Read more
Globalshiksha.com

at Globalshiksha.com

5 recruiters
Career | The Wellness Shop
Posted by Career | The Wellness Shop
Bengaluru (Bangalore)
5 - 10 yrs
₹5L - ₹10L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
SEO management
Digital Marketing
Google Analytics
+3 more

Responsibilities: 

- Develop and execute successful SEO strategies 

- Manage team of SEO Executives 

- Conduct keyword research to guide content teams 

- Review technical SEO issues and recommend fixes 

- Optimize website content, landing pages and paid search copy 

- Direct off-page optimisation projects (e.g. link-building) 

- Collect data and report on traffic, rankings and other SEO aspects 

- Work with social media and PPC teams to optimize campaigns 

- Keep abreast of SEO and integrated marketing trends 

Requirements: 

- 5+ years of SEO Experience. Proven experience as SEO Manager, SEM Manager/ similar role - Knowledge of standard and current SEO practices 

- Knowledge of HTML/CSS 

- Experience with SEO reporting 

- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools  (e.g. Google Analytics, WebTrends) 

- Strong organizational and leadership skills, Analytical mindset with numerical aptitude

Read more
Top 3 Fintech Startup
Agency job
via Jobdost by Sathish Kumar
Bengaluru (Bangalore)
2 - 4 yrs
₹5L - ₹8L / yr
Search Engine Optimization (SEO)
Content Marketing
Google Analytics
keyword planner
Moz
Purpose of the Job: Responsible for creating engaging and factually correct content pieces for the website and other external content marketing platforms. Proficient in keyword research and a
good understanding of the Google semantic keywords/LSI usage in long-form content writing and development. 

Functional Responsibility:
  • Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
  • Excellent grammar and writing skills
  • Understand the target audience and write focused, SEO optimized content while following SEO best practices
  • Ability to generate content for different content marketing platforms and
  • maintaining tonality in accordance with the brand
  • Collaborate with external stakeholders/agencies to get work done in a defined and structured way
  • Developing SEO articles/landing pages via thorough industry and competitor research
  • Design and developing SEO content for Social Media platforms and Youtube


Technical Skills:
  • SEO content writing and management skills
  • Excellent writing and grammar skills
  • Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.


Soft Skills:
  • Detail-oriented, multitasker
  • Organized and creative
  • Passionate about learning new techniques and tools
  • Excellent written and verbal communication skills
  • Team player with a willingness to learn new skills
Read more
Gurugram, Bengaluru (Bangalore), Mumbai
8 - 15 yrs
Best in industry
Digital Marketing
Data Analytics
DMP
Google Analytics
Adobe Analytics
+3 more

Our client is currently looking for a Data Solutions Associate Director to join the data, technology & analytics division.

 
Key Role:
  • Support agencies on client brief responses, working with the analytics & technology directors to develop tailored solutions using proprietary or partner technologies.
  • Conduct client data & technology audits for development of audience strategies.
  • Deliver detailed digital transformation roadmaps to support audience activation, provided in a client-ready format for agency partners to utilize.
  • Project manage all signed-off SOW’s, from initiation to closure and ensure effective delivery.
  • Work closely with agency planning teams to identify opportunities for clients within data & tech service scope.
  • As the SME on data marketplaces, be the POC for buying teams with enquiries on data strategy for media activation (source, validate, build).
  • Develop agency data ‘champions’ in your respective market, through training and enablement programs covering Identity resolutions, data governance and ethics policies, as defined by our global and legal teams.
  • Work with the Regional & Marketing teams to create & deliver Learning & Development sessions on our partner solutions to buying and agency teams.
  • Lead and develop key relationships with relevant data & technology partners, working with investment & agencies to deliver opportunities that support our client and internal requirements.
  • Any other ad-hoc projects or tasks relevant to the position.
  • Build a great working relationship with your team, market teams and client team, operating seamlessly together to deliver success for our clients, across the briefing, booking, set up, optimization and reporting processes.


Requirements

  • Bachelor’s degree in a relevant quantitative field (Engineering, Computer Science, Analytics)
  • 10+ years in a data & technology consulting role, with expertise around developing client data strategies (eg CRM, 1st party, 3rd party, CDP/DMP’s) for media activation.
  • Thorough understanding of digital marketing channels (specifically search, social & programmatic) & digital media metrics
  • Expert knowledge on the data landscape and relevant topics within the industry.
  • Be a strategic problem solver, with the ability to understand client business challenges and develop creative, effective & measurable solutions
  • High-level stakeholder management capabilities, who can influence a diverse range of teams and individuals
  • Experienced trainer, having worked with marketing teams to deliver learning & development programs.
  • Outstanding communication skills, both written and verbal. Must be comfortable presenting to clients if needed.
  • Strong data & tech partner management capabilities, with established relationships in place with key partners (eg Data onboarders, aggregators, panel providers, etc)
  • Highly organised, detail orientated, QA-focused with demonstrated project management capabilities
  • Flexibility to work in a cross-functional team but also have the initiative to problem solve independently
  • The following will be highly regarded:
  • Certifications (in addition to demonstrated experience) with Marketing Technology platforms (eg SFMC, AEC)
  • Advanced knowledge of clean room solutions
  • Hands-on experience in either a technology or analytics role, within an agency or management consulting firm.
  • Commercial experience within Data & Tech consulting (eg package service offerings to generate revenue, develop ratecards, SOW’s etc)
Read more
Remote, Bengaluru (Bangalore)
2 - 6 yrs
₹15L - ₹25L / yr
Search Engine Marketing (SEM)
Google Adwords
Marketing
SASS
Google Analytics
+3 more

What is the role?

We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities

  • Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
  • Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
  • Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
  • Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

  • Expertise in Google Adwords campaigns for international markets.
  • Experience working on marketing or growth throughout a product’s lifecycle.
  • Working experience in SaaS, preferably for international markets.
  • Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.

Who will you work with?

You will be working closely with the growth marketing head and the marketing team members. 

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

We are

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

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Codegama LLP

at Codegama LLP

1 recruiter
Vamshi K
Posted by Vamshi K
Bengaluru (Bangalore), Chennai
0 - 3 yrs
₹2L - ₹4L / yr
Search Engine Optimization (SEO)
SEO management
Google Adwords
adds
Digital Marketing
+5 more

Job description

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.


Key Skills

  • Keyword research
  • On-page keyword targeting
  • Knowledge of WordPress
  • SEMrush, keyword tool.io, ahref’s
  • Google analytics
  • Google webmaster
  • Generating Sitemap of website
  • Indexing the website on various search engines
  • Microsoft Excel
  • Yoast SEO
  • Advanced Link building skills required ( Guest Blogging, Skyscraper Technique, relationship-based Link Building, Broken Link Building.)
  • Good in writing and editing contents

Roles & Responsibilities

  • On-page SEO optimization
  • Off-page SEO (Link Building Backlinks)
  • Social media marketing
  • Checking & removing Duplicate content
  • Formatting of content for better ranking
  • Email marketing
  • Running Facebook ads
  • Running Google PPC, Display & remarking campaigns

Qualifications

  • Excellent understanding of digital marketing concepts
  • Experience with business to customer social media and content generation
  • Strong creative and analytical skills

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Revvster Technologies Pvt Tld
Bengaluru (Bangalore)
1 - 3 yrs
₹2L - ₹8L / yr
Social Media Marketing (SMM)
LinkedIn
Technology Marketing
Google Analytics
Online advertising management
+5 more
Company Profile
Baetho is a solution-focused company aimed at creating and
democratizing the development of customer experience applications
through our proprietary no-code platform.
At Baetho, we offer a fun environment and the chance to work with a highly
skilled and motivated team. Our culture is focused on employee happiness,
customer satisfaction, and high-quality execution. If you have the right vibe
and believe in fairness and freedom, you’re a great fit for us.
Position description
An opportunity has arisen for a Digital  Marketing Role  with a
can-do attitude, ability to drive successful campaigns, strong desire to work
on multiple platforms with limited guidance. We’ll provide all the
enablement needed, but are looking for a rockstar at work.

Roles and Responsibilities
 
Own the execution of integrated campaigns across digital channels—
including target audience identification, goal setting, campaign set-up,
user flows, and campaign optimization
Hands-on experience on Linkedin, Google Ads, FB, Google analytics, and
GTM and lead gen platforms
Define and analyze performance metrics on google analytics to
diagnose campaign performance and develop action plans to optimize
the customer experience and campaign results
Ensure that each activity is tracked and measured with a focus on
pipeline and ROI
Experience in B2B SAAS based marketing, preferably with highly
technical products or services
Demonstrated creative skills (e.g. ad copies and/or design skills) to drive
personalization and relevance
Budget and plan the acquisition funnel for the whole year, with month
on month variations
Enable and Track AB testing for all aspects of campaigns, viz.: ads,
creatives, landing pages, emails, SMS
Preferences
Must have a proven track record of campaign management with a high
success rate
Experience in B2B SaaS based company will be preferred
2-3years of hands-on experience in performance marketing-Linkedin
and Google Ads for lead generation is a must.
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Synapsica Technologies Pvt Ltd

at Synapsica Technologies Pvt Ltd

6 candid answers
1 video
Human Resources
Posted by Human Resources
Bengaluru (Bangalore)
6 - 12 yrs
₹20L - ₹45L / yr
SQL
Excel Modeling
Tableau
Qlikview
SaaS
+5 more

Introduction

http://www.synapsica.com/">Synapsica is a https://yourstory.com/2021/06/funding-alert-synapsica-healthcare-ivycap-ventures-endiya-partners/">series-A funded HealthTech startup founded by alumni from IIT Kharagpur, AIIMS New Delhi, and IIM Ahmedabad. We believe healthcare needs to be transparent and objective while being affordable. Every patient has the right to know exactly what is happening in their bodies and they don't have to rely on cryptic 2 liners given to them as a diagnosis. 

Towards this aim, we are building an artificial intelligence enabled cloud based platform to analyse medical images and create v2.0 of advanced radiology reporting.  We are backed by IvyCap, Endia Partners, YCombinator and other investors from India, US, and Japan. We are proud to have GE and The Spinal Kinetics as our partners. Here’s a small sample of what we’re building: https://www.youtube.com/watch?v=FR6a94Tqqls">https://www.youtube.com/watch?v=FR6a94Tqqls

 

Your Roles and Responsibilities

The senior product manager will own end-to-end delivery of Synapisca’s AI based radiology products including defining scope, creating wireframes, creating execution plan, product launch, feedback incorporation and iterations. In this role you would not only get to flex your skills but also learn to thrive in a fast-paced start-up environment with a high degree of autonomy. This cross-functional leadership position requires you to work closely with the Engineering, Design, Category Management and Marketing teams to bring new products to life.

Being comfortable in the chaos of a fast-paced environment, dealing with ambiguity, a penchant for innovation, an innate ability to get into details and drive execution excellence is essential to success in this profile.The candidate must be creative, ask questions, and be comfortable challenging the status quo. The position is based in our Bangalore office.

 

 

Primary Responsibilities

  • Building and executing new initiatives and roadmaps for retention and increasing customer lifetime value.
  • Understand the healthcare market, customers and build business cases for new product opportunities.
  • Listen to the users on a regular basis and figure out the opportunities to solve their problems.
  • Manage product lifecycle from ideation to launch and beyond which would include liaising with multiple stake-holders.
  • Work closely with partners and clients from 4 continents to localize the product builds as per their need and ensure adoption of the new features.
  • Use data, creativity, and experimentation to constantly improve the product experience
  • Plan product reviews with engineering teams and reviews with leadership. 
  • Work on product roadmap, backlog, and deliverables. 
  • Create and socialize artifacts that clearly communicate requirements including BRDs, user flows, and prototypes.  
  • Formulate hypotheses and quickly validate with prototypes, user feedback, and experimentation.  
  • Work with customers, support, and engineering teams to handle and resolve any critical customer issues that arise.

 

Requirements

  • 5+ years in software product management with a consistent record of timely and quality delivery of software products
  • Experience in one or more of the following is a plus: SaaS, HealthTech, Enterprise products etc.
  • High bias for action with demonstrable history of identifying and resolving cross-project interdependencies
  • Ability to juggle several initiatives and shift priorities as needed
  • Exceptional communication skills (verbal and written communication) with a knack for storytelling
  • Data Driven with proficiency on data querying and analysis.
  • Experience with tools like SQL, Excel, Tableau, Qlikview etc. is preferred
  • Have prior experience in the development team and understand how modern development frameworks function.
  • Passionate about translating customer needs to usable design and process flows for growth levers and optimization.
  • Have Good understanding of funnels, agile & sprints, and wireframes.
  • Have the attitude to be comfortable with ambiguity and have the skill to transform broad ideas into action plans and display Empathy towards users and also your colleagues.
  • Understand how the application functions and the technicalities around it.
  • Have familiarity with tools like Google data studio, Firebase, Google Analytics, Product Analytics tools, Sketch and Figma.
  • Love analytics and very frequent experimentation
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oto capital

at oto capital

3 recruiters
Bhavya  GN
Posted by Bhavya GN
Bengaluru (Bangalore)
2 - 8 yrs
₹7L - ₹15L / yr
Marketing Strategy
Google Adwords
Facebook Marketing
Google Analytics
Digital Marketing
+4 more
Key Responsibilities :

- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services

- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness

- Work with the engineering, design, and product team to implement tests quickly

- Track, measure and analyse performance & continuously optimize them

- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.

- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
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oto capital
Bengaluru (Bangalore)
2 - 8 yrs
₹8L - ₹12L / yr
Digital Marketing
Marketing management
Google Adwords
Facebook Marketing
Social Media Marketing (SMM)
+8 more
Key Responsibilities

- Develop and execute Performance Marketing campaigns to help acquire and retain customers, as well as upsell its products or services

- Strong understanding of Data, Funnels, Performance Metrics

- Understand the needs, motivation, and behavior of users and define priorities of tests based on impact, confidence, and easiness

- Work with the engineering, design, and product team to implement tests quickly

- Track, measure and analyze performance & continuously optimize them

- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.

- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
Read more
Top 3 Fintech Startup
Agency job
via Jobdost by Sathish Kumar
Bengaluru (Bangalore)
10 - 14 yrs
₹20L - ₹30L / yr
Digital Marketing
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Adwords
+6 more
Lead strategy and execution of company’s Advertising, SEO, and related lead-generation and digital marketing/branding.

Job Responsibilities:


● Strategize and execute digital advertising for lead generation and
digital marketing efforts. Focus on search and display ads, PPC
campaigns on channels such as Facebook, Google, YouTube.
Coordinate offline advertising with creative ways to measure
the progress of physical ads.
● Improve conversion and optimize for improved lead-gen results.
Plan, execute and measure A/B experiments and conversion tests.
Identify trends and insights, and optimize spend and performance
● Measure and report performance of all digital marketing
campaigns, and assess against goals (ROI and KPIs).
● Improve brand’s digital presence and lead-gen with SEO/SEM and
relevant Influencer/Social Media campaigns. Oversee SEO efforts
on websites with a focus on technical elements, keyword analysis, and content guidance. Manage content changes to the Website, create
relevant Landing Pages for optimizing user experience. Promote
company app and manage app SEO and reviews
● Utilize the strong analytical ability to evaluate end-to-end customer
experience across multiple channels and customer touchpoints.
Work collaboratively with internal teams to identify areas of
improvement and implement effective changes to improve the
overall outcome.
● Provide thought leadership for impacting overall brand exposure
and lead generation, brainstorm, and execute on new and creative
growth strategies.

Qualifications:

● BS/MS degree in marketing or a related field
● Proven working experience in digital marketing
● Demonstrable experience leading and managing SEO/SEM, Google
Adwords, PPC campaigns
● Highly creative with experience in identifying target audiences and
devising digital campaigns that engage, inform, and motivate
● Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments
● Solid knowledge of advertising tools and resources (e.g., Google
Analytics, InMobi, Firebase, Appsflyer, Hootsuite)
● Strong analytical skills and data-driven thinking
● Up-to-date with the latest trends and best practices in online
marketing and measurement.

Other Requirements:

● A passionate and confident marketer who can take full project
ownership and guide to guide others
● Be a collaborative team player and an encouraging people
manager with positive listening skills
● Strong problem solver with a willingness  to learn
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Bengaluru (Bangalore)
3 - 8 yrs
₹5L - ₹10L / yr
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
Google Analytics
Copy Writing
Headquartered in Bangalore, our client is a digital first non- judgemental healthcare brand that provides access to specialised primary care across skin, hair, sleep, sexual health, nutrition and fitness categories. This startup has brought the hospital right to the doorstep of customers thereby eliminating the pain & risk of going for regular hospital visits. They have a one-stop solution providing both doctor consultations services and products. Founded in 2020, the company is FSSAI approved and all the medicines are manufactured through FDA approved facilities. The doctors are registered with MCI (Medical Council of India), and the products are made from natural ingredients and hence safe to use.

This wellness platform is revolutionising primary health and wellness in India.
 
As a Content & Social Media Manager, you will be responsible for designing and implementing social media strategy to align with business goals.

What you will do:

  • Performing research on current benchmark trends and audience preferences
  • Setting specific objectives and reporting on ROI
  • Generating, editing, publishing and sharing engaging content daily (e.g. original text, photos, videos and news)
  • Monitoring SEO and web traffic metrics
  • Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
  • Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
  • Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
  • Suggesting and implementing new features to develop brand awareness, like promotions and competitions
  • Staying up-to-date with current technologies and trends in social media, design tools and applications

 

Desired Candidate Profile

What you need to have:

  • Proven work experience as a Social Media Manager for a minimum of 3 years
  • Hands on experience in content management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills
  • Analytical and multitasking skills    

 

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Swizzlein

at Swizzlein

1 recruiter
Vrinda Singhal
Posted by Vrinda Singhal
Bengaluru (Bangalore)
1 - 3 yrs
₹3.6L - ₹4.8L / yr
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Analytics
Team Management
Social Media Marketing (SMM)
+1 more
  • You will be the One go-to person for - everything- Revenue & Growth. Responsible for building the team, processes & programs that enable growth.
  • Owns the overall revenue of the organisation. Manage P&L, Discounts & Marketing budgets efficiently.
  • Completely own User Acquisition, Conversion & Retention Drive tech enabled growth for the company.
  • Drive Digital & Offline marketing strategies. Completely own the performance marketing and assist in brand building.
  • Work with the agency to drive SEO (website) mandates for growing the organic traffic.
  • Influence online product changes on websites that drive discovery, user engagement & revenue.
  • Lead corporate partnerships and programs to build brand awareness and cost effective user acquisition.
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Bengaluru (Bangalore)
3 - 5 yrs
₹15L - ₹20L / yr
Apps Flyer
Google Analytics
Adobe Analytics
App Installation Campaigns
Google Ads
+3 more
  • Build and execute acquisition plans every month working with all stakeholder teams.
  • Own the quality of customers and CAC.
  • Own app install campaigns, CPI, uninstall rates etc.
  • Strong understanding of Facebook, Google, Affiliate Marketing platforms and MMPs such as Appsflyer
  • Expertise in optimisation techniques to scale up campaigns and deliver Low CPIs and CAC
  • Strong knowledge of managing funnel events and customer journeys to deliver high ROI
  • Own performance marketing channels. Improve RPCs, CPVs, CAC etc.
  • Identify new channels for app installs, performance marketing and digital marketing.
  • Manage the media planning activities end to end.
  • Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities etc.
  • Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives

 

Requirement:

  • Experience in managing Google ads/Facebook ads for apps
  • Expert level analytical skills
  • Hands on experience with MMPs such as Appsflyer/ Branch / Adjust
  • Expert level knowledge of spreadsheet programs
  • Understanding of playstore analytics and app ecosystem
  • Working knowledge of Google Analytics / Adobe Analytics (preferably adobe analytics)
  • Great communication skills
  • Knowledge of Basic SQL & Query will be an added advantage

 

Requirement:

  • 3+ years of experience in managing Google ads/Facebook ads for apps
  • Expert level analytical skills
  • Hands on experience with MMPs such as Appsflyer/ Branch / Adjust
  • Expert level knowledge of spreadsheet programs
  • Understanding of play store analytics and app ecosystem
  • Working knowledge of Google Analytics / Adobe Analytics (preferably adobe analytics)
  • Great communication skills
  • Knowledge of Basic SQL & Query will be an added advantage

 

 

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saara

at saara

3 recruiters
Sachin Garg
Posted by Sachin Garg
Remote, Bengaluru (Bangalore)
4 - 7 yrs
₹6L - ₹15L / yr
Marketing
Digital Marketing
Marketing Strategy
Product Marketing
Online advertising
+5 more

Job role: 

As a digital marketer, your primary objective will be to facilitate the sales team through lead generation. You’ll be responsible for conceiving, driving, and implementing initiatives to increase brand presence and improve product adoption.

Responsibilities:

  • Manage Organic as well as paid channels
  • Set targets and build strategies to help achieve them
  • Create and test content, blogs, and ads for operational efficiency
  • Create and optimize landing pages to increase signups
  • Develop and implement campaigns to better lead quality and beat the competition
  • Perform data analysis around web traffic and other key metrics
  • Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
  • Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
  • Communicate with team members on campaign developments, timelines, and results

Requirements:

  • 4+ years of experience in Digital Marketing or a similar position preferred
  • Experience in B2B, eCommerce and SaaS is preferred
  • Relevant Bachelor's degree preferred
  • Great design sense is a must for this position
  • Proven experience building campaign strategies from scratch and executing them
  • Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
  • Experience working with data
  • Experience working with international markets is preferred
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Remote, Bengaluru (Bangalore)
3 - 5 yrs
₹12L - ₹18L / yr
Product Marketing
Digital Marketing
Marketing Strategy
Go-to-market strategy
Google Analytics
+4 more

What is the role?

We are looking for a storyteller who can profoundly understand the user and can translate our product details as per the user's needs. You like working with data and insights and making decisions based on it. You should be able to lead multiple stakeholder roles efficiently for international markets with a passion for technology. An eager candidate to make an impact and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities

  • Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
  • Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, and creating sales playbooks, sales enablement content, and marketing assets.
  • Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
  • Understand and analyze the competitive landscape to define our own marketing strategy.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

  • 3+ years of relevant work experience that can span marketing, product marketing or product management.
  • Experience working on marketing or growth throughout a product’s lifecycle.
  • Working experience in SaaS, preferably for international markets.
  • Hands-on experience in Google Analytics, Google AdWords, CRM, and analytical tools.

Who will you work with?

You will be working closely with the Digital Marketing, Sales, Product, and Customer Success teams.

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that offers.

We are

A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Company works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable timeframe for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

 

Read more
Bengaluru (Bangalore)
5 - 10 yrs
₹15L - ₹20L / yr
Affiliate marketing
Google Analytics
Campaign management
Digital Marketing
Affiliate Marketing Manager
+3 more

We are looking for an Affiliate Marketing Manager who is going to manage the company’s affiliate program through all phases, including brainstorming, launch, maintaining, trafficking, marketing, reporting, optimization, and analysis.

He/she is responsible for identifying, evaluating, and recruiting new affiliates to increase program distribution and interfacing with internal marketing and other teams to develop and implement marketing strategies and support affiliate programs.

You’ll be launching, managing, and growing a world-class, global affiliate program that moves the needle for overall business growth and closely ties into the overall marketing strategy.

You will work with the wider digital marketing team and multiple stakeholders across the business to ensure consistent and effective affiliate strategies are developed, agreed and implemented across markets.


As the Affiliate Manager you will:

  • Own, develop, and deliver an affiliate sales strategy to drive revenue growth and meet business targets
  • Maintaining and developing affiliate marketing programs, recruiting new affiliate partners
  • Reviewing affiliate contracts, nurturing relationships with external vendors, affiliates, and partners
  • Monitoring affiliate practices; negotiating and evaluating affiliate advertising agreements; maintaining relationships with affiliates and partners
  • Performing marketing research on potential affiliate partners
  • Monitoring affiliates and enforcing company procedures around affiliate programs
  • Regularly monitoring campaign performance
  • Compiling and submitting campaign performance reports
  • Providing monthly invoices to affiliate partners
  • Handling the buying, renegotiation of rates, renewing or canceling media placements and other advertising programs
  • Plan and execute the seasonal and general campaign, overall partner outreach, market positioning, and branding across all affiliates
  • Manage the relationships with key affiliates, maximizing their promotion
  • Manage the affiliate marketing platform (Partner Stack), ensuring adherence to performance and service level KPI's and ensuring full exploitation of platform tools and functionalities
  • Provide in-depth reporting, analysis, and insight to relevant stakeholders, highlighting the story behind the actual and forecasted performance
  • Creating campaign reports that show progress and return on investment

 

Required Qualifications:

  • At least, 7 years of experience working with affiliate management platforms and networks. Experience with Partner Stack a plus
  • Considerable affiliate marketing experience, ideally gained from a high-growth, online or multi-channel business in the American region and a track record of achieving results (meeting lead-gen, CPA, Revenue targets, Conversion KPIs, etc.)
  • A strong digital marketing expert with experience developing and managing campaigns in at least one channel discipline (SEM, email, social, content marketing, etc.)
  • Able to demonstrate strong analytics skills and experience with digital marketing analytics tools e.g., Google analytics, etc.
  • Education – BA in Business, Marketing, Communications or related degree is a must, MBA or equivalent preferred
  • Should have previous experience purchasing and negotiating pricing for various media, including email, banner, and Web pop-up advertisements
  • Experience with affiliate marketing networks and search engine marketing is a must
  • Knowledge in ad-serving technologies, experience in campaign management
  • Experience in dealing with and presenting to multiple stakeholders effectively
  • Organized with an ability to multi-task, prioritize and work to tight deadlines
  • Excellent numeracy and analytical skills with the ability to process large amounts of data and information into concise recommendations and action for the affiliate campaigns

 

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sah Tea
Guwahati, Pune, Bengaluru (Bangalore), Delhi, Chennai, Mumbai, Kolkata, Kochi (Cochin)
2 - 5 yrs
₹3L - ₹9L / yr
Digital Marketing
Google Adwords
Performance Marketing
Web Analytics
Google Analytics
+3 more

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

 

The Job

  • Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
  • Be responsible for the ROI of dozens of campaigns you execute.
  • Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
  • Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
  • Analyze creative data and make recommendations to the Creative designers
  • Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
  • Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

 

The Ideal Candidate

  • 2-4 years of paid marketing experience, preferably in consumer-facing products
  • Fluent in English (Advanced writing and speaking English skills)
  • Experience with creative experimentation
  • Experience with fast-paced, high growth startups
  • Strong analytical and problem-solving skills
  • A natural strategist
  • Makes fast business decisions that prove to be profitable

Nice to have

  • SQL
  • Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

 

Note: Must Be willing to relocate to Guwahati, Assam

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company logo
Agency job
via Amazon by Debiprabha Sarkar
Bengaluru (Bangalore)
0.6 - 1 yrs
₹4L - ₹8L / yr
Data Analytics
SQL
Google Analytics
Mathematics
MS-Excel
+2 more
Data Analyst Job Description :
About GlowRoad:
GlowRoad is building India's most profitable social e-commerce platform where resellers share
the catalog of products through their network on Facebook, Whatsapp, Instagram, etc and
convert them to sales. GlowRoad is on a mission to create micro-entrepreneurs (resellers) who can set up their web-store, market their products and track all transactions through its platform.
GlowRoad app has ~15M downloads and 1- million + MAU's.-
GlowRoad has been funded by global VCs like Accel Partners, CDH, KIP and Vertex Ventures and recently raised series C Funding. We are scaling our operations across India.-
GlowRoad is looking for team members passionate about building platforms for next billion
users and reimagining e-commerce for mobile-first users. A great environment, a fun, open,
energetic and creative environment. Approachable leadership, filled with passionate people, Open communication and provides high growth for employees.
Role:
● Gather, process/analyze and report business data across departments
● Report key business data/metrics on a regular basis (daily, weekly and monthly
as relevant)
● Structure concise reports to share with management
● Work closely with Senior Analysts to create data pipelines for Analytical
Databases for Category, Operations, Marketing, Support teams.
● Assist Senior Analysts in projects by learning new reporting tools like Power BI
and advanced analytics with R
Basic Qualifications
● Engineering Graduate
● 6- 24 months of Hands on experience with SQL, Excel, Google Spreadsheets
● Experience in creating MIS/Dashboards in Excel/Google Spreadsheets
● Strong in Mathematics
● Ability to take full ownership in terms of timeline and data sanity with respect to
reports
● Basic Verbal and Written English Communication
Read more
Proactive For Her

at Proactive For Her

2 recruiters
Ramalakshmi CS
Posted by Ramalakshmi CS
Bengaluru (Bangalore)
3 - 11 yrs
₹5L - ₹25L / yr
Google Analytics
Digital Marketing
Social Media Marketing (SMM)
Growth Hacking
PPC
+3 more

(Only Female Candidates Preffered)
About Proactive For Her

Proactive For Her is a women's healthcare early-stage start-up founded by Achitha Jacob (ex-HBS, DaVita and Kearney). A digital clinic for women, Proactive For Her, offers accessible, personalised and confidential healthcare solutions for women's out-patient health concerns across life stages - from puberty to menopause (https://www.proactiveforher.com/">https://www.proactiveforher.com/).

  • Location: Bangalore
  • Work hours: 9 am to 7 pm
  • Full-time opportunity (Monday to Saturday)

Note: Saturdays will be work from home.

Qualifications

  • Masters in Marketing / Business Administration or related field.
  • You have prior experience in a similar role with a solid track record of success

     

Requirements

  • You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
  • You have good knowledge of Campaign Management Tools (e.g., Active Campaign), and Web Analytics Tools (e.g., Google Analytics).   
  • You are highly goal driven and work well in fast paced environments
  • You possess strong analytical skills and are comfortable dealing with numerical data    
  • Knowledge of SEO and PPC advertising methods
  • You have excellent communication & interpersonal skills
  • You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments 

      Role

You will be responsible for taking a look at customer growth, acquisition, and activation. Furthermore, you are going to play a role in customer retention and up-selling (the process of selling existing customers additional products or services).

  • Lead a team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships   
  • Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets     
  • Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth    
  • Ensuring consistent messaging that is aligned with the brand   
  • Building win-win relationships with new and existing partners 
  • Manage the marketing budget to drive sustainable bottom-line growth
Read more
An Internet company in Bangalore
Agency job
via Qrata by Prajakta Kulkarni
Bengaluru (Bangalore)
3 - 8 yrs
₹10L - ₹20L / yr
Brand Management
Brand Manager
Social media manager
Social Media Marketing (SMM)
Google Analytics
+1 more
"About the Role:

Brand Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our

online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

Responsibilities:

1. Performing research on current benchmark trends and audience preferences

2. Designing and implementing social media strategy to align with business goals

3. Setting specific objectives and reporting on ROI

4. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

5. Monitor SEO and web traffic metrics

6. Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

7. Communicate with followers, respond to queries in a timely manner and monitor customer reviews

8. Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

9. Suggest and implement new features to develop brand awareness, like promotions and competitions

10. Stay up-to-date with current technologies and trends in social media, design tools and applications

11. Creating campaign plans for business and marketing priorities

Basic Qualifications:

- Proven work experience as a Brand Manager/Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

- BSc degree in Marketing or relevant field"
Read more
Tele Sales
Agency job
via The Hub by Sridevi Viswanathan
Bengaluru (Bangalore)
2 - 5 yrs
₹2L - ₹3.5L / yr
Business Development
Customer Relationship Management (CRM)
Google Analytics

Roles and Responsibilities

- Calling people who have filled the signup or contact form

- Finding leads online/offline who match the criteria of the target customer

- Make cold calls to the leads generated

 

- Handle both outbound/inbound calls

- Update systems, CRMs, Excels, Google Sheets

- Give platform demo to interested customers

- Write articles/knowledge base for tutorials on how to use the product

- Support customers for any queries about the product

 

Desired Candidate Profile

- Should have great convincing skills

- Should have strong negotiating skills

- Should be able to pitch the client understand the customer instead of repeating a fixed sales pitch

- Should have always achieved targets or beyond

- Should be able to Tech Savvy

- Go-getter attitude, self-starter, instead of manager or management having to follow up to get work done or to remind about targets

- Well organized with handling data, sales funnel and reaching out to the customers on time

- Soft-spoken and delight for customers to speak to

- Must have email writing skills to follow up or share information

- Can be on phone for a long time and familiar with using dialer systems

 

 

Read more
Bengaluru (Bangalore)
5 - 7 yrs
₹15L - ₹20L / yr
Google Analytics
CleverTap
Tableau
Mixpanel
Facebook Analytics
+2 more
  • Create & Manage dashboards on various Mobile & web tools like Clevertap, Branch, Google Analytics, Zoho Page Sense, Firebase, and other data tools that marketing and product teams use on a daily basis.
  • Create richer & holistic (collating multiple data sources/platforms) dashboards and reports on Tableau & Metabase for Product, Marketing & Business teams.
  • Improve dashboards & set up alert systems on Sentry, Firebase, GA for product & technology teams to timely catch fatal crashes, errors.


Deliver data-backed insights & periodic analysis reports

  • Perform deep data analysis to identify issues, trends, opportunities, and improvements possible in Acquisition, Activation, Transactions, Conversion Ratios & other driving product metrics. Present findings to product, marketing, and business stakeholders.
  • Perform analysis to assess the success of ongoing product initiatives, provide insights to product managers & designers to iterate product features and flows.
  • Create & Track product and marketing funnels to identify growth opportunities and problem areas. Collaborate with PMs and Designers to discover underlying reasons for drop points. Analyze Funnel, Cohort, Trends, LTV, DAU, MAU, Retention & user behavior using data & help teams make data-driven decisions.


Define measurement & success criteria for experiments, new features, and A/B tests.

  • Collaborate with Product Manager to design, execute and analyze A/B tests, define target KPIs & control segments.
  • Help Product Managers define success criteria and measurement standards for new features and product offerings.
  • Ensure technical setup is there to MONITOR important KPIs and collect custom events data. Define custom events & properties to be tracked on Clevertap, GA, Zoho Page Sense.

 

Drive increased engagement & retention using Clevertap

  • Define AARRR KPIs and Optimize them with CT multi-channel journeys by continuously performing A/B tests.
  • Create detailed and diverse user segments to identify high, medium & low activity cohorts. Create strategies to increase the size of high-activity cohorts.
  • Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.


Manage, Mentor & lead Product Analytics

  • Act as an Analytics Subject Matter Expert in the team. Train, hire, and manage a team of analysts. Setup collaborative processes & management practices to help teams achieve important analytics goals.
  • Assist the Product stakeholders to make data-driven decisions to achieve short and long-term goals relating to product growth.
  • Collaborate & hire analysts to improve the overall product analysis capabilities.
  • Research and be updated with upcoming technologies and trends in digital product analytics.

Experience

  • Bachelor’s Degree in Computer Science, Engineering or any other related field.
  • 4+ years of experience in mobile/web application analytics, business analytics, must have led or managed a team before.


Technical Skills

  • In-depth knowledge & hands-on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.
  • Expertise in dash-boarding tools like Tableau, Metabase, and Excel.
  • Experience with data warehousing concepts and ETL development and tools
  • Fetching and manipulating large data sets using SQL / Hive.
  • Analyzing and visualizing large data sets: R / python.


Soft Skills

  • Ability to prioritize and manage multiple milestones and projects efficiently.
  • Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.
  • Detail-oriented, advanced problem-solving skills with customer-centric approach.

 

Read more
Ladybird Web Solution Pvt Ltd
Darshan C
Posted by Darshan C
Bengaluru (Bangalore), Jammu
1 - 3 yrs
₹2.4L - ₹5L / yr
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
SEO management
Google Analytics
+3 more
Overview
This position is open for experienced Internet Marketers. We are looking for digital marketing professional with knowledge of SEO, SEM, Social Media, and analytics. 1 year to 3 year of experience professionals with good command over English and analytical approach are welcome

 

 

Who are we looking for?
  • Experienced professionals – 1 year to 3 years experience
  • Candidate having creative thinking and original approach
  • Willingness & ability to learn & work on new technologies

 

Responsibilities/Learning
  • Develop marketing strategies
  • Search Engine optimization(SEO)
  • Social Media Marketing
  • Email Marketing
  • PPC/Ad Management
  • Interacting with the clients & managing their internet marketing accounts
  • Building monthly reports, analyzing the data & measuring the impact of the internet marketing done for that month
  • Write original, creative content for marketing purpose

 

Technologies/platforms you will work on
  • Google Analytics
  • Google Search Console
  • Google Adwords
  • Facebook Insights
  • Moz Tools
  • Mailchimp & Benchmark email
  • Twitter
  • Google+
  • Facebook
  • LinkedIn
  • Photoshop/Canva - Basic design skills are helpful to have

 

Qualification/Interest
  • Candidates from marketing background preferred
  • Candidates having working knowledge of Adobe Photoshop or Canva preferred. Basic design skills are helpful to have
  • Candidates must have good reading, writing, spoken English skills

 

How can I apply
  • You are invited to send us your complete resume
  • Attach previous work or portfolio or project details
  • Resume should have candidate photograph in it
  • Mention Linkedin Profile URL in the resume
  • Do go over our company website http://www.ladybirdweb.com/" target="_blank">www.ladybirdweb.com | http://www.faveohelpdesk.com/" target="_blank">www.faveohelpdesk.com & LinkedIn profile before applying
Read more
Tekie

at Tekie

5 recruiters
Monisha JC
Posted by Monisha JC
Bengaluru (Bangalore)
3 - 5 yrs
₹5L - ₹9L / yr
Google Analytics
Google Adwords
Growth Hacking
Search Engine Optimization (SEO)
Affiliate marketing
+2 more

  • Deploy daily campaigns and triggered flows to a combined audience for key channels - email, SMS and push notifications. Execute A/B tests to optimize campaigns for revenue and engagement.
  • Oversee and optimize marketing automation strategies to drive customer retention and sales, including lifecycle emails, personalized triggers, and daily campaigns.
  • Maintain, publish, and optimize regular (daily, weekly, monthly, quarterly) reports  that track channel and customer-level performance.
  • Provide regular reporting and analysis on campaign performance with clear direction to the team on what they can try to do differently to drive increased performance.
  • Translate reporting insights into recommendations for the marketing team and cross-functional partners on how to drive sales and increase customer performance and LTV.
  • Define and implement the testing agenda for campaigns and automation flows including segmentation, messaging, frequency, send day/time, personalization, etc.
  • Manage promotional codes calendar, including sharing promo codes with our affiliate partners, making sure the team is aware of the promotional strategy and that it is implemented across channels.
  • Develop new segmentation and targeting strategies based on customer data and business needs.
  • Develop customer-facing tests to maximize customer engagement and lifetime value.
  • Support project scoping to grow available data and assist with data migration between systems, as well as checking for data quality/integrity.
  • Monitor competitive landscape to identify industry trends and best practices
  • Analysing customer behaviour and developing aggressive retention strategies.
Read more
Bengaluru (Bangalore)
2 - 3 yrs
₹8L - ₹10L / yr
Data Analytics
Google Analytics
Marketing analytics
Marketing Analyst
Marketing
+4 more
Are you a high-performing, collaborative, results-oriented and technologically savvy person who is keen on Supply chain in the digital industry? Then this highly visible role is for you!

Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
 
As a Marketing Analyst, you will be responsible for tracking, reporting, and analyzing the performance of marketing activities, ad-hoc analytic requests, and development/ automation of regular reports.

What you will do:
  • Analysing different ad platform (Google Search, GDN, UAC, Video Ads, Facebook, Affiliate Channels) performance metrics
  • Analyzing external and internal customer data using database queries (SQL, Access), spreadsheet (Excel) models, web analytics tools (Adobe / Omniture), statistical analysis tools, and campaign management software tools.
  • Evaluating customers’ online behavior and provides insights and recommendations for further enhancements to the guest experience.
  • Analyzing A/B and Multivariate tests, communicating results and providing recommendations.
  • Creating PowerPoint presentations that provide market and consumer insights to other marketing and sales departments.
  • Advising other marketing functions (App/ website, online/ offline advertising, brand, performance) as the knowledge owner for customer and market data.
  • Providing actionable overall market and customer insights to address key strategic questions.

 

Desired Candidate Profile

What you need to have:
  • Experience in advanced analytic and statistical techniques related multivariate and A/B testing, digital revenue attribution, customer segmentation, and marketing effectiveness
  • Proficient in marketing research and statistical analysis
  • Excellent analytical skills and a high degree of business acumen
  • Strong organizational, communication and presentation skills
  • Proven ability in handling concurrent projects with attention to detail and accuracy
  • Deep understanding of Google Analytics and Mixpanel
  • Experience building and automating management level reporting
  • Mastery of the following analytical tools: modeling and reporting in Excel/ Access and SQL
  • Proficiency in Microsoft Office Suite Preferred
Read more
Pangolin Marketing

at Pangolin Marketing

2 recruiters
Debarshi Chowdhury
Posted by Debarshi Chowdhury
Remote, Pune, Indore, Kolkata, Lucknow, Hyderabad, Pondicherry, Goa, Shillong, Guwahati, Ranchi, Kochi (Cochin), Bengaluru (Bangalore), Chennai, Nagpur, Raipur
2 - 8 yrs
₹2.4L - ₹7L / yr
Social Media Marketing (SMM)
Community Management
Viral Marketing
Content Writing
Web Analytics
+7 more

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 


Role:

B2B Social Media Expert


Description:

Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook?  We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.


Competencies:

  • Consistent and self-driven to learn about social media platforms and trends. 
  • Strong creative storytelling skills with a focus on visual and content aesthetics.

Skills:

  • Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
  • Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
  • Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
  • Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.

Experience:

  • Demonstrable B2B social networking experience and social analytics tools.
  • Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
  • Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.

Location and Type: 

Remote, Full-time


Evaluation:

Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.

Read more
Bengaluru (Bangalore), Chennai
1 - 3 yrs
₹9L - ₹11L / yr
Google Adwords
PPC
Google Analytics
PPC Campaigns
Media
  • Set up and run large scale PPC campaigns
  • Optimize performance to increase reach, generate leads and transactions and reduce cost. (multiple optimizations in a day - if needed)
  • Analyze trends, along with qualitative and quantitative data to recommend campaign changes and updates.
  • Track and analyze website traffic flow and provide regular internal reports.
  • Create performance reports with recommendations for improvements.
  • Intra-team coordination to understand how the campaigns can yield more quality leads
  • Certification is Google AdWords and Analytics is preferred

Experience:1-3 years of experience in;

  • Planning, implementing, and reporting the performance of PPC campaigns for multiple clients
  • Keyword research and analysis
  • Media Planning
  • Budget optimization

Platforms:

  • Google Marketing Platform
  • Specifically
  • Google Adwords (Display, Mobile App, Video) and Analytics
  • Bing Editor

Qualities

  • Constant monitoring of the performance of multiple campaigns
  • Attention to small details
  • Updated on the latest trends on the above-mentioned platforms
  • General Knowledge:
  • Understanding of PPC Campaigns
  • Understanding of advertising on Google, Facebook, Linkedin, and Twitter
Read more
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