AliveCor produces and delivers rich, informative, clinical-grade, personal heart data that can be easily understood by patients - anytime, anywhere. As a Data Engineer, you will architect and improve our data infrastructure, develop new products, and support medical science while protecting user privacy. The ideal candidate has a strong background in engineering, as well as experience in statistical analysis, data analysis tools, SQL and Python. You will work closely with our product management, engineering, and AI teams to architect and build fast and efficient databases, pipelines, and services. Responsibilities Work with structured and unstructured real-world medical data Design, build and launch efficient and reliable data pipelines to move complex data Write high-quality, efficient, testable code in Python, C++, or Go. Build data expertise and own data quality Collaborate with software and AI engineers to design and implement data architecture Integrate with 3rd party analytics tools and APIs (Mixpanel, Google Analytics) Build horizontally scalable infrastructure to support ML training and data mining research Qualifications and Skills: E. in Computer Science or a related discipline, or related practical experience Minimum 6 years of Experience with Data Engineering & Data Architecture Experience using advanced SQL and databases in a business environment with large-scale datasets (Hadoop, Hive, Presto) Experience with statistical modeling and analyzing large data sets Experience with product analytics tools and APIs (Mixpanel, Google Analytics) AWS expertise (S3, EC2, Lambda, Redshift, Athena) is a plus Experience developing scalable microservices also a plus Familiarity with Kimball's data warehouse lifecycle About Us AliveCor is on a mission to define modern healthcare through data, design and disruption. We’ve pioneered the creation of FDA-cleared machine-learning techniques, transformed wearable medtech to put proactive heart care at everyone’s fingertips. Kardia is the most clinically validated mobile EKG technology. AliveCor was named as one of the Top 10 Most Innovative Companies in Health for 2017 by Fast Company as part of the publication’s annual ranking of the world’s Most Innovative Companies. AliveCor was awarded the 2015 Tech Pioneer by the World Economic Forum and one of the 50 Smartest Companies in 2015 by the MIT Technology Review. AliveCor recently announced a collaboration with Mayo Clinic that will result in new machine learning capabilities to unlock previously hidden health indicators in EKG data, potentially improving heart health as well as overall health care for a variety of conditions. AliveCor is a privately held company headquartered in Mountain View, CA. AliveCor is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, colour, disability, gender, national origin, race, religion, sexual orientation, or any other classification protected by federal, state, or local law. Watch the following video demonstrating our product. KardiaMobile: How's your heart?https://www.youtube.com/watch?v=8I9xosgA-Ig
Digital Marketing Associate You will be managing, creating and executing the entire digital marketing plan for Recro in India and subsequently other countries to drive growth through both organic and inorganic digital marketing channels to meet the following specific objectives: New User(Developers) Acquisition - You will identify and scale new ways to acquire customers for various offerings Brand Awareness and Recall - You will responsible for doing brand awareness & retargeting campaigns for different segments via channels that makes sense User(Developers) & B2B Engagement - You will lead the organization in developing communication and engagement strategy for the current stakeholders You will be managing and working with a team consisting of content writer/editor, visual designer, community managers, recruiters and technology experts. This will enable you to create the required content and campaigns required for building Recro’s community. You will be expected to put in place the marketing campaign calendar and execute it with minimal supervision. Specifically, the role will require you to cover the following: Social Media Engagement and Content Marketing: Own the social media landscape for community engagement (primarily through Instagram, linkedin and Twitter) Ensure all community content and landing pages are following the best SEO practices Making sure target audience is being engaged on social media channels on a regular basis Drive Referral Marketing: Launching and executing referral program and campaigns for internal employees Expanding the target audience of referral to company’s alumni network and others over a period of 3-4 months Email Marketing: Driving distribution of weekly newsletter Drip campaigns execution for passive candidates Events and Webinars Marketing: Working with community managers to increase the participation of webinars Facilitating performance marketing to attract new audience for the same Communicating relevant audience pre/during/post webinars Others: Experimenting and discovering other new channels which might work for the company Requirements: 2-4 years of proven track record in digital, social media and content marketing, preferably in any product company Great communication and problem-solving skills. Familiarity with analytical tools like Google webmaster, Google Analytics, Mixpanel, Excel etc. Potent mix of analytical and marketing skills. While the role requires an eye of detail and love for data and analytics, you would be expected to experiment with new/creative campaign ideas and marketing strategies You should own the entire campaign. The role requires both management and execution skills. While you would be expected to create periodic plans and monitor results, we do equally expect you to get your hands dirty to get the job done Most importantly, you are a great team player with a hustling mentality and a get-it-done attitude
AliveCor produces and delivers rich, informative, clinical-grade, personal heart data that can be easily understood by patients - anytime, anywhere. The Opportunity: As a Business Intelligence Analyst, you will advance analytical insights to power business and product decisions. You will work closely with our teams in product management, engineering, privacy, and regional distributors around the world, and communicate and present information at all levels of the business. The ideal candidate should have a solid foundation in statistics, along with data analysis tools including SQL. Additionally, candidates should have experience with data visualization tools (Tableau, Plotly, Google Data Studio, etc…), and be able to create dashboards and reports combining data from multiple sources. Responsibilities: Design and develop metrics, reports, and dashboards to drive business and product decisions Build data expertise and own data quality Build and launch new data models to provide informative analytics Integrate data from analytics tools and APIs (Mixpanel, Google Analytics) Collaborate closely with product and software teams to prioritize feature development Qualifications and Skills: BA/BS in Mathematics, Statistics, Computer Science, Economics, Business or analytical field. Minimum 6 years of Experience with Business Intelligence & Data Architecture. Experience with statistical modeling and analyzing large data sets Strong verbal and written communication and presentation skills Experience identifying and communicating analytical outcomes, verbally and in writing, to both business and technical teams Strong SQL skills, experience analyzing data in Python is a plus Experience with ETL and business intelligence tools
About the Role We Are looking for an analytically inclined , Insights Driven Product Analytics Manager to make our organisation more data driven. In this role you will be responsible for creating dashboards to drive insights for product and business teams. Be it Day to Day decisions as well as long term impact assessment, Measuring the Efficacy of different products or certain teams, You'll be Empowering each of them. The growing nature of the team will require you to be in touch with all of the teams at upgrad. Are you the "Go To" person everyone looks at for getting Data, Then this role is for you. Roles & Responsibilities Lead and own the analysis of highly complex data sources, identifying trends and patterns in data and provide insights/recommendations based on analysis results Build, maintain, own and communicate detailed reports to assist Marketing, Growth/Learning Experience and Other Business/Executive Teams Own the design, development, and maintenance of ongoing metrics, reports, analyses, dashboards, etc. to drive key business decisions. Analyze data and generate insights in the form of user analysis, user segmentation, performance reports, etc. Facilitate review sessions with management, business users and other team members Design and create visualizations to present actionable insights related to data sets and business questions at hand Develop intelligent models around channel performance, user profiling, and personalization Skills Required Having 3-6 yrs hands-on experience with Product related analytics and reporting Experience with building dashboards in Tableau or other data visualization tools such as D3 Strong data, statistics, and analytical skills with a good grasp of SQL. Programming experience in Python is must Comfortable managing large data sets Good Excel/data management skills Team management experience is preferred Qualification – B.Tech/M.Tech/MCA (IT/Computer Science) Years of Exp – 3-6
All of our team members are expected to learn, learn, and learn! We are working on cutting edge technologies and areas of artificial intelligence that have never been explored before. We are looking for motivated people with strong skills that want to work on problems and challenges they have never worked on before. All of our team members wear multiple hats so you will be expected to simultaneously work on multiple aspects of the products we ship. We are looking for a talented Technical Content Marketing Manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a technical writing background, that has experience with enterprise software solutions. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends in new technology areas. Proof of previous work will be asked during the interview process to assess technical writing abilities. Ultimately, you should be able to expand our company’s digital footprint and brand awareness. Responsibilities Design content marketing strategies and set short-term goals Undertake content marketing initiatives to achieve business targets Collaborate with design and writing teams to produce high quality content Develop editorial calendar, delegate tasks and ensure deadlines are met Deliver engaging content on a regular basis and inspire team members Edit, proofread and improve content Optimize content considering SEO and Google Analytics Analyze web traffic metrics Share content through various channels, ensuring strong web presence Receive customer feedback and generate ideas to increase customer engagement Required Qualifications/Skills: Experience with SaaS and AI technology a must Proven work experience as a Content Marketing Manager Proficiency in MS Office/Google GSuite, or other Content Management Software Experience with Adobe product suite or similar software to create marketing material Understanding of web publishing requirements Prior experience with developer blog sites such as Medium, HackerNews, Quora, Stack Overflow. Editorial mindset with an ability to predict audience preferences Hands on experience with SEO and web traffic metrics Expertise in social media platforms Project management skills and attention to detail Excellent communication and writing skills in English is a must BSc degree in Marketing, Journalism or relevant field Must be a technology enthusiast that keeps up to date with the latest trends
About the Role: Your goal is to drive revenue & profitability via organic search with defined growth targets via up-levelling the content, SEO structure & tech. Directly manage SEO Team & deal with tech leads to hit monthly, quarterly, and annual traffic & revenue goals. You must have an excellent understanding of search engines, crawler behaviour. You must understand the technicality of using web crawlers, log analyzers, and set tools. • Understanding of code at least read/understand HTML. Your analytical and statistical skills should be strong — excellent level of expertise of Google Analytics, webmaster tools, etc. Be competitive and engender a sense of urgency, creativity, and curiosity for how we continue to outperform the competition in SEO. Understand how changes in search engine impact campaign performance, and build scalable, automated solutions to stay ahead of trends. Respond to rapid changes in the event landscape and marketplace to capture potential performance opportunities for Organic search. Manage and measure performance across keyword targets, but execute ad hoc strategic initiatives Establish the innovation mindset and always-on experimentation, including new page development, a/b test on-page optimization, schemas, etc. Highlight technical pitfalls and become the driving force behind building a reliable foundation of SEO tech (e.g., structured data, schema markup) and process that will scale in India & Overseas. Set clear KPIs and drive a team culture of accountability and rigor towards business impact. Be a domain expert on the educational industry. What we are looking for Proven track record of building top talent and high performance. A Team Player Experience managing large scale systems in competitive and rapid growth environments Leadership on multiple well-known products throughout their life cycles, from idea conception to product release and maintenance. Bachelor's degree/MBA with equivalent experience of 4 - 5 years in Digital Marketing domain. Edu-tech and E-Commerce experience will be preferred. Extensive understanding of the digital marketing industry, best practices, user behavior, and buyer's psychology. A dynamic candidate who can adopt new techniques quickly. Strong understanding of social media marketing techniques. Ability to analyze metric data and convey recommendations appropriately to supervisors. Self-motivated, detail oriented and able to prioritize daily work efficiently.
Core Responsibilities:- Identify new trends in Digital Marketing, evaluate new technologies, create top-notch UI/UX and corporate and brand website content. Via SEO/SEM allied tools, ensure that the brand is at the forefront. Creation of ALL digital assets contributing to brand aesthetics, brand experience, online booking ease and tools, navigation of content. Drive this channel as a primary lead generator, as well as a business contributor. A sharp focus on technology governing content creation and tooling. Conceptualize & implement campaigns on the digital channels on all Web, SEO/SEM, marketing database, email, social media-based. Create and maintain dashboards towards the evaluation of lead generation, business metrics, CTR/CPC/CPW/CPB. Measure and report performance of all Digital Marketing campaigns, Quality of leads, closures on leads, and revenue generated through digital channels. Brainstorm new and creative growth strategies. Plan, execute and measure experiments and conversion tests Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. Collaborate with agencies and other vendor partners. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Closely work with sales and presales for monitoring of leads and collect feedback on the quality of interactions. Who are we looking for? A Go-Getter: You are a highly driven individual who goes that extra mile to drive value for the organization. Analytical and a Problem Solver: Thinker and problem solver and the ability to exercise sound judgement and make decisions based on accurate and timely data analysis Adaptable: You demonstrate the ability to work in a fast paced and hyper-growth environment where the requirements are constantly changing. A Technology Geek: You are fanatical about technology and are always on the look-out of newer better ways of building solutions - that's how you- d build this team too! A Team Builder: You are a go to person and can work with different teams. A hands-on collaborative style of working is a must Ownership: Entrepreneurial mind-set with a strong sense of urgency and results-orientation. Inspiring Leader: Who Influences Stakeholders positively and develops teams. Qualification:- MBA in Marketing from a reputed institute with 4 to 6 years of work experience in driving sales through Digital Marketing with B2B, B2C companies. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Highly creative with experience in identifying target audiences. Ability to lead integrated digital marketing campaigns from concept to execution. Strong analytical skills and data-driven thinking. Up to date with the latest trends and best practices in online marketing and measurement RoleSearch Engine Marketing/SEM Specialist/Social media expert Industry Type Capital Market
Traits Highly Analytical Loves Data Strong operational skills Loves Organizing things Good English writing and grammar skills “Get it done” attitude Responsibilities Create and implement an aggressive SEO strategy (on-page and off-page) based on in-depth research and analysis. Keep abreast of SEO and integrated marketing trends Implement Schema markup and other best practices Perform ongoing technical SEO audits, backlink analysis, content analysis, and opportunity identification Actively measure results daily, also keeping in mind key performance indicators (leads and conversions volume). Continually monitoring organic search rankings and report overall SEO health of our web properties. Analyzing website as per Google changes and Working experience on Google analytics and Webmasters. Research and analyze competitors. Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website. Continually monitoring organic search rankings and report overall SEO health on a weekly basis. Stay on top of current search engine news, trends, SEO practices, and emerging items of interest. Work with content writers and getting built SEO friendly content. Analyze and build dashboards to monitor client’s search performance. Recommend changes to website content, linking and other factors to improve SEO positions for target keywords Develop and implement link building strategy with blogs, sites, makers, influencers etc Be on top of industry news and trends Basic product Copywriting and design per need Build partnerships within the community and other ecosystem players Ready to “Jugaad” your way to get success for the company Requirements Excellent communication skills Excellent English writing and grammar skills B2B SaaS Experience Graduate or masters from any stream At least 2+ years experience
Job SummaryResponsibilities and DutiesKey Responsibilities:o Manage social media platforms such as Facebook, Instagram, YouTube & Twittero Ideate and develop creative content strategies for each social media platformo Supporting the Marketing team with content in the form of visual assetso Creating images, memes, animated videos with graphic overlays for all clients. Creating Landing pages. Shooting videos, photos, editing and posting on SM.o Evaluating the competitive landscape and suggesting new ideas for visual contento Assisting with honing brand identity on the blog and social mediao Prepare monthly social media calendarso Design, create and manage promotions and Social ad campaigns.o Posting and engaging with the audienceo Proficiency in the use of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, Dreamweaver, and Flash)o Compile report to show results (ROI) and identify KPIs to be monitored and work closely with the marketing manager to set awareness goals and plan ways to achieve them. We offer the flexibility to work from home. Additional Skills not mandatorySEO, Website Optimization
Job Description and skill requirements Digital Marketing Manager (This role will come with Sales Targets and commensurate rewards) Role Plan and execute digital marketing campaigns across different digital marketing platforms Understanding of SEO/SEM, Marketing database, email and display campaigns Design, build and maintain Social Media presence Thorough monitoring of all social media ,digital spends and optimizing the budgets Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Brainstorm new and creative growth strategies Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Experience in setting up and optimizing Google AdWords campaigns Skill Requirements: Self-Starter and a go getter! Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role Understanding of digital marketing landscape, concepts and best practices. Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.) Analytical mindset and critical thinking. Excellent communication and interpersonal skills.
*Collect quantitative and qualitative data from marketing campaigns Collaborate with the Creative Services team on digital or print needs for each event. Capture event content for social media channels when applicable. Make sales outreach via phone, in-person and via email Perform market analysis and research on competition Support the marketing team in daily administrative tasks Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web) Prepare promotional presentations Help distribute marketing materials Manage and update company database and customer relationship management systems (CRM) Help organize marketing events Plan and complete field marketing campaigns after conducting preliminary research Develop robust knowledge of all product lines/services Produce various literature, signage, merchandise, and other materials to be used at field marketing events Maintain relationships with third-party vendors and venues Negotiate with retailers and other third-party partners on promotional display and merchandise placement Promote business expansion opportunities to retailers and other merchants through successful field marketing programs Attend relevant trade shows and events Monitor industry trends and competitor activities Manage social media activity surrounding field marketing campaigns
We are building our SEO team and are looking for people who understand and execute plans to improve our online presence. In particular, the candidates should have prior experience of :- Keyword research and optimization strategy- Use of tools to monitor parameters affecting SEO- Understanding of Google Analytics and other such tools. - Coordinate with external agencies, freelancers etc. for executing various strategies. Prior work experience with digital platforms in the marketplace model will be highly beneficial.